• The Journal of the Korea Contents Association
• /
• v.21 no.3
• /
• pp.364-374
• /
• 2021

In a fiercely competitive market, brands have become an important foundation for people to choose their products, and brands are also symbols of people's status and strength. Therefore, the importance of brand image design is growing. And color is an expression of emotion and can improve the communication and marketing environment of brand image as an important element of brand image. In this study, Interbrand selected Korea-China TOP 50 brand as a survey target in 2019 and downloaded brand CI from each brand's homepage to data images through Adobe Photoshop program and HSB system, and analyzed the color of the brand. There is no big difference in analyzing the color characteristics of Korean and Chinese brands, and the I.R.I color image scale analysis shows that the overall design of Korean brands is vibrant, elegant and warm to consumers. On the other hand, the overall design of the Chinese brand offers consumers a solemn, modern and sophisticated emotional adjective. Based on the results, this study can provide practical implications for companies to select colors and forms when launching their own brands and developing products.

• Archives of design research
• /
• v.19 no.2 s.64
• /
• pp.241-250
• /
• 2006

Hangeul as the Korean unique characters were invented according to some character-making principles and based on scholars' exhaustive researches. While most of the characters in the world evolved naturally, Hangeul was invented based on a precise linguistic analysis of the time, and therefore, it is most scientific and reasonable among various characters throughout the world. Nevertheless, Hangeul typeface designs do not seem to inherit the ideology of scientific and reasonable Hangeul correctly. For the square forms have been used intact due to the influences from the Chinese characters which prevailed during the time. If a single set of square characters should be designed, as much as 11,172 fonts should be designed, which suggests that advantages of Mangeul may not well be used fully; Hangeul was invented to visualize every sound with the combinations of 28 vowels and consonants. Problems of such square fonts began to be identified since 1900's when typewriters were introduced first from the West. Since a typewriter is designed with 28 characters laid out on its keyboard by using such combinations, the letters may be easily combined on it. The so-called the flexibility square-format typeface was born as such. Specially, the three-pairs fonts of these can be combined up to 67 letters including vowels and consonants. The three-pairs fonts system can help to solve the problems arising form the conventional square fonts and inherit the original ideology of Hangeul invention. This study aims to review the history of the three-pairs fonts designs facilitated by mechanic encoding of Hangeul and thereupon, suggest some desirable directions for future Hangeul fonts. Since the flexibility square-format typeface is expected to evolve more and more owing to development of the digital technology, they would serve our age of information in terms of both functions and convenience. Just as Hunminjongum tried to be literally independent from the Chinese characters, so the flexibility square-format typeface designs would serve to recover identity of our Hangeul font designs.

• Journal of the Korea Convergence Society
• /
• v.9 no.12
• /
• pp.169-174
• /
• 2018

The museum, run by the archives, should show historical facts about the president through objective records that are not fully evaluated. The wartime atmosphere should maintain solemnity to highlight the evidential value of records about history, but include an interesting element that allows visitors to come comfortably. It would be possible to accommodate 360 viewers at the same time, and it would be an option to limit the number of visitors considering the operation of weekend events and the donor honor hall. In this study, we established and presented an image integration plan centered on the color plan and the signature plan. Although the real image integration plan is a case study that starts with symbols and logos and is conducted through an integrated and systematic system through the basic design and application design system, it is considered to be a meaningful study in terms of practical use.

• Archives of design research
• /
• v.19 no.1 s.63
• /
• pp.39-48
• /
• 2006

In recent marketing circumstances we passed the days just dealt with products sales and faced Sensitivity Marketing era concluded by merchandise, corporate and brand image. Especially although corporate commercial space is the important strategy factor performing immediate satisfaction, experience,sensitive stimulation and social relationship among customers, most of the domestic firms don't recognize its importance when looking into adopted graphic factors at spaces without consideration for a variety of space function, concept,merchandise and customer satisfaction. In addition the facade, which performs as visual information conveyance, boundaries of architecture and concluding space concept, merchandise image and incoming customer based on linkage between interior and exterior, is the important point. This research specializing the examples of facade design of corporate and brand commercial space including service, purchasing and advertising looks into reflected space identity through facade and theoretical factors for commercial space function, concept, merchandise and customers related facade design and makes alternative plans in order to make a better commercial space identity program.

• Archives of design research
• /
• v.15 no.3
• /
• pp.83-92
• /
• 2002

In the 21st century, as localization is reinterpreted as an important part of globalism and as local culture is recognized as a device to increase the competitive power, every city is trying to develop its identity and improve its image while coping with change of the international and domestic environment. Therefore, basic research was preformed to establish the city image identity of Gwangju and as a result, an ideological slogan " City of Light and Life, Gwangju" and basic factors were developed. This study aims to analyze the condition of the city, focusing on design factors that the city image is comprised of, and establishes a long-term strategy for urban environment development by considering the developmental potential of the city. and focuses on case studies for establishment of an image suitable for Gwangju. Case studies focusing on the urban environmental development were presented and the results were applied to Gwangju. From the results, further studies can be pursued according to a long-term strategy. strategy.

• Proceedings of the Korean Society for Agricultural Machinery Conference
• /
• 2017.04a
• /
• pp.80-80
• /
• 2017

국내에서 대부분 생산되는 사료(사일리지) 수확 작업은 베일 생산 및 비닐 래핑 작업이 독립적으로 수행되고 있어서 비효율적이다. 본 연구에서 개발한 조사료 수확기는 수집, 롤링, 베일 네트 생성, 래핑, 래핑 종료 및 베일 방출작업을 통합적으로 수행하도록 설계-제작하였다. 통합형 다목적 조사료수확기의 설계는 3D 디자인 툴 (CATIA V5R18)을 이용하여 실시하였으며, 기구부 23 파트 어셈블리, 전기제어 어셈블리, 유압요소기술을 통합하여 통합시작기를 제작하였다. 기초 프레임, 오거장치파트, 픽업장치파트, 하부롤러파트, 상부롤러파트, 하부 프레임 및 주행부 파트, 래핑회전파트, 롤러부 구동 동력부, 유압파트, 전기제어파트, 드로우바파트, 체결 및 컨트롤러 파트 등 25개 파트로 구성되어 있다. 본 연구에서 개발한 시작기의 견인력 및 소요동력 분석은 선행 연구에서 사용한 Brixius (1987) 제안 모델을 체택하여 분석하였다. 이 Brixius 제안 모델은 견인력 예측에서 토양변수 및 토양강도 특성을 나타내는 원추지수 (Cone Index, CI)를 이용하여 트랙터의 견인력 예측에 사용하였다. 또한 트랙터-조사료수확기 시스템의 소요 견인력을 예측하는데 있어, 트랙터-조사료수확기 시스템이 운용되는 토양조건과 트랙터의 마력에 따른 소요 견인력 특성을 분석하기 위해 대표적으로 3수준의 토양조건 (CI: 356 kPa, 543 kPa, 1,429 kPa)을 적용하였으며, 베일의 개당 최대무게는 최고 수준인 옥수수 기준으로 800 kgf를 적용하였다. 본 연구에서 적용된 3수준의 CI 조건은 연구팀에서 선행연구과정 (토양특성에 따른 최적 경운작업 시스템 개발, 2006)에서 분석한 전국 10개 지역의 33개 지점의 경반층 CI지수의 측정범위인 1,050-3,170 kPa에 대해 견인력이 많이 소요되는 열악한 조건 수준을 적용하였다. 각 작업에 사용된 소요동력은 베일 작업시 (ASABE D497.7, 2011) 그리고 래핑작업시 (Zhortuylov et al., 2013)를 사용하였으며 두 소요마력을 트랙터-조사료 수확기 시스템의 필요 소요마력의 합계로 계산하였다. 트랙터-조사료수확기 시스템의 최소 소요 동력, 차축 소요 동력과 PTO 소요 동력을 Zoz and Grisso (2003)을 이용하여 계산하였다. 연구에서는 기본적으로 ASAE의 작업속도 및 작업효율을 적용하였는데, 적용된 조사료수확기의 현장 작업효율은 60-86%의 범위이고 일반적으로 70%를 적용하고 이때 작업속도는 2.5-8.0 km/h이며 전형적으로 5.0 km/h를 기준하고 있다. 자주식 (SP; sief-propelled machine) 조사료수확기의 경우 작업속도가 2.5-10.0 km/h의 범위에서 작업효율은 60-85% 범위이다. 적용되는 조사료 수확기의 작업효율인 60-85% 범위에서 일반적으로 적용되는 작업효율인 70%를 적용하면 트랙터의 소요동력은 95hp를 적정 작업환경으로 하였다.

• Korean Institute of Interior Design Journal
• /
• no.25
• /
• pp.198-204
• /
• 2000

Art Nouveau was a short-lived European phenomenon in art and architecture. Despite the fact that Art Nouveau architecture never fully succeeded as an anti-historical movement, it is important to identify its place in modern architectural historiography. The significance of Art Nouveau-that it incorporated decorative elements into the centre of architectural practice-certainly serves to acknowledge its place within the Modern Movement. Architectural works of Victor Horta, Hector Guimard and Charles Rennie Mackintosh are carefully examined in this paper to find out (1) how they individually emerged and manifested distinctive characteristics and creativity within their own local contexts, and (2) how they can collectively fit into historical discourse of Art Nouveau. Art Nouveau was not a mere fin-de-ci cle phenomenon, but a complicated transient phase at the dawn of European Modernism.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.23 no.5
• /
• pp.654-666
• /
• 1999

Korean Costume has long history and functional aesthetic value compared with the traditional costume of other contries. But nowadays korean Costume is becoming more and more distant from the people in the world wide current. To domiciliate and spread out the Practical Korean Costume which the goverment selected as CI symbol representing Korean culture in the trend of times. We investigated and analysed systemically the consciousness of customers and the details of design. This study consist of theoritical study and positive study. Theoritical study has the esthetic characteristic(structure characteristics formative characteristic and the characteristic of color) As the conciousness of people change in modern life which everything change in high speed the esthetic characteristics of Korean Costume have changed in structure.

• Journal of the Korean Society of Costume
• /
• v.56 no.5 s.104
• /
• pp.75-88
• /
• 2006

The conception of uniform is changing from function and economical efficiency of the past to symbolism and aesthetic sense So, in such a management strategical point of view as enterprises' PR, scouting talent, organization revitalization etc, this is required to settle uniform culture which is proper to each enterprise and design development. The purpose of this thesis is, first, to study to help distribution enterprises' CI or PR by examining the present condition of uniform design in domestic fashion distribution enterprise and planning uniform design on the base of real case and finally making a real thing in person. Second is to suggest to fashion enterprise security of competitive ability of uniform-producing enterprise by developing article design of worth. Third is to present academic area with how to do design education in a wide range not based on trend article development. Following is how and what to study to carry out these purposes. Details about necessity and how and what to study are in an introduction, the conception of uniform in theory through precedential records examination in chapter 2, the present condition of uniform design based on Changwon city in chapter 3, planning uniform design and making a real thing suitable for F enterprise in chapter 4, and the conclusion is in chapter 5. Through this study, I became to know that uniform in distribution enterprise who treats visitors face to face is very important. I supply material and information concluded from this study to uniform industry and hope this will be helpful in developing uniform. It is significant in that this study as being related with enlarged uniform and enterprise, beyond such a uniform area as school uniform and hospital one, expanded the study range of clothing. I already tell you that this study is based on visual expression of uniform and wearer's feeling in clothes is not included.

• Archives of design research
• /
• v.19 no.1 s.63
• /
• pp.253-262
• /
• 2006

Research of color has been developed and also has raised consumer desire through changing from a tool to pursue curiosity or beauty to a tool creating effects in the 20th century. People have been interested in colors as a dynamic expression of results since the color TV appeared. The meaning of colors has been recently diversified as the roles of colors became important to the emotional aspects of design. While auto colors have developed along with such changes of the times, black led the color trend during the first half of the 20th century from 1900 to 1950, a transitional period of economic growth and world war. Since then, automobile production has increased apace with the rapid economic growth throughout the world and automobiles became the most expensive item out of the goods that people use. Accordingly, increasing production induced facility investment in mass production and a technology leveling was achieved. Auto manufacturing processes are very complicated, auto makers gradually recognized that software changes such as to colors or materials was an easier way for the improvement of brand identity as opposed to hardware changes such as the mechanical or design components of the body. Color planning and development systems were segmented in various aspects. In the segmentation issue, pigment technology and painting methods are important elements that have an influence on body colors and have a higher technical correlation with colors than in other industries. In other words, the advanced mixture of pigments is creating new body colors that have not existed previously. This diversifies the painting structure and methods and so maximizes the transparency and depth of body colors. Thus, body colors that are closely related to technical factors will increase in the future and research on color preferences by region have been systemized to cope with global competition due to the expansion and change of auto export regions.