• Information Systems Review
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• v.14 no.2
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• pp.93-102
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• 2012

Network brings new values to the business in rapid changes of business paradigm. While business reveals new business model, the business has kept making efforts to replace traditional business model to network environment in order to solve the problems of spaces and times. In this research, we emphasize necessity through case study that the traditional concept of customer should be related with the concept of business network. The finding of this research mainly focused on business, tries to use traits of network without changes of business model, is easy to trap in structural inertia. However, the targeted companies in the case study preferentially considered customer as subscriber. Consequently, they successfully changed their existing business model as well as their business relationships with other companies. Based on methods of "Value Curve" and "Customer Experience Cycle," we analyzed the changed business model and proposed a conceptual idea regarding concept shifting from traditional customer to network subscriber. We hope that the research implicates to propose a new method for business model to develop more advanced business opportunities through using the concept of network subscriber.

• The Journal of Information Systems
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• v.18 no.3
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• pp.47-70
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• 2009

Social network is one of the representative analytical method of the complexity theory and this research analyzed various and unique strategic alliance model of e-business domain using social network technique. A lot of small and medium firms of e-business field had developed many useful type of strategic alliances for the firms tried to maximize the effect of advertisement, marketing and to make up for their weak points and to compete with huge company with capital strength long before. But it is too rare to analyze the structure of the firm networks and to study the evolution and extension of business model considered the role of each company in the network. Social network analysis helps each firm's network easily visualized and completely modelized. Additionally, this paper cries to analyze the relationship between the role of hub and broke in the firm networks for strategic alliance, and financial performance. We demonstrate the firm with finer business model to the business environment can make higher financial performance. This implies that the firm that can create new finer business model, will lead the network of e-business firms and evolve the industry of e-business.

• 제어로봇시스템학회:학술대회논문집
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• 2004.08a
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• pp.903-907
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• 2004

This paper introduces LnCP(Living Network Control Protocol)-based home network system and proposes high level message which is utilized between LnCP Home network Server and User Control Point. LnCP is very optimized protocol for digital home appliances. Then proposed system and implementation of these ideas are presented.

• Korean Management Science Review
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• v.23 no.3
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• pp.157-182
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• 2006

Increasing attention has been paid to the home network business in Korea. The rate of growth of the business, however, has not been as high as it was expected. In this study we first categorize the business into three classes of services, with five distinct players. The business models of the five players differ from each other, which in turn keeps the business from visible growth. Based on this observation, we applied business alliance theories to the home network business to find out ways to make the players cooperate with each other. And we proposed five cooperation strategies for three different classes of home network services. Finally we made some suggestions to remove obstacles against business cooperation among the players.

• Journal of Information Technology Services
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• v.19 no.3
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• pp.17-34
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• 2020

Recently, various attempts have been made to discover promising items and technologies. However, there are very few data-driven approaches to support business diversification by companies with specific technologies. Therefore, there is a need for a methodology that can detect items related to a specific technology and recommend highly marketable items among them as business diversification targets. In this paper, we devise Labeled Item Network for Business Diversification Consulting Support System. Our research is performed with three sub-studies. In Sub-study 1, we find the proper source documents to build the item network and construct item dictionary. In Sub-study 2, we derive the Labeled Item Network and devise four index for item evaluation. Finally, we introduce the application scenario of our methodology and describe the result of real-case analysis in Sub-study 3. The Labeled Item Network, one of the main outcome of this study, can identify the relationships between items as well as the meaning of the relationship. We expect that more specific business item diversification opportunities can be found with the Labeled Item Network. The proposed methodology can help many SMEs diversify their business on the basis of their technology.

• The Korean Journal of Franchise Management
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• v.10 no.1
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• pp.19-32
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• 2019

Purpose - Since the opening of Korea's distribution market, the domestic network marketing market has been continuing to grow. In this context, research on network marketing independent operators, which plays the most important role in the network marketing industry, is insufficient. This study was to identify the effects of Independent Operator's Company Selection Attributions on the Economic and Non-Economic Satisfaction, Trust, and Recommendation. The results will provide strategic direction, theoretical and practical implications for companies and operators in the network marketing industry. Research design, data, and methodology - In order to verify the research hypotheses, the data were collected from Independent Operators of Network marketing industry using questionnaires. The pretest was conducted from January 8 to 19, 2018, and the main survey was conducted from February 1 to 28. A total of 210 questionnaires, of which 193 copies were collected. The data were analyzed with SPSS 21.0. and AMOS 21.0. Results - The results are as follows; product competitiveness and system competitiveness have significant effects on economic satisfaction and non-economic satisfaction. Economic and non-economic satisfaction have significant effects on business trust. Economic and non-economic satisfaction did not influence recommendation intention directly, but influence it indirectly. Business trust has a significant effect on business recommendation intention. Conclusions - After starting network marketing business as an independent operator, the competitiveness of the company is meaningless, and product competitiveness and system competitiveness are important factors for economic and non-economic satisfaction. Therefore, network marketing companies and independent operators should prioritize product competitiveness and system competitiveness between business development. The findings show that trust in the business is very important for active business Recommendation to others. Therefore, network marketing firms and independent operators need to make efforts to meet economic and non-economic satisfaction, which have a significant impact on business trust.

• Asia Marketing Journal
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• v.19 no.1
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• pp.19-34
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• 2017

Despite the importance of the impact of network structure on the relationships between firms and firm performance, few studies have investigated these effects. This study investigates how network openness influences the relationships between TSI, opportunism, technological uncertainty, and supplier performance. We also try to figure out how network openness functions as a governance mechanism.

• Journal of Distribution Science
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• v.20 no.5
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• pp.97-104
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• 2022

Purpose: This study intends to analyze the effect of competitor pressure and customer pressure on social media technology use and the value of the business network and their implications for marketing performance. Research design, and methodology: A constructed questionnaire was conducted with 90 respondents of MSME's Business Actors in South Sulawesi Partial Least Square (PLS) analysis was applied to analyze and verify all the data. Results: Competitor pressure has a significant effect on social media technology, Competitor pressure has a positive and significant impact on business network accentuation. Customer pressure has a positive and significant impact on social media technology. Customer pressure has a positive and significant impact on business network accentuation. Social media technology utilization has a significant impact on Business Network Accentuation. Social media technology utilization has a significant effect on Marketing Performance. Business Network has a significant effect on Marketing Performance. Conclusions: It is an important thing for MSMEs to increase the use of social media technology to meet the demands of consumers and pressure from competitors. The use of social media technology must be implemented effectively and efficiently so that it can be utilized as an effective tool for distributing the value that own by a company to improve the company's marketing performance.

• Journal of Intelligence and Information Systems
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• v.1 no.1
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• pp.23-41
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• 1995

Business researchers have traditionally used statistical techniques for classification. In late 1980's, inductive learning started to be used for business classification. Recently, neural network began to be a, pp.ied for business classification. This study reviews the business classification studies, identifies a neural network a, pp.oach as the most powerful classification tool, and discusses the problems and issues in neural network a, pp.ications.

• The KIPS Transactions:PartD
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• v.17D no.3
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• pp.193-202
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• 2010

Recently, there have been several researches on automatic object identification and distributed computing technology to realize a ubiquitous computing environment. Radio Frequency IDentification (RFID) technology has been applied to many business areas to simplify complex processes and gain important benefits. To derive real benefits from RFID, the system must rapidly implement functions to process a large quantity of event data generated by the RFID operations and should be configured dynamically for changing businesses. Consequently, developers are forced to implement systems to derive meaningful high-level events from simple RFID events and bind them to various business processes. Although applications could directly consume and act on RFID events, extracting the business rules from the business logic leads to better decoupling of the system, which consequentially increases maintainability. In this paper, we describe an RFID business aware framework for business processes in the Electronic Product Code (EPC) Network. This framework is proposed for developing business applications using business services. The term "business services" refers to generated events that can be used in business applications without additional data collection and processing. The framework provides business rules related to data collection, processing, and management, and supports the rapid development and easy maintenance of business applications based on business services.