• Title/Summary/Keyword: Big-Data Platform

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Success Factor and Failure Factor of Social Media in Korean Society: Based on the Word Analysis and the Network Analysis on Interview Data (한국사회에서 소셜 미디어의 성공과 실패 요인 분석: 인터뷰 데이터에 대한 어절분석·네트워크 분석을 중심으로)

  • Hong, Juhyun;Kim, Kyung-Hee
    • The Journal of the Korea Contents Association
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    • v.19 no.1
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    • pp.74-85
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    • 2019
  • This Study explores the reason why the social media like Cyworld, Iloveschool in Korea in the viewpoint if the layered model by interview. As a result the success factor in the viewpoint of layered model, user used social media for fulfilling the need for linking with other users and the social media offers the customized contents to user. Finally the social media dominated the market in advance. Facebook and Kakao talk are good examples of successful media. The failure factors are to care less about what other users want, to limit the expand of platform and not to copy with the change of the media environment. Iloveschool, Cyworld and Twitter are the examples of failure social media in Korean society. This study highlights the importance of the sensitivity of the change of environment. The expert mentioned the importance of 4th industrial revolution technology like AI, Big data and expected that new technology will emerge and the service will be developed by the change of user's taste.

On derivation the System Analysis and Evaluation Indicators of Blockchain-based Smart Electronic Transport Waybill Platform for Improvement of Logistics Service Operation Efficiency and Personal Information Security (물류 서비스 운영 효율과 개인정보 보안 향상을 위한 블록체인 기반 스마트 전자 운송장 플랫폼 시스템 분석 및 평가지표 도출에 관한 연구)

  • Park, Jae-Min;Won, JoNg-Woon;Seong, Ki-Deok;Kim, Young-Min
    • Journal of the Korea Safety Management & Science
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    • v.22 no.4
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    • pp.75-86
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    • 2020
  • With the advent of the 4.0 era of logistics due to the Fourth Industrial Revolution, infrastructures have been built to receive the same services online and offline. Logistics services affected by logistics 4.0 and IT technology are rapidly changing. Logistics services are developing using technologies such as big data, artificial intelligence, blockchain, Internet of things, and augmented reality. The convergence of logistics services and various IT new technologies is accelerating, and the development of data management solution technology has led to the emergence of electronic cargo waybill to replace paper cargo waybill. The electronic waybill was developed to supplement paper waybill that lack economical and safety. However, the electronic waybill that appeared to complement the paper waybill are also in need of complementation in terms of efficiency and reliability. New research is needed to ensure that electronic cargo waybill gain the trust of users and are actively utilized. To solve this problem, electronic cargo waybill that combine blockchain technology are being developed. This study aims to improve the reliability, operational efficiency and safety of blockchain electronic cargo waybill. The purpose of this study is to analyze the blockchain-based electronic cargo waybill system and to derive evaluation indicators for system supplementation.

Network Analysis of Keywords Related to Korean Nurse: Focusing on YouTube Video Titles (국내 간호사 관련 동영상 키워드의 네트워크 분석: 유튜브 동영상 제목을 중심으로)

  • Lee, Dongkyun;Lee, Youngjin;Lee, Bogyeong;Kim, Sujin;Park, Haejin;Bae, Sun Hyoung
    • Journal of Home Health Care Nursing
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    • v.29 no.3
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    • pp.278-287
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    • 2022
  • Purpose: To analyze Korean nurse-related channels and video titles on YouTube, the world's largest online video sharing and social media platform, to clarify public opinion and image of nurses. We seek utilization strategies and measures through current status analysis. Methods: Data is collected by crawling video information related to Korean nurses, and correlation is analyzed with frequent word analysis and keyword network analysis. Results: Through the YouTube algorithm, 2,273 videos of 'Nurse' were analyzed in order of recent views, relevance, and rating, and 2,912 videos searched for with the keyword 'Nurse + Hospital, COVID-19, Awareness, University, National Examination' were analyzed. Numerous videos were uploaded, and nursing work that was uploaded in the form of a vlog recorded a high number of views. Conclusion: We could see if the YouTube video shows images of nurses. It has been confirmed that various information is being exchanged rather than information just for promotional purposes.

Establishment of a BaTiO3-based Computational Science Platform to Predict Multi-component Properties (다성분계 물성을 예측하기 위한 BaTiO3기반 계산과학 플랫폼 구축)

  • Lee, Dong Geon;Lee, Han Uk;Im, Won Bin;Ko, Hyunseok;Cho, Sung Beom
    • Journal of Sensor Science and Technology
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    • v.31 no.5
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    • pp.318-323
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    • 2022
  • Barium titanate (BaTiO3) is considered to be a beneficial ceramic material for multilayer ceramic capacitor (MLCC) applications because of its high dielectric constant and low dielectric loss. Numerous attempts have been made to improve the physical properties of BaTiO3 in response to recent market trends by employing multicomponent alloying strategies. However, owing to its significant number of atomic combinations and unpredictable physical properties, finding a traditional experimental approach to develop multicomponent systems is difficult; the development of such systems is also time-consuming. In this study, 168 new structures were fabricated using special quasi-random structures (SQSs) of Ba1-xCaxTi1-yZryO3, and 1680 physical properties were extracted from first-principles calculations. In addition, we built an integrated database to manage the computational results, and will provide big data solutions by performing data analysis combined with AI modeling. We believe that our research will enable the global materials market to realize digital transformation through datalization and intelligence of the material development process.

Proposal for User-Product Attributes to Enhance Chatbot-Based Personalized Fashion Recommendation Service (챗봇 기반의 개인화 패션 추천 서비스 향상을 위한 사용자-제품 속성 제안)

  • Hyosun An;Sunghoon Kim;Yerim Choi
    • Journal of Fashion Business
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    • v.27 no.3
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    • pp.50-62
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    • 2023
  • The e-commerce fashion market has experienced a remarkable growth, leading to an overwhelming availability of shared information and numerous choices for users. In light of this, chatbots have emerged as a promising technological solution to enhance personalized services in this context. This study aimed to develop user-product attributes for a chatbot-based personalized fashion recommendation service using big data text mining techniques. To accomplish this, over one million consumer reviews from Coupang, an e-commerce platform, were collected and analyzed using frequency analyses to identify the upper-level attributes of users and products. Attribute terms were then assigned to each user-product attribute, including user body shape (body proportion, BMI), user needs (functional, expressive, aesthetic), user TPO (time, place, occasion), product design elements (fit, color, material, detail), product size (label, measurement), and product care (laundry, maintenance). The classification of user-product attributes was found to be applicable to the knowledge graph of the Conversational Path Reasoning model. A testing environment was established to evaluate the usefulness of attributes based on real e-commerce users and purchased product information. This study is significant in proposing a new research methodology in the field of Fashion Informatics for constructing the knowledge base of a chatbot based on text mining analysis. The proposed research methodology is expected to enhance fashion technology and improve personalized fashion recommendation service and user experience with a chatbot in the e-commerce market.

Identification of Demand Type Differences and Their Impact on Consumer Behavior: A Case Study Based on Smart Wearable Product Design

  • Jialei Ye;Xiaoyou He;Ziyang Liu
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.18 no.4
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    • pp.1101-1121
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    • 2024
  • Thorough understanding of user demands and formulation of product development strategies are crucial in product design, and can effectively stimulate consumer behavior. Scientific categorization and classification of demands contribute to accurate design development, design efficiency, and success rates. In recent years, e-commerce has become important consumption platforms for smart wearable products. However, there are few studies on product design and development among those related to promoting platform product services and sales. Meanwhile, design strategies focusing on real consumer needs are scarce among smart wearable product design studies. Therefore, an empirical consumer demand analysis method is proposed and design development strategies are formulated based on a categorized interpretation of demands. Using representative smart bracelets from wearable smart products as a case, this paper classifies consumer demands with three methods: big data semantic analysis, KANO model analysis, and satisfaction analysis. The results reveal that analysis methods proposed herein can effectively classify consumer demands and confirm that differences in consumer demand categories have varying impacts on consumer behavior. On this basis, corresponding design strategies are proposed based on four categories of consumer demands, aiming to make product design the leading factor and promote consumer behavior on e-commerce platforms. This research further enriches demand research on smart wearable products on e-commerce platforms, and optimizes products from a design perspective, thereby promoting consumption. In future research, different data analysis methods will be tried to compare and analyze changes in consumer demands and influencing factors, thus improving research on impact factors of product design in e-commerce.

An Analysis of the Public Data for Making the Ambient Intelligent Service (공간지능화서비스 구현을 위한 공공데이터 분석)

  • Kim, Mi-Yun;Seo, Dong-Jo
    • Journal of Digital Convergence
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    • v.12 no.12
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    • pp.313-321
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    • 2014
  • In current society, the digital era that makes enormous amount of data, and the diversified city, the smart space, which has characteristics of creating, collecting and representing data, is appeared. After 2012, in the social media environment called hyper-connected society with wide-spread smart phone, people started to get interested in public data and big data by generalized mobile device and SNS. At first, development of forming platform of data was focused, but now, many different idea from diverse area have been suggested about data analysis and usage to visualize the space intellectualization service. To focus on the visualization process to increase the usage of this public data for ordinary people more than specialized people, this research grasps the present condition of open data and public data service from the current public data portal and considers the applicability of them. As the result of research, the analysis and application of data to ordinary people decrease the use of paper documents, and this research will help to develop the application which is fast and accurate about individual behavior and demand to utilize public data service in intellectual space.

A Study on the Impact of the Epidemic Disease on the Number of Books Checked Out of the Public Libraries: Based on the Middle East Respiratory Syndrome Coronavirus (유행성 질병이 공공도서관의 대출책수에 미치는 영향: 메르스 사태를 중심으로)

  • Kim, Wan-Jong
    • Journal of the Korean Society for information Management
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    • v.32 no.4
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    • pp.273-287
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    • 2015
  • This study aimed to investigate the impact of the epidemic disease including Middle East Respiratory Syndrome Coronavirus (MERS) on the usage of public libraries. Such disease yields anxiety throughout the nation and discourages social activities in general. 18,711,453 records from 303 public libraries were examined with "big data retrieval & analysis platform for public libraries" located in Sejong National Library. The results are as follows. First, in 2015, when MERS was prevalent, the daily mean of books checked out was 64,645.05, showing decrease of 6,300 per day compared to that of 2014. Second, in 2014, the daily mean of books checked out from July 5th to August 19th was greater than that of from April 4th to May 19th and that of from May 20th to July 4th, implying the impact of summer vacation on the increase in books checked out in public libraries. Third, in 2015, the daily mean of books checked out from July 5th was greater than during MERS outbreak(from May 20th to July 4th), while it did not show statistically significant difference with that of before the outbreak. Fourth, the daily mean of books checked out did not show statistically significant difference between 2014 and 2015 before and during the outbreak, while it showed statistically significant difference between 2014 and 2015 after the epidemic period. The results indicate that MERS and the anxiety it brought nationwide had an impact on the daily mean of books checked out in public libraries after the epidemic period rather than during the outbreak.

ESG Management, Strategies for corporate sustainable growth : KT's company-wide goals and strategies (ESG 경영, 기업의 지속가능성장을 위한 전략 : KT의 전사적 목표와 전략)

  • Kang, Yoon Ji;Kim, Sanghoon
    • Journal of the Korea Convergence Society
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    • v.13 no.4
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    • pp.233-244
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    • 2022
  • One of the most noteworthy topics in recent corporate management is ESG(Environmental, Social, Governance). Although there are many companies that have declared ESG management, KT has declared full-fledged ESG management in 2021 and is sharing its sustainable management strategy with stakeholders. In addition, KT is strengthening ESG management by issuing ESG bonds for the first time in the domestic ICT industry. At a time when the information technology industry became more important due to COVID-19, this study attempted to examine KT's ESG management goals and strategies by dividing them into environmental, social, and governance areas. KT was aiming to achieve environmental integrity through 'environmental management', 'green competence', 'energy resources', and 'eco-friendly projects' in the environmental field. In addition, in the social field, genuine creating social value was pursued through 'social contribution', 'co-growth', and 'human rights management'. Finally, in the governance area, it was aiming for a transparent corporate management system to pursue economic reliability through 'ethics and compliance' and 'risk management'. In particular, KT was promoting its own ESG management by promoting strategies to solve environmental and social problems using AI and BigData technologies based on the characteristics of a digital platform company. This study aims to derive implications for ESG strategy establishment and ESG management development direction through KT's ESG management case in relation to ESG management, which has emerged as a hot topic.

A Study of the Advanced Strategy for ICT-based Public Compensation Business (ICT 기반 공익사업 보상업무 첨단화 방안 연구)

  • Seo, Myoung Bae
    • Smart Media Journal
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    • v.9 no.1
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    • pp.75-83
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    • 2020
  • Compensation services that are indispensable during large-scale public utilities projects have been gradually increasing with the recent increase in construction, but there are no systematic compensation services due to the complicated procedures and manual work. For this reason, various problems such as construction period delays due to various complaints, corruption in compensation work, and impossible to trace the history of compensation data in the past are emerging. In this paper, in order to solve this problem, in-depth interviews and questionnaires were conducted to find out the problems of each compensation status. Based on this, 3 core technologies and 10 technical needs based on ICT were selected to improve the compensation work by deriving STEEP analysis and Issue Tree. The three core technologies are big data-based decision-making and prediction technology, advanced measurement technology, and open cloud-based compensation platform technology. In order to introduce the derived technologies to the institutions in charge of compensation, the possibility of technology diffusion by project operators was suggested based on the results of the current status of informatization by institution. Based on the core technology derived from this paper, it is necessary to make a prototype that can be advanced in compensation work and apply it to each institution and analyze the effect.