• The Journal of the Korea Contents Association
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• v.22 no.2
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• pp.559-577
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• 2022

The purpose of this study was to analyze the influence of Big 5 Personality Traits(Extroversion, Agreeableness, Conscientiousness, Openness to experience, Neuroticism) on the organizational commitment of employees and also to investigate the moderating effect of leadership. To summarize the research results, First, Extroversion, Agreeableness, Conscientiousness, Openness of Big 5 Personality Traits had a positive effect on organizational commitment. Second, transactional, transformational and servant leadership had a moderating effect on the relationship between conscientiousness and organizational commitment. And transactional and transformational leadership had a moderating effect on the relationship between openness and organizational commitment. In Pharmaceutical and Medical Device Companies, it was confirmed that personality traits of employees are important factors that affect organizational commitment and organizational leadership interacts with the personality of employees and affects organizational commitment. This study is meaningful in that it attempted to analyze the moderating effect through quantitative design using the scale for the role of personality factors and leadership individually.

• Journal of The Korean Association of Information Education
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• v.24 no.5
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• pp.463-471
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• 2020

Humanity faces the fourth industrial revolution, a time of technological revolution by the collaboration of various industries including the fields of artificial intelligence(AI) and big data. Many countries are focused on fostering AI talent to prevail in the coming technological revolution. While Korea also provides some strategies to enhance the cultivation of AI talent, it is still difficult for Korean undergraduate students to get involved in AI studies. Through on the implementation of 'Big data analysis based AI education', which allows an easier approach to AI education, this paper examined the changes in the attitudes of undergraduate students regarding general AI education. 'Big data analysis based AI education' was provided at undergraduate level for 5.5 weeks (15 hours). The attitudes of undergraduate students were analyzed by pre-postmortem. The results showed there was a significant improvement in confidence and self-directed in regard to receiving AI education. With these results, further active research to develop basic AI education that also increases confidence and self-initiative can be expected.

• Journal of the Korea Society of Computer and Information
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• v.28 no.1
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• pp.9-16
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• 2023

In the IoT environment, various objects mutually interactive, and various services can be composed based on this environment. In the previous study, we have developed a resource collaboration system to provide services by substituting limited resources in the user's personal device using resource collaboration. However, in the preceding system, when the number of resources and situations increases, the inference time increases exponentially. To solve this problem, this study proposes a method of classifying users and resources by applying the BIG5 user type classification model. In this paper, we propose a method to reduce the inference time by filtering the user's preferred resources through BIG5 type-based preprocessing and using the filtered resources as an input to the recommendation system. We implement the proposed method as a prototype system and show the validation of our approach through performance and user satisfaction evaluation.

• Journal of Digital Convergence
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• v.14 no.5
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• pp.95-106
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• 2016

The major thrust of this research focuses on the development of phased big data distribution model based on the big data ecosystem. This model consists of 3 phases. In phase 1, data intermediaries are participated in this model and transaction functions are provided. This system consists of general control systems, registrations, and transaction management systems. In phase 2, trading support systems with data storage, analysis, supply, and customer relation management functions are designed. In phase 3, transaction support systems and linked big data distribution portal systems are developed. Recently, emerging new data distribution models and systems are evolving and substituting for past data management system using new technology and the processes in data science. The proposed model may be referred as criteria for industrial standard establishment for big data distribution and transaction models in the future.

• Journal of Convergence for Information Technology
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• v.8 no.5
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• pp.145-152
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• 2018

The paper aims to present the direction in which accounting education should proceed to enhance the expertise of accounting works in the new era in which big data is the center. This paper examines the definition and analysis of big data, and reviews the effectiveness through big data development in accounting expertise with specific references. Also, this paper presents some of the plans selected by professional accounting bodies and universities to address the topic of big data in the accounting curriculum. According to the plan, big data could provide a blueprint for the future role of accounting and financial experts. Therefore, what this study suggests is to improve educational content by adding big data topics to current accounting curricula in order to help accounting professionals of future generations prepare for technologies related to big data analysis in advance.

• The Journal of Korea Institute of Information, Electronics, and Communication Technology
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• v.11 no.5
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• pp.593-600
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• 2018

Owing to the advancement of Internet and smart devices, access to various media such as social media became easy; thus, a large amount of big data is being produced. Particularly, the companies that provide various Internet services are analyzing the big data by using the MapReduce-based big data analysis techniques to investigate the customer preferences and patterns and strengthen the security. However, with MapReduce, when the big data is analyzed by defining the number of reducer objects generated in the reduce stage as one, the processing rate of big data analysis decreases. Therefore, in this paper, a MapReduce-based split big data analysis method is proposed to improve the log analysis processing rate. The proposed method separates the reducer partitioning stage and the analysis result combining stage and improves the big data processing rate by decreasing the bottleneck phenomenon by generating the number of reducer objects dynamically.

• Knowledge Management Research
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• v.21 no.4
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• pp.243-263
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• 2020

The purpose of this study is to propose the performance measurement model for open big data platform. In order to develop the performance measurement model, we have integrated big data reference architecture(NIST 2018) with performance prism model(Neely et al. 2001) in the platform perspective of open big data. Our proposed model consists of five key building blocks for measuring performance of open data platform as follows: stakeholder contribution, big data governance capabilities, big data service capabilities, big data IT capabilities, and stakeholder satisfaction. In addition, our proposed model have twenty four evaluation indices and seventy five measurement items. We believe that our model could offer both research and practical implications for relevant research.

• Journal of People, Plants, and Environment
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• v.22 no.5
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• pp.455-466
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• 2019

This study was carried out to analyze trends in floral products and services through the big data analysis of various social networking services (SNSs) and then to provide objective marketing directions for the floricultural industry. To analyze the big data of SNSs, we used four analytical methods: Cotton Trend (Social Matrix), Naver Big Data Lab, Instagram Big Data Analysis, and YouTube Big Data Analysis. The results of the big data analysis showed that SNS users paid positive attention to flower one-day classes that can satisfy their needs for direct experiences. Consumers of floral products and services had their favorite designs in mind and purchased floral products very actively. The demand for flower items such as bouquets, wreaths, flower baskets, large bouquets, orchids, flower boxes, wedding bouquets, and potted plants was very high, and cut flowers such as roses, tulips, and freesia were most popular as of June 1, 2019. By gender of consumers, females (68%) purchased more flower products through SNSs than males (32%). Consumers preferred mobile devices (90%) for online access compared to personal computers (PCs; 10%) and frequently searched flower-related words from February to May for the past three years from 2016 to 2018. In the aspect of design, they preferred natural style to formal style. In conclusion, future marketing activities in the floricultural industry need to be focused on social networks based on the results of big data analysis of popular SNSs. Florists need to provide consumers with the floricultural products and services that meet the trends and to blend them with their own sensitivity. It is also needed to select SNS media suitable for each gender and age group and to apply effective marketing methods to each target.

• Journal of Creative Information Culture
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• v.5 no.2
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• pp.157-164
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• 2019

Big data is a field that has been utilized and developed in various fields in our society recently. Big data analysis techniques are frequently used to analyze various big data in various fields of politics, economy, and society to grasp various meanings hidden in the data. However, big data analysis is used some case studies of in fields of analysis of educational data, but analysis of the curriculum and direction is still inadequate. Therefore, this study aims to identify and analyze the core concepts of middle school informatics textbooks using big data analysis techniques. Text mining was used for big data analysis for informatics textbook analysis. Through the core concepts of middle school informatics textbooks identified using this techniques, we could confirm the concepts to be emphasized in the textbooks and the possibility of using big data in the field of education.

• Korean Journal of Construction Engineering and Management
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• v.19 no.3
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• pp.89-96
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• 2018

This study derived big issues in overseas construction through big data analysis. To derive big issues in overseas construction, candidate groups of big issues were identified through big data analysis targeting 53,759 issues including 39,436 issues from major portal sites, 10,387 issues from daily newspapers, and 336 issues in construction magazines from Oct. 1, 2016 to Sep. 30, 2017. The main results are as follows: First, the main issues of overseas construction for the past one year showed that markets were concentrated in Middle East Asia and most of them were low-price order plant projects, which revealed the limitations. Although orders of overseas construction were slightly upward in the first half of 2017 compared to previous year, overseas construction orders are still unstable due to uncertainties in the international affairs and drops in oil prices. Second, the interest topics based on the 8th core keywords of overseas construction among the overseas construction issues for the past one year showed that region (29.9%), corporation environment (22.0%), profitability (17.0%), organizations (15.1%), projects (5.2%), market environment (3.6%), policy and system (3.6%), and education (3.5%) in the order of interest. Third, 10 core issues that have expandability and persistence of discourse were extracted out of 30 issue candidates with regard to eight keywords. Based on the extracted issues, detailed analysis on each of the core issues in overseas construction and correlation analysis between 10 core issues were conducted.