• Title/Summary/Keyword: Beauty convergence

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A Study on the Correlation between Importance and Satisfaction of Beauty Contest Quality using IPA (IPA를 이용한 미용 기능경기대회 품질의 중요도와 만족도의 상관관계 연구)

  • Park, Ha Neul
    • Journal of the Korea Convergence Society
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    • v.13 no.3
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    • pp.309-315
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    • 2022
  • The purpose of this study is to analyze the correlation between importance and satisfaction of beauty contest using IPA(Importance-Performance Analysis) by deriving the quality factors of contest for revitalize beauty contest. For the study, a survey was conducted on participants with experience participating in beauty contest, and the collected data were analyzed using a response sample t-test and a PIA matrix. The results are as follows. First, there was a difference in importance and satisfaction as the average of importance was high. Second, in the first quadrant of the IPA matrix, contents related to contest assignment were mainly shown. This was analyzed as an effective factor that can improve the quality of the competition. Third, in the second quadrant, factors related to contest review were distributed. Accordingly, measures are required to increase the expertise and transparency of review. Fourth, in the third quadrant, the contents of the contest operation are mainly shown, and the satisfaction level is low, but supplementing it will have an improvement effect. Fifth, in the fourth quadrant, the satisfaction of the ability improvement item was high, which is analyzed that the contest experience affects the improvement of individual skills. Through this, it is significant to be used as basic data to establish a plan for revitalizing beauty contest.

The effect of black consumers' perception of behavior on beauty workers' anger and intention to change jobs (블랙컨슈머 행동지각이 미용 종사자의 분노표현과 이직의도에 미치는 영향)

  • Yun, Su-Mi;Choi, Myo-Sun;Seo, Eun-Hee;Yoon, Mi-Hwa
    • Journal of Convergence for Information Technology
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    • v.12 no.5
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    • pp.183-193
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    • 2022
  • The purpose of this study is to analyze the effect of black consumer behavior perception on the anger expression and turnover intention of beauty workers. For data collection, the final 392 copies were used by distributing questionnaires to 400 people for three months from November 1, 2021 to January 31, 2022, centering on beauty service workers in Seoul, Gyeonggi, and Incheon. For data analysis, SPSS 25.0 program was used. Frequency analysis was performed to identify demographic characteristics, and factor analysis and reliability analysis were performed to understand the validity of the measurement tool. Correlation analysis, A regression analysis was performed. As a result of the analysis, the transient and deterrence of black consumers had a positive (+) effect on anger expression, anger suppression, and turnover intention, and anger expression and anger control had a positive (+) effect on turnover intention. Therefore, it is necessary to raise excessive problems of black consumers or eradicate forced services, and it is believed that proper customer response methods and programs for stress relief should be provided by members.

The Effect of Motivational Factors and Information Search Types on Waxing Care Intention (미용 왁싱에 대한 동기요인과 정보탐색유형이 왁싱관리의도에 미치는 영향)

  • Song, Sun-Hwa;Kim, Sang-Soo
    • Journal of the Korea Convergence Society
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    • v.11 no.10
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    • pp.329-335
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    • 2020
  • The purpose of this study is to examine how the motivational factors for beauty waxing affect the waxing care intention through information search types. To this end, a research model was established and 160 response data obtained by conducting a questionnaire survey on adult men and women in Seoul and Gyeonggi Province were used for structural model analysis. As a result, it was found that the motivational factors (i.e., interest, importance, and other's eye) for beauty waxing influenced the waxing management intention through the information search type (i.e., exploration and observation). This study has expanded the academic field of beauty by exploring the predecessors of waxing care intention and its process, and it has implications that it can practically improve understanding of potential users of beauty waxing. It is thought to be able to contribute to the activation of the waxing market.

Effects of Middle-aged Hair Loss Women's Hair increased Techniques on Quality of Life (중년 탈모 여성의 헤어 증모술이 삶의 질에 미치는 영향)

  • Choi, Myo-Sun;Chang, Chang-Gok
    • Journal of Convergence for Information Technology
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    • v.10 no.4
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    • pp.175-183
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    • 2020
  • The change in the demand and perception of wigs worn for hair loss is getting better, but hair extension is emerging as a new treatment method that improves as there are inconvenient areas such as hair loss, bleaching, and tangling of wigs themselves, and time spent on unnatural hair styling and wearing wigs. The purpose of this study is to verify that the quality of life of middle-aged female hair loss is positively affected by hair growth techniques that weave wool strands into their hair. Those surveyed were middle-aged women with hair loss and were analyzed by measuring the quality of life before and after hair growth. The analysis showed that hair increased techniques affects the economic satisfaction, physical satisfaction, mental satisfaction and social satisfaction of middle-aged women with hair loss, indicating that hair increased techniques is effective in improving the quality of life for middle-aged women with hair loss. It is also expected that the beauty industry will develop high value through hair increased techniques, a blue ocean in the beauty market.

The Structural Relationship among Major Satisfaction, Occupation Value View and Career Decision-Marking Self-Efficacy of Beauty Majoring students (뷰티전공 대학생들의 전공만족도, 직업가치관, 진로결정 자기효능감의 구조적 관계)

  • Pyo, Young-Hee;Yoon, Mi-Yun
    • Journal of Convergence for Information Technology
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    • v.9 no.10
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    • pp.144-153
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    • 2019
  • The purpose of this study is to investigate the structural correlation between career decision making self-efficacy, major satisfaction and occupation value of beauty major students by questionnaire collection and statistical analysis. Major satisfaction was found to be statistically significant at the significance level of .05 with respect to coccupation value and career decision making self-efficacy at p<.001. Occupation value was found to be statistically significant at p<.001 for career decision and job decision of career decision making self-efficacy and significance level .05. Therefore, it has been confirmed that the major satisfaction and job value are the factors that play a significant role in the self-efficiency of career decisions, and it is believed that continuous research on various variables that affect the self-efficiency of career decisions of beauty major university students is necessary.

Effect of Career Decision Making Types on Career Preparation Behavior and Major Satisfaction of Beauty Major College Students (뷰티전공 대학생들의 진로 의사결정유형이 진로준비행동 및 전공만족에 미치는 영향)

  • Lee, Jae-Eun
    • Journal of Convergence for Information Technology
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    • v.12 no.2
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    • pp.221-230
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    • 2022
  • The purpose of this study is to identify career decision-making types of college students majoring in beauty, and to improve career preparation behaviors by analyzing their effects on career preparation behaviors and major satisfaction. It was conducted from November 1 to 30, 2021, and a total of 485 questionnaires were used as analysis data. Frequency analysis, factor analysis, reliability analysis, correlation analysis, and multiple regression analysis were performed as research methods. As a result of the study, first, the type of career decision-making showed a positive (+) correlation between career preparation behavior and major satisfaction, indicating that it was statistically significant. Second, rational career decision-making style was correlated with dependence and intuitive style. As the career preparation behavior, the career preparation behavior of time effort, ability activity, and information collection, and the satisfaction of the major showed a statistically significant positive (+) correlation in class satisfaction and subject satisfaction. Third, among career decision-making types, rational and dependent types were found to have a statistically significant effect on ability activity, which is a sub-factor of career preparation behavior.

The effect of beauty information characteristics in SNS environment on consumer attitudes and loyalty of high school students (SNS 환경에서의 뷰티정보특성이 고등학생 소비자 태도와 충성도에 미치는 영향)

  • Na, Yun-Young;Kim, Il-Shin;You, Hyeon-Gyeong
    • Journal of Digital Convergence
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    • v.19 no.12
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    • pp.115-124
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    • 2021
  • The purpose of this study was to investigate the relationship between the characteristics of beauty information in the SNS environment and consumer attitudes and loyalty of high school students. The subjects of this study were high school students residing in Gwangju, and a total of 375 copies were used for the final analysis. The collected data were analyzed using SPSS V.21.0 program. Summarizing the study results, interactivity and usefulness were key factors in the relationship between beauty information characteristics and high school students' attitude and loyalty in the SNS environment, and information provision, playfulness, and vitality were derived as major factors. Based on the above result rule, it is expected that it will be used as a data for presenting the direction for collecting the correct information in the SNS use of teenage consumers and establishing marketing strategies for beauty companies.

Analysis of terminology by year according to the change of beauty department department names - Focused on vocational colleges and university (미용 계열 학과명 변천에 따른 연도별 용어 분석 - 전문대학과 4년제 종합대학교를 중심으로)

  • Park, Jang-Soon
    • Journal of Digital Convergence
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    • v.19 no.5
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    • pp.443-448
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    • 2021
  • The name of the department is not only a means of notifying the existence of the department, but also acts as an important indicator that includes the overall curriculum, specialization strategy, student management, and employment of the department. The importance of the department name, which is a collection of internal and external public relations, has emerged greatly, but the existing research related to this is insufficient. Therefore, in this study, the terminology used in the names of beauty departments at two-year colleges and four-year colleges nationwide is surveyed year by year to contribute to the establishment of developmental goals that the department should aim for and a systematic analysis for curriculum reform. As a result of the study, in 1994, 7 schools (41.18%) had the most skin care departments, and in 2005, 2013 and 2020, 'Beauty' was 50 cases (21.55%), 67 cases (28.03%), and 92 cases (34.20%), respectively. Through this study, it is possible to analyze the overall trend of the beauty industry, and it is expected that it will be used as basic data when promoting a department name change or opening a department in the future.

A study on the development of curriculum for nurturing beauty service talents in the post-corona era (focusing on skin care) (포스트 코로나 시대의 뷰티서비스 인재 양성을 위한 교육과정 개발 연구 (피부미용을 중심으로))

  • Son, Hyo-Jeong
    • Journal of the Korean Applied Science and Technology
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    • v.38 no.6
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    • pp.1433-1444
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    • 2021
  • This study was conducted for the purpose of developing a curriculum to educate the practical skills required in the industry by convergence with the 4th industry in the beauty field, which has been accelerated since the Corona era. As a result of an exploratory investigation of several literatures and collecting expert opinions, it was analyzed that the field of beauty industry will expand to a personalized service providing industry that combines medical, bio, ICT, and artificial intelligence technologies, rather than providing a single item or service. Based on the analysis contents, the curriculum was composed and subjects were derived by adding digital application skills to have in addition to the basic job skills required in the traditional beauty industry. The post-Corona era will bring changes in various industries based on the Fourth industrial revolution, and in response to these changes, universities should always pay attention to changes in the industry to develop talent for the development and sustainability of the beauty industry.

The Correlation Between Achievement Goal Orientation and Learning Flow in Beauty Specialized High School Students:A Focus on Mediating Effects of Learning Attitude (미용특성화고등학교 학생들의 성취목표지향성과 학습몰입의 상관관계: 학습태도의 매개효과를 중심으로)

  • Kang, Eun-Ju
    • Journal of the Korea Convergence Society
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    • v.10 no.10
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    • pp.275-281
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    • 2019
  • This study aimed to analyse the mediating effects of learning attitudes in respect to the correlation between achievement goal orientation and learning flow. For the purpose, this study surveyed achievement goal orientation, learning flow and learning attitude of beauty specialized high school students located in Jeonnam with the use of a questionnaire. 335 copies of the answers were analysed with the use of the SPSS(PASW, ver 21.0). The results are presented as follows: Mastery approach of the achievement goal orientation and learning attitude had a significant effect on learning flow. It was discovered that learning attitude had a partial effect on the relations between mastery approach and learning flow, but it was reported that it had a complete mediating effect on the relations between performance avoidance and learning flow.