• 제목/요약/키워드: Art Industry

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미용서비스업 DM의 인식이 만족도와 구전의도에 미치는 영향 - 20~40대 여성을 대상으로 - (The Effect of Awareness of DM in Beauty art on Satisfaction and Intention of Word-of-Mouth - On Women in Their Twenties to Forties -)

  • 박은준;김성남
    • 한국의류산업학회지
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    • 제9권4호
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    • pp.431-440
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    • 2007
  • The study of the awareness on DM, the degree of satisfaction, and intention of word-of-mouth has found that when the confidence factor is stressed, intention of word-of-mouth is seen to rise, and when the perception factor is placed emphasis on, intention of word-of-mouth is also seen to be on the rise. The 790 questionnaires collected were analyzed by frequency, factor analysis, confidence degree, and regression analysis. This means that the higher the degree of satisfaction by means of the recognition, attention, trust of DM advertisement, the relationship reenforcement of DM advertisement and transmission of information is, the higher intention of word-of-mouth is. Beauty art business is characteristic of visits being connected with sales. The awareness has an effect on the degree satisfaction, and it affects intention of word-of-mouth. Therefore, it is thought that Beauty art business requires systematic, analytic and unique DM advertisement.

예술과 문화의 영역에 대한 재고 - 문화의 타자 키치, 아직도 예술의 적인가? (Policing the Border: Is Kitsch Still the Antagonist of Art?)

  • 김희영
    • 미술이론과 현장
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    • 제5호
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    • pp.25-41
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    • 2007
  • Despite continuous efforts to redraw the boundaries between art and culture, the conventional concept of originality has persisted in approaches to the practice of contemporary art. In the discourse of originality, various forms of lesser arts that employ the method of replication have been referred to as kitsch, or "rear-guard," the opposite of avant-garde. This categorization points to the contested issue regarding the oppositional relation between modernism and mass culture. With its easily accessible content and financial affordability, mass culture has become both an irresistible attraction and a most powerful threat to modernism. This threat has instigated a discursive system that has situated mass culture as a cultural other of modernism. Taking the marginalized category of kitsch as the area of contention, this paper examines a discursive repression of kitsch. It analyzes the conceptual framework that defends originality and autonomy in art and, conversely, degrades kitsch as an inferior and dangerous cultural category. Greenberg'S concept of kitsch as a by-product of industrialization evolved into the criticism that advocates the autonomy of art. The Frankfurt School scholars, particularly Theodor Adorno and Max Horkheimer, practiced comparable cultural critiques. Focusing on mass culture such as film, radio, and television, instead of art works, they critically analyzed the system of mass culture and theorized the negative implications of the ubiquitous presence of kitsch. Some critics, on the other hand, perceived the growth of mass culture as opening possibilities in cultural development. Walter Benjamin and Harold Rosenberg asserted the socio-cultural dynamics of mass culture underlining the potential for continual transformation in reality and in the subject. They acknowledged that technological advances changed the condition of creation and enabled unmediated interactions between media. By scrutinizing conflicting views on kitsch, this paper intends to reassess arts that draw "the forces of the outside."

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아트토이 등신 비율 사례 및 선호도 분석 연구 (A Study on the Case and Preference of The Art-toy Body Ratio)

  • 연상민;조성환
    • 한국콘텐츠학회논문지
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    • 제22권1호
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    • pp.162-171
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    • 2022
  • <2020 캐릭터산업백서>에 따르면 캐릭터 구매 상품군의 1위는 완구로 58%에 해당하며, 매해 증가하는 추세이다. 이에 아트토이의 관심도 또한 높아지며 성장하고 있다. 아트토이 시장이 커짐에 따라 아트토이 작가와 기업의 수도 늘고 소비자 또한 늘어나고 있다. 시장의 확대에 따라 다양한 아트토이가 창작되어야 하고 이에 대한 분석과 연구가 필요하다. 아트토이는 다양한 소재가 의인화되어 표현된 것이 대부분으로 인체 비례를 바탕으로 창작된다. 이에 본 연구는 인체 비례의 측정 기준인 등신 비율을 통하여 아트토이의 사례 분석과 일반 성인 남녀를 대상으로 선호도 조사를 시행하였다. 분석 결과 아트토이는 등신 비율에 따른 제작 밀집구역과 이상적인 형태 비율이 있는 것으로 분석되었다. 선호도 조사에 나타난 남녀 간의 등신 비율은 남성은 7등신, 여성은 3등신을 가장 선호하는 것으로 나타났고 높은 선호도 등신 비율인 2, 3등신은 아트토이 사례와 연관성이 있었다. 이에 아트토이 사례 및 선호도 분석을 통하여 아트토이의 디자인 발전을 위한 방법을 제안하며, 향후 이 연구를 통하여 아트토이를 창작하고 연구할 때 기초자료로 활용될 수 있길 기대한다.

국내외 아트 콘텐츠 플랫폼의 서비스 사례 고찰 (A Case Study on Exploring Service Examples of Domestic and International Art Content Platform)

  • 박준희;김승인
    • 산업진흥연구
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    • 제9권3호
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    • pp.147-154
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    • 2024
  • 코로나19 팬데믹 이후 아트 콘텐츠 플랫폼은 오프라인과 차별화되는 예술의 총체적 경험을 위한 콘텐츠의 장으로 전환되었고, 더 이상 정보 전달을 위한 보조 수단이 아닌 고유한 특징을 가진다. 본 연구의 목적은 국내외 아트콘텐츠 플랫폼 서비스의 기능 효용 사례 분석을 통해 고찰을 통해 4차 산업 혁명 시대에 예술 경험을 활성화하기 위해 아트 콘텐츠의 플랫폼 발전 방향을 고찰하는 것이다. 이를 위해 문헌 연구를 통해 아트 콘텐츠 플랫폼의 서비스와 기능 효용을 분석하기 위한 요인을 추출하였다. 이후 국내외 아트 콘텐츠 플랫폼 기능, 서비스를 3가지로 분류하였고, 문헌 연구를 통해 추출한 분석 요인 '상호작용', '신뢰성', '편리성' '다양성'을 토대로 서비스, 기능 분석을 통해 아트 콘텐츠 플랫폼의 발전 방향성에 대해 고찰하였다. 본 연구는 아트 콘텐츠 플랫폼의 기능 효용 분석을 통해 온라인에서 사용자의 총제적 경험과 플랫폼의 발전 방향을 연구한 데에 의의가 있다. 이를 통해 아트 콘텐츠 플랫폼의 폭넓은 활용 가능성과 미디어 환경에서 예술을 경험하는 사용자의 관점에서 분석함으로써 시사점을 제공하고자 한다.

미용업 분야의 사회보험 가입 실태 및 분석에 관한 연구 -헤어, 네일, 피부, 메이크업 분야를 중심으로- (The study of Beauty industry parts' current social insurance status and its analysis)

  • 최서연;이현진
    • 대한안전경영과학회지
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    • 제15권4호
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    • pp.393-399
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    • 2013
  • The purposes of this study were to seek beauty industry parts' current social insurance admission status. To achieve the purposes, questionnaire was distributed to a total of 470 beauty artists and data were analyzed by statistical analysis. The result of study proposed that hairdresser showed the highest awareness and field of nail art showed the lowest awareness in social insurance admission status. Social insurance admission status shows that beauty artists in hair field had the most applicants of national pension, health insurance, workers' compensation insurance and beauty artists of skin field had the highest desire for social insurance application. This study hopes to be used as base line data of social insurance applicants' accurate status and application.

미니멀리즘적 디자인 표현과 아이콘그래픽스에 대한 고찰 (A Study on Icongraphics and Minimalism in Design Expression)

  • 정진숙
    • 디지털산업정보학회논문지
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    • 제8권2호
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    • pp.105-116
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    • 2012
  • Minimalism combines the adjective 'minimal' and the suffix 'ism', and was first coined in the 1960s. Minimalism draws on the belief that when the use of artistic skills and adaptation is minimized and only the essentials or core is expressed, the discrepancy or distance between reality and art can be kept to a minimum; and thus, true reality can be achieved. To realize minimalism, artists creating paintings, sculptures and other forms of visual art eliminate unnecessary elements and strip objects to its essentials. And hence, most minimalist artwork used minimum amount of color and focused on expressing the geometric essence of objects. Such simplistic styles of minimalism can be seen today in various designs. Apple's iPod design and other product designs as well as graphic designs are just few of the examples. Drawing on the spirit of minimalism, Icongraphics pursues beauty and pleasure in the minimal use of color and form. And what lies beneath Icongraphics' artistic style is its pursuit of simplistic essentials, sending a strong message to the digitalized and complex lives of modern people.

Lifestyle Type에 따른 미용서비스 이용 동기 및 점포탐색 (Motives of Purchasing Beauty Service and Beauty Service Information Search According to Lifestyle Type)

  • 김민정;김성남
    • 한국의류산업학회지
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    • 제9권5호
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    • pp.545-552
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    • 2007
  • This study aims at providing basic data for the beauty industry to establish more reasonable marketing plans for women in identifying their Lifestyles, observing and analyzing their purchase behavior for beauty service. Women were classified into four types: fashion appearance oriented type, sociable personality oriented type, brand oriented type, fashion indifferent type. The result of the differences between their lifestyles and purchase behavior for beaty service is as followed. Purchasing behaviors, such as motives of purchase beauty service, beauty service information search, beauty service estimation standards were made a difference in lifestyle types.

웹 카메라에서 블록정합기법을 이용한 헤어커팅 포인트 분석 및 개선 (Haircutting Point Analysis and Improvement the Block Matching Algorithm Using in Web Camera)

  • 강남순
    • 디지털산업정보학회논문지
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    • 제5권4호
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    • pp.189-197
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    • 2009
  • This paper suggests the system for searching and application is to be in combination between existing hair art area and Image/Video processing area. This proposed system usually saves various hair types into a database, then, users send images of their face over the internet by using WebCam. Finally, they can find the hair types for users. Hair cutting is technology that form draft to make hair style. Man cut must decide how in image of sinciput, image of side bean curd, after lower image must operate. Silhouette is produced as is different by change of this three places. Customer increases in the beauty salon and beauty salon chain being changed, research about beauty art is necessary point of time. In this treatise, our country of when swim and operate haircut about problem that happen sample survey and analysis.

아파트 단지 외부공간의 형태구성 변화에 관한 연구 -서울 송파구 아파트 단지를 중심으로- (Study on the Change in the Forms and Compositions of Outdoor Planning of Apartment Complex)

  • 김동찬;김신원;김정주
    • 한국산업융합학회 논문집
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    • 제13권2호
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    • pp.113-124
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    • 2010
  • Since the 1970s the increased economy allowed population to concentrate on larger cities which facilitated the lack of apartment complex in the cities. In order to have the solution to the problem, apartment complex were expected to consider the efficiency of using its land. Therefore, The purpose of this study is to clarify the change of the Apartment Complex especially in the Forms and Compositions of outdoor planning of Apartment complex. As a result, the analysis of this researching process of them has shown us the following important characteristics in the change of the Apartment Complex.

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Staying Competitive in the Fast-Fashion Era in a Developing Economy

  • Chipo, Chuma;Walter, Chipambwa;Rufaro, Komichi
    • International Journal of Costume and Fashion
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    • 제18권2호
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    • pp.1-12
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    • 2018
  • The purpose of this study was to examine strategies which clothing manufacturers had employed to make themselves more competitive in the era of fast fashion. The Zimbabwean fashion industry is facing fierce competition from imported fast-fashion products which are lower priced and offer consumers a variety of designs from which to choose. The study made use of a qualitative approach with multiple case study design. In-depth interviews were used to gather data from participants, who were selected using the purposive sampling. The study found that clothing manufacturers had resorted to sub-contracting garment manufacturing work, promoting the buy-Zimbabwe campaign and developing in-house brands. This study offers insights into how the fast-fashion era has impacted the local fashion industry and unveils the practical solutions that local clothing manufacturers have embraced in a bid to remain operational and become globally competitive.