• Journal of Korea Game Society
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• v.21 no.3
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• pp.79-90
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• 2021

Currently, for teenagers, the metaverse is becoming an important space for communication and experience. Due to the development of AI technology, experiences in the metaverse space are diversifying, which means that experiences in the virtual world can affect the real self. Therefore, this study attempted to examine the necessity of establishing a new concept of empathy across the metaverse for the AI era. In accordance with literature studies related to empathy, one was confirmed that the concept of empathy has been changing according to social ideas in times. In addition, with the result of the analysis of recent research trends, it was considered that the current study of empathy is generally taking a view as a measure of 'upright sociality.' In the end, this study suggest the necessity of redefined empathy in order to cultivate upright sociality in the metaverse.

• Journal of the Korean Society of Clothing and Textiles
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• v.47 no.4
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• pp.666-683
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• 2023

This research aims to develop based clothing design process tailored to the industry-university collaborative setting and apply it in a fashion design class. into three distinct phases: designing and organizing our fashion design class, conducting our class at a university, and gathering student feedback. First, we conducted a literature review on employing new technologies in traditional clothing design processes. We consulted with industry professionals from the Samsung C&T Fashion Group to develop an AI-based clothing design process. We then developed in-class learning activities that leveraged fashion brand product databases, a supervised learning AI model, and operating an AI-based Creativity Support Tool (CST). Next, we setup an industry-university fashion design class at a university in South Korea. Finally, we obtained feedback from undergraduate students who participated in the class. The survey results showed a satisfaction level of 4.7 out of 5. The evaluations confirmed that the instructional methods, communication, faculty, and student interactions within the class were both adequate and appropriate. These research findings highlighted that our AI-based clothing design process applied within the fashion design class led to valuable data-driven convergent thinking and technical experience beyond that of traditional clothing design processes.

• Korean Journal of Artificial Intelligence
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• v.12 no.1
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• pp.7-16
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• 2024

This study aims to explore driving factors of Artificial Intelligence application for city marketing strategy with perspectives of millennials and generation Z. This study proposed the following research questions: i) how perceived place branding factor, public service factor, affective factor, immersive experience factor, cognitive factor, cost benefit factor, social networking factor, and promotional value factor affect attitude toward AI application for city marketing; and ii) how attitude affect satisfaction and prospect toward AI application for city marketing? This study conducted an online survey with the assistance of a well-known research agency and applied factor and regression analysis to test hypotheses. The results found that effects of place branding, cognitive, social networking, and promotional value affect attitude significantly in the case of millennials, while effects of public service, affective, cost benefit, social networking, and promotional value affect attitude significantly in the case of generation Z. The results found that effects of attitude on satisfaction and prospect of AI showed significance. The results provide implications and different aspects for AI application of city marketing strategy with perspectives by generations, while millennials and generation Z perceived effects of promotional value as the most significant factor for AI application of city marketing strategy.

• Knowledge Management Research
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• v.25 no.2
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• pp.155-176
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• 2024

This study explores variations in preferences for human and AI agents within the medical and financial services. Study 1 investigates whether there are preferential disparities between human and AI agents across these service domains. It finds that human agents are favored over AI agents in medical services, while AI agents receive greater preference in the financial services. Study 2 delves into the underlying reasons for the preference differentials between human and AI agents by assessing the significance of certain capabilities as perceived by users in each domain. The findings reveal a mediating role of perceived empathy importance in the effect of service domains on human-AI preference. Furthermore, perceived empathy is deemed a more critical capability by users for preferring human over AI agents across both service domains compared to other capabilities such as experience and agency. This research is noteworthy for elucidating the variances in preferences for human and AI agents across medical and financial services and the rationale behind these differences. It enhances our theoretical comprehension of the pivotal factors influencing preferences for human and AI agents, underscoring the significance of human experiential capabilities like empathy.

• Journal of the Korea Convergence Society
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• v.9 no.8
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• pp.127-133
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• 2018

The purpose of this study is to analyze the technology trend of artificial intelligent speaker(AI speaker) and to suggest direction of domestic AI speaker through the case study of AI speaker. As a research method, technical background was studied through literature, and then, case of AI speaker was investigated. As a result, It attempts to extend it to the visual interface. One of these attempts is attention to the built-in screen AI speaker. AI speakers should be a platform for humans and computers to interact with, not just convenience facilities. Based on the implications presented in this study, we hope to be able to use it as a reference for predicting the service development direction of domestic artificial intelligent speakers in the future.

• Journal of The Korean Association of Information Education
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• v.24 no.3
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• pp.243-254
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• 2020

In order to cultivate AI(artificial intelligence) manpower, major countries are making efforts to apply AI education from elementary school. In order to introduce AI education in elementary school, it is necessary to have a curriculum and educational content for elementary school level. This study developed educational contents to experience the principle of AI learning at the unplugged level for the purpose of AI education for elementary school students. The educational content developed was selected as an AI that evaluates the emotion of sentences. In addition, to solve the problem, data attributes were derived and collected, and the process of AI learning was simulated to solve the problem. As a result of the study, the attitude of elementary school students to AI increased post than before. In addition, the task performance rate was averaged at 85%, showing that the proposed AI education content has educational significance.

• Journal of The Korean Association of Information Education
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• v.25 no.5
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• pp.733-740
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• 2021

The purpose of this study is to present the direction of elementary school AI education by analyzing cases of classes related to AI education in actual school settings. For this purpose, 19 classes were collected as elementary school class cases based on AI education. According to the result of analyzing the class case, it was confirmed that the class was designed in a hybrid aspect of learning content and method using AI. As a result of analyzing the achievement standards and learning goals, action verbs related to memory, understanding, and application were found in 8 classes using AI from a tool perspective. When class was divided into introduction, development, and rearrangement stages, the AI education element appeared the most in the development stage. On the other hand, when looking at the ratio of learning content and learning method of AI education elements in the development stage, the learning time for approaching AI education as a learning method was overwhelmingly high. Based on this, the following implications were derived. First, when designing the curriculum for schools and grades, it should be designed to comprehensively deal with AI as a learning content and method. Second, to supplement the understanding of AI, in the short term, it is necessary to secure the number of hours in practical subjects or creative experience activities, and in the long term, it is necessary to secure information subjects.

• Journal of The Korean Association of Information Education
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• v.25 no.3
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• pp.449-457
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• 2021

Ministry of education recently announced to implement AI curriculum in elementary, middle school and highschool from 2025 which will include programing, basic AI principal and AI Ethics, and the media is releasing articles that have reservations on it. This study is focused on analyzing the perspective of elementary teachers - who are going to be in charge of AI education - on the implementation of AI education in elementary schools and the teachers are divided into two groups of 'software-experienced' and 'software-inexperienced' in relation to software training background. The results showed that 100% of the 'software-experienced' teachers agreed on implementing AI education and 80% of 'software-inexperienced' teachers also showed positive perspective on it. Among the reasons that 20% of 'software-inexperienced' teachers had negative perspective on AI education, it was highly rated that existing home economics subject covers fulfilling amount of software education. Both 'software-experienced' and 'software-inexperienced' teachers chose grade 5 and 6 as the most appropriate age for software education and considered one class per a week as the most appropriate amount of AI class. In terms of the subject format, 75% of the 'software-experienced' teachers chose the idea that software education has to be an independent school subject which will include AI education. Also, 54% of the 'software-inexperienced' teachers chose the ideas either AI education should be an independent subject or software education should be an independent subject which will include AI education. The preference of the content of AI education appeared in order of basic AI programing, principles of AI and AI Ethics.

• 한국정보교육학회:학술대회논문집
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• 2021.08a
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• pp.377-383
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• 2021

The purpose of this study is to present the direction of elementary school AI education by analyzing cases of classes related to AI education in actual school settings. For this purpose, 19 classes were collected as elementary school class cases based on AI education. According to the result of analyzing the class case, it was confirmed that the class was designed in a hybrid aspect of learning content and method using AI. As a result of analyzing the achievement standards and learning goals, action verbs related to memory, understanding, and application were found in 8 classes using AI from a tool perspective. When class was divided into introduction, development, and rearrangement stages, the AI education element appeared the most in the development stage. On the other hand, when looking at the ratio of learning content and learning method of AI education elements in the development stage, the learning time for approaching AI education as a learning method was overwhelmingly high. Based on this, the following implications were derived. First, when designing the curriculum for schools and grades, it should be designed to comprehensively deal with AI as a learning content and method. Second, to supplement the understanding of AI, in the short term, it is necessary to secure the number of hours in practical subjects or creative experience activities, and in the long term, it is necessary to secure information subjects.

• The Journal of the Korea Contents Association
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• v.20 no.11
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• pp.644-655
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• 2020

The study examined differences between perceptions of AI speakers and intention to continuous use of AI speakers according to usage function. We divided usage patterns into single- and multi-function orientations based on the usage by different functions of audio content (music, news, and search), and analyzed the differences between perceptions of using AI speakers and the intention to continuous use. 335 men and women who had experience using AI speakers participated in an online survey. Results are as follows. First, men used AI speakers mainly for acquiring news, and the extent to which 20s and 40s acquire news was different. Second, perceptions of usefulness and ease of use were found to be higher in the multi-functional group(music-news-search). Last, regarding the intention to continuous use of AI speakers, the multi-functional group was highest, and users focusing on music listening were relatively higher than users for other functions. The findings of the study are expected to be used as foundational data for expanding the use of AI speakers and developing strategies for service provision in each AI speaker brand.