• Title/Summary/Keyword: 확장적 공감

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A Study on the Effect of the Characteristics of Branded Contents on Consumers: Focused on User Satisfaction, Sharing Intention, and Intention for Continuous Use (브랜디드 콘텐츠 특성이 수용자 효과에 미치는 영향: 이용만족, 공유의도, 지속적 이용의도를 중심으로)

  • Lim, You Myung;Oh, Young Sun;Youm, Dongsup
    • Journal of Digital Convergence
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    • v.17 no.6
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    • pp.59-67
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    • 2019
  • This study was conducted to examine the effect of the characteristics of branded contents on consumers. To attain the purpose of the study, we carried out a survey with 286 male and female undergraduates and collected data for analysis. The findings demonstrated the followings: First, the satisfaction of using branded contents is positively affected by entertaining, empathy, creativity, and indirectness. Second, the intention to share branded contents and the intention for continuous use of them are positively affected by entertaining only. In conclusion, this study confirmed that only informativeness, which is one of 5 characteristics of branded contents, does not have any effect on the consumer. This result provides useful empirical data for developing high-quality contents that meet user's needs and convenience, helping understand user's behavior toward branded contents and also serves as the basic data on which related researches can expand.

Topic Modeling and Network Analysis of Peace Education and Unification Education Based on Big Data Analysis (빅데이터 분석에 기반한 평화교육과 통일교육의 토픽 모델링 및 네트워크 분석)

  • Kim, Byung-Man
    • Journal of Convergence for Information Technology
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    • v.12 no.3
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    • pp.25-37
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    • 2022
  • The purpose of this study is to comprehensively check trends in policies, discourses, educational directions and contents, and social issues by deriving the subjective characteristics of peace education and unification education based on big data analysis. The results of this study are as follows. First, 'peace', 'unification', 'education', 'research', 'student', 'school', 'teacher', 'target', and 'Korean Peninsula' were commonly important keywords in peace education and unification education. Second, the top topic of peace education was 'peace education and civic education', and the top topic of unification education was ' sympathy and participation in unification education'. Third, topics that show an upward trend by regime in peace education were 'World Peace and Human Rights' and 'Object and Direction of Peace Education', and 'Subject of Unification Education' as topics that showed an upward trend by regime in unification education. Fourth, in peace education, the centrality of 'peace', 'education', 'student', 'school', and 'peace education' was high, and in unification education, 'unification', 'education', 'unification', 'school', and 'teacher' were high. Based on these results, it was intended to expand the horizon of understanding peace education and unification education, and to provide meaningful implications for establishing policies and conducting follow-up studies.

A Study of Factors Affecting Use Intention of Untact Medical Diagnosis and Consultation Services (비대면 진료의 이용의도에 미치는 영향에 관한 연구)

  • Jin, Seok
    • The Journal of the Korea Contents Association
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    • v.20 no.12
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    • pp.180-197
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    • 2020
  • The purpose of this study is to explain intention to use untact medical diagnosis and consultation services. There is a need for untact medical diagnosis and consultation services in order to increase social interests and a global trend for public protection and convenience enhancement. We carry out the analysis of the survey data using Smart PLS 3.0 to test the hypotheses. According to the empirical analysis results, this study confirms that health consciousness have significant effects on the cost saving, quality of telemedicine service and self-efficacy have significant effects on the accessibility, compatibility. cost saving, quality of telemedicine service, accessibility and compatibility have significant effects on Perceived usefulness. Perceived usefulness have significant effects on use Intention of untact medical diagnosis and consultation services. This study has its meaning because it found out that it deals structurally and expansively with use intention through Expected Benefit and usefulness based on individual characteristics for untact medical diagnosis and consultation services. In addition, The results of this study suggest that if the related policies are institutionalized based on the Expected Benefits covered in this study, the perception of untact medical diagnosis and consultation services can be changed progressively.

Case Study of Video Work Connecting with Fans : the TV series Making Full Use of Convention (팬과 소통하는 영상작품의 사례 연구 : 컨벤션(convention)을 적극적으로 이용하는 TV 시리즈 <수퍼내추럴(Supernatural)>)

  • Nam, Myoung Hee;You, Eun-Soon
    • Journal of Digital Contents Society
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    • v.16 no.1
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    • pp.145-155
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    • 2015
  • Into the 1990s, there have been changes in perception of pop culture consumers by making a distinction between groups that are active, critical and creative. This study aims to establish a theoretical reasoning for conventions organized and participated voluntarily by fans, which has been especially noticeable in the American subculture for a long time, while investigating how fans and all the parties concerned interact at conventions then to expand the imaginary world. To this end, an analysis has been carried out on the conventions for the particular American TV series of Supernatural. The results show that the reason for this drama series maintaining such enduring vitality as if a living thing is attributable to the special bond of sympathy developed between fans and actors and the following interactions between them. Furthermore, in the aspect of cultural sociology, a piece of work can only be completed through unconstrained interpretation of the work and the resultant recreation by the creator and the receiver, which has been ascertained by this study.

Case Study of Moving up the Charts in K-pop : Focusing on Brave Girls' 「Rollin'」 (K-pop 음원 역주행에 대한 사례 분석 : 브레이브걸스(Brave Girls)의 「롤린(Rollin')」을 중심으로)

  • Jung, Seung-Hwan
    • Journal of Korea Entertainment Industry Association
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    • v.15 no.5
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    • pp.69-83
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    • 2021
  • To understand 'Moving up the charts' as a dynamic phenomenon in the K-pop entertainment industry, this study specifically analyzed the 'Moving up the charts' of 「Rollin'」 sung by 'Brave Girls'. First, the context and process related to 「Rollin'」 were described in detail, and the performance as a sound source and business were described. Subsequently, six factors were analyzed and presented as causes for 'Moving up the charts': 'Existence of specific possible triggers', 'Attractions of content itself', 'Inflow of new male fans', 'Turning weaknesses into strengths as idol', 'Psychological empathy with stories of real group' and 'Fast response and communication of agency'. Due to the influence of 'Moving up the charts', two changes were presented: 'Expansion of popularity and interest and expansion beyond songs' and 'Forming a consumer group with high purchasing power'. Through this, this study discussed the meaning, role, and possibility of 'Moving up the charts' in the K-pop entertainment industry. In the future, it will be necessary to recognize 'Moving up the charts' in the music market as a remarkable phenomenon, and to understand the importance of new idol consumer class as well as the use of related media such as YouTube.

Study on the Educational Plan to Enhance Intercultural Abilities Using the Oral Folktales of Immigrants who Mov ed to Korea (이주민 구술 설화를 활용한 상호문화능력 신장의 교육 방안연구)

  • Kim, Jeong-Eun
    • Journal of Korean Classical Literature and Education
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    • no.38
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    • pp.201-238
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    • 2018
  • As a way of enhancing the intercultural ability needed for diverse cultural eras, this study focuses on the "narration" of the Italian education scholar Maddalena De Carlo in order to determine the "diverse values" created by the "symbolic representation" based on the folktales narrated by immigrants living in Korea. Through this, it specifically presents educational elements and contents that can raise relative sensitivity. The authors of this paper have connected, empathized, and communicated with people of various cultures in order to go beyond Carlo's discussion. The paper discusses the expansion of cultural sensitivity as an element of education through narrative topics using the folktales of immigrant narrators in Korea. It also recognizes the limitations of a desire for a homogeneous union within an intercultural society and thus formulates educational contents for creating a relationship with heterogeneous ideas through the elimination of communication barriers through heterogeneity and a consideration of the surface and the back. This is systemized in six steps. Step 1: Listening to oral folktales of immigrants, Step 2: Finding heterogeneous motifs imprinted in the immigrants' memories, Step 3: Understanding the meaning of the opposing qualities symbolized by heterogeneous motifs, Step 4: Creating narrative topics containing the key motifs, Step 5: Generating the value of symbolic representation as a narrative topic, and Step 6: Expanding the value of life into a cultural symbol. In Chapter 3, this study focuses on educational contents using immigrants' folktales by applying these six steps. The class contents include the recognition of the limitations of desire for a homogeneous union within an intercultural society and the consideration of how to create a relationship with heterogeneous ideas through the elimination of communication barriers through heterogeneity and consideration of the surface and the back. This paper then compares the Indonesian folktale, The Inverted Ship Mountain and the Mom's Mountain, with the world-famous Oedipus myth, to determine what the symbolic representation of these heterogeneous motifs is. In Step 6, when the symbolic system is culturally extended, the incestuous desire that appears in the "inverted ship" is interpreted as a fixation that was created when the character sought to unite with homogenous idea. The Cambodian folktale, The Girl and the Tiger, is a story that is reminiscent of the Korean folktale, The Old Man with a Lump. Through the motif in "Tiger," this paper generates a narrative topic that will enhance the students' intercultural abilities by culturally expanding their skills in how to relate with a heterogeneous being that is usually represented as an animal. The Vietnamese folktale, The Coconut Bowl, similar to the Korean folktale, GureongDeongDeong SinSeonBi, is a story that draws a variety of considerations about the surface and theback, and it shows readers how to build a relationship with a heterogeneous idea and how to develop and grow with such a relationship. Thus, if a narrative topic is generated and readers are able to empathize using an opposing feature formed by the core motif of the folktale, it becomes possible, through immigrant folklore, to construct a possibility of a new life through the formation of a relationship with an unfamiliar and heterogeneous culture.

Inherent Properties of Fashion Accepted as Art through Expansion of Contemporary Art (현대예술 확장에 의해 예술로 수용된 패션의 본질적 속성)

  • Suh, Seung-Hee;Kim, Young-In
    • Journal of the Korean Society of Costume
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    • v.63 no.6
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    • pp.84-96
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    • 2013
  • In researching the ontological status of fashion, a good grasp of fashion can decide the direction of fashion study. Fashion is sometimes considered an area of industry far from art from a point of view of purity of art, in spite of its aesthetic value and expression. However, art properties can be differentiated from the purity of art in modern aesthetics, and fashion properties which were the reason for that fashion to be considered as non-art can be affirmed as the same with properties of contemporary art properties. Therefore, the purpose of this study was to suggest the possibility that general properties of fashion can be accepted in the art arena through justifying art properties deviating from the purity of art. It can provide a boost to fashion's cultural status. For the research method, a literature review and case analysis were carried out through specialty publications related to art history, aesthetics, and fashion, regular publications and websites specializing in fashion, and art museums. Through the research, art properties deviated from the purity of art, which are; tactile sense, impermanence, dailiness, and commercial viability, were justified as being the same as fashion properties. These art properties were not general properties of fine art in modern aesthetics, but the ones occurring in contemporary arts. These properties, now present in contemporary art, can no longer disqualify fashion as a non-art.

A Study on Types and Current Status of School Library in Japan (일본 학교도서관의 지역개방현황과 배치유형에 관한 연구)

  • Kong, Soon-Ku;Park, Ji-Hun;Shin, Han-Sol
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.23 no.4
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    • pp.327-345
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    • 2012
  • This is a study on types and current status of school library in japan that are open to public. it aims to increase library access and further improvement of accessible information environment by opening the libraries within schools. In case of Japan, libraries' importance to school education enacted world's first School library act by 1953 and installation rate of school libraries is achieved up to 100%. These libraries opened to its local community is in the process of increasing library usage and now in total of 11.6% of lower, middle, and upper school are already opened to their local community. Considering decreasing usage of facilities in schools, teacher vacant time, expanding libraries, and other various alternatives should be considered together. It will lead to equal access to information environment and lifelong education. The study suggests ways of installing school libraries in appropriate sizes and forms within their local societies. It also propose possible ways to open school libraries to perform their own functions.

A Study on the Visual Storytelling for Super-aged Society - Focusing on Visual Autobiography Education Program Model and Media Life Service - (초고령화 시대를 대비한 영상 스토리텔링 연구 - 영상자서전 교육 프로그램 모델과 미디어 라이프 서비스를 중심으로 -)

  • Cho, Byung Chul;Choi, Sung Ho
    • Journal of Broadcast Engineering
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    • v.24 no.5
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    • pp.859-869
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    • 2019
  • We are facing an era of automation where artificial intelligence works and an era of super-aging, where birth is rapidly declining. In this paper, we intend to perform the creation of an autobiography in conjunction with the generation integrated narrative storytelling, thereby exploring the potential for visual storytelling that can be extended to a variety of media format. The visual autobiography production program confirmed through an interview with the production participants that grandparents, grandchildren and granddaughter together became the main characters in the documentary, a valuable opportunity to reflect on their past memories and lives and recognize their meaning of life. The visual storytelling education program model and media life service presented in this paper will be shared by the youth and the elderly generation together and contribute to the 'sympathetic culture' as a social integration program.

A Study on the Relationship between University Students' Beauty YouTube Viewing Satisfaction and K-Beauty (대학생의 뷰티 유튜브 시청만족도와 K-뷰티의 관계성 연구)

  • Oh, Jeong-Sun
    • Journal of Convergence for Information Technology
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    • v.10 no.12
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    • pp.175-182
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    • 2020
  • This thesis is to investigate the relationship between college students' beauty YouTube viewing satisfaction and the development impact of K-beauty. University students' beauty YouTube viewing satisfaction showed more than average satisfaction in terms of reviews, makeup techniques, makeup trends, agency empathy, and entertainment motives. In order to study the relationship between beauty YouTube viewing satisfaction and K-beauty, as a result of factor analysis of the K-beauty questionnaire, it was divided into factors affecting development and development of other industries. University students' beauty YouTube viewing satisfaction was found to have a positive (+) effect on the factors affecting K-beauty development, and no relationship with other K-beauty industries. Based on these research results, we expect to use reference materials for the development of K-beauty development plans using media contents along with the development of beauty YouTube contents, and we plan to continue a more extensive research.