• Title/Summary/Keyword: 혁신기술 수용

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A Study on Technology Acceptance Plans to Expand Direct Participation in the Sports Industry (스포츠 산업의 직접 참여 확대를 위한 기술수용 방안 연구)

  • Sangho Lee;Kwangmoon Cho
    • Journal of Internet of Things and Convergence
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    • v.9 no.1
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    • pp.105-115
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    • 2023
  • This study seeks to find a way to induce users to expand their direct participation in sports through the acceptance of digital technology. From July 1 to August 30, 2022, a survey was conducted targeting home training users who applied the Internet of Things (IoT). 129 people participated in the survey through non-face-to-face self-administration method. For data processing, frequency analysis, exploratory factor analysis, reliability analysis, correlation analysis, multiple regression analysis, and 3-step mediation regression analysis were conducted using IBM's SPSS 21.0 program. The results of the study are as follows. First, in the relationship between the home training PPM model and direct participation in sports, ease appeared to have a mediating effect. In the factors of push, simple functionality showed a complete mediating effect, and inefficiency showed a partial mediating effect. Among pull factors, enjoyment and possibility of experience showed a complete mediating effect. In the mooring factors, individual innovativeness showed a complete mediating effect. Second, in the relationship between home training PPM model and direct participation in sports, usefulness showed a mediating effect. In the factors of push, simple functionality showed a complete mediating effect, and inefficiency showed a partial mediating effect. Among pull factors, enjoyment and possibility of experience showed a complete mediating effect. Among the mooring factors, individual innovativeness showed a partial mediating effect. Through this research, it is expected that the sports industry will contribute to the expansion of consumption expenditure and economic growth through the expansion of digital technologies such as NFT, Metaverse, and virtual/augmented reality.

분산형전원 계통연계 기술

  • 대한전기협회
    • JOURNAL OF ELECTRICAL WORLD
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    • s.300
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    • pp.72-77
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    • 2001
  • 분산형전원은 대개의 경우 단독으로 운전되는 것이 아니라 계통과 연계되어 수요전력과 발전전력의 과부족 조정을 위해 사용된다. 현재 일본의 배전계통은 수용가에 대하여 1방향의 조류를 전제로 구성되어 있기 때문에 계통과 연계하는 경우 분산전원측이 계통에 악영향을 미치지 않도록, 역으로 계통측의 사고 등에 의해서 분산형전원과 부하에 악영향을 미치지 않도록 특별한 배려가 필요하게 된다. ''系統運系技術要件가이드라인''은 이 때문에 기술요건을 저압선에서 특별고압선까지 연계되는 계통별로 제시하고 있으며 특히 보호장치에 대하여 규정하고 있다. 계통연계기술요건가이드라인은, 분산형전원을 도입하기 쉽고 사회적 요청과 기술혁신에 맞도록 개정되어 왔으며, 최근 증가된 반도체식 역변환장치를 통하여 분산형전원도 도입하기 쉽도록 개정되어 온 것이다. 다른 한편으로는 계통사고나 순시 전압강하로부터 분산형전원과 부하를 보호한다든지 또한 더욱 적극적으로 분산형전원을 순간전압강하대책으로 활용하기 위하여 계통과의 연계를 고속으로 분리하는 고속해열장치가 많이 사용되게 되었다. 기계식고속차단기와 고속릴레이의 조합으로 중요부하의 순간전압강하를 1사이클 이하로 할 수 있다. 분산형전원을 더욱 활용하여 큰 역조류도 가능하게 하기 위해서는 현재의 배전보호시스템으로는 한계가 있어, 집중감시제어방식을 사용한 새로운 배전보호시스템에 대한 연구가 시작되고 있다.

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A Study on the Acceptance of Wearable Computers based on the Extended Technology Acceptance Model (확장된 혁신기술수용모델을 이용한 웨어러블 컴퓨터의 수용에 관한 연구)

  • Lee, Hyun-Mee
    • The Research Journal of the Costume Culture
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    • v.17 no.6
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    • pp.1155-1172
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    • 2009
  • Wearable computers can be defined as next generation clothing integrated with various digital functions and devices. Unlike existing computers, they are viewed as human-centric computers customized for information utilization and other specific human needs. This study is intended to discover how consumers are accepting wearable computers, which are different from existing computers, based on Technology Acceptance Model(TAM) and to extend the model by adding variable regarding acceptance of wearable computers. A total of 683 copies of questionnaires, distributed to those aged 19 and older, both male and female, were collected online. The data was statistically analyzed for this study using the extended TAM. In order to test hypotheses, the structural equation model using the Lisrel 8.30 version was performed. For analyzing constructs(or traits) of research model, exploratory factor was conducted and the measurement model was assessed from the result. Reliability was assessed through confirmatory factor analysis and the calculation of Cronbach's alpha coefficients. Overall, model fit was assessed by statistical indexes: Chi-square value, GFI, AGFI, and RMR. This study analyzed the process of acceptance of wearable computers with the extended TAM that includes a variable, perceived value, on the basis of previous studies. The results of the analysis revealed that attitude toward wearable computer was directly influenced by perceived usefulness and perceived value but indirectly influenced by perceived ease of use. Acceptance intention of the wearable computer was directly influenced by perceived value and attitude toward wearable computer. To be more specific, perceived usefulness was significantly correlated with both attitude toward wearable computer and acceptance intention of the wearable computer. Perceived value was also significantly correlated with both attitude toward wearable computer and acceptance intention of the wearable computer. The results of this study also suggested that perceived ease of use was actually a causal antecedent to perceived usefulness and perceived value. This research revealed that extended TAM to investigate the acceptance of wearable computer was appropriate. This study is intended to provide a theoretical framework for adoption of wearable computer and suggest empirical analysis that can serve as a guide for wearable computer.

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The Effect of Perceived Anthropomorphic Characteristics on Continuous Usage Intention of Artificial Intelligence Voice Speaker : Based on the Integrated Adoption Model (인공지능 음성 스피커의 의인화 특성 지각 정도가 지속적 이용 의향에 미치는 영향: 통합 수용 모델을 기반으로)

  • Lee, Sungjoon
    • The Journal of the Korea Contents Association
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    • v.21 no.11
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    • pp.41-55
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    • 2021
  • AI voice speaker has played an important role in forming an early market and development for AI-based goods and service with growing attention from many people. In this context, this research examined factors affecting continuous intention of AI voice speaker based on the integrated adoption model, which combined two factors of perceived playfulness and innovation resistance with extended technology acceptance model. It was also examined whether three perceived anthropomorphic features(i.e., perceived rational support, perceived intimacy, perceived cognitive openness) have influences on continuous intention of AI voice speaker. The data was collected by an online-survey and were responses of those who are in their 20s and 30s and have experienced in using AI voice speaker. They were analyzed by using SEM(Structural Equation Modeling). The results showed that all of perceived ease of use, perceived usefulness, perceived playfulness and innovation resistance had significant influences on continuous intention of AI voice speaker. In addition, all of perceived rational support, perceived intimacy and perceived cognitive openness as perceived anthropomorphic features had significant influences on perceived ease of use, perceived usefulness and perceived playfulness. The implications of found results in this research was also discussed.

A Study on Acceptance Intentions to Use the Mobile Payment Service Based on Biometric Authentication: Focusing on ApplePay (생체 인증 기반 모바일 결제 서비스 수용의도 분석: 애플페이를 중심으로)

  • Kim, Kwanmo;Park, Yongsuk
    • Journal of Digital Convergence
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    • v.18 no.7
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    • pp.123-133
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    • 2020
  • The aim of this study is to scrutinize acceptance intentions of Korean users and influences of information security related factors on mobile payment services based on biometric authentication methods, like finger print authentication or face recognition authentication, by focusing on ApplePay. Unlike previous studies on user acceptance of mobile payment which lack considerations on information security related factors, this study employs the UTAUT with detailed information security factors to create a research model and PLS(Partial Least Squares) method to analyze the model. Based on the analysis, gaining trust on service through company's efforts on information protection, personal characteristics and trust on applied security technologies are important factors to Korean users along with social awareness and service infrastructures. The result of this study would be helpful to companies or organizations, which provide biometric-based mobile payment services, to understand needs of Korean consumers. Based on this study, further analysis is expected to find impacts of user experiences on same company's or competitors' products to acceptance intentions.

A Study of Innovation Policy regarding Technical Regulation and Conformity Assessment Procedure on ICT Equipments - Focused on Privatization Plan (CT 분야의 기술기준 및 적합성평가시스템의 혁신정책에 관한 연구: 민간화 방안을 중심으로)

  • Lee, Yong-Kyu
    • Journal of Korea Technology Innovation Society
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    • v.19 no.3
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    • pp.439-464
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    • 2016
  • The technical regulation and conformity assessment procedure of our country on ICT equipments is currently required to have more innovation due to the request of main trade countries, the second phase conclusion of MRA, necessity of expansion of conformity assessment service market and demand of manufacturers. The world's leading advanced countries have already proceeded with innovation based on privatization plan. According to the comparative analysis of the level, it turned out that Japan obtained the highest level of privatization while South Korea ranked the lowest level. According to the research result of examination and certification ability of private institutions of our country, it turned out that our country is expected to have possibility of achieving higher level of privatization than that of the present. Moreover, according to the questionnaire survey conducted to the persons concerned regarding privatization direction, they gave positive response to all the indicated survey contents of privatization direction in terms of "delegation of certification services to private sectors (contracting-out)", "transformation of EMC into private voluntary standard" and "changeover of conformity assessment agent". However, from the view of acceptance and conflict model, it is estimated that starting from "delegation of certification services to private sectors (contracting-out)" seems to be the most advisable plan. Also, prior to privatization, it is required to improve relevant systems such as certification examiner system.

The Analysis on Airline Passengers' Intention to Use a Self Check-ln Kiosk through Extended Technology Acceptance Model (확장된 기술수용모델을 통한 항공사 고객의 셀프체크인 키오스크의 사용의도 분석)

  • Choi, Sa-Ra;Park, Yun-Mi;Jeong, Eun-Seong
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.30 no.3
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    • pp.54-64
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    • 2022
  • Airlines have been introducing self check-in kiosks to reduce check-in time and improve operational efficacy to increase business revenue. The domestic airlines have actively provided kiosks at airports which are expected to reduce their operating costs and enrich their passengers' travel convenience. Based on the above background, the study investigates the factors influencing intention to use the self check-in kiosks by employing the Extended Technology Acceptance Model (ETAM). The study, therefore, designed a research model by reviewing theories and studies on the relationship among information quality, innovativeness, perceived ease of use, perceived usefulness, and intention to use the kiosks. The structural equation model revealed the following. Information quality and innovativeness had a significantly positive influence on perceived ease of use and perceived usefulness; furthermore, perceived ease of use had a significantly positive influence on perceived usefulness. In addition, both perceived ease of use and perceived usefulness had a significantly positive influence on intention to use. The results indicate that the airlines should constantly develop user-friendly contents and design of the self check-in kiosks.

A Case Study on the Failure of New Product Development on Consumer Acceptance of Innovative Products (소비자의 혁신제품수용에 대한 신제품개발 실패 사례 연구)

  • Kyeongsik Yoo;Heungsik Kang;In Sue Kim;Taekeun Kim
    • Industry Promotion Research
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    • v.9 no.1
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    • pp.65-79
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    • 2024
  • This study analyzed the failure cases of new products for relative benefits among various factors related to the characteristics of innovation, which is an important factor in the consumer persuasion process among Rogers (1995)'s innovation diffusion theory. This is because relative profits are the most influential factor in consumers' intention to adopt among the characteristics of various innovative products (Holak and Lenmann, 1990). As a result of analyzing the failure cases of new products of six companies, these products lacked relative profits for existing products in common. Relative profits are factors that are measured in the economic sense or are measured by social advantages, convenience, and satisfaction, and are the most important factors compared to other factors such as suitability, complexity, observability, and applicability. In the end, it was found that relative profits compared to existing products are an important success factor in persuading consumers of new products.

The Effect of the Introduction Characteristics of Cloud Computing Services on the Performance Expectancy of Firms: Setting Up Innovativeness as the Moderator (클라우드 컴퓨팅 서비스의 도입특성이 기업의 인지된 기대성과에 미치는 영향: 기업의 혁신채택성향을 조절변수로)

  • Jae Su Lim;Jay In Oh
    • Information Systems Review
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    • v.19 no.1
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    • pp.75-100
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    • 2017
  • Today, firms are constantly transforming and innovating to survive under the rapidly changing business environment. The introduction of cloud computing services has become popular throughout society as a whole and is expected to result in many changes and developments not only in firms and but also in the public sector subject to innovation. The purpose of this study is to investigate the effect of the characteristics of cloud computing services on the perceived expected performance according to innovativeness based on innovation diffusion theory. The results of the analysis of the data collected from this research are as follows. The convenience and understanding of individuals' work as well as the benefits of cloud computing services to them depend on the innovative trend of cloud computing services. Further, the expectations for personal benefit and those for organizational benefit of cloud computing services are different from each other. Leading firms in the global market have been actively engaged in the utilization of cloud computing services in the public sector as well as in private firms. In consideration of the importance of cloud computing services, using cloud computing services as the target of innovation diffusion research is important. The results of the study are expected to contribute to developing future research models for the diffusion of new technologies, such as big data, digital convergence, and Internet of Things.

A Study on Factors affecting OTT Users' Intention to continue using Curation Services (OTT 이용자의 큐레이션 서비스 지속이용의도에 영향을 미치는 요인 연구)

  • Lee, Yong-Jun;Kim, Won-Je
    • Journal of Digital Convergence
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    • v.19 no.4
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    • pp.217-225
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    • 2021
  • This study aimed to provide implications required to establish a content strategy by examining the influencing factors affecting the acceptance of curation services for 320 OTT users, and the main results are as follows. First, innovativeness was found to have a positive effect on performance expectations. Second, innovativeness was found to have a positive impact on the effort expectation. Third, performance expectation had a positive effect on the intention to use continuously. Fourth, it was shown that the effort expectation had a positive effect on the intention to use continuously. Fifth, social influence was found to have no significant effect on the intention to use continuously. Sixth, it was found that the facilitating conditions did not significantly affect the intention to use continuously. The above results can be assessed as the higher the OTT users perceive the performance and effort expectations of the curation service, the higher their intention to continue using them. This study is meaningful in that it verified the factors affecting the intention to use the OTT curation service and expanded the UTAUT model.