• 패션비즈니스
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• 제15권5호
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• pp.87-102
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• 2011

The research intends to exploit a strategy method of personal branding improving a personal value for construction of a personal image. As an assessment, the model of construction strategy of personal branding is developed in four steps of a model, construction of personal branding, by using elements of personal image and researching about personal branding strategy of scholars. In order to substantiate a validity of presented model, the case analyses of Martha Stewart. The strategy of four steps for construction of effective personal image is explained below. First step is an analysis of personal brand equity, deciding a direction of the concept of a personal branding through analyzing into a core value and core competence of one. Second step is a personal brand identity, constructing personal specification and identity with elements of personal image by using effective strategy, being able to be perceived to population. Third step is a personal brand positioning, constructing competitive brand image by using analysis of SWOT and strategy STP. Fourth step is a promotion of personal brand, advertising and extending a brand image of one by using a public activity and communication methods such as publication, mass media, and social network. By using the four kinds of processes, constructed strategy of a personal brand will be significant for construction of an effective personal image by having increment of a value and power of the brand.

• 한국컴퓨터정보학회:학술대회논문집
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• 한국컴퓨터정보학회 2023년도 제67차 동계학술대회논문집 31권1호
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• pp.461-463
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• 2023

MZ세대를 중심으로 자기관리를 열심히 하는 사람들이 증가함에 따라 화장의 기본이 되는 개인 피부톤(퍼스널 컬러)을 찾는 것이 중요시되고 있다. 현재 대다수 사람은 자신에게 어울리는 퍼스널 컬러를 찾기 위해 높은 비용을 지불하여 전문가를 이용하거나 객관적이고 정량화된 기준 없이 오랜 시간을 투자하여 스스로 퍼스널 컬러를 찾는 등 시간과 비용 측면에서의 한계점을 가지고 있다. 본 논문에서는 이를 보완하기 위해 이미지 기반 인공지능 기술(객체 탐지, 객체 분할, BeautyGAN)을 적용하여 데이터 기반의 정량적인 기준을 생성하고, 퍼스널 컬러에 알맞은 화장품 추천 웹 서비스를 제안한다.

• 패션비즈니스
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• 제18권4호
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• pp.138-152
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• 2014

The purpose of this study was to examine the impact of personal image on self-leadership. The experimental study showed relationship between the variables of personal image and self-leadership by using personal image questionnaires and a revised self-leadership questionnaire both extracted from the literature study. The results of this study are as follows. First, six factors of self-leadership were drawn as the reliability and validity of were verified. The factors of self-leadership and the components for personal images showed a significant correlation. Second, the satisfaction rates of the components for personal image showed significant effects on three factors(performed successfully imagination, self-set goals, as well as belief and assumption analysis) of self-leadership. Third, significant results were obtained from the analysis of differences in self-leadership according to the levels of satisfaction on the components of personal image. These are expected to have effects on self-leadership between the groups for some factors(performed successfully imagination, self-set goals, belief and assumption analysis, self-reward, self-cues).

• 정보과학회 논문지
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• 제43권11호
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• pp.1281-1297
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• 2016

최근 스마트 기기의 보급으로 자유롭게 비디오 컨텐츠를 생성하고 이를 빠르고 편리하게 공유할 수 있는 네트워크 환경이 갖추어지면서, 퍼스널 비디오가 급증하고 있다. 그러나, 퍼스널 비디오는 비디오라는 특성 상 멀티 모달리티로 구성되어 있으면서 데이터가 시간의 흐름에 따라 변화하기 때문에 이벤트 분류를 할 때 이에 대한 고려가 필요하다. 본 논문에서는 비디오 내의 멀티 모달리티들로부터 고수준의 특징을 추출하여 시간 순으로 재배열한 것을 바탕으로 모달리티 사이의 연관관계를 Deep Neural Network(DNN)으로 학습하여 퍼스널 비디오 이벤트를 분류하는 방법을 제안한다. 제안하는 방법은 비디오에 내포된 이미지와 오디오를 시간적으로 동기화하여 추출한 후 GoogLeNet과 Multi-Layer Perceptron(MLP)을 이용하여 각각 고수준 정보를 추출한다. 그리고 이들을 비디오에 표현된 시간순으로 재 배열하여 비디오 한 편당 하나의 특징으로 재 생성하고 이를 바탕으로 학습한 DNN을 이용하여 퍼스널 비디오 이벤트를 분류한다.

• 복식
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• 제62권4호
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• pp.58-68
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• 2012

Personal image concerns a person's talent, expertise, as well as the internal and external image. It is a core value that differentiates one individual from another. As personal branding via personal image management has become more important, there is a fast-growing number of online systems that provide self-test programs to analyze one's style and habits and also provide expert advice for not only styles but lifestyles as well. This study develops a systematic and objective personal image consulting system and offers basic information for the research of personal image making. For that purpose, the study attempts to examine the present state of global companies that use online image consulting programs and analyze their digital content. The results are as follows: 1) two domestic companies, Colorz and Atzine, and seven foreign companies, notably Covet and Boutique, were brisk in business; 2) two types of personal image-diagnosis programs - Visual search and Virtual matching - are now in operation; and 3) mobile applications exist as an evolved personal image-diagnosis program. With an increased interest in such programs, various companies at home and abroad are establishing systematic and scientific analysis systems, which are needed for personal image-making online. Under these circumstances, domestic companies are also urged to enhance levels of image-diagnosis content and actual commercialization and utilization, to develop programs that enable objectified, systematic personal image-making. To this end, the results of this study may serve as a helpful tool to consider future directions.

• 한국생활과학회:학술대회논문집
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• 한국생활과학회 2010년도 하계학술대회
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• pp.149-151
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• 2010

• 패션비즈니스
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• 제18권1호
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• pp.37-49
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• 2014

By investigating structural relationships between personal image and self-efficacy, this experimental study purposes to suggest a direction and the meaning of effective education on personal image. Based on scholars' studies on personal image and self-efficacy, this study extracts a revised questionnaire on personal image. The experimental study proved the relationship between the variables of personal image and self-efficacy by using personal image questionnaires which are extracted from the literature study. For this purpose, we have conducted a questionnaire survey including 234 students from women's university in Seoul. The results of this study are as follows. First, for cognitions on personal image, which are components of the internal image, both the visual image and social image impacting on self-efficacy have a significant efficacy in the self-regulation factor. Second, the satisfaction rates of the components for personal image impacting all the factors of self-efficacy showed a significant effect. Third, the significant results are being obtained from the analysis of differences in self-efficacy according to the levels of satisfaction rates on internal image and social image, which are expected to have effects on the self-efficacy between the groups for all factors. However, according to the analysis of differences in self-efficacy in relation to the levels of satisfaction for visual images, only the self-confidence factor in the self-efficacy is different between the groups.

• 복식문화연구
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• 제22권5호
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• pp.760-775
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• 2014

In the era of 2.0 web, blog has become the media that men can express themselves with fashion more actively and independently, as paying much attention to their personal appearance and cultivating an upscale lifestyle. They often create their fashion images in the virtual space where enables a free and creative operations of self-expression. The study aims to identify the types of men's ego-images represented on the personal fashion blogs based on the framework of analysis from the previous research (Suh, 2014), to build the base data for analyzing men's fashion style in $21^{st}$21st century that reflects changes in men's sexual images, and to verify the framework as comparing with the previous case study about the women blogs (Suh, 2014). The case studies conducted 5 men's personal blogs such as bryanboy, iamgala, little fashionisto, katelovesme, and stylentonic. The study results almost same types of women's ego-images as following. The imaginary ego-image is classified as narcissism, regression, identification, and virtuality, the social ego-image as symbolism of roles and others'desire, the real ego as primary instinct, practical reality, object a, jouissance and sexual perversion. The personal style of men shown on the fashion blogs appears as a significant factor to analyze male customers in the growing men's beauty and fashion market.

• 한국의류학회지
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• 제30권1호
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• pp.137-145
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• 2006

This study offers the basis of the image making in categorizing one's personal style and investigation its features and image differences, according to the image making on the subject of Korean female entertainers. The image factors are Activeness, Attractiveness, Extroversions and Intimacy that has occupied by $56.34\%$ out of total. The type of the personal style of Korean female entertainers are classified into five groups and nine small groups that refer to Elegant style(Noble, Sophisticated), Natural style, Tough style, Romantic style(Cute, Delicate), Sexy style(Vivid, Cool, Healthy). The image according to the type of personal style has presented meaningful differences in all composed factors, in particular, the most significant differences are shown in the factors of Attractiveness and Activeness. The axis of the personal positioning far Korean female entertainers are divided into Elegant-Active, Cool-Warm, Weak-Tough. Artificial -Natural.

• 기계저널
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• 제30권S1호
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• pp.4-10
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• 1990

퍼스널 컴퓨터의 고성능화에 따라 90년대에는 PC와 워크스테이션(W/S)의 구분이 불분명해지고 상급기종의 PC는 현재 수퍼미니급의 영역까지 파고들어 갈 것이다. CPU는 32비트 프로세서로 완전히 전환할 것이며, OS(operating system)는 MS-DOS가 멀티 태스킹이 되지 않으므로 멀 티태스킹이 가능한 OS/2와 UNIX가 주로 사용될 것이다. 또는 90년대에는 PC네트워크가 본격 적으로 이용될 것이며 OS/2의 네트워크 기능이 보다 강화될 것이다. 이용자와의 인터페이스도 문자로 키인되는 명령어양식에서 그림을 이용한 그래픽 유저 인터페이스(GUI)가 일반화할 것 이다. 또한 그래픽 기능이 강화되어 프린터로 인쇄될 이미지를 화면상에 그대로 표시되게 하는 WYSIWYG(what you see is what you get)기능이 실현될 것이다.