• Title/Summary/Keyword: 패션 분석

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Research Trend Analysis in Fashion Design Studies in Korea using Topic Modeling (토픽모델링을 이용한 국내 패션디자인 연구동향 분석)

  • Jang, Namkyung;Kim, Min-Jeong
    • Journal of Digital Convergence
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    • v.15 no.6
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    • pp.415-423
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    • 2017
  • This study explored research trends by investigating articles published in the Journal of Korean Society of Fashion Design from 2001 through 2015. English key words and abstracts were analyzed using text mining and topic modeling techniques. The findings are as followings. By the text mining technique, 183 core terms, appeared more than 30 times, were derived from 7137 words used in total 338 articles' key words and abstracts. 'Fashion' and 'design' showed the highest frequency rate. After that, the well-received topic modeling technique, LDA, was applied to the collected data sets. Several distinct sub-research domains strongly tied with the previous fashion design field, except for topics such as fashion brand marketing and digital technology, were extracted. It was observed that there are the growing and declining trends in the research topics. Based on findings, implication, limitation, and future research questions were presented.

Content Analysis of Fashion Magazine Advertisement (패션잡지광고의 내용분석)

  • Moon, Jae-Hak
    • The Journal of the Korea Contents Association
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    • v.9 no.12
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    • pp.630-636
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    • 2009
  • This study was conducted to investigate the information cues in fashion magazine advertisement in 2008. A total of 368 ads executed in fashion magazine in 2008 were analyzed by number of cues, type of information, magazine type and ad size. The results show that information cues in magazine ads were remarkably decreased compare to the previous studies. Only 36.1% of the advertisements include more than 1 information cues. The results of the study also demonstrate that the advertisements in Woman Sense has the most much information cues. Interestingly, the smaller ad size includes the more information cues in all of ads.

Research Trends in Journal of Fashion Business -A Social Network Analysis of Keywords in Fashion Marketing and Design Area- (키워드 네트워크 분석을 통한 「패션비즈니스」 연구 동향 -패션마케팅 및 디자인 분야를 중심으로-)

  • Lee, MiYoung;Lee, Jungmin
    • Journal of Fashion Business
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    • v.23 no.3
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    • pp.51-66
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    • 2019
  • The aim of this study is to identify research trends of "Journal of Fashion Business" by analyzing the keyword network of the paper published between 2006 and 2017. The papers selected for analysis in the study were 287 fashion design articles and 281 fashion marketing articles published between February 2006 and December 2017 and titles, volumes, publishing years, authors, keywords, and abstracts of each paper were collected for data analysis. The research was carried out through selection, collection of article data, keyword extraction and coding, keywords refinement, formation of network matrix, and analysis and visualization process. First, based on the title of the paper used in the analysis, the fashion design/aesthetics, marketing/social psychology, clothing materials, clothing composition, and other fields were classified. Research analysis used the Netminer 4 (Ver.4.3.2) program. Results indicated showed that the intellectual structure of the "Fashion Business" research paper showed key word changes over time, and the degree centrality and between centrality of the keywords.

국내외 대학 패션관련학과의 산학연 관련 교육과정 분석

  • 고순영;박명자
    • Proceedings of the Costume Culture Conference
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    • 2003.09a
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    • pp.61-62
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    • 2003
  • 최근 경기부진에 따른 고용악화로 실업이 늘고, 고학력자들과 청년실업의 문제는 심각한 사회문제로까지 부각되는 반면, 기업측면에서 보면 우수 인력자들의 부족 현상 또한 심각한 고용문제로 대두되고 있다. 따라서 국내 패션관련 학과에서는 우수한 패션디자이너와 기술자를 양성하는 산학협동 교육시스템을 운영하여 패션산업 현장에서 필요한 우수 전문인력을 양성하고, 산학공동협력 프로그램을 활성화하고 산학교류를 확대하여 졸업생들의 취업률을 향상시키고자 하는 움직임이 일고 있다. (중략)

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A Study on the Field Fashion Styling and Fashion Stylists' Roles (패션스타일리스트 분야와 역할에 관한 연구)

  • Ro, Hyo-Kyung
    • Journal of Digital Convergence
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    • v.12 no.1
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    • pp.531-537
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    • 2014
  • As Fashion becomes more important in the field of fashion styling and fashion stylists' roles, there has been a strong demand for more unique and stylish fashion. Under these circumstances, the fashion stylist has upgraded the fashion industry as an expert in various fields. The fashion stylist's roles include creation of a fashion image depending on circumstances, improvement of contributionsto product awareness and advertisements by inspiring curiosity and interest from customers and promotion of purchase behaviors. In addition, the fashion stylist should be able to create appropriate attire and hairdos for models in fashion magazines depending on the theme and concept of the fashion and have keen insight, fashion sense and appropriate analyzing and planning skills to follow current trends. This study has investigatedthe field of fashion styling, which has emerged recently and fashion stylists' roles. It appears that fashion styling could develop into a high-growth, high value-added industry as a professional occupation that helps customers have an appropriate fashion sense.

Effects and class case of problem based learning in (PBL을 활용한 <패션의 이해> 수업 사례 및 학습효과)

  • Shin, Hye Won;Kim, Hee Ra
    • Journal of Korean Home Economics Education Association
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    • v.28 no.3
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    • pp.33-45
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    • 2016
  • The purposes of this study were to develop PBL programs for class, and to examine the effects of PBL. The 2 PBL experiencing the roles of "fashion editor" and "fashion stylist" were conducted in "Fashion & Social Culture" and "Fashion Design" parts. The objects were 29 students in Home Economics Education Department. The effects of PBL were observed through contents analysis to reflective journals. Also, self assessment and learning satisfaction were analyzed. The effectiveness of PBL presented in reflective journals were 'understanding of cooperative learning', 'related knowledge adaption', 'real experience', 'self-examination & changed self', 'problem solving ability'. Also students' self-assessment and learning satisfaction were very high in two PBL programs. However, they had difficulties in co-working and lack of time.

A study on the perception of 3D virtual fashion before and after COVID-19 using textmining

  • Cho, Hyun-Jin
    • Journal of the Korea Society of Computer and Information
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    • v.27 no.12
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    • pp.111-119
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    • 2022
  • The purpose of this paper is to examine the change in perception of 3D virtual fashion before and after COVID-19 using big data analysis. The data collection period is from January 1, 2017, before the outbreak of COVID-19, to October 30, 2022, after the outbreak. Big data was collected for key words related to 3D virtual fashion extracted from social media such as Naver, Daum, Google, and YouTube using Textom. After the collected words were refined, word cloud, word frequency, connection centrality, network visualization, and CONCOR analysis were performed. As a result of extracting and analyzing 32,461 words with 3D virtual fashion as a keyword, the frequency and centrality of fashion, virtual, and technology appeared the highest, and the frequency of appearance of digital, design, clothing, utilization, and manufacturing was also high. Through this, it was found that 3D virtual fashion is being used throughout the industry along with the development of technology. In particular, the key words that stand out the most after COVID-19 are metaverse and 3D education, which are in high demand in the fashion industry.

A Study on the Attributes of Fashion as an Artistic Medium Characterized by Berlin's Contemporary Art - Centered on the Artworks of Julius von Bismarck and Hito Steyerl - (베를린 현대미술에 나타난 패션의 예술매체적 속성 고찰 - Julius von Bismarck와 Hito Steyerl의 작품을 중심으로 -)

  • Jaehee Jung
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.2
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    • pp.413-427
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    • 2023
  • This study, centered on the artworks of Julius von Bismarck and Hito Steyerl, elucidates the aesthetic role that fashion plays in Berlin's contemporary art as an art medium. To this end, the following research questions are addressed: What are the characteristics of Berlin's contemporary art and contemporary fashion? What are the artistic styles and features of Julius von Bismarck and Hito Steyerl, and what attributes of fashion as an artistic medium are embedded in their works? How can the attributes of fashion, leveraged as an artistic medium in Berlin's contemporary art, be identified? The research methodologies used in this study include literature review, content analysis, and case analysis. The analytical findings of this study reveal that 1) Berlin has established itself as an international center of culture, yielding keen insights into artistry with reflections on technological media, and 2) the contemporary artworks of Julius von Bismarck and Hito Steyerl in Berlin feature some significant attributes of fashion as an art medium such as contemporary antisociality, metaphorical theatricality, and the tangible and intangible properties of algorithms.

Comparing Women's Street Fashion in Korea and Japan (한국과 일본의 여성 스트리트패션 비교)

  • Yu, Hae-Kyung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.33 no.12
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    • pp.1941-1955
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    • 2009
  • This study compares street fashions in Korea and Japan to investigate possible interactive influences. Women's street fashion data were obtained from two magazines in each country from the 2003 spring/summer season to the 2007/08 fall/winter season. A total of 2211 pictures were used in the final analysis. The longitudinal changes in street fashion showed a similar trend toward full coordination, the increased use of colors and prints, and the influences of global fashion trends in both countries. The results showed a time lag between the two countries in the adoption of some clothing items that suggest the influence of Japanese street fashion in Korea. The time lag has diminished and since 2006, street fashion has simultaneously progressed under the mutual and common influences of global trends. There are more fashion similarities in the spring/summer than in fall/winter. The adoption of fashion accessories did not show any sign of a time lag and many accessories became popular during the same season.

Influential Factors of Foreign Market Entry of Korean Fashion Firms (한국 패션 기업의 해외 시장 진입에 영향을 주는 요인에 관한 연구)

  • Cho, Yun-Jin;Lee, Yu-Ri
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.12 s.159
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    • pp.1768-1777
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    • 2006
  • As the fashion industry comes under the influence of globalization throughout all fields of industry, the globalization and the market entry strategies are required for Korean fashion firms. This study attempted to analyze the factors influencing foreign entry mode of Korean fashion business based on Eclectic Theory. Data collection has been carried out from November 25 until December 25, 2005. The questionnaires were sent through e-mail or fax to 622 trading companies. 67 questionnaires were returned for a response rate of 10.7%. Of these returns, 61 usable questionnaires were employed for data analyses. Descriptive analysis, factor analysis, discriminant analysis, and t-test were used for data analysis. First, the most important venture motivation was price competitiveness and many firms were engaged in both production and sales in their target countries, which were mainly in Southeast Asia. Second, the firm's ability and experience were found out as ownership advantage factor, investment stability and market potential as location advantage factor, and contract stability as internalization advantage factor. Third, the result of discriminant analysis showed that location advantage factor was a significant factor in predicting the entry of fashion firms into foreign countries.