• Title/Summary/Keyword: 커뮤니케이션 메시지

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The Effect of Nonverbal Communication in University Teaching: Moderating Role of Academic Self-Efficacy (대학 강의에서 비언어적 행위의 효과: 학업적 자기효능감의 조절효과)

  • Lee, Kyung-Tag
    • Journal of vocational education research
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    • v.30 no.4
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    • pp.69-87
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    • 2011
  • Until now, most of the attention related information and knowledge transmission is on the verbal message provided by educators. But recently, many researchers are emphasizing importance of nonverbal communication behavior in the evaluation of communicator include educators. When nonverbal messages reinforce verbal messages, meaning is conveyed quickly and easily and with increased comprehension. The purpose of this study is to analyze the effect of professor nonverbal communication on students' academic achievement. In this study, nonverbal communication was divided into the three dimensions of kinesis, proxemics, paralanguage, and physical appearance. It was studied to examine the direct or indirect effects of nonverbal communication on attitude toward the professor and academic achievement. Additionally, it examined the moderating effect of academic self-efficacy in the relationship between attitude toward the professor and academic achievement. The data were collected from 214 college students using an online survey. The results showed that the kinesis, proxemics, and physical appearance, except paralanguage, have significantly positive influence on attitude toward the professor. And the moderating effect of academic self-efficacy has also been founded.

Session Key Distribution Scheme in V2I of VANET using Identity-Based Cryptography (VANET의 V2I 환경에서 IBC를 이용한 세션키 분배 기법)

  • Roh, Hyo-Sun;Jung, Sou-Hwan
    • Journal of the Institute of Electronics Engineers of Korea TC
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    • v.46 no.1
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    • pp.112-120
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    • 2009
  • This paper proposes a session key distribution scheme on non-interactive key distribution algorithm of Identity-based cryptography in V2I of VANET. In the current VANET, IEEE 802.11i is used to provide secure data communication between the vehicle and infrastructure. However, since the 4-way handshake procedure reply when the vehicle handover to another RSU/AP, IEEE 802.11i increases the communication overhead and latency. The proposed scheme using non-interactive key distribution algorithm of Identity-based cryptography provided session key generation and exchange without message exchange and reduced communication overhead and latency than the IEEE 802.11i.

Color Application on Sign System Typography for Dynamic Expression (색채를 활용한 사인시스템 활자의 동적표현 연구)

  • Park, Seong-Hyeon;Kim, Young-Kook
    • The Journal of the Korea Contents Association
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    • v.7 no.4
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    • pp.250-258
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    • 2007
  • Typography is the combination of language of formative art. It is indeed the core means of human communication through understanding of language and formative values. Studies began on introduction of various techniques to overcome the phenomenon of the 'reaction of language', which appears as an impediment in delivery and sharing of information as the most fundamental roles. Successively, mobile printing types more readable and effective in delivering of meanings have been developed, thus widely distributed for general use. However, although such printing types might be easily used in image and digital media, such as in computer monitors, screens and mobile phone LCDs, etc., it is in fact difficult to use these printing types in printed surfaces, the traditional medium of information delivery, or in sign systems frequently encountered in our surrounding environment. As a solution for this, it is intended to create an effect of communication closer to dynamic typography expression by approaching visual message delivery system from the essence and substance of the color application, which corresponds to the visual spatial expression effect, the core element of expression in dynamic typography to possess significantly more powerful effect in terms of both message delivery capacity and readability than the conventional means of static typography.

A study on production of Interaction Digital Poster (상호작용성(Interaction) 디지털포스터 제작에 관한 연구)

  • Yun Hwang-Rok;Kyung Byung-Pyo;Ryu Seuc-Ho;Lee Dong-Lyeor
    • Journal of Game and Entertainment
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    • v.2 no.3
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    • pp.24-29
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    • 2006
  • Nowadays, 'Interaction' is discussed not only in the multimedia field but also as a topic of daily life at the various viewpoints. And as the permmited limit of Interaction by Mutimedia Technology and audiovisual function is getting more activated, It is the time for us to have new understanding of a 'POSTER'. The Poster, as a one-sided information transmission media till now, is faced with its limitation in transmitting messages due to its unconformity between satisfaction of receiver' sdesire for information and installation space. This fact speaks for need of study about Digital Poster as an alternative communication method, and activation of Digital Poster Design Field. Therefore, I would like to present Design process and Examples by using Digital Poster for Maximizing the Communication Effect. And I expect the activation of Digital Poster Field by studying the possibility of development and various method of practical use of digital posters through presenting the examples.

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Success Factor and Failure Factor of Social Media in Korean Society: Based on the Word Analysis and the Network Analysis on Interview Data (한국사회에서 소셜 미디어의 성공과 실패 요인 분석: 인터뷰 데이터에 대한 어절분석·네트워크 분석을 중심으로)

  • Hong, Juhyun;Kim, Kyung-Hee
    • The Journal of the Korea Contents Association
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    • v.19 no.1
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    • pp.74-85
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    • 2019
  • This Study explores the reason why the social media like Cyworld, Iloveschool in Korea in the viewpoint if the layered model by interview. As a result the success factor in the viewpoint of layered model, user used social media for fulfilling the need for linking with other users and the social media offers the customized contents to user. Finally the social media dominated the market in advance. Facebook and Kakao talk are good examples of successful media. The failure factors are to care less about what other users want, to limit the expand of platform and not to copy with the change of the media environment. Iloveschool, Cyworld and Twitter are the examples of failure social media in Korean society. This study highlights the importance of the sensitivity of the change of environment. The expert mentioned the importance of 4th industrial revolution technology like AI, Big data and expected that new technology will emerge and the service will be developed by the change of user's taste.

The Effects of Professor Competency Services and University Administrative Services on University-Foreign Student Relationships and Adaptation to University life: Focusing on the Perspective of University PR (외국인 유학생에 대한 교수역량 서비스와 행정서비스가 대학-유학생 관계성과 대학생활 적응에 미치는 영향: 대학PR의 관점을 중심으로)

  • Choi, Myung-Il
    • Journal of the Korea Convergence Society
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    • v.12 no.10
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    • pp.169-175
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    • 2021
  • This study viewed foreign students as a publics that requires active communication, and analyzed the causal relationship between the antecedent variables (professor competency service, university administrative service) and outcome variables (adaptation to university life) of the university-foreign student relationships. As a result, both the professor competency service and the university administrative service were found to have a positive effect on the university-foreign student relationships. Also, the university-foreign student relationships was found to have a positive effect on adaptation to university life. Based on these results, we discussed the need to set the university-foreign student relationship as a major performance indicator and use it as basic data for developing active communication strategies and messages.

A Study on the Efficient Information Delivery of Take-Over Request for Semi-Autonomous Vehicles (반자율주행 차량의 제어권 전환 상황에서 효율적 정보 제공 방식에 관한 연구)

  • Park, Cheonkyu;Kim, Dongwhan
    • The Journal of the Korea Contents Association
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    • v.22 no.4
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    • pp.70-82
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    • 2022
  • At the current stage of a semi-autonomous vehicle, there are situations in which the vehicle has to request take-over control to the driver quickly. However, current self-driving cars use only simple messages and warning sounds to notify drivers when handing over control, so they do not adequately convey considerations of individual characteristics or explanations of various emergent situations. This study investigated how visual and auditory information and the efficacy of drivers in self-driving cars can improve efficient take-over requests between the car and the driver. We found that there were significant differences in driver's cognitive load, reliability, safety, usability, and usefulness according to the combination of three visual and auditory information provided in the experiment of the take-over request situation. The results of this study are expected to help design self-driving vehicles that can communicate more safely and efficiently with drivers in urgent control transition situations.

Analysis of the Emotional experience design types of iPhone users - Focused on Q-methodology - (아이폰 사용자의 감성경험디자인 유형 분석 - Q 방법론을 중심으로 -)

  • Lee, Youngju;Lee, Hoeun
    • Journal of Communication Design
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    • v.38
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    • pp.312-320
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    • 2012
  • IPhone users who prefer to study the sensitivity of the subjective aspects of experience design elements, aiming to clarify and subjectivity, Q methodology for the study were able to detect four types through. The first type of usability on the iPhone to pursue the type of individuals who have sufficient understanding of sayongjeok behavior based on the use of features, ease of understanding, the physical sense, usability is important to all who were able to see that consist of: The second types of aesthetics to pursue the type of visual information of the product by the intuitive and subjective aesthetic impression was important to distinguish your type. The third types of discrimination to pursue the type of emotional self-image or self-owned products, to convey a message to anyone seriously here, and the fourth type is the type of active and absolute preference for the iPhone that has been identified as the type of .

Mediating Effect of Attitude toward Advertisement on the Relationship between COVID-19 Involvement and Behavioral Intention of Social Distancing in Loss versus Gain Advertising Context (손실과 이득 메시지 프레이밍 광고상황에서 COVID-19에 대한 관여와 사회적 거리두기 실천의도와의 관계에 영향을 미치는 광고태도의 매개효과)

  • Choi, Ja In;Choi, Ja Yun
    • Journal of the Korea Convergence Society
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    • v.12 no.12
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    • pp.467-477
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    • 2021
  • Purposes of this study were to identify the relationship among involvement in COVID-19 (IiC), attitude toward advertisement (AtA), and behavioral Intention to social distancing (BItSD), and to investigate the mediating effect of AtA in a loss versus gain advertising context. The participants were 379 adults who have been consecutively living in Korea since January 2020. The participants were randomly assigned to one of two advertisements using an online survey system. We found that IiC affects BItSD since Korean adults recognize the risks and seriousness of COVID-19 infection or transmission through IiC. Induced positive attitudes or emotions through involvement in the COVID-19 preventive behaviors including social distancing and vaccination are helpful to increase the BItSD. Thus, health care and information providers should give an accurate message, which induces a positive attitude, to recognize that our world is a risk of the COVID-19.

Design and Implementation of XML based Global Peer-to-Peer Engine (XML기반 전역 Peer-to-Peer 엔진 설계 및 구현)

  • Kwon Tae-suk;Lee Il-su;Lee Sung-young
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.29 no.1B
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    • pp.73-85
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    • 2004
  • SIn this paper, we introduce our experience for designing and implementing new concept of a global XML-based Peer-to-Peer (P2P) engine to support various P2P applications, and interconnection among PC, Web and mobile computing environments. The proposed P2P engine can support to heterogeneous data exchanges and web interconnection by facilitating with the text-base XML while message exchange are necessary. It is also to provide multi-level security functions as well as to apply different types of security algorithms. The system consist of four modules; a message dispatcher to scheduling and filtering the message, a SecureNet to providing security services and data transmission, a Discovery Manager to constructing peer-to-peer networking, and a Repository Manager to processing data management including XML documents. As a feasibility test, we implement various P2P services such as chatting as a communication service, white-board as an authoring tool set during collaborative working, and a file system as a file sharing service. We also compared the proposed system to a Gnutella in order to measure performance of the systems.