• Title/Summary/Keyword: 캠핑

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The Framework of Decision Making for Choice of Camping Site Selection Attributes according to Camping Motivation (캠핑동기에 따른 캠핑장 선택속성 의사결정의 프레임워크 구축에 관한 연구)

  • Choo, Seung-Woo
    • Journal of Digital Convergence
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    • v.13 no.10
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    • pp.225-234
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    • 2015
  • This study focused on building the convergence framework of decision-making for camping site selection attributes. The first stage of study is to identify the camping motivations. The camping motivations are composed of 5 factors. The second stage is to identify the camping site selection attributes. They are composed of 4 factors. The relationships between camping site selection attributes and camping motivations are examined through the multi-regression analysis. The camping site selection attributes were significantly influenced by thr type of camping motivation. Lastly, the relationship between camping site selection attributes and camper's satisfaction and behavioral intention are testified. The implications are that camping site operators and developers need to understand the segmented camping motivations and site selection attributes. They could be the guideline of implementing the developing planning strategies of camping site.

A study on camping brand's BI formation and branding strategy - Focused on related word research based on big data for sensible approach & market research for cognitive approach (캠핑 브랜드의 브랜드 아이덴티티(BI) 구축 및 전략 - 감성·인지적 접근을 기반으로 한 빅 데이터 및 마켓조사를 중심으로 -)

  • Choi, Soo-Ah;Lee, Ae-Jin
    • Journal of Communication Design
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    • v.63
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    • pp.336-347
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    • 2018
  • Nowadays, in Korea, the number of campers is increased over 5 million. Many Korean camping brands have excellent qualities however, a lot of times weak brand identities to be globally known. The purpose of this study is to provide helpful sources to have strong brand identities, add more values based on related word research from big data and market research. The data is to be analysed by sensible & cognitive approaches. The keywords for the sensible research are 'camping, camp, camping brand, and camping design'. Then 17 representative oversea brands and 10 Korean brands were analysed for the market researches. From related word research from big data, we can find out the thinking process of potential consumers, how people communicates to exchange information, and what can be the sources to add brand values. Also from the market researches, we were able to find that successful brands have distinctive brand identities, stories, logos with representable colors and they continuous produce signature designs and own way of color matching.

Design Development Strategy through to IP Design Maps for Camping Car (IP 디자인 맵을 활용한 캠핑카의 외관디자인에 대한 개발전략 연구)

  • Yoon, Myung-Han
    • The Journal of the Korea Contents Association
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    • v.15 no.7
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    • pp.106-116
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    • 2015
  • Recently, growing up in social and economic development, the lifestyle of Koreans brought many changes in the form of leisure activity and influenced a lot in leisure. In particular, the establishment of the five-day work week increased the leisure time and became popular with family activities. Accordingly, the base of the leisure population expanding, people have an interest in the new way of leisure and the desire is increasing. Camping culture that increasingly take place in the tent camping now is changing into a cultural center to enjoy the camping SUV vehicle. The desire of consumers for the design of the unique exterior and interior caravan increasingly appearing as a major requirement. In this study, we propose a caravan design development strategies to meet the needs of such customers. First analyzes the hypothesis set and to identify the Overview of the caravan, and optimization of use and the problem of the user. Proceed with the design map analysis through classification of the caravan design registered in the KIPO, and proceed to the market research and patented technology to identify and to proceed with the caravan design development strategies for the various products.

User-Centered Service Design Research on Shared Vehicle for Camping (캠핑용 공유 차량 사용자 중심 서비스 디자인 연구)

  • Hur, Hyun-Woo
    • The Journal of the Korea Contents Association
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    • v.19 no.8
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    • pp.473-482
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    • 2019
  • People's leisure activities have increased due to changes in perception of social life. Camping cars are becoming popular due to the development of camping culture and traveling. However, there are not many users compared to the population of the camper due to the difficulty of economy and usability. Making it not easy to purchase or rent a camping car. Therefore, this study researches on camping service by combining shared services. It is aimed to provide a user centered camping shared service considering usage and economic efficiency. This study analyzed the concept, characteristics and current status of shared service and camping car with reference to domestic, overseas literature and internet data to provide basic data of camping car using shared service. In addition, through case study of shared vehicles, it is possible to grasp the current market. Integrate P2P, B2C, renting company and individuals to derive the design of A2P (All to People)service which connects and shares all. The user can have its own space available at the desired place and time. This study is a camping or unique mobile space service design that can be easily experienced in everyday life. It will reduce the strain of maintaining expenses and also process of pick up, return is freely making user-centered service design. This service design will lead to a diverse range of leisure activities and contribute to the upsweep of the camper industry.

The Evaluation of Measuring about Natural Background Radiation according with Camping Place (캠핑장소에 따른 자연방사선량 관한 측정 평가)

  • Jung, Hongmoon;Won, Doyeon;Jung, Jaeeun
    • Journal of the Korean Society of Radiology
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    • v.9 no.2
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    • pp.117-120
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    • 2015
  • The number of campers has been consistently growing thanks to the introduction of a five-day work week and the time increase for a leisure. Thus, many types of facilities for camping are constructed. For instance, there are gravel camp site, which is called crushed stone, and normal soil camp site in case of private camp sites. The amount of natural background radiation, measured from site to site, was analyzed. The value of soil camp site was lower than that of crushed stone camp site. And the amount of natural background radiation from normal camp site was also lower than that from the artificial shade made by tarp. Consequently, it is noted that normal soil camp site with the plenty of woods should be chosen for camping place in order to avoid natural background radiation.

지혜 깊어지는 건강 - 건강 찾아 떠나는 캠핑 - 제주에서 겨울 캠핑 뚜벅뚜벅 올레를 걸으며 몸으로 제주를 느끼다

  • Kim, San-Hwan
    • 건강소식
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    • v.35 no.2
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    • pp.34-37
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    • 2011
  • 어둠이 오면 텐트마다 랜턴 불빛이 피어난다. 추운 날씨지만 랜턴 불빛은 은은하며 따뜻하다. 창백한 가로등 불빛과는 비교할 수 없이 정감이 있다. 텐트마다 피어난 랜턴의 불빛은 캠핑장을 환하게 비춘다. 캠퍼들은 모닥불 앞에 앉아 조용 조용 이야기를 나누며 제주의 밤이 깊어가는 것을 지쳐본다. 한라산과 오름, 올레와 겨울 바다 어느 것 하나 부족할 것 없는 제주에서 캠핑은 캠퍼들이 꿈꾸는 로망이다.

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A Study on the Management of Auto-camping in National Parks through Survey of Visitors to Auto-campground (오토캠핑장 이용실태 분석을 통한 국립공원 내 오토캠핑 관리 방안)

  • Cho, Woo;Sung, Chan Yong
    • Korean Journal of Environment and Ecology
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    • v.30 no.3
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    • pp.406-414
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    • 2016
  • This study examined the factors by which people choose auto-camping as their primary leisure activity after conducting a questionnaire survey of the visitors to the Chiaksan national park Guryong auto-campground. The majority of the visitors were employed (60%) in their 30s and 40s (85%) with relatively high education (88% of which had bachelor's degree or higher) and income levels (87% of which had family income greater than KRW30 million). Most visitors were family group visitors (82%), and for many visitors, auto-camping appeared to be their primary leisure activity as 24% of the respondents said that they visited auto-campground more than 10 times a year. Only 18% of the visitors had auto-camped for longer than 5 years, indicating that auto-camping is a relatively new leisure activity that has become popular in recent times. Factor analysis with 19 items that measured the degree of agreement on the relative advantages of auto-camping extracted four latent factors that affected the selection of auto-camping as a leisure activity: factor 1 (refreshment through contact with nature), factor 2 (novelty and a sense of accomplishment), factor 3 (convenience), and factor 4 (entertainment). Results of regression analysis that examined the effects of the four extracted factors on the visitors' level of satisfaction on auto-camping (measured by the number of visits to auto-campgrounds per year) indicated that 'refreshment through contact with nature' was the most critical factor when deciding to select auto-camping as their leisure activity. 'Novelty and a sense of accomplishment' and 'convenience' were also statistically significant -but to a lesser degree, whereas 'entertainment' did not statistically significantly affect the visitors' decision. These results suggest that, for designing and managing auto-campgrounds, it is more important to preserve the surrounding nature than to provide more facilities for campers' convenience and entertainment.

Effect of Camping Participation on Resilience and Academic Stress among the Juvenile (청소년의 캠핑참가가 회복탄력성 및 학업스트레스에 미치는 영향)

  • Kim, Kyong-Sik;Kim, Yeon-Kyu;Park, Young-Man;Seo, Kang-Suk
    • The Journal of the Korea Contents Association
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    • v.14 no.12
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    • pp.1010-1020
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    • 2014
  • This study intended to compare and analyze the difference between resilience and academic stress of juveniles depending on having experience in participating in the camp, and furthermore, to analyze how the camping participation degree of juveniles affect resilience and academic stress. To do so, this study selected teenagers as a population among camping ground users located in Chungcheong and Kyunggi region in 2014, sampled out total 300 participants of 150 camping participants and 150 non-participants using purposive sampling method, then selected final 295 subjects for the final analysis. Validity and credibility of questionnaire were verified through factor analysis and reliability analysis. For data processing, the t-test and multiple regression analysis were used using SPSSWIN 18.00 program. Conclusions are as follows. First, the camp participant group of juveniles showed higher resilience than the non-participant group. Secondly, it was identified that among camping participation degree of juveniles, the resilience of positivity decreased when the length of stay was longer. Thirdly, the camp participant group of juveniles showed lower academic stress than the non-participant group, but did not who significant difference statistically. Fourthly, the school record stress and assignment stress decreased when the participation degree, the length of stay, among camping participation degree of juveniles was longer. Fifthly, it was identified that the better the resilience strengthened by participating in the camp, the academic stress decreased.

Types and Characteristics Of 'Good Camping' by Q Methodology ('좋은 캠핑'의 유형 및 특성에 대한 Q 방법론 분석)

  • Jun, In-Hwan;Lee, Jong-Kil;Lee, Moon-Sook
    • Journal of the Korea Convergence Society
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    • v.10 no.12
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    • pp.399-410
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    • 2019
  • The purpose of this study was to find out the types and characteristics of 'good camping' on the base of camping participant's recognition with Q-methodology. The subjects were selected 15 Q population and did 1:1 interview on them. With those statements, this study was selected 45 P samples and performs Q sort with them. The Q sort result was analyzed by using QUANL program. The results of this study, First, the characteristics of company·break type can be defined with comfort break in nature and the companion except family. Second, family activity type can be defined with the various activities with family. Third, nature·activity can be defined with free hobby activities in nature.

PR페이지 - 성우애드검(주) 출판브랜드 개미똥구멍의 첫 작품 '좀 놀아본 캠핑'

  • Jo, Gap-Jun
    • 프린팅코리아
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    • v.14 no.6
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    • pp.93-93
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    • 2014
  • 우리가 잊고 있던 놀이의 기억을 끄집어내 재창조한 '좀 놀아본 캠핑'은 1년간 캠핑장에서 가족이 함께 놀아본 77가지 놀이를 보기만 해도 행복함이 전해지는 화보같은 사진으로 담아내 읽는 즐거움을 더해준다. (주)성우애드컴의 이민성 대표이사가 지난 4월 런칭한 출판브랜드 개미똥구멍을 통해 선보인 첫 작품이다.

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