• Title/Summary/Keyword: 창업 동기

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A Study on the Influence of Business Motivation, Social Support, and Awareness of Entrepreneurs on Entrepreneurial Intention -Focusing on the Moderating Effect of Drama Role Model- (창업동기, 사회적 지지 및 창업가에 대한 인식이 창업의지에 미치는 영향 -드라마 속 성공모델의 조절효과를 중심으로-)

  • Chang, Soo-Jin;Kim, Jong-Tae
    • Journal of Digital Convergence
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    • v.19 no.8
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    • pp.21-32
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    • 2021
  • The government is focusing its attention and support on start-ups. Nevertheless, there is anxiety and fear about starting a business at the base of public awareness. Experienced as a way to overcome fear and difficulty. Few prior studies have been done on experience factors as ones influencing entrepreneurial intention. In this study, I studied whether the experience of successful entrepreneurship through cultural indirect experience affect the resolution of fear about establishing a business. Among the influencing factors on the entrepreneurial intention, business motivation, social support and awareness of entrepreneur were selected as independent variables. In addition, by applying the cultivation theory, the drama role models were set as a controlling variable. For empirical analysis, a survey was conducted targeting 399 ordinary persons. The hypothesis was tested through regression analysis using the SPSS 23 statistical package. The moderating effect was analyzed using Process Macro 3.5. Self-fulfillment, livelihood, economic motivation, social support, and awareness of entrepreneur are sub-factors of business motivation, And all of these had a positive significant effect on entrepreneurial intention. Among the significant variables, self-fulfillment was found to have the greatest effect. On the other hand, as a result of analyzing the moderating effect of the drama role model, it was found play a role in controlling between self-fulfillment and entrepreneurial intention, between livelihood and entrepreneurial intention, and between awareness of entrepreneur and entrepreneurial intention. Based on these research results, academic and practical implications were presented.

A Study on the Relationship among Religious Commitment, Individual Traits, and Entrepreneurial Intentions of College Students in Korea (대학생의 종교몰입과 개인특성이 창업의지에 미치는 영향에 관한 연구)

  • Lee, Joo-Heon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.11 no.4
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    • pp.71-78
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    • 2016
  • Religion can affect on every day lives of individuals in society. Also, religion can affect on personal networks and the formation of a social culture that may lead to influence individual decision makers. Religion can influence values and ethics of people in society. However, according to the secularization hypothesis, as an economy becomes more efficient and the members of a society becomes more educated, the influence and control of religion over people tend to become diminished more. How is religion related with entrepreneurship? There are not so many empirical studies that examine relationship between religion and entrepreneurship. The purpose of this article is that we empirically examine how religious commitment, in addition to individual traits such as need for achievement, perceived creativity, problem solving ability and entrepreneurial parents or friends. Our study is based on survey sample of 229 college students in Korea. The results we found are as follows. First, religious commitment does not have effect on entrepreneurial intention. Also, religion commitment has no relationship with need for achievement, perceived creativity, problem solving ability, and entrepreneurial parents or friends. Second, consistent with previous studies, need for achievement and entrepreneurial parents or friends have meaningful effect on entrepreneurial intention. Third, perceived creativity is a full mediation variable between need for achievement and entrepreneurial intention.

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An Empirical study on Relationship between the Entrepreneurship of Undergraduate Student and Entrepreneurial Intention: Focused on the Motivation for Participating in the Start-up Idea Contest as a Mediator (대학생의 기업가정신이 창업의지에 미치는 영향 -창업공모전 참여동기를 매개변수로-)

  • Kim, Jung-Gon;Yang, Dong-Woo
    • The Journal of the Korea Contents Association
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    • v.16 no.4
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    • pp.477-487
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    • 2016
  • The purpose of this study is to identify the relationship between the entrepreneurship of undergraduate students and the entrepreneurial intention focused on the mediating effect of the motivation for participating in the start-up idea contest. The results of the study were as followed; First, it was found that the factors of innovativeness, proactiveness and risk-taking in the entrepreneurship had significant influence on the entrepreneurial intention. Second, the effect of the factors between the innovativeness in the entrepreneurship and the entrepreneurial intention was significant influence by mediating effect of the motivation for participating in the start-up idea contest. Last, the factors of financial reward, career reward of the motivation were not effected by entrepreneurship and entrepreneurial intention. Based on these findings, students with high entrepreneurship have high entrepreneurial intention. And students were intended to feel a sense of achievement through challenging than getting financial rewards and career rewards. Therefore, it was shown that in order to encourage undergraduate's establish of a new business, the environment to develop innovative ideas and inspiring the confidence of participating in the start-up contest are needed to be invigorated.

군 장병의 개인특성과 기업가정신이 창업의지에 미치는 영향에 대한 연구 : 군 창업동아리 활동을 중심으로

  • Jo, In-A;Kim, Jong-Seong
    • 한국벤처창업학회:학술대회논문집
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    • 2020.11a
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    • pp.157-161
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    • 2020
  • 최근 우리 사회는 코로나 19(COVID 19)와 4차 산업혁명으로 인한 노동시장의 불안과 더불어 매년 증가하고 있는 청년실업의 해결책으로 청년창업에 관심이 집중되고 있고, 창업지원 정책 또한 다양하게 시행하고 있다. 이와 관련 군에서도 일과 후 자기 개발을 통한 생산적 군 복무로 부대 전투력 극대화와 개인의 경력 단절 최소화를 위한 일환으로 2018년 부터 '청년 Dream, 국군 드림' 이라는 역점 사업을 추진 중에 있다. Dream의 알파벳중 'Ⓡ 창·취업 기회 제공(Raising Job Opportunities)'의 경우 2020년 3월 기준 육군은 약 870여개의 창업동아리를 운영하고 있다. 하지만 군부대의 특성상 전투임무 수행에 우선순위가 있다보니 창업동아리를 능동적으로 운영하기에는 여러 가지 제약사항이 있으며, 군 창업동아리와 관련된 선행연구 또한 미천한 수준에 머무르고 있다. 본 연구의 목적은 군 창업동아리 활동 장병 200명을 대상으로 '군 장병의 개인 특성(성취욕구, 자기효능감, 동기부여)과 기업가정신(혁신성, 진취성, 위험감수성)이 창업의지에 미치는 영향'을 분석해 보는데 있다. 이를 통해 군 장병을 대상으로 하는 군 창업동아리 활동이 지속적으로 운영 될 수 있는 방안을 모색해 보고, 실질적인 교육지원 방향을 제시하는 등 군 조직 역량 강화와 개인 발전, 그리고 군 창업동아리 활성화 방안에 대해 논의해 보고자 한다.

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A Case Study on The CVC's Investment Motivations and Investment Decision Factors (CVC의 투자동기 및 투자 결정요인에 대한 사례연구: CVC 9개사(社)의 투자 사례를 중심으로)

  • Jo, Se Keun;Han, Ju He
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.13 no.6
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    • pp.27-38
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    • 2018
  • The purpose of this study is to find out common investment decision factors for CVC's invested technology-based startups and analyze them. We examined 17 CVCs that invested in technology startups for three years and six months from 2015 to June 2018. As a result, the final 9 CVCs that can be used in this study were confirmed and 188 companies were analyzed. This study was conducted as a case study to propose and demonstrate CVC investment objectives and investment decision factors analysis model. The results of this study are as follows. First, CVC focused on strengthening investment. Second, In 2015, Invested in an average of 19 months of technology-based startups. In recent years, we invested in 36 months of proven technology-based startups. Thirdly, ICT service was the main business type of the invested startups. Fourth, the investors were concentrated on the stage of Series A~B. It is observed that CVC investment determinants have a significant impact on product or service and parent company relations. In addition, it was found that factors such as innovation, business planning competency, enterprising, strategic competency, leadership, and opportunity recognition competency were influential factors for the startups of invested companies and it was found that these factors are important for CVC investment decision. Understanding of CVC investment determinants presented in this study is based on the establishment of the investment process of the investee, entrepreneurship and management education program. The results of this study can be applied to the selection of excellent startups, entrepreneurship education programs, mentoring, development of coaching guidelines, and establishment of investment process of other investment institutions when investing in CVC.

현장실습경험이 대학생의 진로자신감에 미치는 영향에 관한 연구

  • Ga, Hye-Yeong;Kim, Bo-Yeong
    • 한국벤처창업학회:학술대회논문집
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    • 2020.11a
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    • pp.171-175
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    • 2020
  • 최근 대학의 진로지도는 재학생들에게 산업 현장에서의 경험을 제공함으로써 학교에서 배운 전공지식을 기업현장에 적용하여 전공과 관련된 실무경험을 축적하는데 초점을 맞추고 있다. 이러한 맥락에서 대학에서의 현장실습은 더욱 강화되고 있는 추세이며 이를 통해 학생들이 습득하는 산업현장에 관한 경험, 정보와 아이디어가 진로에 대한 자신감을 향상시켜 졸업 후 고용획득 뿐만 아니라 창업의 동기로 작용하기도 하는지 확인하는 것은 중요하다고 할 수 있다. 본 연구에서는 진로에 대한 자신감을 향상시켜 이에 따른 행동을 이끌어 내기 위한 동기적 측면에 관한 연구를 수행하고자 한다. 이와 함께 능동적이고 계획적으로 진로를 선택해 나가는 자기주도적 경력태도와 기업가정신에 따라 현장실습경험이 고용가능성과 창업의도에 어떠한 영향을 미치는지에 대해 분석할 것이다. 본 연구에서 예상되는 주요결과는 다음과 같다. 첫째, 대학생의 현장실습 경험은 대학생이 인식한 고용가능성에 유의한 영향을 미치며 창업의도에도 직접적으로 영향을 줄 것이다. 둘째, 대학생의 자기주도적 경력태도는 현장실습 경험에 따른 고용가능성과 창업의도 사이에 유의한 영향을 미칠 것이다. 셋째. 대학생의 기업가정신은 현장실습 경험에 따른 고용가능성과 창업의도 사이에 유의한 정(+)의 영향을 미칠 것이다.

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The Effects of Korean and Korean-Chinese's Psychological Characteristics and Entrepreneur's Motive on Entrepreneurial Intention (한국과 중국동포의 심리적 특성과 창업동기가 창업의지에 미치는 영향)

  • Park, Kyung Seok;Ha, Kyu Soo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.9 no.2
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    • pp.61-70
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    • 2014
  • Entrepreneurship provides working opportunities to not only an entrepreneur himself but also many other people on the way its process. Boosting entrepreneurship, therefore, seems the most effective way for activating one's economy as well as creating jobs. This study examines factors that influence on entrepreneurial intention of Korean and Korean-Chinese's who will eventually be the potential entrepreneurs. This model tests various theoretical research hypotheses relating to individual psychological characteristics, and entrepreneurial motivation and entrepreneurial intention. Valid 247 questionnaires have been collected within about one month of 2013. Statistical processing of the data collected from this survey to take advantage of the statistical package SPSS 18.0 program through a process of data coding in the following ways: by frequency analysis, factor analysis, regression analysis. The result of hypothesis testing are as follows. The result of analysis shows that risk-taking propensity and desire for self-achievement is not a significant factor to entrepreneurial intention in both countries. But entrepreneurial self-efficiency and entrepreneurial motivation positively influence entrepreneurial intention both of the Korean and Korean-Chinese. At the last, the study examines moderate effect, that is, whether social support influences on entrepreneurial intention as a moderate variable. it is confirmed that the social support does play a positive role to entrepreneurial intention. Beside, discussion is made on the implications of the study for academicians and practitioners, the limitations of the study, and some directions for future studies.

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The Effect of Entrepreneurship Education for Seniors on Entrepreneurship Intention: Integrating the Theory of Planned Behavior and Self-determination Theory (시니어 대상 창업교육이 창업의도에 미치는 영향: 계획된 행동이론과 자기결정 이론의 통합모델 중심으로)

  • Chung, Chan-Young;Lee, So-Young
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.15 no.4
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    • pp.69-81
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    • 2020
  • This study is to identify the effect of seniors in their 40s and 50s on their entrepreneurial intentions through attitude on entrepreneurship, subjective norms, and perceived behavioral control by utilizing the integrated model of the theory of planned behavior and self-determination theory. Also, in this process, we tried to analyze moderating effect of entrepreneurship education for seniors. An online survey was conducted for seniors in their 40s and 50s living in Seoul and Gyeonggi province, out of the total 284 questionnaire responses, 243 valid questionnaires were used in the study. Research analysis utilized SPSS 24, AMOS 23 structural equation model and Professor Hayes' Process 3.4 to analyze moderating effect. The results of the study were summarized as follows. First, autonomous motivation had a positive influence on attitude toward entrepreneurship, subjective norms and perceived behavioral control. But controlled motivation didn't have the significant influence on attitude, subjective norms and perceived behavioral control. Second, attitude toward entrepreneurship, subjective norms and perceived behavioral control had positive influence on entrepreneurship intention. Third, as a result of analyzing moderating effect of entrepreneurship education for seniors, the significant moderating effect was verified between attitude and entrepreneurship intention. Also the significant moderating effect was verified between subjective norms and entrepreneurship intention. On the other hand, no significant moderating effect was proved between perceived behavioral control and entrepreneurship intention. The implication of this study is that for retired seniors planning to enter into entrepreneurship, the result can contribute to the development of a entrepreneurship support program that can increase new startup creation, survival and sucess by diagnosing autonomous and controlled motivation for entrepreneurship. In addition, by providing entrepreneurship education as well as re-employment training in the senior outplacement program, the study can contribute to widening the opportunities for seniors to second career after retirement.

우리나라 자영업자는 어떻게 자영업자가 되었을까?

  • Kim, Jong-Seong;Park, Seon-Yeong;Sin, Ji-Man;Kim, Su-Jin
    • 한국벤처창업학회:학술대회논문집
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    • 2022.04a
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    • pp.165-169
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    • 2022
  • 연구의 목적은 𐩒𐩒은행-N사의 SME 교육프로그램에 참여한 자영업자를 대상으로 자영업을 시작하게 된 동기와 경로를 규명해보는데 있다. 본 연구는 자영업자의 노동시장 및 노동경험 등에 따라 자영업 진입에 관한 연구를 수행하고자 심층 인터뷰 자료를 활용하였는데, 연구참여자의 선정에 있어 이론적 표본 추출방식을 사용하여 연구의 목적에 부합하는 대상자를 선발하여 분석하였다. 연구 결과는 다음과 같다. 첫째, 자영업자가 자영업에 진입하게 된 동기는 ① 전 직장의 근로조건 불만족과 본인 사업을 향한 꿈의 실현을 위해 자영업에 진입하였고 ② 취업에 대한 대안으로 자영업을 선택하였으며 ③ 가족과 지인의 창업에 대한 권유와 도움으로 자영업을 선택하게 되었다. 둘째, 자영업자가 진입하게 된 유형은 ① 임금노동자 경험 후 자영업자 창업 ② 임금노동자 경험 후 경력을 활용하여 유관분야 자영업 창업 ③ 임금노동자 퇴사 후 자영업 승계 ④ 본인의 자영업 창업 경험 이후 가업 승계 과정에서의 자영업으로 진입하는 것으로 분석되었다.

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A Study on the Perception of Preferences of Corporate Recruitment for Start-up Experiencer: Focusing on the Comparison between the Job Seekers with Start-up Experiences and the General Job Seekers (창업경험자에 대한 기업채용 선호도의 인식조사: 창업경험자와 일반구직자 비교를 중심으로)

  • Hue, Je-In
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.15 no.1
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    • pp.209-224
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    • 2020
  • This study started from the question of whether the preference of corporate recruitment can be achieved without any difference between the start-up experiencer and the general job seekers. Therefore, the purpose of the study is to identify the factors related to start-ups that affect the preference of job seekers for companies, and to analyze the differences in the factors related to start-ups between general job seekers and job seekers with start-up experience. Third, it is to see the difference in the preference for employment between job seekers with start-up experiences and general job seekers. The independent variables of the research model were entrepreneurship, motivation for start-up (job search), and characteristics of the job seekers (founder). The dependent variables were job preference, and the moderating variables were presented as job seekers' classification (job seekers with start-up experience vs. general job seekers). The subjects of the study were personnel managers of 100 companies with more than 5 years of establishment and 100 new companies with less than 5 years of establishment. The questionnaire was distributed in two types, and 189 respondents, including 101 job seekers with start-up experiences and 88 general job seekers, were finally used for analysis. The results of the study were as follows. First, as a result of multiple regression analysis on both experienced start-up experiencers and general job seekers, only entrepreneurship had an effect on preference for recruitment. Second, the moderating effect of job seekers' classification was found only in the relationship between motivation for start-up and preference for employment. Third, the result of multiple regression analysis based on the start-up experiencers showed that the relationship between the motivation for start-up, the preference for recruitment, the characteristics of founders and the preference for recruitment was statistically significant. On the other hand, the characteristics of the founder and the preference for employment were rejected. Fourth, the results of the study based on general job seekers showed that the motivation for job search decreased the preference for employment. The study did not provide the results of differences in recognition between different industries, traditional enterprises and venture businesses due to the limitation of small examples. There is no clear definition of start-up experiencers either. However, it is meaningful to suggest the implications of what preparations should be made when the start-up experiencers close their start-ups and turn their career into employment and to help them to accurately recognize the importance of entrepreneurship. It also provides the preference of the general job seekers for the company, the preparation for successful employment, and the implications for the direction of the future start-up revitalization.