• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.7 no.3
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• pp.27-37
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• 2012

The purpose of this study is to review the effect of internal marketing on job satisfaction in food service industry. In order to verify and achieve the purposes mentioned above, questionnaire data are gathered and analysed from 438 employees and their superiors for measuring employees' service quality fromKangwon province. Multiple regression is applied to test the proposed 2 hypotheses: the relationship between internal marketing and intrinsic job satisfaction, and the relationship between internal marketing and extrinsic job satisfaction. Empirical survey's findings are as follows; First, management support, internal communication and employment security have positive relationships with intrinsic job satisfaction. Second, management support, training & education has positive effect on extrinsic job satisfaction and employment security have positive relationships with extrinsic job satisfaction.

• 한국벤처창업학회:학술대회논문집
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• 2017.11a
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• pp.171-174
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• 2017

오늘날 경제 성장의 발전은 현대인의 삶의 여유를 가져오게 되었으며, 그 중 뷰티산업의 발전은 국가 주력의 산업으로 발전하게 되었다. 이에 뷰티산업의 구성원인 여성의 사회진출의 기회가 증가 되었고, 이로 인해 여성들은 사회 적응을 위한 하나의 방법으로 외모적인 경쟁력을 가져야 했다. 외모에 대한 관심은 물론 매스미디어의 증가, 사회적, 문화적 분위기, 미용기술의 발달 등을 들 수 있다. 외모의 사전적의미로는 겉으로 나타나는 모습으로 외모관리를 위한 영역으로 피부 관리를 꼽을 수 있다. 피부 관리는 미에 관한 현대 여성의 관심의 증가로, 시간과 비용을 투자하여 외적으로 보여주는 관리로서 외모관리의 대표적 부분으로 중요시 되어오고 있다. 피부의 건강관리는 인식도 중요하고 실천도 중요하다. 그러나 인식과 실천의 관계를 구체적으로 연구한 논문은 부족한 실정이다. 특히 성인여성들을 대상으로 건강관리 인식과 실천을 연구하여 피부건강 관리에 대한 올바른 방안을 제시해준 논문이 필요하다고 생각하여 본 연구자는 이 논문을 설계하게 되었다. 본 연구의 조사대상은 서울지역에 거주하는 20세 이상 60세 미만의 신 성인여성을 대상으로 2017년 5월 02일부터 7월 30일까지 2달 동안 설문조사를 실시하였다. 모집단은 서울지역에 사는 성인 여성을 대상으로 총 400부의 설문지를 배포하였다. 그 중 응답이 불량한 사람 49부를 제외되고 351부가 최종 자료로 사용하였다. 연구 결과는 다음과 같다. 첫째, 조사대상자의 인구통계학적 특성을 알아본 결과, 연령은 '21-30세'가 85.2%로 가장 많았고, 결혼 상태는 '미혼'이 89.5%, 직업은 '학생' 67.0%, 최종학력은 '대학교 재학/졸업'이 68.1%, '가계의 월 소득은 '200만원 미만'이 71.8%로 가장 많이 소비되는 것으로 나타났다. 이상은 이혜원 (2009)의 논문과 같이 연령이 낮을수록 피부인식이 높아지며, 이들은 잠정고객으로서 피부 건강에 대한 비용을 높게 지불한다는 결과와 유사하다. 피부 관리실의 특성은 다음과 같다. 피부유형은 '복합성'이 47.6%, 적정 피부 관리 횟수는 '주 2회'가 32.5%, 적정 1회 피부 관리 비용으로는 '5만 원 이하'가 가장 많았으며, 피부 관리의 목적으로는 '여드름관리'가 32.8%, 피부 관리에서 중요하게 인식하는 부분으로는 '생활습관'이 79.8%로 대부분이었고, 피부의 유해요인으로는 '스트레스' 42.7%로 가장 높게 나타났다. 이상은 유유정(2013), 장은영(2013)와 같이 생활습관과 스트레스가 피부 관리에 영향을 준다는 결과와 유사하다.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.13 no.5
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• pp.55-61
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• 2018

The main purpose of this study is to test the effects of education and training invest of firm performance and to find the strategy of human resources development to industry include company and government, each stakeholder etc. For this purpose, this study empirical tested the causality, effects between education and training and firm performance. Using the HCCP panel data set, panel analysis model is performed with the dependent variables. The results of the study are summarized as follows. First, education and training has a significant impact on the firm sales per employee head. But there is no evidence for the effect of education and training on the net profit per employee head. These study results indicate that firms have to increase the concern and invest for education and training.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.18 no.3
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• pp.17-32
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• 2023

In recent years, the need for social ventures that aim to grow while solving social problems through the efficiency and effectiveness of commercial organizations in the market has increased, while there is a limit to how much the government and the public can do to solve social problems. Against this background, the number of social venture startups is increasing in the domestic startup ecosystem, and interest in impact investors, which are investors in social ventures, is also increasing. Therefore, this research utilized judgment analysis technology to objectively analyze the validity and weight of judgment information based on the cognitive process and decision-making environment in the investment decision-making of impact investors. We proceeded with the research by constructing three classifications; first, investment priorities at the initial investment stage for financial benefit and return on investment as an investor, second, the political skills of the entrepreneurs (teams) for the social impact and ripple power, and social venture coexistence and solidarity, third, the social mission of a social venture that meets the purpose of an impact investment fund. As a result of this research, first of all, the investment decision-making priorities of impact investors are the expertise of the entrepreneur (team), the potential rate of return when the entrepreneur (team) succeeds, and the social mission of the entrepreneur (team). Second, impact investors do not have a uniform understanding of the investment decision-making factors, and the factors that determine investment decisions are different, and there are differences in the degree of the weighting. Third, among the various investment decision-making factors of impact investment, "entrepreneur's (team's) networking ability", "entrepreneur's (team's) social insight", "entrepreneur's (team's) interpersonal influence" was relatively lower than the other four factors. The practical contribution through this research is to help social ventures understand the investment determinant factors of impact investors in the process of financing, and impact investors can be expected to improve the quality of investment decision-making by referring to the judgment cases and analysis of impact investors. The academic contribution is that it empirically investigated the investment priorities and weighting differences of impact investors.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.11 no.5
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• pp.189-204
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• 2016

The study is aimed at figuring out the effect of the consumers benefit, attitudes and interest when customers purchase functional food on purchasing intention and product a foundation of competitive power such as a customized product development for a marketing strategy by examining consumers' behavioral patterns. The range of functional food which is a subject of this study is included in the nutraceutical foods, protective foods in addition to biocontrol food. It surveyed about ages of 20 to 60 domestic residents who have taken functional food in order to conduct the study. Data used in this study was collected 353 answers in September 2016, and hierarchical analysis which is a demographic characteristic as control variables was conducted to verify the hypothesis using statistical program SPSS 21.0 The result of this study demonstrates that firstly, psychological pursued benefit secondly, health concern thirdly, health management attitude affects to functional purchasing intention. It is expecting that the result of this study will be used on the basic standards that are grasping and generalizing the needs of customers. In addition, it is also expecting to contribute to improvement of internal and external functional food industry as a functional food material development because it provides empirical customer behavior analysis result.

• Journal of Platform Technology
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• v.11 no.4
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• pp.19-34
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• 2023

In order to identify the trends and insights of 'startups' in the global era, we conducted an in-depth trend analysis of the global startup ecosystem using Google Trends, a big data analysis platform. For the validity of the analysis, we verified the correlation between the keywords 'startup' and 'global' through BIGKinds. We also conducted a network analysis based on the data extracted using Google Trends to determine the frequency of searches for the keyword or term 'startup'. The results showed a strong positive linear relationship between the keywords, indicating a statistically significant correlation (correlation coefficient: +0.8906). When exploring global startup trends using Google Trends, we found a terribly similar linear pattern of increasing and decreasing interest in each country over time, as shown in Figure 4. In particular, startup interest was low in the range of 35 to 76 from mid-2020 due to the COVID-19 pandemic, but there was a noticeable upward trend in startup interest after March 2022. In addition, we found that the interest in startups in each country except South Korea is very similar, and the related topics are startup company, technology, investment, funding, and keyword search terms such as best startup, tech, business, invest, health, and fintech are highly correlated.

• 한국벤처창업학회:학술대회논문집
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• 2006.04a
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• pp.107-137
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• 2006

우리나라에서의 기존 산학연 협력에 관한 연구는 주로 대학의 역할을 강조하였다. 그러나 출연(연)이 지난 $30^{\sim}40$년간 연구개발 수행과정에서 축적된 혁신역량을 국가차원에서 효율적으로 활용할 필요가 있다. 특히 최근 들어 중소기업의 기술경쟁력 강화에 대한 관심이 증대되고 있는 시점에서 정부출연기관에 의한 중소기업 지원의 타당성과 필요성에 대하여 실증적으로 도출한 연구가 부족한 것이 사실이다. 이 연구는 기존의 추상적인 정책제안을 탈피하여 1,077개의 중소기업과 13개 정부연구기관의 373명의 연구원들을 대상으로 한 광범위한 설문조사를 분석하여 중소기업이 실질적으로 요구하는 기술의 유형과 지원의 형식 및 정부연구기관의 연구원들이 체감하는 기술공급의 문제점들을 중심으로 고찰하고자 한다. 설문조사결과 정부연구기관이 지역을 기반으로 한 중소기업과 대학 등 국가기술혁신체제 속의 연구개발주체들을 네트워크화 하여 기술지식과 정보의 유통, 활용을 촉진하는 매개체로서의 역할을 수행하여 지역혁신 지원 조직이 공동으로 지역 중소기업을 위한 산 학 연 종합기술지원 사업을 추진할 것을 요구함을 발견하였다.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.8 no.4
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• pp.111-118
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• 2013

The purpose of this study is to review the relationships among the determinants of knowledge management and knowledge management, and it's consequences, and the moderating effects of organizational culture on the relationship between the determinants of Knowledge Management and Knowledge Management, and the relationship between Knowledge Management and it's consequences. In the relationship between Knowledge Management and it's consequences, knowledge acquisition and knowledge transfer are positively related with personal and intra-organizational, and inter-organizational effectiveness.

• Journal of Korean Academy of Nursing Administration
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• v.17 no.4
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• pp.551-562
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• 2011

Purpose: The purpose of this study was to identify the perception about the elderly among undergraduate students interested in the elderly care business. Method: In this descriptive research, a total of 183 undergraduate students were participated. The instrument was consisted of a 18-item semantic differential scale developed by Sanders et al (1984). Data were analyzed using descriptive statistics, t-test, ANOVA, Scheffe test, Pearson's correlation coefficients by SPSS 18.0. Result: Undergraduate students' perception about the elderly was slightly positive($2.98{\pm}1.51$). The significant factors associated with the perception about the elderly were gender, age, present residing state with the elderly, experience of residing with the elderly at the past. Male students' perception about the elderly was more positive than female. Among 18 items, 'wise' and 'knowledgeable' was highly related to the perception about the elderly(r=.671, p=.001). Conclusion: These findings indicate that the items of optimistic, attractive, flexible and good were the impressive perceptions about the elderly for the undergraduate students. The result of this study can be utilized to promote perception about the elderly among undergraduate students.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.1 no.1
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• pp.157-178
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• 2006

BPMS implementation in L Electronics, which started in 2003, was spotlighted in the IS Project and research area. L Electronics has conducted process innovation with the goal of being one of the Global Top 3 brands. Continuous business environment changes because of globalization and speedy development of information technology have caused changes in business process and functions. This case examines its efforts for optimizing business process continuously and systematically with BPMS and discusses the implication and potential of business process innovation with BPMS.