• Title/Summary/Keyword: 정책고객서비스

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Guest Satisfaction of Hotel Japanese Restaurant Seasonal Menu (호텔일식당 계절성메뉴의 고객만족)

  • Shim, Hong-Bo
    • The Journal of the Korea Contents Association
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    • v.7 no.10
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    • pp.293-301
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    • 2007
  • As hotel industry lately recognize that food and drink industry produces more profits than hotel rooms, multi-various and scientific management policies are required along with the management of profitability. Particularly, as hotel services have become more alike due to the development of technology and sharing information, opportunities for differentiation have decreased. In light of such circumstances, creating new customers and maintaining existing customers are very important to reinforce competitiveness. To have such a management of customers and to increase sales, promotional events are carried out in the department of food and drink. This study aims to conduct theoretical investigation of seasonal menu and Japanese restaurant menu in seasonal menu of Japanese restaurants that is a type of such promotional menu. The purposes of the study are to reorganize the concepts and to seek for methods of sales promotion and to suggest efficient management of Japanese restaurant seasonal menu by conducting empirical analysis on the effects of seasonal menu on customers and their intention to reorder.

A study on the new developmental direction for Intelligent Network Service (지능망서비스의 발전방향에 관한 연구)

  • 박민수;최수길
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2000.05a
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    • pp.43-49
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    • 2000
  • That modem society is an information society, information society has placed a high value on information and knowledge. Therefore, modem civilization depends largely on information and knowlege so the most valuable sources of all intelligence activities. This paper was studied on the new developmental direction for intelligent network service. The results of this study is as follow: first, intelligent network service must be systematic development. Second, intelligent network service must be promoted, presenting the development and establishment direction in future society. Third, intelligent network service must be able to unify ail the networks. Fourth, intelligent network service must be development for customers. Fifth, the cost of intelligent network service is determined by Telecommunication Reguration Commission. Sixth, the number system of intelligent network service must be accomplished by number system for future

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A Study on the Effects of Performance Measures in BSC on the performance of Hotel Industry (BSC 관점의 성과측정치가 호텔기업의 성과에 미치는 영향)

  • Ryu, Ji-Ho;Lee, Won-Ki
    • Journal of Digital Convergence
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    • v.12 no.3
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    • pp.189-199
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    • 2014
  • The purpose of this study is to analyze the effects of financial and non-financial performance measures in BSC on the performance of hotel industry. To achieve research purpose, this study analyzed the data from korean hotel industry. Empirical results of this study show that there are significant positive correlations among the performance measures in terms of four balanced scorecard. These results are consistent with those of previous studies. In addition, regression analyses has shown that the performance measures have positive impacts on the performance of hotel firms.

Effect of Healthcare Quality on Recommended Intention in Vietnam A Hospital : Focusing on Customer Satisfaction Mediated Effects (베트남 A 병원의 의료서비스 품질이 추천의도에 미치는 영향 : 고객 만족도 매개효과를 중심으로)

  • Kim, Bo-Ha;Hwang, Mi-Kung;Lee, Won-Jae
    • Journal of radiological science and technology
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    • v.44 no.2
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    • pp.133-140
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    • 2021
  • This study aims to analyze the quality and satisfaction of healthcare perceived by patients using hospitals and to provide basic data necessary for expanding and settling Vietnamese healthcare services by analyzing the impact on recommendation intentions. The research method selected one hospital in Vietnam and collected data from patients using the hospital and used a total of 286 effective samples as data for hypothesis verification. The research model and hypothesis verification were analyzed with the statistical data from SPSS and AMOS. The findings show that, first, tangibility, accessibility, and reliability all have a positive effect on the quality of healthcare. Second, it has been shown that only accessibility among the quality of healthcare has a positive effect on recommendation intentions. Third, customer satisfaction has been shown to have a positive effect on recommendation intentions. Fourth, when looking at the mediating effect, reliability among the quality of healthcare was shown as a full-mediated effect, but accessibility was shown to have a partial mediating effect and tangibility to have no mediating effect. Contact management is important because customer satisfaction is highly regarded when customers feel positive emotions at the interface from the provision of convenience facilities that support medical services to the reduction of waiting time for patients, employees kindness, treatment, medication, and inspection. It is also confirmed that the demand for convenient and rapid use of hospitals is increasing in Vietnam. In addition, if customer satisfaction is increased through friendly medical staff's response, the intention of recommendation will be even greater.

New Convergence Business Models by Applying Cloud Service to Medical Industry (클라우드 서비스의 의료산업 적용을 통한 새로운 융합 비즈니스 모델)

  • Jeon, Hangoo;Kim, Jongchul;Seo, Kwang-Kyu
    • Journal of Digital Convergence
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    • v.11 no.4
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    • pp.467-472
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    • 2013
  • Recently, the value of ICT-based medical devices, equipments, software and service development are is increased according to strengthening the convergence among ICT, medical technologies and services. This paper presents the new convergence business models by applying cloud service to medical industry. In order to develop the new convergence business models, we checked the validity and feasibility through analyzing the medical market environments such as medical data backup, medical regulation etc. and present the new convergence business models and the direction of commercial business models for customer acquisition, market expansion and competitiveness improvement. This study is to provide the guidelines for establishing the core capacity strengthening strategy and partnership cooperation strategy when we design a new convergence business models in various industrial fields.

Developing a Conceptual Model for Measuring the Electronic Commerce Success of Online Game Websites (온라인게임 웹사이트의 전자상거래 성공측정모델의 개발에 관한 연구)

  • Hong, Ilyoo
    • Informatization Policy
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    • v.19 no.1
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    • pp.45-73
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    • 2012
  • Most online games today are provided via a website interface. Researchers found that various aspects of a game website importantly influence the success of the online game business. This paper aims at identifying key site-related quality factors affecting the success of online casual game websites and creating a model for measuring such success. To meet this end, we extracted basic factors from the literature and expanded them through a Delphi survey method in which domain experts were asked to identify key quality factors of online game websites. Then we performed a questionnaire survey using online game users for an empirical analysis. The results revealed that information quality, service quality, and system quality are all positively related to user satisfaction and that an increase in user satisfaction leads to an improvement in both gamer loyalty and business outcomes. However, it was found that gamers' loyalty does not necessarily increase business outcomes. The paper offers practical as well as academic implications based on the research findings.

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A Study on the Determinants of Transaction Relationship - Types in Domestic Banks (국내 은행의 거래관계유형 결정요인에 관한 연구)

  • Lee, In-Gu
    • Korean Business Review
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    • v.14
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    • pp.149-168
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    • 2001
  • Service firms have always been relationship oriented. the nature of service businesses is relationship based. As service finns, like banks, insurance finns, have grown, The masses of consumers have made the establishment of true relationships more difficult. Understanding the motivations of consumers to engage in relationships with marketers is important for both practitioners and marketing scholars. To develop an effective theory of relationship marketing, It is necessary to understand what motives consumers to reduce their available market choices. This article focuses on the development of the successful relationship strategies in domestic banks. The results of this study show the four types of relationship strategies - social bonds, structural bonds, financial bonds, and other bonds. Although the effectiveness of these strategies differs as the types of performances, All four types of relationship strategies are essential for building and maintaining relationships with customers. Totally, the order of influences on the performance is as follows; financial bonds, structural bonds, and social bonds.

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The Effects of Retail Manager's Personal Traits and Emotional Variables on Multi-faceted Job Satisfaction (유통 관리자의 개인적 특성(Personal Traits)과 감정 관련 변수가 다중직업만족도메 미치는 영향에 관한 연구)

  • Park, Jung-Kun;Rutherford, Brian N.;Yoo, Weon-Sang;Lee, Young-Hee
    • Journal of Distribution Research
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    • v.16 no.4
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    • pp.95-127
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    • 2011
  • Developing our understanding of retail employee job satisfaction is important, especially given its impact in reducing employee turnover intentions and increasing employee job performance. While developing our understanding of job satisfaction is important, the vast majority of studies examine job satisfaction as a global or single-faceted construct. However, extant research provides evidence that to properly measure job satisfaction, multi-faceted scales are required (e.g. Churchill et al., 1974; Boles et al., 2007; Rutherford et al., 2009). Using the literature on multi-faceted job satisfaction, this study examines retail employees' satisfaction with supervision, job, company policy, promotion, pay, fellow workers, and customers. Specifically, emotional exhaustion, need for emotion, and personal traits (strong, independent, and warm) are examined as antecedents. This study finds that emotional exhaustion is negatively related to all seven facets of job satisfaction.

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Design of Automated Negotiation Scheduling System for Medical Services (의료서비스를 위한 자동협상 스케줄링 시스템 설계)

  • Kim, Kyoung-Hwan
    • Journal of Internet Computing and Services
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    • v.9 no.3
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    • pp.59-67
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    • 2008
  • New system solves scheduling problem in medical services. The existing scheduling system by FCFS is for a hospital but new system expresses the condition of a hospital and the profit of separate system's parties by the automated negotiation. This system expresses user preference time as a priority number and is designed that the schedule is changed according to the priority number with a negotiation strategy for a patient. And a hospital makes a schedule according to the policy. The system supports customer satisfaction in medical services by considering not only equipment efficiency but also the patent waiting time unlike the existing system considering the idle time for a equipment.

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Suggestion of developing a subscription on e-commerce platform: Case study of Amazon, Alibaba, Rakuten (쇼핑 플랫폼의 유료 멤버십 개발을 위한 제언: Amazon, Alibaba, Rakuten 멤버십 벤치마킹 사례 연구)

  • Nam, Jiyeon;Rha, Jong-Youn
    • Journal of Digital Convergence
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    • v.18 no.11
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    • pp.99-109
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    • 2020
  • Paid membership is a useful marketing method that can acquire long-term customers. This study benchmarked representative overseas memberships, Amazon Prime, Alibaba 88 Membership, and Rakuten Super Point, so that domestic shopping platform companies can refer to launch the paid membership. The membership services have in common: economic benefits, convenient experiences, and discriminatory treatment. Domestic companies should set the core customer value they want to deliver to consumers and organize the benefits so that paid membership can be operated from a long-term perspective. This study has a high practical contribution and it is necessary to conduct an empirical analysis of experts and a customer user survey in the future.