• Title/Summary/Keyword: 정보수용 행동

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Intrinsic and Extrinsic Factors Affecting Use of Sharing Economy Services and the Moderating Effect of Benefits (공유경제 서비스 사용에 영향을 미치는 사용자의 내외적 요인과 이익의 조절효과)

  • Kim, Sanghyun;Park, Hyunsun;Lim, Jeongtaek
    • The Journal of the Korea Contents Association
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    • v.20 no.12
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    • pp.482-491
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    • 2020
  • This study proposed a research model based on self-determination theory and unified theory of acceptance and use of technology to explain the factors influencing intention to use sharing economy services. A total of 392 responses were collected, and structural equation analysis was performed with AMOS 22.0. The results are summarized as follows. First, self-technological aptness and trust had a positive effect on intention to use sharing economy services. Second, access bigger market and environmental friendliness had a positive effect on intention to use sharing economy services. Third, intention to use sharing economy services had a positive effect on actual usage of sharing economy services. Finally, benefits was found to strengthen the relationship between intention to use sharing economy services and actual usage of sharing economy services. The findings of this study would provide a theoretical framework for sharing economy services and important information for understanding individuals using the sharing economy services.

The Effect of Perceived Usefulness and Perceived Ease of Use on Learner Flow in e-Learning Community (전자교육공동체에서 지각된 유용성과 지각된 사용용이성이 학습자의 몰입에 미치는 영향)

  • Kim, Sung-Wan
    • Journal of the Korea Society of Computer and Information
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    • v.11 no.6 s.44
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    • pp.87-97
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    • 2006
  • This study aims to identify the effect that the perceived usefulness and perceived ease of use have on learner flow in e-learning community. Based on literature review and Technology Acceptance Model(TAM), a potential model and five hypotheses were suggested. Questionnaire was carried out among 62 members of one e-learning community for preparatory teacher Cronbach alpha of the questionnaire was.88. The collected data were analyzed through correlation analysis and path analysis. The results of this research are as follows. Three hypotheses were adopted: Perceived usefulness will affect on attitudinal flow, Perceived ease of use will affect on attitudinal flow. and Attitudinal flow will affect on behavioral flow. Two hypotheses were rejected;. Perceived usefulness will affect on perceived ease of use and Perceived ease of use will affect on behavioral flow. The model revised through the results of path analysis had good-fitness. That is. overall fit measures (RMSEA, CFI. NNFI). indexes that show the suitability of the model were quite good. Findings of this study suggested the important strategies for designing e-learning community in order to promote learner flow.

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Cognitive-Motor Interaction-Based Instrument Playing for Improving Early Social Skills of Children With Autism Spectrum Disorder (ASD 아동의 초기 사회기술 향상을 위한 인지-운동 통합 기반 악기연주 중재)

  • Yu, Hyun Kyung
    • Journal of Music and Human Behavior
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    • v.20 no.1
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    • pp.75-97
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    • 2023
  • This study aimed to investigate the effect of cognitive-motor interaction-based instrument playing on the early social skills of children with autism spectrum disorder (ASD). Nine children with ASD, averaging 5.6 years of age, participated in twelve individual sessions lasting 30 minutes each. The intervention comprised five stages: self-regulation, motivation to engage in social interaction, acceptance of a partner in co-playing activities, interpersonal coordination with a partner, and engagement in joint music playing. To evaluate changes in early social skills, joint attention and social interaction behaviors were observed, and the Social Responsiveness Scale (SRS-2) was administered pre- and post-intervention. Social synchronization was measured through a dyadic drum task, measuring synchronization accuracy, duration, and timing. Following the intervention, all nine children demonstrated increased early social behaviors, although there were no significant differences in SRS scores. Moreover, synchronized movement improved significantly in accuracy and maintained duration but not in reaction time. This study highlights the significance of recognizing the cognitive-motor interplay as crucial element in facilitating early social skills development in children with ASD.

A Study on the Development and Validation of Three Systems of Action Scale in Home Economics for Middle and High School Students (중⋅고등학생용 가정교과 세 행동체계 척도 개발 및 타당화 연구)

  • Choi, Seong Youn
    • Journal of Korean Home Economics Education Association
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    • v.35 no.3
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    • pp.67-96
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    • 2023
  • The purpose of this study was to develop and validate a scale that can grasp the reality of the three systems of action for middle and high school students in home economics. For this purpose, a total of 105 questions, 35 questions for each systems of action, were developed as a 5-point Likert scale in order to measure technical action, communicative action, and emancipative action as preliminary questions by reviewing domestic and international literature related to the three systems of action. The procedure for revising and supplementing the developed preliminary questions by reviewing the content validity of the home economics education expert was executed twice. A preliminary survey was conducted on middle and high school students with 70 developed preliminary questions, and 166 copies were collected. As a result of exploratory factor analysis of the collected questionnaires to test the validity of the scale, it was found that 38 questions 7 factors were appropriate. After constructing this survey based on the results of exploratory factor analysis, this survey was conducted on middle and high school students, and 548 copies were collected and a confirmatory factor analysis was performed. A total of 38 questions were finally selected through confirmatory factor analysis, including basic living ability 5 questions, self-management ability 4 questions, information processing ability 4 questions, communication/interpersonal ability 12 questions, critical thinking ability 3 questions, decision-making ability 7 questions, empowerment 3 questions. The Model Fit was χ2=1846.741(p<.001), CFI=0.865, TLI=0.853, RMSEA=0.058, and the Standardized Regression Weights for each question was more than 0.5, so it can be seen as a suitable measurement instrument for measuring the status of the three systems of action of middle and high school students in home economics. The three systems of action scales were found to have significant correlations with self-acceptance, future planning, intimacy, uniqueness, which are sub-factors of the self-identity scale, and social participation scales therefore confirmed that they have recognized concurrent validity.

A Study on the Impact of the App-Book Purchasing Behavior of Smart phone Users in Korea (국내 스마트폰 사용자들의 앱북 구매행위에 미치는 영향요인 연구)

  • Lee, Jong-Ok;Kim, Yong-Moon
    • The Journal of Society for e-Business Studies
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    • v.18 no.3
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    • pp.45-67
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    • 2013
  • In order to research the factors influencing on the intentions for smart phone users to purchase "App-Book" in Korea, the study examines the levels of influences using on an additional variable, "cost", as well as the four key variables(performance expectancy, effort expectancy, social influence, and facilitating conditions) proposed by Unified Theory of Acceptance and Use of Technology(UTAUT; Venkatesh et al., 2003) validation. The result of the research confirms that the hypotheses of UTAUT model variable are generally supported by the information technology and many related previous researches. There is one exception, however, that facilitating conditions do not influence on the App-Book purchasing behavior by smart phone. It is revealed that the "age" and "experience" of the independent variables, as the proposed control variables, are most visible effect of control on the purchase intention and purchase behavior. This study has an academic significance of presenting a new integrated model to perform the research of the similar next App-Book services and purchase behavior related to the acceptance of new media. It also clarifies to the related companies that the usefulness of App-Book, the easiness of use, the cost and the social influence of purchasing App-Book by Outsider's intent. These aspects have practical implications as being presented.

A Study on the Airport Users Choice Behavior -A Gimpo International Airport Case Study- (공항이용객의 공항선택행동에 관한 연구 -김포국제공항을 중심으로-)

  • Park, Jin-woo;Kim, Mun Hwan;Choi, yu-jin
    • Proceedings of the Korea Contents Association Conference
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    • 2013.05a
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    • pp.87-88
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    • 2013
  • 세계 및 한국경제의 성장과 함께 항공운송 시장의 급속한 확대에 따라 대한민국에서의 국제항공 운송 수요는 꾸준히 증가하게 됨에 따라 한국의 관문 역할을 담당하던 김포국제공항의 수용능력은 한계에 이르게 되었다. 따라서 정부는 김포국제공항을 대체할 인천국제공항을 건설하여 운영하는 한편 김포국제공항에는 한국 중국 일본의 수도를 포함한 몇몇 도시를 연결하는 근거리 중심의 국제선이 취항하게 되면서 공항운영에 대한 새로운 패러다임을 형성하게 되었다. 대한민국의 수도 서울의 항공교통을 위한 공항이 제한적이지만 복수공항 체계로 운영되면서 인천공항과 김포공항을 이용하는 항공여객은 공항 이용 시 선택의 기회가 주어지면서 공항운영자는 여객의 공항선택에 영향을 주는 요소에 관심이 점차 증대되고 있는 현실이다. 그러나 현재 국내에서는 항공여객의 항공사 선택에 관한 연구는 많이 이루지고 있으나 항공여객의 공항선택에 관한 연구는 상대적으로 미흡한 실정임을 부인할 수 없다. 따라서 본 연구는 항공여객의 공항선택에 미치는 속성이 무엇이고 속성에 따른 중요도와 만족도를 측정하여 공항운영자의 공항운영과 활성화 전략수립에 대한 정보를 제공하는데 목적이 있다. 본 연구에서는 김포공항 국제선 이용객을 표본으로 선정하여 설문조사를 실시하여 IPA 분석과 GAP분석 및 경로분석 기법을 사용하여 분석하였다.

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Cold Sensations by Examining Distribution of Cold spots on the Human Skin (체표각부위의 냉점분포 밀도 및 냉감각에 관한 연구)

  • Lee Young-Suk
    • Journal of the Korean Society of Clothing and Textiles
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    • v.12 no.2 s.27
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    • pp.189-199
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    • 1988
  • 착의행동을 일으키는 전단계의 감각으로서 국소의 냉감각과 체표 각 부위에 있어서의 냉점분포에 대하여 측정을 하였다. 피험자는, 냉점분포 측정에 한국인 여자 대학생 30명, 냉감각측정에는 한국인과 일본인 여자 대학생 8명을 대상으로 하였으며, 환경조건은 실온 $29^{\circ}C{\pm}1^{\circ}C$, 상대습도 $55{\pm}5\%$의 인공기후실로 하였다. 냉자격으로서는 $0^{\circ}C$의 냉각이 사용되었으며, 측정부위는 냉점분포 측정의 경우 체표 20부위, 냉감각 측정의 경우 체표 13부위로 하였고 측정결과는 다음과 같다. (1) 체표면의 냉점분포 밀도는 부위에 따라서 다르며, 체간부와 두부는 냉점분포 밀도가 높고 말단부에 갈수록 그 분포가 낮아졌다. 특히 가장 민감한 부위는 복부였다. 즉 체간부와 두부는 중핵온을 일정하게 보지하므로서 중핵부 체내온의 변화를 방어하기 위한 온도 수용 부위로서의 역할을 하고 있으며, 말초부는 냉점분포가 낮아서 기온에 따라 체표온(외각온)을 광범위하게 변화시키는 사지부의 온도정보입력의 역할을 담당하고 있다고 하겠다. (2) 각 부위에 있어서의 냉감각 순위는 일본인과 한국인 피험자간에 고도의 상관(r=0.93)이 보여져, 양 피험자군간에 차이는 볼 수 없었다. 3) 냉점분포 밀도가 높은 부위인 복부는 냉감각도 가장 민감하였으며, 냉점분포 밀도가 낮은 하퇴부는 냉감각 감수성도 낮게 나타났다. (4) 발바닥과 손바닥은 냉감각을 민감하게 느끼는 부위임에도 불구하고 냉점분포 밀도가 낮게 나타났으며, 이는 특수성이 있는 부위로서 주목되어지는 결과라고 하겠다.

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An Empirical Study of the Effect of Uncertainty Avoidance on Post-Adoption Behavior: Focusing on Mobile Internet Services (불확실성 회피성향이 수용 후 행동에 미치는 영향: 모바일 인터넷 서비스를 중심으로)

  • Choi, Hun;Kim, Jin-Woo
    • Asia pacific journal of information systems
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    • v.16 no.3
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    • pp.95-116
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    • 2006
  • Although the study of post-adoption has increased in recent years, few studies have focused on the moderating effect of uncertainty avoidance on the relationship between post-expectation and behavior. The purpose of this study is to examine the moderating effect of uncertainty avoidance in the mobile Internet domains. This study proposed a post-adoption model based on prior continuance model. This theoretical model was verified empirically by conducting web surveys and multi-group analysis. Based on the survey data, we classified users into those with high uncertainty avoidance and those with low uncertainty avoidance. The results indicate that post expectations have significant impacts on satisfaction and continuance intention. The results also show that the impacts of intrinsic motivational factors of mobile Internet services on satisfaction and continuance intention are stronger for users with high uncertainty avoidance. On the other hand, the impacts of extrinsic motivational factors on satisfaction and continuance intention are stronger for users with low uncertainty avoidance, with a few exceptions. This paper ends with theoretical and managerial implications of the study results, as well as limitations and future research directions.

A study on prediction influence factor of Graduate Students inEducation Learning satisfaction, persistence, recommend intention (교육대학원생의 비대면 온라인 강의 만족도, 학습지속의향, 추천 의향에 미치는 예측 요인에관한연구)

  • Kim-Jae Kum
    • Journal of The Korean Association of Information Education
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    • v.26 no.6
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    • pp.517-532
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    • 2022
  • As a result of the this exploratory study the main results show that the factors affecting the satisfaction of non-face-to-face class learning of graduate students in Education were social presence, perceived easy to use, and information service quality. Secondly, the factors affecting the learning persistence were perceived usefulness and social presence, but perceived usefulness's influence was relatively small. Next, it was found that the subjective satisfaction of graduate students of education did not significantly affect their intention to continue learning persistence. Lastly, learning satisfaction and learning persistence had a positive effect on the intention to recommend to others. Through the this empirical analysitics study it demonstrate the factors such as attitudes, feelings, and friendliness toward non-face-to-face online classes perceived by graduate students in Education.

A Structural Model on Usage Behavior of Ubiquitous Campus Service (유비쿼터스 특성이 U-서비스 이용에 미치는 영향: U-캠퍼스 환경을 중심으로)

  • Park, Cheol;You, Jae-Hyun
    • Information Systems Review
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    • v.8 no.1
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    • pp.81-99
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    • 2006
  • Recently, the area of ubiquitous has gained a great attention both in academics and in business organizations as we are entering an ubiquitous society where people can interact at "anytime" and "anywhere". To preoccupy the leading status for the next generation of IT technology, many countries such as Korea, Japan, and US are concerned the ubiquitous. In this tendency, companies want to identify what factors make people use ubiquitous in order to develop the effective ubiquitous service and to supply the higher quality service. However, prior researches on ubiquitous are focused on technical area such as higher data delivery, efficient compression of images, so they do not have given companies beneficial materials for making fascinating ubiquitous services. To offer the service materials for development, from the viewpoint of the customer, important factors to use ubiquitous services are investigated in this study. Moreover, the study was progressed up to the new area of investigation how much these factors influenced ubiquitous service actual usage. To achieve these goals, Ubiquitous service adopting reflected in ubiquitous service characteristics was suggested in this study. The results of this study are as follows. First, contextual offer, ubiquity, invisibility are positively related to perceived value. Second, perceived value is positively related to usage intention but perceived risk is negatively related to usage intention. Third, usage intention is positively related to usage frequency. Based on these results, managerial implications for ubiquitous service vitalization are discussed. Lastly, the limitation of this research and further research issues are suggested.