• Title/Summary/Keyword: 이용자중심

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The Empirical Study on University Campus Startup Space by IPA - Focused on satisfaction and importance analysis - (IPA분석을 통한 대학캠퍼스 창업공간 실증분석 - 만족도와 중요도 분석을 중심으로 -)

  • Jo, Hyeong-Jin;Lee, Yong-Hwan
    • The Journal of Sustainable Design and Educational Environment Research
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    • v.20 no.4
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    • pp.13-20
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    • 2021
  • In the world, each country is preparing various policies to promote start-ups, and the Korean government is actively promoting policies to support start-ups and the national economy through technology-based start-ups for creating jobs. Recently, the number of start-up companies is on the rise. In particular, in accordance with the industrial structure transformation leading the 4th Industrial Revolution, technology-based start-ups are steadily growing based on knowledge-based services such as information and communication, science and technology service industry, and business support service industry. The purpose of this study is to find out whether the startup space provided by the university reflects the startup-friendly characteristics, and to investigate and analyze the satisfaction and requirements of the space required by the actual college campus startup space users to create a more efficient space configuration plan. Through this study, factors that should be considered first for universities in preparing startup spaces were derived for each space element. Therefore, it is necessary for university campuses to deeply recognize the importance of space provision among the future start-up support systems, and to improve them periodically through the consumers' satisfaction of the space in the construction and improvement of startup spaces.

The Effects of the Bestseller Ranks on Public Library Circulation: Based on Panel Data Analysis (베스트셀러 순위가 공공도서관 대출에 미치는 영향 분석: 패널자료 분석을 중심으로)

  • Lee, Jongwook;Kang, Woojin;Park, Jungkyu
    • Journal of the Korean Society for information Management
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    • v.38 no.4
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    • pp.1-23
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    • 2021
  • The purpose of this study is to analyze the effects of the bestseller ranks on the book circulations in public libraries. To achieve this goal, the weekly data sets of 179 books' library circulation and bestseller list from January 1, 2018 to December 29, 2019 were constructed based on the data collected from BigData MarketC and YES24. Three methods for analyzing panel data including linear regression, fixed-effect, and random effect models were compared, and it turned out that fixed-effect model was better than other methods. The results show that the average ranks of bestsellers were associated with their public library circulations visually. Also, the analysis of fixed-effect model showed that the single rank decline of a book on the bestseller list decreases its average circulation of 0.108 while the size of effect varied depending on subject of books. The study empirically demonstrated the impact of a bestseller list on people's book circulation behavior, suggesting that public libraries need to reference sociocultural context as well as bestseller book lists to predict library user needs and to formulate collection development policy.

A research on the Construction and Sharing of Authority Record-focusing on the Case of Social Networks and Archival Context Project (전거레코드 구축 및 공유에 관한 연구 SNAC 프로젝트 사례를 중심으로)

  • Lee, Eun Yeong
    • The Korean Journal of Archival Studies
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    • no.71
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    • pp.49-89
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    • 2022
  • This study suggests the necessity and domestic application plan a national authority database that promotes an integrated access, richer search, and understanding of historical information sources and archival resources distributed among cultural heritage institutions through the "Social Networks and Archive Context" project case. As the SNAC project was transformed into an international cooperative organization led by NARA, it was possible to secure a sustainable operating system and realize cooperative authority control. In addition, SNAC authority records have the characteristics of providing richer contextual information about life and history and social and intellectual network information compared to libraries. Through case analysis, First, like SNAC, a cooperative body led by the National Archives and having joint ownership of the National Library of Korea should lead the development and expand the scope of participating institutions. Second, in the cooperative method, take a structure in which divisions are made for each field with special strengths, but the main decision-making is made through the administrative team in which the two organizations participate. Third, development of scalable open source software that can collect technical information in various formats when constructing authority data, designing with the structure and elements of archival authority records, designing functions to control the quality of authority records, and building user-friendly interfaces and the need for a platform design reflecting content elements.

Well-being Tourism and Wellness Mediated Effects to Improve Quality of LifeFocusing on Forest Healing Program Users (삶의 질 향상을 위한 웰빙관광과 웰니스의 매개효과: 숲치유프로그램 이용자를 중심으로)

  • Lee, Woong-Bae
    • The Journal of the Korea Contents Association
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    • v.21 no.12
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    • pp.264-274
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    • 2021
  • This study aims to analyze the impact of well-being tourism motivation on quality of life through well-being tourism satisfaction, focusing on wellness mediated effects. Recently, despite the growing number of well-being tourism pursuing wellness, the lack of research has led to a close analysis of the impact of well-being tourism motivation on quality of life through well-being tourism satisfaction. For this study, a total of 236 people who have experienced well-being tours in the metropolitan area were surveyed from May 10 to May 21, 2021. First, well-being tourism motivation has a positive effect on well-being tourism satisfaction. Second, well-being tourism satisfaction has a positive impact on the quality of life. Third, Wellness has a positive indirect effect as a partial mediator between well-being tourism satisfaction and quality of life The implications of this study are to demonstrate the impact of well-being tourism on quality of life using Wellness' mediators This study suggests that wellness tourism plays an important role in improving the quality of life. It was analyzed that well-being tourism had a positive effect on improving the quality of life at a time when the fatigue of daily life was increased due to prolonged COVID-19. In addition, Wellis analyzed that it is an important factor in enhancing the quality of life for well-being tourists. This contributes not only to the academic contribution to the revitalization of well-being tourism, but also to the development of stress improvement routes to improve people's lives nationally.

Effects of Empowerment of Social Service Workers on Service Orientation: Focusing on the Mediating Effect of Job-esteem Attitude (사회서비스 종사자의 임파워먼트가 서비스지향성에 미치는 영향: 직업존중감의 매개효과를 중심으로)

  • Na, Yunjoung;Hwang, Hyewon
    • The Journal of the Korea Contents Association
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    • v.22 no.9
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    • pp.544-560
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    • 2022
  • In order to verify the effect of job-esteem attitude on the empowerment of social service workers on service orientation, this study conducted a questionnaire survey on manpower providing local autonomous social service investment projects in Chungcheongbuk-do through analyzing 329 copies of data. The main research results show that, work performance relationship and personal work orientation have a significant effect on job esteem among the sub-factors of empowerment, it was found that the work environment control had a significant effect on all of the service-oriented sub-factors (trust-oriented, sincerity-oriented, and type-oriented). In addition, personal work-oriented empowerment was found to have a significant effect on sincerity-oriented and type-oriented among the service-oriented sub-factors, and it was confirmed that the empowerment of social service workers had a positive effect on service orientation through employee appreciation as a medium. It was confirmed that job-esteem, which is a mediator, affects sincerity and type orientation, which are sub-variables of service orientation. In order to improve the service orientation of social service workers, it is necessary to develop a manual for a clear understanding of their work and to provide continuous and practical maintenance education so workers can develop their own abilities.

Study on Corporate Facebook Posts and User Engagement of the KOSPI 100 Companies in Korea: Difference between B2B and B2C Companies (국내 100대 기업 페이스북 콘텐츠 전략과 인게이지먼트 연구: B2B·B2C 기업 간 차이를 중심으로)

  • Jo, Joohong;Ko, Chaeeun;Baek, Hyunmi
    • Knowledge Management Research
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    • v.23 no.3
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    • pp.65-88
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    • 2022
  • Companies actively engage with the public through social media to enhance sales and promote brand awareness, which was further encouraged by the pandemic. However, previous studies tend to consider companies as a group of identical features. This study focuses on the differences between B2B and B2C companies' social media content strategy in relation to user engagement. This study categorized KOSPI 100 companies that manage Facebook corporate fan pages into B2B and B2C, and then analyzed the contents they posted from January 1 to December 31, 2020. The result showed that B2C companies tended to use videos over images, prefer hashtags, and comment its product name more often compared to B2B companies. B2B companies preferred images, used more hyperlinks, and mentioned its company name more often. In B2B companies, images and length of text had positive effects on user engagement, while hyperlink and URL had negative effects. B2C companies' text length had positive effect on user engagement. This study provides practical implications to PR practitioners for establishing a social media strategy which enhances user engagement.

An Exploratory Study on the Advertising Skepticism and Avoiding of Youtube Users based on Media Platform (미디어 플랫폼 유튜브 이용자의 광고 회의주의와 광고 회피 현상에 대한 고찰)

  • Sun, Min-Jae;Kim, Joon-Seok;Na, Woon-Bong
    • Journal of Korea Entertainment Industry Association
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    • v.14 no.6
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    • pp.61-76
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    • 2020
  • As the media environment changes rapidly, the size of the online advertising market is growing rapidly. However, consumer's trustfulness in online advertising is much lower than that of old media, and there is also a phenomenon of advertising avoidance. Thus, in this study, advertising skepticism, advertising appeals, involvement, and FCB Grid theory were used to provide Youtube and advertisers with implications for advertising strategies. It was intended to provide a way to lower consumer advertising avoidance. As a result of Research 1, consumers with high advertising avoidance showed low advertising attitudes, brand attitudes, and attitudes toward products. In addition, there was no difference in gender, and when the frequency of online video viewing decreased and the age increased, advertising avoidance increased. Research 2 shows that consumers with high levels of advertising skepticism showed a high level of advertising attitude when the level of involvement was low and transformational appeal was high. In the FCB Grid model, consumers with high levels of advertising skepticism are found to be suitable for transformational appeal advertising. These results mean that Youtube and advertisers should think important about advertising skepticism, which is the cause of advertising avoidance, and that consumers with high levels of advertising skepticism should be presented with advertisements suitable for each type of product in the online advertising market.

Research on Case Analysis of Library E-learning Platforms: Focusing on Learning Contents and Functions (도서관 이러닝 플랫폼 사례분석 연구 - 학습 내용 및 기능을 중심으로 -)

  • SangEun, Cho;KyungMook, Oh
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.34 no.1
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    • pp.209-238
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    • 2023
  • This study aims to propose the main learning contents, functions and activation plans for building an e-learning platform for libraries through a literature review, case analysis and expert survey. Through the literature review, it was found that libraries must play a role in providing high-quality online education for users in the e-learning ecosystem. Based on the previous studies, a learning function analysis tool was developed for the analysis of the library's e-learning platform. Based on this, the learning contents, learning functions and characteristics of library e-learning platforms were analyzed, and expert surveys and interviews were conducted. As a results, the construction of a platform for effectively applying learning processes and technology is essential for the library's sustainable e-learning services. The contents that should be provided for characteristics of library education, reading guidance, information literacy instruction, library usage instruction, and the latest IT technologies. And The main learning functions include the ability to conduct video lectures and real-time classes among learning types, and learning activity support functions, a cloud platform support function and a personalized environment support function. Additionally, suggested re-education for library staff to improve their technical skills and the formation of an e-learning team.

A Study on the Complementary Advancement Plan for the Archival Description and Content Service (기록 기술과 콘텐츠 서비스의 상호보완적 고도화 방안 연구)

  • Eun-ji, Koh;Hae-young, Rieh
    • Journal of Korean Society of Archives and Records Management
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    • v.22 no.4
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    • pp.151-174
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    • 2022
  • Archival descriptions are significant in utilizing archives, as they are important tools for archival research and use. Meanwhile, content services are key services in modern society, where the use of archives and the importance of content are increasing. In this study, archival descriptions and content services were not viewed as different areas but as a relationship that could advance complementarily. This is because if archival descriptions are rich and well-prepared, high-quality content can be produced based on them, and archival descriptions can be enriched if well-made content is supplemented or linked to the descriptions again. This study intends to reveal the complementary relationship between archival descriptions and content services and propose an advancement plan based on this relationship. As such, the current status and problems of the archival descriptions and content services of the National Archives of Korea and the Presidential Archives website were analyzed, and the UK's National Archives (TNA), the USA's National Archives and Records Administration (NARA), the Seoul Metropolitan Archives, and the Korea Democracy Foundation's Open Archives were selected as exemplary cases for comparison. Based on the implications of the six analyzed institutions, an advancement plan for archival descriptions and content services, as well as a complementary development plan, was proposed. Through this study, it is expected that archival descriptions and content services will develop in a mutually complementary direction.

A study on the Effect of Quality Characteristics of M2M Big Data providing real-time Information on User Satisfaction (실시간 정보를 제공하는 M2M 빅데이터 품질특성이 사용자 만족에 미치는 영향에 대한 연구 - 버스기사의 교통정보 시스템 중심으로 -)

  • DongSik, Yang;DongJin, Park;YunJae, Lee
    • Journal of Korea Society of Industrial Information Systems
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    • v.27 no.6
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    • pp.25-40
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    • 2022
  • This study is about how the quality of M2M big data that provides real-time information affects users. Recently, there are many difficulties in acquiring and managing data because data types such as variety, data volume, and data velocity are changing rapidly and diversified. This not only leads to a decrease in data quality but also it can give a negative impact when making decisions using data. Generally, the quality of data is defined as 'suitability for use', which means that data quality must meet the expectations of user needs. Therefore, data providers need activities to improve data quality for this purpose, and the key is to identify data quality dimensions in each field where data is used and provide data suitable for the level of user needs. In this study, the relationship between the quality area of real-time M2M data used in the traffic information system and user satisfaction was analyzed. Research models and hypotheses were established to analyze the effects between variables related to M2M big data. In order to test the hypothesis, a causal relationship between the major factors was identified by conducting a survey and analyzing the data users.