• Journal of Broadcast Engineering
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• v.24 no.1
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• pp.48-57
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• 2019

The purpose of this study is to understand the intention of the inquirer from the single text type question in Goal-oriented dialogue. Goal-Oriented Dialogue system means a dialogue system that satisfies the user's specific needs via text or voice. The intention analysis process is a step of analysing the user's intention of inquiry prior to the answer generation, and has a great influence on the performance of the entire Goal-Oriented Dialogue system. The proposed model was used for a daily chemical products domain and Korean text data related to the domain was used. The analysis is divided into a speech-act which means independent on a specific field concept-sequence and which means depend on a specific field. We propose a classification method using the word embedding model and the CNN as a method for analyzing speech-act and concept-sequence. The semantic information of the word is abstracted through the word embedding model, and concept-sequence and speech-act classification are performed through the CNN based on the semantic information of the abstract word.

• The Journal of the Korea Contents Association
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• v.21 no.11
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• pp.333-349
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• 2021

As information is recognized as an important asset of an organization, organizations are increasing their resource input for knowledge management. In particular, the enterprise content management system(ECMS) is a solution for organization-oriented content management, and it has high utility by helping to achieve business performance through systematic utilization of content and improve the level of internal information security. The purpose of this study is to suggest a plan to improve the intention to use organizational employee's ECMS and to suggest the effect of the relationships between information system quality characteristics and work environment characteristics on intention to use. In this study, a research hypothesis was presented based on previous studies, a questionnaire was conducted on workers of organizations that adopted an ECMS, and the hypothesis was verified by applying structural equation modeling. As a result of the analysis, information and service quality of the ECMS and task interdependence increased the intention to use, but task conflict decreased the intention to use. In addition, task interdependence and task conflict moderated the positive relationship between the quality factors of the ECMS and the intention to use it. This study has implications in terms of suggesting the direction of the organization's behavior through factors that increase the use of ECMS.

• Journal of Korean Library and Information Science Society
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• v.46 no.2
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• pp.131-151
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• 2015

The purpose of this study was to identify factors on the user's intention of using mobile E-book based on TAM(Technology Acceptance Model). System quality(accessibility and convenience), information quality, and innovation as a user characteristics were chosen as the independent variable of this study, perceived easy of use and perceived usefulness were selected as potential variable, and user's use intention was selected as dependent variable. The survey was conducted by 170 high school students and structural equation modeling was used to analyze the relationships between factors. The results showed that information quality and the user's innovation have a positive impact on both perceived usefulness and perceived ease of use while the other system factors did not affect perceived usefulness and perceived ease of use for mobile E-book. Finally, the perceived usefulness was found to have a positive impact on the user's intention to use mobile E-book.

• Journal of Digital Convergence
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• v.19 no.5
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• pp.295-305
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• 2021

The purpose of this study is to empirically verify how UI usability of mobile healthcare applications affects the perception of technostress and continuous use of elderly users. Through this, the effect of UI usability of mobile healthcare applications on technostress and continuous use intention was demonstrated for 199 people aged over 60. As a result, all four sub-factors of UI usability had a significant effect on technostress, and the magnitude of the influence was found to be in the order of content, process, design, and system. On the other hand, it was found that technostress had a significant effect on the intention of continued use. Through the above results, a UI design strategy that can lead to continuous use by relieving the technostress experienced by the elderly was suggested. This provides academic and practical implications for the future development and service direction of mobile healthcare applications for the elderly.

• The Journal of the Korea Contents Association
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• v.14 no.10
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• pp.741-753
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• 2014

The objective of the study is to explore how to influence SNS's characteristics on attitude formation toward jewelry product and online shopping mall. SNS's characteristics are contextuality, responsiveness, social presence, and interaction as independent variables. Consumer satisfaction, worth of mouth and purchase intention are considered as dependent variables. Data were collected from a survey of 317 consumers who have experience to purchase jewelry product to examine their attitude toward SNSs, jewelry product, and online shopping mall from November 1 to November 15 2013. In order to test hypotheses, CFA analysis with covariance structure analysis was conducted using EQS6b. SNS's users have a tendency to perceive SNSs as bridge to connect other people and to get new information as well as they are willing to feel familiarity on SNSs. Users, who have a higher contextuality, responsiveness, social presence, and interaction of SNS's characteristics, are willing to have word of mouth intention of jewelry product as well as have high satisfaction. The study found that interaction is not effect on consumer satisfaction because interaction factor is to evaluate SNSs as one of the media.

• Journal of Digital Convergence
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• v.10 no.8
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• pp.135-148
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• 2012

This work is intended to investigate how the factors of enterprise mobile SNS affect user satisfaction and continuous use intention through technology acceptance model proposed by Davis. To achieve the purpose, this researcher explored Information Systems Success model proposed by DeLone & McLean, Technology Acceptance Model proposed by Davis, and Model after Acceptance, and on the basis of the investigation, performed a study. For the data of this work, 9 enterprises, each of which has more than 100 employees and is located in Seoul, were chosen, and a questionnaire survey was conducted on their 276 employees who experienced enterprise mobile SNS. As a data collection tool, a structured self-administered questionnaire was used. For data analysis, SPSS 18.0 and AMOS 18.0 were used for applying Structural Equation modelling. According to the results of this work, three factors of enterprise mobile SNS-systematic factor (system quality, information quality, and service quality), user factor (personal innovation and personal familiarity), social factor (social effects and social interaction)-affected user satisfaction and continuous use intention through perceived availability, perceived easiness, and perceived enjoyment. Also, it was found that the direction of effects matched a theoretical prediction. And, it was revealed that the decision variables and mediating variables significantly affected user satisfaction and continuous use intention. Theoretical and practical meanings were discussed for the study result, and some suggestions were made for the issues of this work and future studies.

• Journal of KIISE
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• v.42 no.3
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• pp.320-327
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• 2015

Although service robots in various fields are being commercialized, most of them have problems that depend on explicit commands by users and have difficulty to generate robust reactions of the robot in the unstable condition using insufficient sensor data. To solve these problems, we modeled mirror neuron and theory of mind systems, and applied them to a robot agent to show the usefulness. In order to implement quick and intuitive response of the mirror neuron, the proposed intention-response model utilized behavior selection networks considering external stimuli and a goal, and in order to perform reactions based on the long-term action plan of theory of mind system, we planned behaviors of the sub-goal unit using a hierarchical task network planning, and controled behavior selection network modules. Experiments with various scenarios revealed that appropriate reactions were generated according to external stimuli.

• The Journal of Society for e-Business Studies
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• v.27 no.2
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• pp.79-103
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• 2022

COVID-19 is forcing people to minimize face-to-face networking activities between members of society, and they are increasing their use of online platforms. In particular, interest in the metaverse, a virtual community with enhanced realism, is growing. Specifically, this study suggests a mechanism to improve the intention to continuous use of metaverse users by using the self-determination theory, and confirms that trust between metaverse members moderates the relationship between self-determination and intrinsic motivation. We obtained 353 samples through a questionnaire targeting those who have used metaverse and verified the hypothesis through structural equation modeling. As a result of the analysis, individual self-determination of the metaverse formed intrinsic motivation such as identification and enjoyment, which affected the intention to continue use, and the trust of metaverse members partially moderated the relationship between self-determination and motivation. The result contributes to the sustainability of the metaverse platform by suggesting an approach to users and the environment to improve the intention of continuous use of metaverse.

• The Journal of Society for e-Business Studies
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• v.26 no.2
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• pp.95-122
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• 2021

As it recently became a non-face-to-face society because of the COVID-19 Pandemics, attempts have been made to experience heritage based on virtual reality (VR). Despite the satisfaction of VR contents, however, questions are being raised about whether the VR experience leads to visit a heritage tour or reduces to visit a heritage tour. This study examined how VR-based heritage experiences affect the visit intention of heritage sites. In addition, this study investigated how VR-based experiences differently affect the visit intention compared to web-based experiences. To this end, based on the information success model proposed by DeLone and McLean, this study examined how the perception for system quality and information quality through VR (vs. web) experience affects the intention of visiting the historical site. The results demonstrated that satisfaction was positively influenced by the convenience of system quality and the presence and usefulness of information quality and that the presence and satisfaction positively affected continuance intention. In addition, continuous intention to use positively affected the visit intention of heritage sites. Lastly, it has been shown that the usefulness of information quality in groups experiencing content through the Web (vs. VR) has a greater impact on the intent of continuous use. Based on the results of this study, we discussed ways to organize tourism content to increase the intention of visiting heritage sites.

• Journal of Global Scholars of Marketing Science
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• v.6
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• pp.233-260
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• 2000

본 연구의 목적은 (1) 인터넷환경하에서 인터넷광고에 대한 태도와 인터넷광고의 효과성 간의 효과를 검증하고, (2) 인터넷광고에 대한 태도와 인터넷광고의 효과성간의 관계에 대 한 인터넷사용자의 라이프스타일의 조절효과를 검증하는 것이다. 이를 위해 광고에 대한 태도연구와 효과성에 관한 선행연구를 통해 두 번수간외 관계성올 알아보았으며, 이는 인터넷 환경하에서도 적용되는지를 알아보기 위한 가설을 설정하였다. 실증분석을 통한 결과는 인터넷광고에 대한 태도는 권유의도, 고려의도, 재방문의도, 구 매의도에 정(+)의 영향을 미치는 것으로 나타났으며 인터넷시장에서 인터넷광고에 대한 태 도와 인터넷광고의 효과성은 전통적인 시장에서와 같이 동일하게 작용되었다. 두 번째로 인터넷사용자들의 라이프스타일에 따라 차이가 있을 것이라는 연구가설을 여섯 개의 유형 으로 나누어 연구한 결과 인터넷광고에 대한 태도와 구매의도간에는 인터넷사용자들의 라 이프스타일 유형에 따라 차이가 있는 것으로 나타났다.