• Journal of Digital Convergence
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• v.17 no.8
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• pp.187-196
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• 2019

This study focuses on the characteristics of culture and art industry organizations that emphasize tradition and artistic values. The purpose is to investigate the relationship between transformational leadership, job meaning and collective efficacy, and to clarify the effect of this study. In order to clarify this relationship, research models and hypotheses were set up based on literature research, and 377 questionnaires were distributed and retrieved for the relevant industry workers. The results showed that transformational leadership had a significant effect on group efficacy. In addition, the influence of transformational leadership on job meaning, the effect of job meaning on collective efficacy, and the mediating effect of job semantics were confirmed. These findings can provide guidelines for organizational change by identifying the effects of transformational leadership on the attitudes of members in the culture and arts industry.

• Korean Association of Arts Management
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• no.59
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• pp.5-31
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• 2021

The purpose of this study is to analyze social perceptions and discourses about creating arts in the era of artificial intelligence with making an implication of responding to the emergence of artificial intelligence. We conceptually understand the principles and limitations of creating visual arts using artificial intelligence whilst this paper addresses ai art in the social context by borrowing the theoretical lens from the sociology of arts. This article considers 472 newspapers about artificial intelligence art as the main data, which are interpreted through semantic network analysis. The analysis of this research shows that it is a controversial issue regarding who/which creates the artworks between humans and computers. However, judging from the dominant influence of a group of words representing the recognition of intellectual property rights, we have detected that social awareness is formed around the perspective of considering artificial intelligence creates visual arts rather than artists. In addition, based on the close relationship between the cluster and the cluster reflecting institutional support, we confirm that the discourse about artificial intelligence art is limited to technological development and legal system maintenance. Thus, this study suggests the need for defining artificial intelligence as the medium of art and constructing policy discourses on artificial intelligence art as an artistic genre.

• Proceedings of the Korean Society for Quality Management Conference
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• 2006.04a
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• pp.288-294
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• 2006

• Korean Association of Arts Management
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• no.58
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• pp.121-152
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• 2021

This study attempted to analyze the effect of the color series of artworks installed as environmental stimuli in commercial spaces on the satisfaction of visitors and the moderating effect of the relationship. To this end, based on the SOR model of Stimulate-Organism-Response applied to burial environment research in the field of environmental psychology, and the preceding research using the SOR model, artwork color series(S)-mood and spaace amenity(O)-A research framework for satisfaction(R) was developed. In the experiment, an online questionnaire was conducted for domestic college students and graduate students by producing images with two conditions depending on the case where warm colors and cold colors were installed for the color series of artworks. As a result of verifying the difference in satisfaction of respondents corresponding to the two conditions through regression analysis, it was found that the warm color(vs. cold color) of the artwork color series induces higher visitor satisfaction. In addition, as a result of verifying the controlling factors of mood and space amenity variables in this relationship of influence, a significant moderating effect was found when the positive mood of warm colors(vs. cold colors) in the artwork color series was felt higher than the average. And, of the four types of space amenity, it was found that a significant moderating effect appeared when only comfort and aesthetics were measured as moderating variables. The result of this study proves that the warm color series of artworks that stimulate the physical environment of commercial spaces has a more positive effect on the satisfaction of visitors than the cold color series, and this is reinforced by positive mood, comfort, and aesthetics. It adds understanding and provides useful implications for marketing strategies for building an effective spatial image.

• Korean Association of Arts Management
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• no.54
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• pp.33-57
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• 2020

This study aimed to empirically analyze the effect of the appreciation of artwork in the workplace on creativity. To this end, two virtual workspace images with and without artwork were created, and an online survey was conducted with office workers. A regression analysis was performed on the results to investigate whether and how much the appreciation and recognition of artwork was effective for the creativity. As a result, among the factors of recognition according to the appreciation of artwork, "intellectual development" and "thinking" showed positive effects on the five sub-factors of creativity at work, such as original flexibility, alternative problem-solving skills, pursuit of adventure and freedom, individual independence, and exploratory immersion. Unlike most previous studies, however, "understanding" had a negative effect on original flexibility. In conclusion, it was found that some of the factors of the appreciation and recognition of artwork had a positive effect on creativity at work. This study provides implications that the appreciation of artwork in the workplace is effective for improving creativity at work and that it is important for each company to develop a streamlined approach based on its goal of pursuing a creative environment. In addition, it is expected that this study will contribute to the widespread use of artwork sharing services at workplaces as well as encouraging more empirical studies to be done on the effect of the services.

• Information Systems Review
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• v.21 no.4
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• pp.31-45
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• 2019

Despite the expansion of the market of performing arts and culture, small and medium size theaters are still experiencing difficulties due to poor accessibility of information by consumers. This study proposes a machine learning based genre recommendation system as an alternative to enhance the marketing capability of small and medium sized theaters. We developed five recommendation systems that recommend three genres per customer using customer master DB and transaction history DB of domestic venues. We propose an optimal recommendation system by comparing performances of recommendation system. As a result, the recommendation system based on the ensemble model showed better performance than the single predictive model. This study applied the personalized recommendation technique which was scarce in the field of performing arts and culture, and suggests that it is worthy enough to use it in the field of performing arts and culture.

• Review of Culture and Economy
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• v.21 no.1
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• pp.21-61
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• 2018

Most of the Korean performing arts markets are not only small but also show their limitations in terms of their role as a platform for the promotion of performing arts and future growth prospects. This study started from the perception that the domestic performing arts markets need the cooperation between the markets in order to overcome the current situation and become the representative performing arts markets of Asia. To do this, we conducted surveys and in-depth interviews on market collaborations with domestic performing arts officials such as PAMS, Jeju Haevichi Art Festival and G-FAFE. For successful inter-market collaboration, the first is to change ideas and thinking about collaborations, second, to select programs suitable for direct supervision and collaboration based on evaluation of comparative advantage, and third, to establish and operate the 'Performing Arts Market Collaboration Promotion Committee(tentative name)'. And the fourth, starting from the sharing of the network that is most required at this stage, it is necessary to develop the sharing of manpower and places through mutual financial support or sharing between the central government, the metropolitan municipalities.

• Proceedings of the Korean Society of Computer Information Conference
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• 2020.07a
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• pp.205-206
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• 2020

노년기를 더욱 의미 있고 창조적으로 보낼 수 있도록 돕는 교육의 필요성이 제기되면서 노년층의 평생교육의 중요성이 강조되고 있다. 평균수명의 연장은 노인의 삶의 질에 대한 사회적 관심을 촉발시켰고 특히, 문화예술관련 평생교육은 노인의 감수성과 삶의 질을 향상시킬 수 있다는 점에서 중요하다. 평생교육은 우리나라에서 2000년 3월부터 시행하였다. 본 연구는 노년층의 문화예술 평생교육기관 만족도에 미치는 영향을 파악하고자 한다. 노년층의 문화예술 평생교육기관의 교육서비스 품질, 행정서비스 품질, 환경 품질 요인에 따라서 이용자들의 만족도에 어떠한 영향을 미치는지 확인하고자 한다. 이러한 연구를 통하여 고령화 사회에서 평생교육이 노인문제해결에 요한 분야가 될 수 있다는 데에 의미를 부여하고 노인평생교육에 한 인식과 질 제고를 한 정책시사를 제공하고자 한다

• Journal of the Korea Convergence Society
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• v.8 no.2
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• pp.205-212
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• 2017

The purpose of this study is to examine the necessity of introduction of NCS curriculum for culture and arts management at four - year college and whether NCS education is helpful for employment and acquiring certification. For this purpose, we set up the research model "Culture Arts Management NCS Education, Necessity of NCS curriculum introducing at 4-year universities, Help in employment and business performance" and surveyed. As a result, Chronbach's Alpha coefficients were calculated as 0.821, 0.807, and 0.830 and the internal consistency was secured. The validity analysis of the measured variables was also calculated above the reference value(0.5). And it was found that both intensive validity and discriminant validity were secured. As a result of the hypothesis test, the standardization coefficients were 0.608 and 0.977, and both hypotheses showed positive (+) relationship. Therefore, each research hypothesis was highly correlated.

• Cross-Cultural Studies
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• v.41
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• pp.141-161
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• 2015

A fundamental understanding of "sustainable development" is generally related to a triptych of social justice, ecological integrity, and economic well-being. It aims at a development of human societies that would achieve the reconciliation of social justice, ecological integrity, and the well-being of all living systems an the planet. Furthermore, the quest for "sustainable development" focuses on economic, ecological, and social dimensions. interdependence of culture and sustainable development. The original syntax was not quite standard English, i.e., it was also unclear and vague. Ergo, this is a hypothetical edit. If you demur, then please rectify it. In Germany, th "Tutzinger Manifest" also includes the cultural dimension as a major dimension of sustainability, thereby arguing for the integration of culture in strategies for sustainability; and furthermore for the building of networks in order to overcome this gap. The cultural dimension of sustainability in Germany involves not only cultural policy, but also culture management.