• Journal of Convergence for Information Technology
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• v.10 no.11
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• pp.131-140
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• 2020

Entrepreneurial self-efficacy and self-efficacy on the positive effects of new firm creation are well developed in past research. However, marketing self-efficacy has not received enough attention on the prediction of entrepreneurial intention despite marketing and entrepreneurship are crucial when creating a new firm. Moreover, resilience has a central role in entrepreneurship research while present study aims to explore the impact of psychological factors on new venture creation but scholars have not begun to uncover specific mechanism through which marketing self-efficacy, resilience and entrepreneurial intention. The purpose of this study then was to examine resilience as mediator in the marketing self-efficacy and entrepreneurial intention relationship. Questionnaires were employed to collect data from major universities of future entrepreneurs in Korea. A total of 315 completed questionnaires were returned. Results showed that marketing self-efficacy and resilience had a positive effect on entrepreneurial intention. Further, resilience had a significant mediating effect on the marketing self-efficacy and entrepreneurial intention relationship. These results suggest theoretical and practical implications as an important factor to stimulate entrepreneurial intention.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.10 no.5
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• pp.15-26
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• 2015

Overall, college students tend to be immersed in the relatively safe employment, such as civil servants or public sector than start one's own business due to the lack of entrepreneurial spirit which made the great success in order to take the risk and innovative challenge. In this study, relationship between pre-founder of college students' self-determination, entrepreneurship, entrepreneurial intentions are to be determined. As a result, the implications were derived in order to make pre-founder various ways of career decision beside employment. Therefore start-up training courses was verified by moderating effects. The results are first, high self-determination(Autonomy, Efficacy) of the pre-founder made positive impact on entrepreneurial intention. Second, high self-determination(Autonomy, Efficacy) of the pre-founder made positive impact on entrepreneurship. Third, entrepreneurship of the pre-founder made positive impact on entrepreneurial intention. Fourth, entrepreneurship was carried out a full mediating role in the relationship between self-determination and entrepreneurial intention. Finally, Pre-founder group who have taken entrepreneurship education have showed a positive relationship between high self-determination(Autonomy, Competence, Relationship) and entrepreneurial intention. Based on these results, especially pre-founders, in order to improve the willingness of university students entrepreneurship, highly motivated intrinsic motivation is needed to ensure the student's self-determination in University education. It looks that can be achieved through the strengthening of entrepreneurship education for autonomy, competence, efficacy improvement.

• Journal of the Health Care and Life Science
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• v.11 no.2
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• pp.341-349
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• 2023

This study analyzed the impact on entrepreneurship, passion, and start-up execution willingness to start a business for 200 prospective start-ups in Jeollanam-do. As a result of this study, it was found that there was an effect at the statistically significant level (p<.05) in the relationship between the start-up support program and start-up willingness. In the mediating effect analysis of passion for entrepreneurship support programs, it was confirmed that passion played a complete mediating role in the relationship between mentoring and start-up willingness and a partial mediating role in the relationship between the start-up support fund and start-up willingness. In the analysis of the mediating effect of passion on entrepreneurship, it was confirmed that passion played a partial mediating role in the relationship between initiative and start-up execution willingness, and also in the relationship between risk sensitivity and start-up execution willingness. This shows that when proper initiative and risk tolerance are recognized, passion enhances the start-up willingness to run into the start-up market. Based on these results, we suggested theoretical implications and policy support directions to increase the willingness of prospective founders to implement.

• 한국벤처창업학회:학술대회논문집
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• 2019.04a
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• pp.167-170
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• 2019

최근에는 거의 모든 분야에서 ICT와 같은 기술기반 산업과의 융합을 통한 창업현상이 두드러지고 있어, 이들을 대상으로 한 연구는 개인 수준뿐만 아니라 팀 수준의 특성을 함께 살펴보는 것이 더 현실적인 상황을 반영하고 실무적인 시사점을 제공해 줄 것으로 판단된다. 팀창업일 경우 기업의 성과는 개인-팀 역량의 혼합 결과로 볼 수 있기 때문이다. 기존 선행연구에서는 창업기업의 성공과 실패를 가름하는 다양한 요인들을 제시해왔으나, 이러한 요인은 창업자의 개인적 특성, 보유하고 있는 자원 등에서 찾는 선행연구가 대부분이다. 관련 연구들을 종합하면 창업기업의 성장은 창업가 특성, 자원, 전략, 산업, 그리고 조직 구조 및 시스템의 함수로 정리된다. 그러나 창업팀에 대한 연구는 제한적이다. 이에 본 연구는 초기 창업기업의 성과에 영향을 미치는 핵심 요인으로 창업가의 특성인 창업역량(entrepreneurial competency)에 초점을 두고, 창업팀의 역량에 따라 어떠한 영향을 미치는 살펴본다. 개인의 특성에 집중해온 기존 연구에서 더 나아가 창업역량의 영향력을 창업가 개인 수준 및 팀 수준으로 구분하여 함께 살펴보고자 한다. 본 연구 결과를 통해 예비 창업가 및 초기 창업기업이 안정적인 사업화를 위해 팀구성을 어떻게 해야하는지 가이드라인을 제시할 수 있을 것으로 기대된다. 또한, 정부 지자체 민간 등에서 창업지원사업 운영 시 팀구성이 잘 된 창업기업을 선발하는 기준을 수립하기 위한 참고자료로 활용될 수 있을 것으로 기대된다.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.18 no.3
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• pp.211-226
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• 2023

As we transition into the post-COVID era, economic activities that were stagnant are regaining momentum. In particular, there is a growing trend of technology entrepreneurship driven by the opportunities of digital transformation in the Fourth Industrial Revolution. However, entrepreneurship education content is struggling to keep up with the rapid pace of technological change. This study aims to emphasize the importance of entrepreneurship mentoring as a crucial component of entrepreneurship education content that requires adaptation and advancement due to the increasing demand for technology entrepreneurship. This study redefines startup mentoring, which is differentiated from general mentoring, at the present time when the demand for startups, which increases with the declining employment rate, increases, and the development of quality startup education contents and securing professional startup mentors are required. According to the start-up stage, it is divided into preliminary entrepreneurs and early entrepreneurs, and the effect of entrepreneurship knowledge and self-efficacy among start-up mentoring functions on entrepreneurial will and mentoring satisfaction is improved by empirically researching the effects of start-up mentoring functions in the case of initial entrepreneurs as a moderating effect. To confirm the importance of entrepreneurship mentoring effect for. To this end, among the mentoring functions, entrepreneurship knowledge and self-efficacy were set as independent variables, and entrepreneurial will and mentoring satisfaction were set as dependent variables. The research model was designed and hypotheses were established. In addition, empirical analysis was conducted by conducting a questionnaire survey on trainees who received entrepreneurship mentoring education at ICCE Startup School and Opus Startup School. To summarize the results of the empirical analysis, first, among the entrepreneurship mentoring functions, entrepreneurship knowledge and self-efficacy were analyzed to have a significant positive (+) effect on entrepreneurial will. Second, among the entrepreneurship mentoring functions, entrepreneurship knowledge and self-efficacy were analyzed to have a significant positive (+) effect on mentoring satisfaction. Third, it was analyzed that entrepreneurship had no significant moderating effect on entrepreneurial knowledge and entrepreneurial will. Fourth, it was analyzed that entrepreneurship had no significant moderating effect on mentoring satisfaction. Fifth, it was found that entrepreneurship had a significant moderating effect between self-efficacy and will to start a business. As a result of the research analysis, the first implication is that the mentoring function in start-up education is analyzed to produce meaningful results for both the initial entrepreneurs and the prospective entrepreneurs in the will to start a business and satisfaction. . Second, it was analyzed that there was no significant relationship between whether a business was started and the mentoring function and effect. However, it was analyzed that the will to start a business through improvement of self-efficacy through mentoring was significantly related to whether or not to start a business. turned out to be helpful. Many start-up education programs currently conducted in Korea educate both early-stage entrepreneurs and prospective entrepreneurs at the same time for reasons such as convenience. However, through the results of this study, even in small-scale entrepreneurship mentoring, it is suggested that customized mentoring through detailed classification such as whether the mentee has started a business can be a method for successful entrepreneurship and high satisfaction of the mentee.

• 한국벤처창업학회:학술대회논문집
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• 2020.11a
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• pp.55-59
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• 2020

정부는 고용 없는 성장이 이어지는 현재의 경제구조에서 국가 경제의 활력을 위한 실마리를 찾고자 한다. 새로운 일자리를 창출하고 기업 활동에 새로운 혁신을 도입하여 국가 경제의 성장과 발전에 기여할 수 있는 방안으로 창업을 활성화하는 정책개발과 지원에 적극적인 노력을 기울이고 있다. 많은 국가들이 창업을 촉진하여 일자리를 제공하고 있으며 우리나라 역시 창업을 활성화하기 위하여 정부 차원에서 창업 지원정책을 확대해 나가고 있다. 창업 활성화를 위해서는 창업을 기회로 인식하거나 지지하는 문화가 성숙하는 개인의 창업에 대한 인식 개선과 더불어 창업의지 함양 등이 필요하다. 이들 요인에 영향을 주는 요인으로 개인적 특성, 심리적 특성, 기업가정신, 창업 교육, 멘토링, 창업지원 프로그램 등의 요인에 대하여 개별적으로 많은 연구가 수행되어 왔다. 이들 개별적인 요인들과 창업 의지와의 관계를 잘 확인하기 위해서 자기효능감, 위험감수성, 실패부담감, 환경적 요인 등을 확인하는 연구가 다수 시도되었다. 본 연구에서는 예비창업자의 창업의지에 미치는 창업지원정책과 창업가 역량을 중심으로 실증연구를 진행하고자 한다. 또한 창업지원정책과 창업가 역량과 창업의지의 관계에서 멘토링의 조절효과를 검증하고자 한다.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.5 no.1
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• pp.19-44
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• 2010

This study intend to analyze effect on a change mental feature of founder received entrepreneurship short-term education called the successful foundation package. In other words, what kind of change the mental feature of founder before and after entrepreneurship education. The founder of the psychological characteristics include the locus of control, risk-taking propensity, need for achievement, ambiguity tolerance and specially new psychological trait, that is, creativity. The result of paired T-test and ANCOVA on pre-founders who received Entrepreneurship short-term education which called successful business start-up package is that need for achievement, ambiguity tolerance and creativity among pre-founders' psychological characteristics are enhanced by Entrepreneurship short-term education. However ANCOVA shows that there are no psychological characteristics changes according to age, education, the number of Entrepreneurship education.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.9 no.2
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• pp.97-107
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• 2014

Intensive studies have been focused on conditions for business foundation and the entrepreneurship in light of management, economy, and social psychometrics. This study focused on potential effect of entrepreneurial characteristics on environment for entrepreneurial intentions in establishment of orientation of entrepreneurial intentions. Among various factors affecting on starting small and medium size enterprises, how entrepreneur's personal characteristics is related on entrepreneurial intentions was investigated. Manifest questionnaire was distributed among Venture to the professional graduate students, graduate entrepreneurship, and small business start-educated founders in order to deduce the relationship between the entrepreneurial characteristics and the environment of entrepreneurial Intentions. Previous studies and the literature survey were carried out to support for statistics of the questionnaire. 550 answers were collected and analyzed to find that propensity for achievement, innovation, enterprising, risk taking and creativity are key factors influencing inauguration of an enterprise. We have found that among these, risk taking, creativity, and innovation are analyzed to be as a regression coefficient but enterprising a side regression coefficient. Since this study can find its limitation in that comprehensive fields of entrepreneurship were analyzed in general, the result of this study should be used with caution, until more is known about its accessibility for predicting of success or failure of Start-up Company.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.11 no.6
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• pp.175-183
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• 2016

The government set up "national happiness, the hope of a new era of national vision under' job center of the creative economy" to achieve by national goals in the first and figure achieved through the establishment of new growth engines of the youth unemployment problem solve and national level there are a number of business start-up support. September 8, 2015 announced the Government's look at the '2016 Year of the budget, the government for new growth engines greatly promoted the venture entrepreneurship ecosystem revitalization and research and development (R & D) the business for enhanced performance in 2017. According to the direction of this study is to evaluate the current creative economy business incubator at the comparison whether the correct orientation mainly entrepreneurs, entrepreneurs preliminary recognition of student entrepreneurship ecosystem. Entrepreneurs 113 people in that way, 71 people pre-entrepreneurs, students 60, workers were founding agencies conducted an online survey of 47 people, 16 people Investors, 50 public and 11 additional persons including a total of 368 people. This study is in line with the orientation of these entrepreneurs to create economic status and recognition of the Republic of Korea entrepreneurship ecosystem, pre- entrepreneurs, students will examine the comparative analysis around. Analysis, social perception of entrepreneurship is somewhat higher than it was confirmed that the negative response of 32.2% to 36.3% of positive response. Social awareness of entrepreneurs showed a 2-fold higher response rate than the negative of response of 17.1% to 41.7% responding that positive recognition for the current start-up environment is bad, the response is good response to higher response rate than 23.5% to 41.1% It showed. The percentage of responses that better respect the entrepreneurship environment of the future Republic of Korea showed a higher response rate than the rate of 23% in response to deteriorate to 41.2%, with 52.9% awareness is the percentage that responded that the bad part about the ruthless Korea's entrepreneurship environment in China good part as response rate approximately three times greater than the 17.7% showed high response rates. Social awareness of entrepreneurs experience the presence of the founding start-up experience was confirmed that the more negative the number increases, the more the contrary the number of start-up experience increased awareness of the current and future environment of entrepreneurship was identified as a positive entrepreneurship environment. Also recognized was confirmed to change the parent of the more positive changes in the start-up of entrepreneurs doctor also positive about entrepreneurship, start-up entrepreneurs start with a doctor's motivation for founding non-economic reasons than for economic reasons has confirmed Higher. This study showed the overall level overview analysis of the status and recognition of the Republic of Korea entrepreneurship ecosystem. Future studies need to be a proposal for an existing previous studies for more precise direction to go forth to analyze the entrepreneurship ecosystem with a focus on problems and improvement of the Republic of Korea entrepreneurship ecosystem.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.16 no.4
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• pp.71-84
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• 2021

As part of the recent economic revitalization measures, the national level of encouragement for young people's entrepreneurship continues, and investment in young people's entrepreneurship and support from young people are increasing. Entrepreneurship intention is a direct factor leading to entrepreneurship, and many studies have studied the individual characteristics of entrepreneurs that influence entrepreneurial intention. In the same context, the purpose of this study was to investigate the entrepreneur's passion as a factor affecting entrepreneurial intention, divided into harmony passion and obsessive passion. In addition, the pass to need for achievement, emotion, and subjective norms, which are the individual characteristics of entrepreneurs that influence passion, were verified. To this end, an online survey was conducted for prospective entrepreneurs in universities, and data of 203 persons were collected and structural equations were analyzed. As a result of the analysis, it was found that the need for achievement and positive emotions of preliminary entrepreneurs had a positive (+) effect on the passion for harmony, while the negative emotions and subjective norms were not significant for the passion for harmony. The need for achievement had a negative (-) effect on the obsessive passion, and the positive and negative emotions had a positive (+) effect on the obsessive passion, but the subjective norm was not significant on the obsessive passion. It was confirmed that harmony passion and obsessive passion showed positive (+) effect on entrepreneurial intention. It also confirmed whether harmonious passion and obsessive passion have a mediating effect between need for achievement, positive emotion, negative emotion, and entrepreneurial intention. As a result, it has a mediating effect between need for achievement, positive emotion and entrepreneurial intention, especially need for achievement has a complete mediating effect. Obsessive passion was also confirmed to have a mediating effect in the relationship between positive emotions and intention to start a business.