• Title/Summary/Keyword: 영업교육

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The Mobility and Career Pathes of Alumni of Whose Major in Library and Information Sciences in Korea (문헌정보학 전공자의 경력개발 경로를 통한 유동성 실태연구)

  • Ahn, In-Ja
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.21 no.4
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    • pp.133-147
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    • 2010
  • With the start of knowledge based society, there has been extinction of traditional librarian jobs, new kinds of jobs are created, differentiated, and joined. As so there has been a great change in career paths. This study is a basic research of career parhes of library and information sciences alumni to adapt field work and build powerful workforce. Through the research of 5 Universities and 190 career routes, the movement of the library information and science majors' career has been unveiled. The majority of the library and information science majored career was jobs based on culture and arts, education and researches, economy and planning related ones, marketing and sales respectively. Particularly, except the librarian, there were just few careers in artistic cultural field. Further more, because there is a great impact in career tendency based on his education, the library information and science has drawn the report that the future of career and knowledge which is demanded in working field.

Determinants of Insurance Products Cross-selling Performance : Focusing on Career Experience (직업경험을 중심으로 한 보험상품 교차판매 성과의 결정요인 분석)

  • Son, WooCheol;Kang, ShinAe
    • Journal of Service Research and Studies
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    • v.9 no.3
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    • pp.39-60
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    • 2019
  • The purpose of this study is to analyze the determinants of insurance product cross selling performance. For the study, 11 insurance managers and 2 sales managers belonging to A insurance agency were selected and in-depth interviews were conducted. The analysis of the research data was done by the open coding method suggested by Strauss & Corbin(2001). As a result, 84 concepts, 28 subcategories and 10 categories were derived. The ten categories that were determinants of insurance product cross-selling performance were personal characteristics, consultation method, cross-selling ratio, sales culture, education, customer change, customer DB provision, satisfaction, business support system, and customer service. In order to verify the qualitative results, quantitative analysis was emplyed to the actual performance data of insurance planners belonging to A insurance agency during April 2016~March 2019. As a result of the analysis, the age, position, and the number of months worked in the insurance company had a statistically significant effect on the number of life insurance contracts in total insurance contracts and life insurance contracts in total insurance contracts. In addition, the age, position, and the number of months worked in the insurance company had a statistically significant negative impact on the number of non-life insurance contracts in the total number of insurance contracts and the total amount of insurance contracts in total insurance contracts. The result of this study can be an important basic data for the development of educational programs and job support systems for the training of insurance planners. Insurance companies should refer to ten categories derived from qualitative research in order to increase the performance of insurance planners and to promote long-term service. Especially, it is necessary to develop specialized education programs and job support systems so that cross sales that increase the proportion of life insurance sales increase.

The Effect of Small Business Management Education on the Sustainability of Business: Focusing on the Mediated Effect of Expectations for Management Education (소상공인 경영교육이 사업 지속가능성에 미치는 영향: 경영교육에 대한 기대의 매개효과를 중심으로)

  • Park, SoYeon;Hyun, ByungHwan
    • Knowledge Management Research
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    • v.22 no.3
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    • pp.217-233
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    • 2021
  • Small business owners are currently greatly affected by the economic downturn caused by COVID-19. It is a study on the expected effect of education on management education of small business owners and the sustainability of the project on the premise that education can increase the self-sustainability of small business owners amid the rapidly changing global economy and consumer sentiment due to COVID-19. The following research results were derived by surveying those who completed management education of the Small Business Market Promotion Foundation. Management education was found to have a positive effect on education expectation effect, and education expectation effect was also found to have a positive effect on sustainability. In addition, management education had a positive effect on the sustainability of the project, and the expected effect of education was mediated between management education and sustainability. These results show that management education has a positive effect on survival and continuous performance in the business of small business owners, and steady efforts to acquire education can be said to be helpful in management activities. As a practical implication, first, since positive education expectations for management education can be seen as affecting the sustainability of the project, it should be possible to increase the expected effect by configuring interest and interest in education when forming management education programs. Second, management education directly affects the maintenance, survival, and sustainability of small business owners, and the knowledge acquired by participating in education helps improve management activities, so you can think of adding the amount and number of educational support. Third, since the sustainability of small business owners also affects the survival of the business, more active promotion of education will be needed so that more small business owners can receive management education.

Perception of Hygiene Education and Food Safety Knowledge among New Restaurant Owners -Focused in Gyeongnam Area- (일반음식점 신규영업자의 위생교육에 대한 인식 및 위생지식 조사 -경남지역을 중심으로-)

  • Yun, Ji-Yeong;Mun, Hye-Gyeong
    • Journal of the Korean Dietetic Association
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    • v.13 no.3
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    • pp.265-276
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    • 2007
  • The Purpose of this research was to assess food safety knowledge and perceptions on hygiene education among new owners of restaurant in Gyeongnam area. In the questionnaire survey to 462 new owners of the necessity of hygiene education, more than half of them(56.3%) answered ‘Needed’ while ‘So so(29.2%)’ and ‘No need(14.1%)’ were also not a few. For the questionnaire asked what educational area was most beneficial, ‘Restaurant management and service(53%)’ was the most selected followed by ‘Food safety management and briefing on relevant food safety regulations(20.1%)’, ‘Tax management(12.8%)’ and ‘Food culture and menu development(11.7%)’. According to evaluation on new owners’ food safety knowledge, total average score was turned out to 6.83(out of total score of 15), less than 50% of average correct answers, it signified the demand for quantitative and qualitative improvement on hygiene education. To view the three areas’ evaluation score, characteristics of foodborne illness(2.56 points, out of total 5 points) and general hygiene management(2.54 points) marked more than 50% of correct answers while critical control points marked only 1.73 points, the lowest score.

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A Study on the Effect of CEO and Eemployee's Intention to Innovation Activity Performances (경영자와 조직구성원의 의지가 혁신활동성과에 미치는 영향에 관한 연구)

  • Kim, Tae Sung;Koo, Il Seob
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.10 no.2
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    • pp.11-16
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    • 2015
  • A lot of factor effects on the enterprise's innovation and business performance, for instance CEO and members intention etc.. Niehoff et al. says, The success factors of innovation enterprise's management lead to members of vision, innovation, innovation activities and support for an aggressive attitude of the enterprise members. However, today's products consumers wanted diverse and complex needs. CEO and members of the enterprise has been the diversity effort. The increase cost savings as well as in the profit improve factors that enterprise's participated a education and training, Subgroup activities, process quality, eliminate waste, improve yields, lead time reduction, process capability increasing, ets. This paper is a report of an empirical survey performed to 277 small and medium-sized enterprise in the korea. Cronbach's alpha coefficient is employed to analyze the reliability of the data. The effect analysis of each group is performed by the SEM(structural equation model). We use the SPSS' Amos program to analyze the equation modeling and test the hypotheses of the model.

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Making profits of Health checkup by Marketing Activation (마케팅 활성화를 통한 건진 수익증대)

  • Park, Yong Sang;Kim, Mi Ran;Park, So Hyung;Rim, Sung Eun;Kwon, Mi Ju;Yang, Jung Shil
    • Quality Improvement in Health Care
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    • v.15 no.2
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    • pp.59-64
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    • 2009
  • 문제: 2008년 수입예산의 편성을 위해 2개년도의 수입 구조를 비교 했을 때 검사공간의 부족외에 여러 내부적요인과 동일 권역에 경쟁 건진센터의 건립 등 외부적요인이 복합적으로 작용하여 수입의 감소가 예견되고 있는 상황이었다. 목적: 해결 가능한 내부적 요인을 찾아 시정하고 외부적 요인에 대해서도 적극적으로 대처하여 수입을 증가 시킬 방안을 실행한다. 의료기관: 서울에 소재한 대학병원의 건강증진센터 질 향상 활동: 수입을 감소 시키는 원인을 내부와 외부로 나누어 분석하고 개선 할 수 있는 방안을 찾아내고 실현가능 한 것을 시행하였다. 개선효과: 개선 활동 후 건강검진 수입이 전년대비 27%, 수입이 가장 높았던 해와 비교 할 때 17%가 증가 한 것으로 나타났다. 교훈: 수입감소를 유발 하는 요인들을 여러경로를 통해 문제점을 수집 및 분석하고 고객이 요구하는 것을 파악하는 것이 최우선이었다. 그 결과 장비 신규 구입과 건진센터 규모의 확대와 같은 시설과 장비의 개선, 해외의료홍보, 텔레마케터의 양성과 교육 등과 같이 여러부서에 걸쳐 협조가 필요한 사항과, 새로운 건진프로그램의 개발 및 영업력의 강화 등 부서 차원의 프로세스 개선과 교육을 통해 고객에게 한걸음 더 다가 가는 것이 가장 중요 한 요소로 나타났다.

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A Study on Development Direction of MRO Industry for SMB (소모성자재산업 발전방향 연구)

  • Kim, Kyung-Ihl
    • Journal of Convergence Society for SMB
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    • v.3 no.1
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    • pp.49-55
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    • 2013
  • This study is for preparation a solution develop small suppliers. For this goal survey for the buyers, agents, supplier's situation and difficulties, policy and support systems. And After benchmark the other's countries, develop government policy, suppoet systems. As a results, the support must be made for public organization, small suppliers. The Response direction must be made for agents and private buyers. At the point of support systems, public organizations must implement the purchase systems and provide the verified informations of suppliers. And it's necessary to educate marketing and sales solutions. At the point of Response directions, it's necessary to make a standard for supply replaced MRO. And the beginning positioning directions of MRO-mall is needed to stress the differentials with private suppliers.

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금융사고 실태 조사

  • Lee, Sang-Kyung
    • Journal of the Korea society of information convergence
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    • v.7 no.1
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    • pp.25-46
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    • 2014
  • After examining the current situations of financial frauds and the reasons for their occurrence in the financial institutions through examples of financial frauds in domestic and abroad, this study presents ways to prevent such financial scams. The preventive measures consist of activities before and after the occurrence of financial frauds and during normal financial operations. The activities are as follows: 1. Preventive activity should be strengthened before the occurrence of financial frauds. That is, first, the enforcement of consistent internal control is needed. Second, in order to block the probability of financial frauds involved with employees, ethics education and a reward program for inside tippers need to be run. Third, financial institutions need to apply for comprehensive insurance policy to minimize the lost in case. 2. Preventive activity should be strengthened during normal financial operations. First, self authentication system for customers needs to be introduced. Second, dealings of day, week, and month need to be thoroughly checked and the system of audit needs to be expanded. Third, message service for the information on financial frauds and their preventive measures needs to be expanded. Fourth, public notification system against examples of financial frauds needs to be expanded. 3. Preventive activity after the occurrence of financial frauds should be strengthened. First, awareness for preventive measures such as imposing penalty on the manager needs to be enhanced. Second, strict restrictions on financial frauders such as a criminal charge needs to be strengthened. Third, there should be legal devices and resolutions in order to retrieve all the money deceived by financial frauds.

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An Analysis on the Factors Affecting the Level of Globalization of Korean Venture Business (한국의 벤처기업은 태생적 글로벌기업인가: 벤처기업의 국제화에 미치는 영향 요인 분석)

  • Kim, Jong Woon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.11 no.3
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    • pp.37-48
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    • 2016
  • The purpose of this study is to investigate the factors that affect the degree of export intensity of Korean venture businesses, and to analyze the effect of export intensity on corporate performance. We use 1,970 firm data (from Venture Business Survey by Small & Medium Business Administration) and analyze the possible factors of the CEO characteristics, the corporate characteristics, and the environmental factors. Our analysis shows that Korean venture business' CEO characteristics, such as his/her doctoral degree and marketing work experiences, increase their export intensity statistically significantly, while their age does not. In addition, the companies who outsource their products have a higher export intensity, and, as the firm age increases, the export intensity decreases significantly. It is also analyzed that, as the number of export regions or FDI regions increases, their export intensity goes higher. However, firms' higher level of internationalization does not bring higher performance of the venture firms, while it does significantly for the venture firms that are older than 10 years. The result implies that CEO's education or work experiences and strategic approaches are important for corporate globalization, and that it takes time for globalizing venture firms to be able to garner profits from their global investments.

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대형유통점과 중소유통점 간의 상생협력 -갈등이슈와 규제방안의 검토를 중심으로

  • Im, Yeong-Gyun;Lee, Jeong-Hui
    • Proceedings of the Korean DIstribution Association Conference
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    • 2006.08a
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    • pp.69-90
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    • 2006
  • 1997년 시장개방 이후 할인점을 중심으로 한 대형유통점은 급성장한 반면, 중소유통점은 계속 쇠퇴하고 있다. 대형유통점이 대도시에 이어 지방중소도시로 확대되면서 중소유통점은 대형유통점이 자신의 생존을 가장 크게 위협하고 있는 것으로 인식하고 있다. 이로 인해 중소유통점과 대형유통점간의 갈등이 확산되고 있는 실정이다. 갈등이 확산되면서 일부 지자체의 경우 이미 조례로 대형유통점에 대한 규제를 강화하였으며, 일부 의원들에 의해 대형 유통점에 대한 규제를 주 내용으로 하는 입법발의가 되고 있다. 중소유통점이 정부와 지자체에 요구하는 것은 크게 두 가지이다. 하나는 중소유통업을 살리기 위해 중소유통점에 대한 지원을 강화해 달라는 것이며, 또 다른 하나는 대형유통점에 대한 규제를 강화해 달라는 것이다. 반면, 대형유통점은 유통산업 전체의 건전한 발전과 선진화, 글로벌화를 위해 대형유통점에 대한 규제를 오히려 완화해 달라고 요구하고 있다. 대형유통점은 중소유통점의 경쟁력 강화를 목적으로 하는 정부나 지자체의 지원에는 반대하고 있지 않다. 정부와 지자체가 고려할 수 있는 정책대안은 크게 네 가지이다. 첫 번째 방안은 자유경쟁의 원리에 의해 정부가 시장에 개입하지 않는 것이다. 이 경우, 경쟁력이 약한 중소유통점은 계속 쇠퇴할 것이며 갈등이 심화되고 정부와 지자체에 대한 사회정치적 비난이 커질 우려가 있다. 두 번째 방안은 중소유통점의 경쟁력 강화를 위해 정부와 지자체가 이들에 대한 지원을 강화하는 것이다. 개별 중소유통점의 경영혁신 노력과 중소유통점간의 연대노력을 행 재정적으로 지원하는 것이 주된 내용이다. 중소유통사업자의 경영능력 배양을 목적으로 한 교육지원, 마케팅능력 제고, 협업화, 조직화, 정보화의 촉진, 공동사업에 대한 지원이 이에 해당될 것이다. 현재 정부와 다수의 지자체가 취하고 있는 방안이며 네 가지 대안 중 가장 합리적인 것으로 평가되고 있다. 세 번째 방안은 대형유통점과 중소유통점간의 상생협력을 정부와 지자체가 유도하는 것이다. 경쟁관계에 있는 두 당사자 간의 상생협력을 모색하는 것은 모양새는 아름답지만 실효성이 낮은 것이 문제이다. 전시성, 일회성 사업으로 끝나지 않도록 하여야 할 것이다. 네 번째 방안은, 정부와 지자체가 대형유통점에 대한 규제를 강화하는 것이다. 먼저, 대형유통점의 불공정거래행위에 대한 감시감독과 처벌을 강화하는 것은 당연한 것이다. 그러나 정부가 아닌 지자체가 이를 주도하기는 사실 어려움이 있다. 그리고 대형유통점이 영업행위를 영업시간제한에서부터 출점제한에 이르기까지 규제하는 건은 심사숙고하여야 한다. 대형유통점이 국가경제 및 지역사회에 미치는 영향이 부정적인가 긍정적인가에 대해 국내외 학계와 업계에서 여전히 많은 논란이 있기 때문이다. 정부와 지자체에 의한 시장개입은 반드시 필요한 경우에 한해 합당한 방법에 의해 이루어져야 한다. 대형유통점에 대한 규제는 지역사회에 미치는 영향을 다면적으로 평가한 결과에 근거하여 이루어져야 할 것이다. 대부분의 지자체는 체계적인 평가시스템과 객관적인 통계 자료를 갖고 있지 못한 실정이다. 향후 가장 시급한 과제는 시장개방 이후 지난 10년간 대형유통점이 지역사회에 미친 영향에 관한 광범위한 통계자료를 수집하고 이를 체계적으로 분석하여 정책방향을 올바르게 설정하는 것이라 할 수 있다.

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