• Title/Summary/Keyword: 심리-행동

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The Effect of Black Consumer Behavior on the Intention of Turnover: Focusing on the Mediation Effect of Psychological Contract Violation (블랙컨슈머행동이 이직의도에 미치는 영향 -심리적 계약위반의 매개효과-)

  • Yang, Jin-Ho;Kwon, Hyeok-Gi
    • Journal of Digital Convergence
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    • v.17 no.12
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    • pp.139-145
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    • 2019
  • The purpose of this study is to analyze the effects of black consumer behavior on turnover intentions. Baron and kenny (1986) The effectiveness of the analysis results, according to the verification procedure. Results of empirical analysis are as follow. black-consumer behavior has the significant positive effect on the intention of turnover of employee in restaurant. and The significance of this study indicates that service employee's psychological contract violation plays a role as mediated variable influencing the relationship between black-consumer behavior and intention of turnover. Based on the results of the empirical analysis, it was suggested that measures such as a policy banning access to black consumers or compensation system such as emotional labor allowance were needed to reduce the degree of turnover of the members of the organization. Finally, the methodological limitations of this study are presented.

The Impact of Manager's Leadership on Organizational Innovation Behavior in China's Star-Rated Hotel Industry: Focused on the mediating effect of Empowerment (중국 호텔 관리자의 리더십이 조직 혁신 행동에 미치는 영향: 심리적 임파워먼트의 매개효과를 중심으로)

  • Li, Meng;Lee, Yoon-koo
    • Journal of Digital Convergence
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    • v.19 no.1
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    • pp.151-165
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    • 2021
  • The purpose of this research is to explore the impact of managers' leadership on organizational innovation behavior in Star-Rated hotels. 244 valid Chongqing hotels' questionnaires were obtained. Through SPSS 23.0, the model structure was verified between the four variables. The results as below. First, transformational, transactional leadership has a positive impact on organizational innovation behavior. Second, transformational, transactional leadership has a significant effect on empowerment. Third, empowerment has a positive impact on organizational innovation behavior. Lastly, empowerment plays a mediation effect between transformational, transactional leadership, and organizational innovation behavior. In conclusion, managers can contribute to organizational innovation behavior by improving the abilities of leadership.

A Study on the Influence of Positive Psychological Capital of Small and Medium Business Members, Job Burnout, and Organizational Citizen Behavior (중소기업 구성원의 긍정심리자본, 직무소진, 조직시민행동의 영향관계)

  • Choi, Sung Yong;Ha, Kyu Soo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.15 no.3
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    • pp.159-174
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    • 2020
  • This study is an empirical study analyzing the effects of positive psychological capital on job burnout. In addition, positive psychological capital played a role in organizational citizenship behavior, and tried to verify the role of organizational citizenship behavior as a black box, or parameter, between job burnout. And then, the sub-factors of organizational citizenship behavior were divided into two: individual-oriented organizational citizenship behavior and organization-oriented organizational citizenship behavior. To this end, a questionnaire survey was conducted for members of small and medium-sized enterprises to compare and analyze the relationship between variables. Positive psychological capital is increasing interest in that it can reduce the job burnout of members and embrace the propensity of young generations represented by millennials because it can improve the effectiveness by developing positive mental states and strengths of the organization. There is a need for research as a keyword. As a result of this study, first, it was found that positive psychological capital of SME(small and medium-sized enterprises) members had a positive effect on organizational citizenship behavior. Second, positive psychological capital was found to have a significant negative effect on job burnout. Third, it was a verification of how positive psychological capital and organizational citizenship behavior affect job burnout. In the relationship between positive psychological capital and job burnout, organization-oriented organizational citizenship behavior was found to play a mediating role. However, it was found that individual-oriented organizational citizenship behaviors among the organizational citizenship behaviors are not valid. In this study, positive psychological capital and job burnout, which have been mainly studied in service workers' emotional workers(crew, nurses, counselors, etc.), nursery teachers, and social workers, were applied to SME members by using the parameters of organizational citizenship behavior. You can put that implication on things. The positive psychological capital and organizational citizenship behavior can be further enhanced through SME members' love for the company, improvement of consideration among employees and resulting organizational commitment and work performance. It could also provide momentum for sustainable management for small and medium-sized enterprises that are relatively short of capital and resources.

Relationship of Psychological Separation, Depression and Antidepressive Coping Behaviors in University Students (대학생의 심리적 독립, 우울 정도와 우울 대응행동 간의 관계)

  • Jeon, Hae-Ok
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.13 no.6
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    • pp.2655-2663
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    • 2012
  • The purpose of this study was to investigate psychological separation, depression and antidepressive coping behaviors and to examine the relationship between psychological separation, and depression in Korean university students. The subjects were 131 students who were in 4 university in Chungcheong-do, Korea. The data were collected through self reported structured questionnaire using the psychological separation index, beck depression inventory and antidepressive coping behaviors instrument. The level of depression was classified into; not depressed, 54.2%; mildly depressed, 22.9%; moderately depressed, 16.8%; severely depressed, 6.1%. Among antidepressive coping behaviors, cognitive activity-oriented behaviors was the one with highest percentage(30.8%). Depression was negatively related to functional independence, attitudinal independence, emotional independence from father and conflictual independence from mother. And depression was positively related to conflictual independence from father. These results suggest that it is necessary to develop nursing intervention to strengthen psychological separation form parents and to be able to help desirable antidepressive coping behaviors for the psychological health of university students.

A Study on the effect of Perceived Organizational Support to Organizational Citizenship Behavior in the convergence age - Mediating Effect of Organizational Commitment and Psychological Empowerment (융·복합 시대의 조직지원인식과 조직시민행동간 조직몰입과 심리적 임파워먼트의 매개효과)

  • Kang, Eun-Gu;Lee, Sun-Kyu
    • Journal of Digital Convergence
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    • v.15 no.9
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    • pp.99-110
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    • 2017
  • To lead the Organizational Citizenship Behavior of organizational member's, It needs to change the psychological attitude of organizations through perception of organizational members who recognize the organization's support in the convergence age. Therefore, this study establishes the Perceived Organizational Support as an independent variable, and the Organizational Citizenship Behavior as an dependent variable. Also, we want to analyze the effects of psychological impowerment and organizational engagement, explaining the psychological conversion process of individuals. The result is following ; First, Perceived Organizational Support has significant effects of Organizational Commitment and Psychological Empowerment. Second, Organizational Commitment and Psychological Empowerment have shown significant implications for Organized Citizenship Behavior. In addition, Organizational Commitment and Psychological Empowerment have been shown to be partial mediation effect between Perceived Organizational Support and Organized Citizenship Behavior. These findings reveal the specific process of Organized Citizenship Behavior. It is expected to contribute to various measures that can cause to the extra-role behavior of the organizational member's.

Game Use Behaviors Classification of College Students: Focusing on Stress, Satisfaction and Balance of the Basic Psychological Needs (대학생의 게임 이용 행동 군집분류: 스트레스와 기본심리욕구 만족 및 균형을 중심으로)

  • Cho, Uihyeok;Jang, Sungho;Shin, Sungman
    • The Journal of the Korea Contents Association
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    • v.21 no.7
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    • pp.558-566
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    • 2021
  • This study was conducted to classify college students using games based on the stress, satisfaction and balance of basic psychological needs and to identify how gaming behaviors differ according to the divided clusters. This study used data of 447 college students who used games with the support of JangHoon Scholarship Foundation. As a result, the college students using games were divided into four groups with different characteristics according to stress, satisfaction and balance of basic psychological needs. Also, the level of gaming behavior was different according to the degree of satisfaction of basic psychological needs. The lower the stress and the higher the balance when the level of satisfaction was similar, the lower the level of gaming behaviors was. This study confirmed the importance of satisfactory balance of basic psychological needs as well as satisfaction, and supported the biopsychological perspective by suggesting that there are significant differences in gaming behavior according to clusters.

자본시장심리지수와 금융투자자 휴리스틱에 관한 연구

  • Kim, Seok-Hwan;Gang, Hyeong-Gu
    • 한국벤처창업학회:학술대회논문집
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    • 2020.11a
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    • pp.179-184
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    • 2020
  • 본 연구는 확장된 합리적 행동이론(ETRA)을 이용하여 주식투자 시 자본시장심리지수를 기반으로 한 어플리케이션의 선택행동에 영향을 끼치는 요인들과 투자자의 휴리스틱과의 관계를 알아보는데 있다. 연구자는 개별 투자자의 휴리스틱이 선택행동에 영향을 미칠 것으로 추정하고 대표성 휴리스틱, 가용성 휴리스틱, 감정 휴리스틱을 측정하여 선택행동에 영향을 미치는 매개변수로 분석을 하였다. 연구모델의 경로계수 분석결과는 다음과 같다. 첫째, 독립변수인 투자기회확장 그리고 매개변수인 휴리스틱 중 대표성 휴리스틱이 행동의도에 영향을 미치는 것으로 나타났다. 둘째, 행동의도가 종속변수인 선택행동에 영향을 미치고 매개변수인 가용성 휴리스틱이 선택행동에 영향을 미치는 것으로 나타났다. 연구모형에서 대표성 휴리스틱에 영향을 주는 독립변수는 혁신적 성향, 투자기회확장, 사용비용, 그리고 인지된 효익이며 반면에 가용성 휴리스틱에 영향을 주는 독립변수는 혁신적 성향과 투자기회확장으로 밝혀졌다. 매개효과 검증결과에 의하면 서비스다양성은 선택행동에 영향을 미치는데 휴리스틱의 매개효과가 없고 직접효과만 있는 것으로 밝혀졌다. 반면에 투자기회확장은 선택행동에 미치는 직접효과는 통계적으로 유의하지 않고 매개변수 휴리스틱의 간접효과 값이 0.217이고 통계적으로 유의하여 매개효과가 있는 것으로 밝혀졌다. 휴리스틱의 매개효과를 개별적으로 확인한 결과 첫째, 대표성 휴리스틱은 매개효과를 통한 간접효과가 없는 것으로 확인되었다. 둘째, 가용성 휴리스틱은 매개효과의 크기가 0.1360이고 경로계수가 통계적으로 유의하게 나타나 매개효과를 통한 간접효과가 있다는 것을 확인하였다. 따라서 독립변수 투자기회확장은 시장 심리지수를 기반으로 한 어플리케이션에 대한 선택행동에 영향을 미치는데 직접적으로 영향을 미치지 않고 투자자의 가용성 휴리스틱이 매개가 되어 간접적으로 선택행동에 영향을 나타내는 것을 실증적으로 확인하였다.

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Investigating the Effect of Tourist's Distance Perception on Vacational and Choice (관광객의 거리지각이 관광지선택행동에 미치는 영향)

  • Lee, Yk-Su
    • The Journal of the Korea Contents Association
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    • v.9 no.2
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    • pp.359-364
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    • 2009
  • This study is which sees analyzes the distance perception of the tourist affects in tourist resort selection conduct and this leads and there is the goal provides a fundamental data to the marketing strategic establishment an area tourist resort activation. According to the research result residence of choice there was a difference to psychological distance perception, according to sex and occupation appeared with the fact that is difference to tourist resort selection conduct. The psychological distance perception while tourist resort selection acting was analyzed with the fact that affects in travel ability. The research which sees psychological distance perception affects with the scholastic questionable matter which analyzes the thing a practical questionable matter respects an area tourist resort marketing strategic establishment together in tourist resort selection conduct and provided new fundamental information.

A Study on the influence of Perceived Organizational Support and Psychological Empowerment to Organizational Citizenship Behavior (조직지원인식 및 심리적 임파워먼트가 조직시민행동에 미치는 영향에 관한 연구)

  • Ko, Young-Jin;Lim, Jung-Hoon
    • Journal of Digital Convergence
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    • v.11 no.10
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    • pp.241-253
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    • 2013
  • This study investigated the impacts of perceived organizational support and psychological empowerment on organizational citizenship behavior. To accomplish this purpose, the authors conducted a survey of employees in manufacturing companies in the Daegu-Gyeongbuk region. A total of 272 questionnaires were used for the study. Hypotheses were tested through multiple regression analysis. As a result, perceived organizational support and psychological empowerment both positively affected organizational citizenship behavior. Perceived organizational support and psychological empowerment have less been studied as exploratory variables of organizational citizenship behavior. Therefore, the results of this study have many theoretical and practical implications.

An Analysis on the Factors of Risk Behavior of Foreign Workers in Construction SitesSites (건설현장 외국인 작업자의 위험행동 요인에 관한 분석)

  • Choi, Hyun-Jun
    • Proceedings of the Korean Society of Disaster Information Conference
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    • 2022.10a
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    • pp.211-212
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    • 2022
  • 본 연구에서는 경기도 일대 2곳의 대형 아파트 현장의 외국인 작업자 165부의 유효 설문지를 바탕으로 외국인 작업자들의 습관적 행위, 공격성, 상황회피, 심리불안 요인이 위험행동과 안전사고 위험지수에 미치는 영향 관계를 가설검증을 통해 습관적 행위, 공격성, 상황회피 및 심리불안 요인은 위험행동에 영향을 미치는 것으로 나타났으며, 습관적 행위 요인은 안전사고 위험지수에도 영향을 주는 것으로 나타났다. 하지만 공격성, 상황회피, 심리불안 요인은 안전사고 위험지수에 유의한 영향을 미치지 않는 것으로 나타났다. 그러나 위험작업 행동은 안전사고 위험지수에 유의한 영향을 미치는 것으로 나타나 개인적인 성향과 연관이 있는 습관적 행위, 공격성, 상황회피 및 심리불안의 상태가 위험작업으로 발전할 수 있고, 이러한 위험작업행동은 안전사고로 이어질 수 있는 결과를 알 수 있었다. 따라서 외국인 건설현장 작업자의 증가로 인한 안전사고의 증가 문제는 외국인 작업자 때문이기 보다는 외국인 작업자 개인의 성향에 초점을 둘 필요성이 있다고 판단되며, 각 사업장에 직접 투입된 외국인근로자의 성향분석과 그에 따른 개선방안을 도출하면 사고를 줄일 수 있을 것으로 생각된다.

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