• Journal of the Korea Academia-Industrial cooperation Society
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• v.15 no.9
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• pp.5769-5775
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• 2014

This paper reports the political supporting platform, and the outcome evaluation model, which was developed for the Korean on-line game companies that have started to go abroad to publish their games. When they begin to sell their games, they have many difficulties in promoting in other countries including the USA & EU. They try to find solutions to solve these problems, but on-line games still do not have a successful business model because of their unique attributes and environmental features, even though they spent a lot of money and time to enter the international on line game market. Thus far, the local on-line game supporting policy has tried to improve the world competitiveness of local companies by doing diverse activities, such as Global Service Platform(GSP) service, international game competition, and globalization, marketing. On the other hand, there has been only a small number of fruitful results except for GSP. Therefore, in this paper, the result of GSP was verified using the Global on-line game Supporting Chain Model(GoGSCM), which is the new political supporting and evaluation model through survey targeting GSP participations. As a result, GSP was evaluated based on the compatibility, efficiency, effectiveness, and continuity.

• THE HEALTH and ORGANIC FARMING
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• no.225
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• pp.1-12
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• 2006

대만민국 건국이래 반만년만에 최초로 밥상용 수입쌀의 시중판매를 공식개시/"칼로스 쌀" 무릅꿇릴수 있다/우리의 산야초/인산이 작물에 왜 중요한가?/경북도지부 1/4분기 지회장단 정기회의 개최/미,친환경.유기농박람회 개최/식용유와 계란을 이용한 친환경농법으로 작물 병해충 방제 거뜬/건강상식의 편견에 고함/제2차 친환경농업 육성목표와 방향/"친환경 농산물 안심하고 드세요"/두가지 비료로 유기농작물의 고품질 다수확 생산을 체계적으로 보다 쉽게 하는 방법/친환경농업 생산~판매까지 책임 전남도 사업주체 책임운영모델 본격화/식물세균병 방제를 하려면/농업용수도 좋은 물을 사용해야 한다/미생물을 이용한 토양병해방제/냉해 방지는 이렇게/친환경농업기술 세미나 개최,농산물 안전성 확대 등 방안 마련/식물나라영농조합법인/삼정은 유기농인의 기본/해충의 습성을 이용한 퇴치/3월중 새식구 명단/광주.전남도지부 임원회의/유기 및 일반 농산물의 품질 비교에 관한 연구/관행 시설채소,농약 친환경의 7배 사용/월마트,유기농 시장 본격 진출/아이들 먹거리 우리가 책임진다/규소시비와 무제초

• Proceedings of the Korea Contents Association Conference
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• 2014.11a
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• pp.165-166
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• 2014

국내 디지털 음악 시장은 소비자 이용 패러다임의 변화, 국내 디지털음악 서비스 사업자간의 양극화, 글로벌 사업자의 국내진출 이슈 등의 환경변화로 인해 경쟁력 제고를 위한 미래사업 전략 수립이 필요한 상황이다. 디지털 음악 서비스의 경쟁력 향상을 위해 디지털 음악 서비스 수용요인, 만족, 충성도 간의 인과관계에 대한 연구는 필수적이나 현재까지 제한적인 연구만 수행되어 왔다. 따라서 본 연구에서는 '디지털 음악 수용 요인' 모델을 기초로 소비자의 '지각된 가치', '고객 만족' 및 '충성도'간의 인과관계를 규명하고자 하였다. 분석결과 '디지털 음악 서비스 요인' 중 '상품의 다양성'과 '시스템 품질'은 '지각된 가치'와 '고객 만족'에 영향을 미쳤으나 '서비스 용이성'은 '고객 만족'에만 영향을 미치는 것으로 나타났다. 또한 '지각된 가치'는 '고객 만족'과 '충성도' 모두에 영향을 미치는 것으로 나타났다.

• Bulletin of Food Technology
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• v.26 no.1
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• pp.50-55
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• 2013

전 세계적으로 반복적인 경기침체가 지속됨에 따라 소비자들의 소비 형태도 양극화되고, 식품 소비 패턴도 빠르게 변화하고 있어 영세 중소기업의 시장 진출이 점점 어려워지고 있다. 또한 지방자치단체마다 경쟁적으로 지역의 농산물가공 산업을 지원하면서 지역별로 생산되는 제품의 차별성을 확보하기 어려워지고 있다. 이런 문제를 해결하기 위해 횡성군은 농산물종합가공센터의 원활한 운영과 농산물가공 산업의 발전을 촉진하고자 사업을 추진하였다. 이는 원료조달 제조 가공 유통채널과의 연계를 촉진시켜 지역농업인, 공업인, 상업인의 협력체계를 구축하고자 지역 특성에 맞도록 농업인, 공업인, 상업인의 유기적 연대를 구성하고 서로의 장점을 살려 잘 팔리는 상품 및 서비스를 개발, 서로 상생할 수 있도록 지원하는 프로그램을 실제로 운영한 사례로 타 지역 식품산업 발전에 도움이 되었으면 한다.

• 한국벤처창업학회:학술대회논문집
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• 2020.06a
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• pp.167-171
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• 2020

최근 다양한 산업에서 키오스크를 활용한 서비스가 확대되고 있으며 현대증권의 보고서에 따르면 세계적으로 키오스크 시장이 2021년도 까지 연평균 17%의 성장률을 기록할 것이라고 전망되어진다. 이와 같은 배경에서 국내에서도 키오스크 제조, 관리업이 늘어나고 있으며 창의적인 기술력을 바탕으로 차별성을 둔 스타트업들의 진출도 보이고 있다. 하지만, 대부분의 제조, 관리업자들은 1차 소비자인 설치 매장의 관점에서 접근을 하여 서비스 개선을 이루어 내기에 여전히 키오스크를 실제 사용하는 소비자의 불편 및 불만에 대한 개선은 부족한 실정이며 학계에서도 디자인, UI, 기술수용 등 다양한 방면으로 연구가 진행되고 있지만 현실적인 효과의 확인에는 어려움을 호소하기에 본 연구에서는 실제 소비자의 관점에서 키오스크를 사용함에 있어서 중점을 두는 요인들과 현재 연구가 이루어지고 있는 주제들을 중심으로 핵심 요인 10가지를 추출하여 이를 다시 품질속성 분류와 만족수준 측정을 진행하였다. 본 연구에서는 Kano를 활용하여 품질속성을 분류하고 이 과정에서 모델의 단점으로 인해 발생하는 문제점을 보완하기 위해 추가적으로 Timko를 통해 만족계수와 불만족계수 측정과 PCSI를 통한 현재 만족수준을 확인하여 복합적으로 해석하고 이를 통해 최종적인 서비스개선 순위를 시사하는 방향으로 본 연구를 진행하였다.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.23 no.6
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• pp.690-696
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• 2019

New companies expecting market penetration by adopting technology commercialization process could face high uncertainty and constraints. In particular, ICT-based firms that enter competitive markets must deal with more complex situations. Although in-depth research has been done to solve the problem, there is still a lack of understanding of how startups' technology commercialization process is successful. To discuss the issue, this paper presents the technology commercialization model and determinants.(policy, finance, work team, organizational culture, overcoming the difficulties etc.) the suitability of the framework. From this analysis it emerged that the sustainability of organizational capabilities is as important as the adherence to the technology commercialization process for companies. As the organizational capacity has decreased, the driving force for technology commercialization has weakened. Therefore, the technology commercialization process does not guarantee the success of the market entry but is understood as a means of market access. If the organizational capacity is not strengthened, there is no successful technology commercialization process.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.9 no.4
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• pp.1074-1080
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• 2008

This paper presents a state-of-the-art survey in ASP/SaaS Industry and the development strategy of ASP/SaaS business models which are issued as a new software distribution method recently. First of all, SaaS(Software as a Service) is defined as the evolutionary concept of ASP(Application Service Provider) and then the survey results of domestic ASP/SaaS providers and users are presented. In order to cope with recent and rapid If development environment, the development strategy of the ASP/SaaS business models is proposed. The development strategy suggested in the paper is used as a guideline for ASP/SaaS providers to enter into the new ASP/SaaS business and improve their competition.

• International Commerce and Information Review
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• v.16 no.3
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• pp.141-158
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• 2014

This research is intended to improve the performance of "small and medium companies international marketing program" by screening the performance indicators of the program. The program aims to prepare SMEs to penetrate foreign market and become global companies eventually. This research analyzed the current SMEs international marketing programs based on Logic Model to find the current performance measurement lacks in qualitative indicators and process evaluation with focusing on quantitative indicators and short term result evaluation. Therefore, the measurement indicators should be balanced between process and results including mid-term and long term results.

• Journal of Cadastre & Land InformatiX
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• v.48 no.1
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• pp.187-199
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• 2018

The purpose of this study is to propose an open source GIS software business model for the revitalization of Korean open source GIS software industry. In this study, we categorized the types of open source software business models and developed an open source software business strategy suitable for GIS companies in Korea. To propose a business model, we applied the business model canvas which is often used in the area of business studies to analyze new business models. We tried to develop the open source GIS business model through both interviews and case studies with Korean open source GIS software companies. We propose three different types of open source GIS software business models such as distributor model, producer model, and 3rd party service provider model as follows: first, the companies which belong to distributor model can carry out business by providing professional services in the market of open source software. Second, the companies which belong to producer model can sell their products to the global market as well as the domestic market. Lastly, given the growing interest in domestic open source software, the number of third-party service providers is likely to continue to increase in the future. Therefore, it is expected that the companies which belong to the third party service provider model will be able to develop various business models by securing the technology.

• Korean Journal of Construction Engineering and Management
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• v.18 no.6
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• pp.109-120
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• 2017

Even though domestic construction companies are expanding into overseas construction markets, the profitability of overseas project are decreasing and finally some biggest domestic construction companies recorded heavy deficit one after another in 2013. Contract management, which is very deeply related to profitability, is the most difficult area to domestic construction companies, especially in Middle East and Asia where they have the highest market share and a high level of contract management is required. The purpose of this study is to assess their contract management competences to help them improve contract management skills and strategies. First, we defined the overseas project contract management process and selected competences from the each process stage. Then, we conducted a survey with overseas project experts. For considering their competences from various angles, we divided survey groups into domestic construction groups and other groups (Contract consultancy agencies and Construction research institutes) to understand the internal and external perspective of the domestic construction companies' contract management competences. The results of survey was analyzed by using paired samples t-test, Borich Needs Assessment Model and Independent t-test. We expected that the results of this study could contributes to establish strategies for enhancing the domestic construction companies' contract management competencies.