• Title/Summary/Keyword: 시각지속

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Sales Promotion 전략으로서의 백화점 Visual Merchandising에 관한 연구

  • 고용식;정흥숙
    • Proceedings of the Korea Society of Costume Conference
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    • 2001.04a
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    • pp.49-49
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    • 2001
  • SP(sales promotion)전략을 지향하는 백화점은 강 한 개성으로 다양하게 변화해 가는 소비자의 욕구충 족을 위해 대 고객차원의 편의성 및 쾌적한 쇼핑환 경을 마련하며 아이디어는 항상 특별하고 새로워야 한다. SP 전략으로서의 VMD (visual merchandi sing)는 상품의 시각화계획 등 통일된 시각(visual identity) 연 출을 통해 고객의 그룹이나 개인의 취향에 맞는 타켓 마케팅 (target marketing) 으로 백 화점 은 고객 의 중심에서 그들의 삶을 윤태하게 하며 아름답고 즐거 운 소비문화를 주도해갈 수 있는 환경을 제공해야 할 것이다. 1999년 말 IMF 이후 최근 막강한 자금력과 경쟁 력을 가진 대형 외국 할인 업체의 부상과 계속되는 장기적인 경제위축으로 백화점의 마케팅활동은 기존 고객과 관련된 단기적 욕구만을 충족시키는 점에서 벗어날 수 없었다. 이렇게 심각한 경기불안과 유통환 경의 급변으로 인해 소비자의 구매력이 약화되고 매 출이 감소하는 등 백화점의 한계성과 업태간의 경쟁 이 심화되어 갈수록 진정한 서비스개념의 합리적 목 적을 띤 VMD가 SP전략의 실질적인 형태로써 존재 되어야 한다. VMD는 이러한 불경기에 대응하는 백화점의 생존 고용식 전략으로서 좀더 강하고 적극적인 글로벌 마인드 ( (global mind)를 갖고 보다 넓은 시장에 대한 장기적 안목을 필요로 한다. 특히 대 고객 감성의 글로벌화 로 광범위한 상품의 장르와 감각적인 투자로써 신 고객창출을 도모하는 한편 고객에 대한 세심한 배려 와 구체화된 전략을 통해 불황을 극복하는 등 국내 유통문화의 선진화를 가속시켜 나갈 수 있는 것이다. "손쉬운 장사벌이"라는 무책임한 사고를 버리고 철저한 고객친화의 중심에 서서 그들에게 즐거웅을 주고 풍요로운 문화의 장(場)을 마련하는 등 지금의 무한경쟁 시대에 가장 감성적인 경쟁력으로서 고객에게는 쇼핑을 통한 즐거움과 여유로움, 풍성한 정보 와 화제성, 독특한 서비스와 볼거리 등이 지속적으로 제공되어야 하며 상품의 시각화 계획인 VMD는 세 련된 드라마처럼 감동적 연출로 그 이야기가 전개되 어야한다. 고객의 구매행동을 기초로 유통시장의 무한 자유 경쟁이란 현 시점에서 판매촉진의 전략에 대한 체계 적 접근과 합목적성을 가진 VMD의 전개 방향 및 향후 백화점업계의 차별화 방안과 전략은 단순한 행 위의 출발이 아닌 주변환경과의 밀접한 연관 속에서 지극히 창조적인 예술적 자극이 요구되며 그 과정에 따른 결과적인 "반응"을 기대한다.quot;반응"을 기대한다.기대한다.

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Design and Implementation of 3D Urban Landscape Simulation System Based on Web GIS (Web GIS 기반의 3차원 도시경관 시뮬레이션시스템 설계 및 구현)

  • Jang Mun-Hyun
    • Spatial Information Research
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    • v.13 no.1 s.32
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    • pp.103-117
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    • 2005
  • Information can be visualized as information technology and computers have recently made dramatic improvements. Thanks to the brisk effects of providing information in 3D on the web with the technological developments of Web 3D and virtual reality implementation in the Internet, there has been the trend to present geographic information in images and 3D. In this study, the Web 3D GIS technique was adopted in analyzing the current state of urban landscape and examining and predicting the urban landscape affected by new urban development businesses. As a result, it was expected that the study would be able to help the government agencies to reduce their errors in making urban landscape plans and policies and implementing them to provide objective and visual data, and to come up with a simulation system that could be used to reflect the residents opinions in plans and policies.

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A feasibility study on the hybrid power generation system considering of electricity needs' fluctuation of coastal area's houses (해안지역 주거시설을 위한 전력수요 변동 대응형 하이브리드 발전시스템 도입 효과 예측에 관한 사례연구)

  • Hwang, Kwang-Il
    • Journal of Advanced Marine Engineering and Technology
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    • v.37 no.8
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    • pp.977-983
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    • 2013
  • Based on the consideration of the hourly patterns of the electricity power consumption, this study predicted the effectiveness of hybrid power generation system, which is composed with wind power generator and photovoltaic generator. And this case study is performed at Konrido, which is a affiliated island of Kyeongsangnam-do. As the results, it is obvious that it is not efficient to cover the whole electricity power consumption only with any single power generating system, because the hourly patterns of electricity power consumption, wind power generation and photovoltaic generation are quite different. And because the wind is being through almost 24 hours, it is also found out that wind power generating system with storage battery is the most efficient combination for this case study.

A Life Browser based on Probabilistic and Semantic Networks for Visualization and Retrieval of Everyday-Life (일상생활 시각화와 검색을 위한 확률망과 의미망 기반 라이프 브라우저)

  • Lee, Young-Seol;Hwang, Keum-Sung;Kim, Kyung-Joong;Cho, Sung-Bae
    • Journal of KIISE:Computing Practices and Letters
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    • v.16 no.3
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    • pp.289-300
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    • 2010
  • Recently, diverse information which are location, call history, SMS history, photographs, and video can be collected constantly from mobile devices such as cellular phone, smart phone, and PDA. There are many researchers who study services for searching and abstraction of personal daily life with contextual information in mobile environment. In this paper, we introduce MyLifeBrowser which is developed in our previous work. Also, we explain LPS and correction of GPS coordinates as extensions of previous work and show LPS performance test and evaluate the performance of expanded keywords. MyLifeBrowser which provides searching personal information in mobile device and support of detecting related information according to a fragmentary keyword and common knowledge in ConceptNet. It supports the functionality of searching related locations using Bayesian network that is designed by the authors. In our experiment, we visualize real data through MyLifeBrowser and show the feasibility of LPS server and expanded keywords using both Bayesian network and ConceptNet.

The Effect of Diathermy Treatment through Physiotherapist's Hand on the Pain and Disability Index in Chronic Lumbar Pain Patients (물리치료사 손을 통한 고주파치료가 만성요통 환자의 통증과 장애지수에 미치는 영향)

  • Kwon, Kung;Kim, Chan Mun;Park, Shin-Jun
    • Journal of the Korea Convergence Society
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    • v.9 no.2
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    • pp.289-294
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    • 2018
  • A test study was conducted to identify the effects of diathermy through therapist's hand on patients with chronic lumbar pain. The study assessed the effectiveness of Winback High Frequency TECAR Therapy on 21 patients suffering from chronic lumbar pain and the testing was held at H Hospital and began in April 2016 and concluded in September 2016. Assessment of pain relief was through a Visual Analogue Scale (VAS) and the Oswestry Disability Questionnaire (ODQ). The results showed a VAS score decrease from $6.67{\pm}1.76$ to $5.52{\pm}2.03$ (p<0.05) and the ODQ results also showed an decrease from $41.19{\pm}2.56$ to $35.14{\pm}5.11$ (p<0.05). Both of these results are indicative of the positive effects that diathermy through therapist's hand has in the treatment of chronic pain, and the necessity for further studies in this field.

Visualizing Motion Data as Sequential Images in Comic Book Layout (만화책 형식 동작 데이터 시각화)

  • Lee, Kang-Hoon
    • Journal of the Korea Computer Graphics Society
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    • v.15 no.4
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    • pp.31-40
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    • 2009
  • Captured motion data is widely used today in a variety of areas including film production, game development, sports analysis, and medical rehabilitation. The ability of analyzing and processing motion data has increased rapidly for last decades. However, it is still difficult for users to quickly understand the contents of motion data consisting of a series of time-varying poses. One typical approach is to visualize consecutive poses in sequence while adjusting three-dimensional view, which is often time-consuming and laborious especially when users need to repeatedly control time and view in order to search for desired motions. We present a method of visualizing motion data as a sequence of images in comic book layout so that users can rapidly understand the overall flows of motion data, and easily identify their desired motions. The usefulness of our approach is demonstrated by visualizing various kinds of motion data including locomotion, boxing, and interaction with environments.

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Design and implementation of the honeycomb structure visualization system for the effective security situational awareness of large-scale networks (대규모 네트워크의 효과적 보안상황 인지를 위한 벌집 구조 시각화 시스템의 설계 및 구현)

  • Park, Jae-Beom;Kim, Huy-Kang;Kim, Eun-Jin
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.24 no.6
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    • pp.1197-1213
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    • 2014
  • Due to the increase in size of the computer network, the network security systems such as a firewall, IDS, IPS generate much more vast amount of information related to network security. So detecting signs of hidden security threats has become more difficult. Security personnels' 'Network Security Situational Awareness(NSSA)' is effectively determining the security situation of overall computer network on the basis of the relation between the security events that occur in the several views. The process of situational awareness is divided into three stages of the 'identification,' 'understanding' and 'prediction'. And 'identification' and 'understanding' are prerequisites for 'predicting' and the following appropriate responses. But 'identification' and 'understanding' in the vast amount of information became more difficult. In this paper, we propose Honeycomb security situational awareness visualization system that is designed to help NSSA in large-scale networks by using visualization techniques known effective to the 'identification' and 'understanding' stages. And we identified the empirical effects of this system on the basis of the 'VAST Challenge 2012' data.

A Study on Expression Visual of Metamorphosis Transition of Image Animation (영상애니메이션 트랜지션의 메타모포시스 시각 표현에 관한 연구)

  • Joo, Hae-Jeong;Kim, Chee-Yong
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2010.05a
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    • pp.347-350
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    • 2010
  • With the advent of new media era we are living in the world of motion picture image is not an exaggeration. With the development of the mass media with images and moments that passed the day feeling like part of it is communication. In this era a sensual and shapeable image more than the logical and realistic thinking may be passed. In the act of seeing a moving image, prior to linguistic and conceptual meaning, color and screen configuration delivery and formative element in the change they produce is first recognized. Particular kind of video animation having the narrative structure, this territory effect greatly. the film even more significant effect on the area and linking the image of the scene transitions in the scheme also features a simple means of natural communication functions are being expanded. These transitional effects provide visual pleasure from a simple transition traditional methods. And In terms of narrative functions performed to help a narrative flow of availability, visual representation should continue.

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A Study on the Visual Elements of the Mobile Game Focused on Female Gamers (모바일 게임 <왕자영요>의 여성 게이머 중심의 시각적 요소에 관한 연구)

  • SHI, YU;Chung, Jean-Hun
    • Journal of Digital Convergence
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    • v.17 no.9
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    • pp.361-366
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    • 2019
  • First quarter of 2019, 'Honour Of Kings' continued to be rank No.1 in mobile game sales. Although 'Honour Of Kings' is a game preferred by male players, it has more than 100 million female players. It can have such a large number of female players, in addition to its simplified game operation, social function, there are also included changeable characters for women's preferences. So that the 'Honour Of Kings' allows many female players to take part in. In this paper, the author chooses a skin with high preference for female players among many game consumer goods as the research object. Analysing the design elements of female player' preferences. Female players are more emotional, their favorite game characters just reflect women's longing for beautiful things. It is pointed out that the female orientation of female consumers should be taken into account in the mobile game market, which indicates the direction of visual factors for future mobile game design.

A Study on the Improvement Direction of the School Zone - Focusing on policy and design cases in Korea and Sweden - (국내 어린이보호구역 개선 방향 연구 - 스웨덴의 정책 및 디자인 사례를 중심으로 -)

  • Kim, Young-Jun;Choi, Ju-Hee;Hong, Mi-Hee
    • The Journal of the Korea Contents Association
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    • v.22 no.2
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    • pp.116-124
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    • 2022
  • After the death of Min-sik Kim in Asan, South Chungcheong Province in September 2019, awareness of the school zone has been increasing, and the traffic law is being revised continuously. However, despite these efforts, the number of traffic accidents among children has not decreased significantly. This indicates the need for a new direction considering the behavioral characteristics of children and the traffic environment. Therefore, this study identified the current status and problems of school zones through case analysis of school zones in Korea. In addition, we analyzed the Vision Zero policy, the concept of Home Zone, and engineering-oriented road design cases and operation methods in Sweden, an advanced country in traffic safety. In addition, the cases of the two countries were compared and organized focusing on the basic principles of disaster prevention design. The purpose of this study is to suggest the direction of design and policy to improve school zone problems in Korea. Through this, it is expected that the results of this study will be used as data for future research development for the reduction of school zone fatalities in Korea.