• Proceedings of the Korea Inteligent Information System Society Conference
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• 2002.11a
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• pp.411-422
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• 2002

비교구매는 e-Marketplace의 매출에 큰 영향력을 미치고 있으나 운영 수익은 대부분 광고에 의존한다. 하지만 인터넷 광고의 수익률은 열악한 상태이며, 종량제 기반 광고 방법의 확대로 소비자에게 덜 알려진 판매자의 제품 정보 노출 기회는 더욱 줄어들고 있다. 따라서 비교구매 사업자의 광고 수익을 높이면서 판매자 입장에서는 예산 및 제약 조건 범위 내에서 광고 노출의 효율성을 최적화하는 방법 및 시스템에 대한 연구가 필요하다. 본 연구에서는 비교도전을 이용한 비교광고 방법을 제안하고 그 실행 방법으로 판매자의 비교 도전 계획 모델을 사용하는 e-Marketplace기반 비교구매 사업자의 비교광고 시스템을 설계하고 구현하였다. 비교도전 계획 모델은 경쟁사(Competitor), 경쟁 제품(Product) 그리고 제품의 사양(Specification)에 대한 수준별 도전 정책을 적용하며, 양 사의 제품 사양 속성값들 간의 기능적 거리를 양적 수치화하여 판매자 제품이 경쟁사 제품에 가장 유사하지만 우세한(Similar but Superior) 쌍들에 대한 비교광고 포트폴리오를 구성함을 목적으로 한다. 비교도전 계획 시스템은 비교가치의 생성과 최적화의 단계로 이뤄진다 주요 5개 PC제조사의 데스크탑 제품자료를 사용하여 프로토타입을 구축하였으며, 타 비교광고 방법과 대비한 성능 평가를 수행하였다. 또한 e-Marketplace기반 비교구매 사업자의 비교도전에 의한 비교광고 표시 방법을 예시하였다.

• Journal of the Korean Society for information Management
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• v.17 no.3
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• pp.7-20
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• 2000

Many organizations have developed their own information systems not only for internal efficiency but also for effectiveness of external customer services. The infusion of powerful information networks into business environments is beginning to have a profound impact on the nature of governance between buyers and sellers in the market place. One of the most effective service tools for their customers is the use of information technology. The web technology is rapidly becoming one of the most effective online customer service tools toward strategic competitive advantage. In order to gain competitive edge, organizations must have effective web sites for customer services. A study on web service development phase has been conducted and present states of web usages by Korean, US., Japanese companies are surveyed. Cases of business web sites are empirically analyzed in order to compare the different levels of web site application in three countries. Conclusively, countries with longer experience with internet has more advanced level of web application such as business transaction and internet process innovation. In order to support effective web site planning, organizations have to understand their current position in Internet application and form strategies for e-business.

• Journal of Digital Convergence
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• v.16 no.6
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• pp.9-18
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• 2018

Recently, the necessity and interest to improve the tourism preparedness for enhancing the quality of foreign tourists is increasing, but the related research is insufficient. The purpose of this study is to identify the preferential improvement elements related to the tourism preparedness of foreign tourists. To do this, we applied the R-IPA analysis to analyze and compare the elements affecting the tourist preparedness according to tourist type and time period. As a result of R-IPA analysis for all tourists, the elements that need to maintain the current quality levels were food, security, transit, shopping, and tourist attractiveness and the elements that need to be improved but low priority were language communication, travel expenses, and tourist information service. As a result of R-IPA analysis by tourist type, for individual tourists it is necessary to maintain current quality levels of transit, food, shopping, tourist attractiveness, and security. For group tourists, it is necessary to maintain current quality levels of accommodation, shopping, tourist attractiveness, and tourist information service, but food needs to be urgent improvement.

• Journal of The Korean Association For Science Education
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• v.37 no.6
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• pp.981-992
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• 2017

This research compares the subjects of "Integrated Science" and "Converged Science" in the 2015 Revised National Curriculum, through core concepts. The content priorities and levels of integration of each core concept were evaluated through an analytical framework, and visualized using two-dimensional visualization matrix of the content priorities and the levels of integration. The results show that "Integrated Science" had fewer core concepts, higher in priorities and slightly lower levels of integration than "Converged Science". This can be an evidence that "Integrated Science" is excellent in rigor and not so much inferior in relevance. And also, through visualization of analysis results, the characteristics of integrated subjects could easily be understood and compared.

• Korean Journal of Childcare and Education
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• v.11 no.5
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• pp.215-235
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• 2015

This study examined the differences in young children's reading results to two types of picture books, focusing on the features of pop-up books. Children's reading time, interests, responsiveness, comprehension, and recall were compared for pop-up books and regular books with the same story. The results of this study were as follows. First, young children showed similarly high interests in both versions. Second, children from the pop-up books group read for a longer time, and showed a higher responsiveness level in focusing on the illustrations than their counterparts. Third, children who read regular books displayed better comprehension and recall than children who read pop-up books.

• The Korean Journal of Applied Statistics
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• v.21 no.6
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• pp.1077-1091
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• 2008

In this study, we consider to assess the information ability of individuals related to local information. Questionnaire surveys are frequently used for studies on the measuring of information index and such specified indexes of society development. However, if questionnaire papers measured individuals' abilities and such parts of quality, the subjective judgments of respondents cannot but be intervened. Therefore a method which will enable subjective points to be comparatively objectified is needed. In this study, when an attempt is being made to measure individuals' information capacity through questionnaire surveys as the process for calculating the standards of regional information levels. Cases have been looked at for times when, by using a scorecard, individuals' subjective survey result have been be changed to be comparatively objectified scores and such process. The logit model was used in the preparation of the scorecard. In this study, we have presented a clue which enables the comparative measurement about regional information gaps by using characteristics of regional population statistics.

• Journal of Korean Society of Transportation
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• v.23 no.2
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• pp.83-92
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• 2005

We try to evaluate the stock level of Korean transportation infrastructure comparing Korean SOC stock level with those of OECD countries. In order to do so, we work on indices to show the transportation infrastructure stock levels of various countries. Among several indices, we select the effective road-extension rate per population density and the effective railroad-extension rate per population density corresponding to road and railroad. We compare Korean road and railroad stock levels with those of OECD countries, to make use of the effective road-extension rate per population density and effective railroad-extension rate per population density. We choose the Britain, Greece, Portugal, and Sweden to compare Korea because their sizes of population and territory are similar to those of Korea. Using International comparison, we arrive at the conclusion that Korean road and railroad stock levels are 63.4% and 53.2% of those of four countries respectively. In addition, we estimate the target level of road and railroad stocks and compute the target level of investments in road and railroad based on the result.

• Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
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• v.28 no.1
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• pp.99-106
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• 2010

A vertical datum requires an origin, which is a point on the Earth's surface where the height of the point is a defined value(26.6871m). From this origin point, heights (height differences) can be measured to any other point using standard leveling and gravity measurement procedures. However, the leveling network over the Korea bas been established by using the normal gravity instead of the actual gravity values, and the heights for the points are published by National Geographic Information Institute (NGII). This may cause height for especially in the area where high-relief mountains are dominant. Therefore, the height errors caused by using normal gravity instead of actual gravity values are analyzed in this study. Then, the differences between the orthometric heights and the published heights, i.e., normal orthometric height are analyzed.

• Proceedings of the Korean Institute Of Construction Engineering and Management
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• autumn
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• pp.282-285
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• 2003

The construction industry has been behind in informatization compared to other industries such as banking, manufacturing, medical, etc. since it is not conscious of informatization and it also has difficulties in attracting investments and attracting IT experts. Furthermore, there has been lack of survey and research on that specifically what areas and how much degree they are behind in informatization. This paper presents a framework and strategy for assessment of informatization based on end users' viewpoints. The authors has already performed the assessment of informatization of general contractors based on IT experts' viewpoints. However, this paper tries to assess informatizaton of construction based on end users' aspects. The result of this research is expected to provide various aspects such as assessment, identification of needs, and problems regarding information systems. These could be effectively used as a guideline and a direction for information system development.

• The Korean Journal of Ecology
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• v.27 no.3
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• pp.141-146
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• 2004

This paper reports on Pb and Cd concentrations in the tissues of 76 individuals of 16 rare bird species found dead across Korea. In most of species, Pb concentration was higher in kidney and bone than in liver. The range of the mean liver Pb was 0.47 (Cygnus cygnus)∼3.74 ㎍/wet g (Asio flammeus). Based on hepatic Pb concentrations, 39 (51.3%) of the 76 individuals were classifed as background level (〈2㎍/wet g), 35 (46.1%) were elevated level (〉2㎍/wet g) and 2 (2.6%) were poisoned level (〉10㎍/wet g). These results were indicated many rare birds were suffered from chronic Pb exposure. Cd concentration was generally higher in kidney than in liver and bone. The range of the mean kidney Cd was 0.06 (Bubo bubo)∼l.75㎍/wet g (falco subbuteo). Only one of the 76 individuals had elevated Cd concentration (〉2.7㎍/wet g) in kidney. These results indicated most of rare birds had low Cd accumulations.