• Title/Summary/Keyword: 속도 지각

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Interpretation of Physical Geographic Meaning of Village Names in Geoje City, South Korea (거제시 마을 이름에 대한 자연지리적 해석 -지형.기상.토양 관련 마을 이름을 중심으로-)

  • Gang, Hee-Soon;Beam, Seon-Gyu
    • Journal of the Korean association of regional geographers
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    • v.11 no.5
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    • pp.368-382
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    • 2005
  • This paper deals with the village names in Geoje City[Geoje Island], Hundreds of village names in the city are found to be based on some environmental features such as landforms, weather, and soil of the island. A considerable number of village names in the city are derived from the mountainous landforms with steep slopes or from the extremely indented coastlines with many small islands, and some village names are originated from the weather and soil. In this paper, it is realized that the village names often reflect the environments perception of the residents and that they can give some clues to the environment's changes of the places.

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Study on the audience effect of advertisements of IoT products across different levels of sensory innovativeness (감각적 혁신성향에 따른 사물인터넷(IoT) 제품 광고의 수용자 효과에 관한 연구)

  • Cha, Hyeyoung;Youm, Dongsup
    • Journal of Digital Convergence
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    • v.16 no.5
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    • pp.145-152
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    • 2018
  • This study was conducted to review whether there is a difference in the audience effect of advertisements of IoT products across different levels of sensory innovativeness. For the study, a total of 128 male and female university students and three advertisements of IoT products were selected. The study findings show that consumers with a higher tendency in purusing sensory innovativeness are more likely to rate more positively the perceived usefulness of the product and the attitude towards the product as shown in the advertisement. This finding is meaningful in that it was concluded from an empirical study at a time when studies on advertisements of IoT products are lacking. The study is also expected to provide beneficial insights into effective execution of advertisements of new technologies and establishment of marketing strategies. Follow-up studies that take into account a wider range of variables representing sensory innovativeness in consumers are suggested.

The Moderate Effect of Market Maven to Intention of Word of Mouth on New Product (마켓메이븐이 신제품의 구전의도에 미치는 조절효과에 관한 연구)

  • Song, Yongtae
    • Journal of Digital Convergence
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    • v.14 no.10
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    • pp.241-252
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    • 2016
  • The purpose of this study is to explain the word-of-mouth communication that evolve differently from traditional marketing communications using existing mass media in an environment of the flooding of new products. In particular, people use digital devices as internet users and various communication is activated in blogs and communities. It is expanding that companies use market maven as a facilitator of communication. The role of Market maven due to the spread of the Internet seems to be more meaningful for marketing activities. Market maven is a look at how it should study moderate effect on word of mouth of new products. Empirical results show that perceived curiosity and perceived innovativeness of new product has a positive impact on the word of mouth of new product, and was confirmed in a moderate effect of market maven.

PROPENSITY TO PERCEIVE AND EFFECTIVENESS OF TYPOGRAPHY WITH HUMOR (타이포그래피 유머적 표현의 지각성향과 효용성 연구)

  • 진경인;김지현
    • Archives of design research
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    • v.12 no.3
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    • pp.17-26
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    • 1999
  • We use humorous expression in general dialogue. And this humor os especially good methods for expressing more creative and persuasive thoughts. If could not effective data for developing expression techniques, because most of the studies on humor focused on advertising, especially effectiveness for product purchase until now. So, we need the data objectively tested and we can use the data for persuasive, agreeable and effective communication. This study presents new expression methods with humor, classifies the expression type with humor and analyses the specific characters each type. It was as follows. first, which expression types are existing in typography with humor, and how to apply to typography. Second, how to change the propensity to perceive through the communication method and through types of humor Third, what is more effective between typogratphy with humor and typography without humor Miore study based on this must be followed in order to plan objective and agreeable design and improve communication effects.

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Automatic Color Transformation of Character Using Color Transformation Matrix in 2D Animation (2D 애니메이션에서 색 변환행렬을 이용한 캐릭터의 자동 색 변환)

  • Jung, Hyun-Sun;Moon, Yong-Ho;Kim, Jae-Ho
    • Journal of Korea Multimedia Society
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    • v.10 no.10
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    • pp.1240-1250
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    • 2007
  • We introduce technique for color transformation of characters between scenes in 2D animation. As colors are perceived differently owing to light source, so character colors like clothes, skin and so on are colored differently owing to atmosphere of each scene. This paper is made an attempt to solve mathematically color assignment of characters which has been worked by hand so far. We can find a matrix for color transformation of characters by appling principle of color stimulus to our algorithm. In scenes of existing 2D animation, basic colors and colors under light source of characters are used for the matrix. And matrixes are obtained for each scenes of 2D animation. If we are known basic colors of some characters, you can derive character colors under other light source environments using the matrix. Therefore, this paper describes automatic color transformation of characters between animation scenes.

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Formative Properties of 3D Animation based on the Theory of Gestalt -Centering of Korean film - (게슈탈트 시지각 이론에 의한 3D 애니메이션의 조형성 -한국 영화 <웰컴투 동막골>을 중심으로-)

  • Kim, Kyung-Eun;Yun, Young-Du
    • Proceedings of the Korea Contents Association Conference
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    • 2006.05a
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    • pp.279-284
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    • 2006
  • The field of film art to be wised expression as development of Media has grown. Recently, the concern and effort has built up in digital film by Computer Graphics(CG) one of SFX. In this paper, I certified the formative properties based on Gestalt theory and centering best show in 2005. As a result, I confirmed that to insert 3D animation in film can lead fantasy or virtual world unable to be felt in real world, with the intention of producer, and that it was applied to free space not to be restricted making a film of scenes. And I confirmed that the partial modeling animation as the Gestalt theory that gives totality to objects of perception and needs closure can play role of understanding the meaning of film.

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Effects of Earth's Atmosphere on Terrestrial Reference Frame : A Review (지구 대기가 지구 기준계에 미치는 영향 : 기존 모델 분석)

  • Na, Sung-Ho;Cho, Jungho
    • Geophysics and Geophysical Exploration
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    • v.18 no.3
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    • pp.133-142
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    • 2015
  • Displacement of the Earth's surface due to atmospheric loading has been recognized since a century years ago, and its accurate estimation is required in present day geodesy and surveying, particularly in space geodesy. Atmospheric load deformation in continental region can readily be calculated with the given atmospheric pressure field and the load Green's function, and, in near coastal area, approximate model is used for the calculation. The changes in the Earth's atmospheric circulation and the seasonal variation of atmospheric pressure on two hemispheres of the Earth are the each main causes of variation of the Earth's spin angular velocity and polar motion respectively. Wind and atmospheric pressure do the major role in other periodic and non-periodic perturbations of the positions in the Earth's reference frame and variations in the Earth's spin rotational state. In this reviewing study, the developments of related theories and models are summarized along with brief description of phenomena, and the geodetic perturbing effects of a hypothetical typhoon passing Korea are shown as an example. Finally related existing problems and further necessary studies are discussed in general.

An Analysis of Structural Model on the Learning Intention of the Participants in the Robot Programming (로봇프로그래밍 학습참여자의 학습의도 구조모형 분석)

  • Shin, Seung-Young;Kim, Mi-Ryang
    • The Journal of Korean Association of Computer Education
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    • v.14 no.2
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    • pp.61-73
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    • 2011
  • The analysis on learners made through the study focuses on the intention of the participants in the learning activities of the robot programming. Therefore, for the analysis of the learners' intention, which is tried in the study, TAM, the analysis tool used for understanding buying acts or buying intention of buyers in the business sector, is basically utilized, and the Flow theory is additionally applied, trying to know, through the quantum analysis methods, the factors to give influence on the intention for learners to take part in the robot programming lesson. For this, a quantum analysis was made by PLS analysis, a kind of structural equations. As the result of the analysis, it is confirmed that such factors as 'recognized utility' and 'recognized readiness' and 'Flow' give significant influence on the intention of learners' participation in the lesson. As the result of the synthetic analysis and in regard with the value of the programming lesson, it is found that the following factors give actual influence to the intention of learners: the group where learners belong or teaching-learning organizations together with creating social rapport, learning tasks given for learners, etc.

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A Study on Relationships Between Nutritional Status and Psychological Functionings of Elementary School Children in Seoul (영양상태와 인지 및 인성 기능과의 상관성에 관한 연구-국민학교 아동을 대상으로-)

  • 이기열
    • Journal of Nutrition and Health
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    • v.19 no.4
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    • pp.233-245
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    • 1986
  • The relationships between nutritional status and psychological functionings in elementart school children were studied using dietary survey, physical and biochemical examinations and psychological measures of both cognitive and personality traits. The results obtained are as follows: (1) Performance of Y school (higher economic class) children on the tests of cognitive functionings, was generally higher than that of B school(lower economic class) children. The means of all anthropornetric measurements were also higher in Y than B school children. (2) Nutrient intakes were found to be positvely correlated with the psychological funtionings of the children to the varing degrees depending on the variables tested. However, the correlations between the physical measures and psychological functionings were low. (3) Most nutrient variables showed positive correlations with body size. (4) The functionings of both cognitive and personality traits are of utmost importance reflecting the positive effects of balanced diet on behavior.

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The Industrial and Customer Characteristics Influencing on the CRM Effects (산업 및 고객 특성에 따른 CRM 효과 차이에 관한 연구)

  • Song, Joo-Jeop;Lee, Hoon-Young
    • Journal of Korea Society of Industrial Information Systems
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    • v.12 no.4
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    • pp.1-14
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    • 2007
  • Upon the intensive competition, companies try to hold their current customers by investing more money and efforts on CRM activities. They provide various benefits for their customer to keep them and increase their loyalty. However many companies want to know how effective their CRM activities are. In this paper, we investigate the effectiveness of companies' different CRM activities on customer perception of different benefits as well as their loyalty. For this we categorize the benefits that companies provide for their customer into four different types of customer benefits such as social customer benefits, psychological customer benefits, economic customer benefits and customization benefits. We examine the effects of different customer benefits and how different the customer benefits vary depending on the types of industries and even on the involvement level, relationship types, and customer's acceptance level of risks. We found that the CRM activities had, in general, a positive effect on customers' perception and loyalty. However, companies had better selectively concentrate their CRM activities on the most effective ones considering the involvement level, relationship types, and customer's acceptance level of risks along with the industry where they belong.

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