• Human Ecology Research
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• v.56 no.6
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• pp.507-525
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• 2018

This study examines the consumer empowerment index for Chinese elderly consumers, the impact of socio-demographic variables, exposure to mass media, and communication about consumption on consumer empowerment. The consumer empowerment index is composed of three factors: consumer knowledge, consumer attitude, and consumer skill. Data were collected from 301 Chinese elderly consumers aged 60 to 80 years old via a professional online survey firm. The findings of the analysis were described using frequency, t-test, ANOVA, and multiple regression analysis. The results are as follows. First, the average of consumer knowledge was 35.69 points out of 100, consumer skill was 65.71 points, and consumer attitude was 68.87 points. Second, socio-demographic variables indicated that education level, previous occupation, type of residence and communication about consumption impact consumer empowerment. Elderly consumers with higher education had higher consumer attitudes and better overall consumer empowerment than those with lower education. Consumers who were self-employed workers had higher consumer skills than those of technical or service workers. Elderly consumers who live alone had higher consumer skills than those who live in a nursing home. Third, according to communication about consumption, family communication is positively associated with consumer attitudes, skills and overall empowerment, while friend communication is positively associated with consumer attitudes and overall empowerment. The findings of this study are useful in developing guidelines that help the government make consumer education systems for the elderly who want to improve consumer empowerment levels evenly among these factors.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.13 no.1
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• pp.119-129
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• 2018

Companies' efforts to secure and sustain a competitive advantage in the market may also appear in the form of new product development. This has increased the importance of leveraging knowledge from other companies in a global competition that is accelerating with an accelerating product life cycle and the development of transportation and communications. In order to create valuable knowledge through the exchange and combination of knowledge, the absorptive capacity of the recipient of the knowledge should be considered as important, but also the knowledge protection tendency, which is characteristic of the knowledge transferor, should be considered. However, studies that considered these factors at the same time were very limited. This study examines the effect of suppliers 'absorptive capacity and buyer' s knowledge protection on new product development performance during the joint development of new products. In addition, we investigated the interaction effect between supplier's absorption capacity and buyer's knowledge protection tendency. For this purpose, data were collected for automobile industry, electronics industry and defense industry, where joint development of new products occurred frequently, and statistical verification was performed by regression analysis. The results showed that the absorptive capacity of the supplier was positively correlated with the performance of the new product development, and the buyer 's knowledge protection tendency had a negative relationship with the new product development performance. In addition, the absorptive capacity of the supplier and the buyer 's knowledge protection tendency have an interaction effect on the new product development result. These results suggest that suppliers' absorption capacity is an important factor in the joint development of new products, but suppliers with superior absorption capacity may have a negative impact on new product development performance if buyers have a negative attitude toward knowledge transfer.

• Review of KIISC
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• v.34 no.1
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• pp.21-25
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• 2024

최근 몇 년 동안 탈중앙화 금융(DeFi)은 블록체인 기술의 혁신적인 사용을 통해 금융 부문의 지형을 재정의할 획기적인 세력으로 부상했다. 본 연구는 DeFi의 제도화를 향한 패러다임 전환에 대한 포괄적인 기술적 분석을 제시하며, DeFi가 전통적인 금융 시스템을 혼란에 빠뜨리고 글로벌 경제 프레임워크를 재구성할 수 있는 잠재력을 강조한다. 본 연구에서 스마트 계약, 분산형 자율 조직(DAO) 및 합의 알고리즘을 포함한 DeFi 핵심 기술의 복잡성을 조사하고 이러한 요소가 어떻게 집합적으로 보다 개방적이고 투명하며 포용적인 금융 생태계를 조성하는지 탐구한다. 주요 고려 사항에는 규제 장애물, 보안 문제, 확장성 문제, 혁신과 소비자 보호 간의 균형이 포함된다. 금융 포괄성, 특히 은행 서비스를 받지 못하는 인구와 은행 서비스를 받지 못하는 인구에게 금융 서비스에 대한 접근을 제공하는 역량 측면에서 DeFi의 혁신적인 잠재력에 대해 논의하여 일드 파밍, 유동성 채굴, 분산형 대출 등 새로운 금융 상품 및 서비스를 도입하는 데 있어 DeFi의 역할을 평가하여 소비자와 기존 금융 기관 모두에 미치는 영향을 강조한다. DeFi의 기술 기반과 기관 금융 프레임워크 내에서 급성장하는 역할에 대한 자세한 조사를 제공함으로써 본 논문은 금융의 미래 궤적과 글로벌 경제 시스템의 진화하는 역학에 대한 귀중한 통찰력을 제공하는 것을 목표로 한다.

• Journal of Digital Convergence
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• v.20 no.4
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• pp.193-202
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• 2022

The purpose of this study is to propose an effective informatization policy by categorizing consumer groups according to the level of digital divide and identifying the characteristics of each type. For this end, a total of 402 data were collected through an online and on-site surveys targeting consumers with internet experience, and the data were analyzed using the SPSS 26.0 program. As a result of conducting a K-means cluster analysis based on access to, capability, and utilization of digital devices, four consumer groups were categorized: 'device lover', 'proficient user', 'general user', and 'digital alienated'. By consumer type, significant differences were found in demographic characteristics, social capital, perception of the future information society, attitude toward technology as innovativeness, discomfort and familiarity, which are the antecedent variables of the digital divide. Significant differences in digital device satisfaction and intention to use, which are outcome variables of the digital divide, were also confirmed by consumer type. This study is academically and practically valuable in that it proposes customized informatization policies for each consumer group according to the level of digitization.

• Information and Communications Magazine
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• v.27 no.4
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• pp.38-42
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• 2010

최근 지식경제부는 스마트그리드 구축을 통한 저탄소 녹색성장 기반 조성이라는 비전을 가지고, 국가단위 스마트그리드 구축을 위한 지능형 전력망, 소비자, 수송, 신재생, 서비스 등 5대 분야에 대한 로드맵을 포함하는 스마트그리드 국가로드맵을 확정했다. 이러한 스마트그리드의 국가적 비전을 공유하고 스마트그리드의 성공적 구축 및 정착을 위해 통신 사업자로서 KT에서는 기 보유된 통신인프라와 핵심 ICT 기술 역량을 활용하여 KT 스마트그리드 사업을 준비하고 있다. 본 고에서는 스마트그리드와 홈네트워크 동향을 살펴보고 KT의 스마트그리드 홈 서비스에 대해 소개하고자 한다.

• KOREAN POULTRY JOURNAL
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• v.44 no.10
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• pp.88-89
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• 2012

지난 8월 축산물위해요소중점관리기준원장(이하 기준원)에 조규담 전 농산물품질관리원장이 선임되었다. 기준원은 "Farm to the table"을 기치로 소비자들에게 안전한 축산물을 전달하기 위해 사료공장을 시작으로 공장에 이르기까지 HACCP를 적용시키며 국내 축산물 위생 및 안전수준 향상시켜 축산업의 위상을 높여 왔다. 본고는 34년 공직생활을 통해 쌓아온 경험과 역량, 신념을 바탕으로 기준원을 최고의 기관으로 만들기 위해 힘쓰고 있는 조규담 신임 원장을 만나 향후 계획을 들어보았다.

• Asia Marketing Journal
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• v.4 no.3
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• pp.55-74
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• 2002

전세계적으로 햄버거를 중심으로 하는 패스트푸드 산업에서 맥도날드가 모든 시장에서 1위를 차지하고 있으나, 유독 한국의 롯데리아와 필리핀의 졸리비(Jolibee)에만 뒤져 각각 그 시장에서 2위를 차지하고 있다. 본 연구에서는 이러한 롯데리아의 마케팅 역량을 형성하는 요인을 분석한 결과, 각 시기별로 빠론 의사결정, 핵심상권 유통망 구축, 조직과 고객관리, 경쟁사 대비 차별화, 고객만족등의 마케팅 노력이 핵심적인 역할을 했음을 알 수 있었다. 또한 각 브랜드 성장단계별로 미국문화의 소개 브랜드로, 한국적이며 차별적인 메뉴와 맛, 그리고 가격으로 소비자들에서 성공적으로 포지셔닝한 결과로 나타났다.

• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.9 no.1
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• pp.845-858
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• 2019

The most serious problem company facing in today's business environment is the failure of new product development outcomes. Statistically, almost half of the new products released each year failed. Despite the innovative technological advances, consumers' expectation level become much higher and global competition is intensifying. In addition, the new product life cycle is becoming shorter and shorter. It is difficult for a company to survive without developing long-lived products. The most important issue in a company's success and failure is the successful development and introduction of new products. Previous research has presented many determinants to achieve a successful new product development. This study focuses on dynamic competence as an important determinant, and identifies the constituting elements. Enterprises need to acquire, absorb, integrate and reconfigure their resources to survive and develop continuously. It is necessary to hold a dynamic ability switching resource bases in order to adapt to changing environments. The results of this study are as follows: First, the effect of learning, reconfiguration, and alliance capabilities on the new product development of small and medium-sized manufacturing enterprises seems to be positive. Second, the integrative and reconfiguration capabilities positively affect a new product development under high environmental turbulence.

• Journal of Korean Home Economics Education Association
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• v.33 no.4
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• pp.1-13
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• 2021

The purpose of this study is to identify trends and potential themes of research on consumption of children and adolescents for 20 years by analyzing keywords. The keywords of 869 studies on consumption of children and adolescents published in journals listed in Korean Citation Index were analyzed using text mining techniques. The most frequent keywords were found in the order of youth, youth consumers, consumer education, conspicuous consumption, consumption behavior, and character. As a result of analyzing the frequency of keywords by dividing into five-year periods, it was confirmed that the frequency of consumer education was significantly higher betwn 2006 and 2010. Research on ethical consumption has been active since 2011, and research has been conducted on various topics instead of without a prominent keyword during the most recent 5-year period. Looking at the keywords based on the TF-IDF, the keywords related to the environment and the Internet were the main keywords between 2001 and 2005. From 2006 to 2010, the TF-IDF values of media use, advertisement education, and Internet items were high. From 2011 to 2015, fair trade, green growth, green consumption, North Korean defector youths, social media, and from 2016 to 2020, text mining, sustainable development education, maker education, and the 2015 revised curriculum appeared as important themes. As a result of topic modeling, eight topics were derived: consumer education, mass media/peer culture, rational consumption, Hallyu/cultural industry, consumer competency, economic education, teaching and learning method, and eco-friendly/ethical consumption. As a result of network analysis, it was found that conspicuous consumption and consumer education are important topics in consumption research of children and adolescents.

• Journal of Korean Home Economics Education Association
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• v.33 no.3
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• pp.85-105
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• 2021

The purpose of this study is to develop and implement cooperative consumption education programs using design thinking in middle school home economics education classes to understand the impact on students' cooperative problem solving competency. Accordingly, a cooperative consumption education program based on design thinking was developed according to the ADDIE model, and the evaluation was conducted on a total of 25 students. The results of the study were as follows. First, based on prior research, we developed a consumption education program based on D. school's design thinking process under the theme of 'Creating a Shared School' for the practice of cooperative consumption. As a result of expert validity verification of the teaching/learning course plan and workbook for the eight sessions, the average question was 4.72 (out of 5 points) and the average CVI was 0.93, indicating that the content validity and field suitability were excellent. Second, to summarize the results achieved from the implementation of the cooperative consumption education program, the pre-/post-test using the revised and supplemented cooperative problem-solving competency tool, and the open-ended survey, It was confirmed that the developed program had a significant effect on improving not only the students' knowledge and perceived necessity for cooperative consumption along with the awareness of practice, but also the cooperative problem-solving competency. As a follow-up study, we propose to expand the research to a wider audience, and to further conduct research and develop programs applied with design thinking in home economics curriculum and in consumer competency development. This study confirmed that cooperative consumption education programs using design thinking are effective in improving youth's cooperative problem-solving competency and is meaningful in that they developed consumption education programs under the theme of 'cooperative consumption' in response to changing consumer education needs.