• Title/Summary/Keyword: 소규모 점포

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Conditions Conducting Continuous Business of Women and Men Manager Owned Small Apparel Stores (소규모 의류 소매점포 남녀경영자의 지속적인 사업영위조건)

  • Hwang, Yeon-Soon;Park, Jong-Hee;Jung, Ji-Yoon
    • Fashion & Textile Research Journal
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    • v.9 no.5
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    • pp.507-515
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    • 2007
  • The purpose of this study was to investigate conditions conducting continuous business of men and women manager owned small apparel stores, and to compare differences on demographical characteristics of the managers, and then to reveal what conditions were important to make a profit in future by gender. Data were collected from 150 (71 from men and 79 from women) managers owned small apparel stores in Busan. The results showed as follows; Conditions conducting continuous business of women and men manager were five factors such as manger's commitment, grasping capability of the trend, employee, planning and capability on financial control. There were significant differences in the perception of gender, education, managerial period, non employment/employment and non experience/experience between women and men manager on the conditions. Also, in this study we revealed that men importantly perceived planning factor and women grasping capability of the trend to make a profit in future.

The Effects of Purchasing Situations and Affective Factors on Impulsive Buying Behavior in Boutiques (의복충동구매행동에 대한 점포내구매상황과 감정적 요인의 영향 -소규모 디자이너 부띠끄를 증심으로-)

  • 박은주;정영옥
    • Journal of the Korean Society of Clothing and Textiles
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    • v.26 no.3_4
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    • pp.379-389
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    • 2002
  • The purposes of this study were 1) to examine the conceptual structure of purchasing situations and affective states, 2) and to fine out the relationships among impulsive buying behavior, purchasing situations, and affective states in boutiques. The questionnaire was completed by 345 boutiques customers in Busan. Demographics showed that the customers were higher educated and had higher incomes than the average consumer in Busan. Data were analysed by factor analysis, and t-test. First, the purchasing situation perceived by boutiques customers consisted of five factors; Crowding, Atmosphere/service, Exhausting/salesman's attire, Display, and Price. The affective states related to the impulsive buying behavior in boutiques composed of three factors; Pleasant, Unpleasant, and Insecure. Second, the impulsive buyer perceived Exhausting/salesman's attire and the pleasant affection in stores higher than the unimpulsive buyer, and the unimpulsive buyer made higher scores than the impulsive buyer in the situation of C개wding, Atmophere/service, and the Unpleasant affection at boutiques. The results showed that impulsive buyer was influenced by purchasing situations and affective states in stores. They provided informations about impulsive buying useful to consumer behavior researchers and retailers related to boutiques.

Changes of the Trade Areas of Commercial Centers in Chongju City and Revitalization of Traditional Markets (청주시 상권면모와 재래시장 활성화 방안)

  • 김진덕
    • Journal of the Economic Geographical Society of Korea
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    • v.3 no.1
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    • pp.21-34
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    • 2000
  • Trade areas of the commercial centers in Chongiu City are rapidly changing as the urban spacial structure is transformed, consumer behaviors are changed and large shopping stores are located in the area. The City's CBD has been in the Sung-an-gil district. The trade areas of the CBD have expanded along the major roads in the directions of north, south and west from the Sang-dang park. Especially, two newly formed secondary commercial centers are noticeable: one is the center around the express bus terminal in Gagyong-dong, and the other is formed in the Yongam, Bunpyong and Sannam district. As such changes are intensified, small retailers in the traditional markets that are mainly concentrated in the Yukgerri market place have faced hardship in business and management. The commercial hardship has been hastened up by openings of large discount stores and expanding tendency of internet shopping businesses. Acknowledging the changes in the business environment of traditional markets, this paper attempts to suggest policies to gentrificate the declining market areas in the CBD. The suggested polices are differentiated according to the types of traditional markets, stores. and merchants. And also suggestion is provided regarding amendments of the City's codes.

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Mobile Point-of-Sales System (모바일 판매 시점 관리 시스템)

  • Kwon, O-Byoung;Shin, Hyun-Cheul
    • Convergence Security Journal
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    • v.7 no.3
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    • pp.87-93
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    • 2007
  • We propose a mobile point-of-sale system, which consists of only mobile information terminals and personal computers. The proposed system provides most of functionalities related with resource planning, adminstration and management, provided by medium-scale or large-scale POS systems, with additional functionalities, such as automatic information gathering and management through mobile interconnection, while eliminating the necessity of additional special-purpose devices, such as bar-code systems. The proposed system transmits order information through wireless and wired communication lines, thus allowing real-time sharing of order information among diverse information devices, such as mobile order receiving terminals, main server within stores, monitors and printers located in production lines. Also, the system is able to transfer such detail information produced within stores in real-time to the enterprise-level accounting, sales, logistics, personnel management system, which facilitate enterprise-wide management and administrative decision-making. No additional programs are required for mobile terminals. Order information received by such terminals are entered into databases through web server of main server and that information is again transferred to main server and production line printers. The proposed system can handle all the point-of-sale information and can provide almost of the POS functionalities by simply utilizing wireless internet, personal computers, and mobile terminals without installing specific-purpose peripheral devices. The proposed system can be widely applied to the small-scale stores and will contribute in reducing construction and maintenance cost required for point-of-sale management.

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A Study on the Competition Strategy for Private Super Market against Super Super Market (슈퍼슈퍼마켓(SSM)에 대한 개인 슈퍼마켓의 경쟁전략에 관한 연구)

  • Yoo, Seung-Woo;Lee, Sang-Youn
    • The Journal of Industrial Distribution & Business
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    • v.2 no.2
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    • pp.39-45
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    • 2011
  • The Korean distribution industry is gearing up for an endless competition. Greeting low growth era, less competitive parties will be challanged seriously for their survival. But for large discount stores, they have shown steady annual growth for years. However, because of the saturation for numbers of stores, the difficulty of gaining new sites, and the changes in the consumer's consumption behavior caused by the recession, now they are seeking for a new customers-based business formats. Accordingly, a large corporate comopanies made supermarkets which are belonged to affiliated companies of large corporate comopanies. They based on the strong buying power, focused on SSM(Super Super Market) ave been aggressively develop nationwide multi-stores. The point is that these stores are threatening at small and medium-sized, community-based private supermarkets. Private supermarkets and retailers, who are using existing old operation systems and their dilapidated facilities, are losing a competitive edge in business. Recent the social effects of large series of corporate supermarkets for traditional markets has been very controversial, and commercial media, academia, and industry associated with it have been held many seminars and public hearings. This may slow down the speed in accordance with the regulations, but will not be the crucial alternative. The reason for this recent surge of enterprise-class SSM up, one of the reasons is a stagnation in their offline discount mart, so they are finding new growth areas. Already in the form of large supermarkets across the country got most of the geographical centre point and is saturated with stages. Targeting small businesses that do not cover discount Mart, in order to expand business in the form of SSM is urgent. By contrast, private supermarkets are going to lose their competitiveness. The vulnerability of individual supermarkets, one of the vulnerabilities is price which economies of scale can not be realized so they are purchasing a small amount of products and difficult to get a quantity discount. The lack of organization and collaboration, and education which is not practical, caused the absencer of service-oriented situations. As a first solution, making specialty shops which are handling agricultures, fruits and vegetables and manufactured goods is recommended. Second, private supermarkets franchisees join the organization for the organization and collaboration is recomaned. It can be meet the scale of economy and can be formed a alternative business formats to a government. Third, the education is needed as a good service will get consumer's awareness. In addition, a psychological stores operating is also one way to stimulate consumer sentiment as SSM can't operate. Japan already has a better conditions of their lives through small chain expression. This study includes the vulnerabilities of private supermarkets, and suggests a competitiveness reinforcement strategies.

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Status and Characteristics of the Newly Established Cooperatives in Agricultural Sector (농업분야 신생 협동조합의 현황과 유형별 특징)

  • Choi, Kyung Sik;Nam, Gi Pou;Hwang, Dae Yong
    • Journal of Agricultural Extension & Community Development
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    • v.21 no.4
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    • pp.967-1006
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    • 2014
  • This study attempted to provide policy recommendations in promoting new cooperatives established in agriculture based on the 2012 Cooperative Act. A questionnaire survey was conducted with 195 newly established cooperatives as the policy target of this study. The new cooperatives were classified as three kinds namely as 'Business' Cooperatives', 'Consumers' Cooperatives', 'Social Cooperatives' based on their member attributes and objectives. Interesting to note that, all of these new cooperatives born by the new Act has taken the marketing business as their main stream business. Among the three types, 'Business Cooperatives' are ranked the highest amount of capital shares per person in average, having about 30 members in size. In categorization, 'Business Cooperatives' include farmer cooperatives as majority and employee cooperatives. They are usually involved in both production and marketing and even in processing activities, and have tried to secure their business performance by e-commerce and stable business contracts. Their diverse activities are highly associated with their local community. Consumers' Cooperatives include consumer cooperatives and stakeholder cooperatives in achieving welfare of members. This type has lower share in capital but has over 30 members in a cooperative, taking marketing (distribution) business as main and often take advantage of their social network and physical store. Regional relationships are less than producer cooperatives. 'Social Cooperatives' are established by public interest and have around 10 members and lowest per capital. their business and community activity is similar to the consumer cooperatives. This study recommends the needs of designing suitable business models by these three types of cooperatives in the future, while appropriating their membership size for their tangible business operations. The government policy direction should aim to develop their new business opportunities and its management stabilization, especially in conjunction with the existing agricultural cooperatives (Nonghyup). It must be rather than to provide simply policy supports for establishment. An in-depth study is recommended in this regard.

Research about a successful adopting for the CRM in the companies (기업에서의 성공적인 CRM 정착에 대한 연구)

  • Kim, Gipyoung
    • The Journal of Industrial Distribution & Business
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    • v.2 no.1
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    • pp.5-15
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    • 2011
  • Prior to the introduction of the CRM, we need to analyze the characteristics and the situations of the company, and should establish a clear vision of the CRM. And each company should identify elements and technologies for introducing the most suitable CRM for them, and optimize them, with long-term perspective. In addition, it requires the implementation strategy which integrates the existing company's routine marketing activities with the concept of the CRM. According to the implementation strategy, the company should improve the business process which is the most effective in investment step by step, and the information system strategy, which develops system investment gradually, should harmonize with it. First, we recognized that raising the company value is important by maximizing customer lifetime value (LTV) by understanding customer needs, and achieving the company's goal through customer satisfaction. Second, we understood that adopting the CRM should be accompanied by changes in the structure, business process and customer contact channels, and it can be successfully integrated with business when it gets proper understandings and attentions of the management. Third, the reality is that there are few cases of successful implementation of domestic companies, and some companies that successfully implement the system mean nothing but implement the solution for developing the CRM. Therefore, it needs to be observed for the long haul, and it seems that we need to approach more systematically to implementation cases for each industry about implementation of the CRM. Fourth, the CRM is no longer the preserve of major companies, and it is the time that medium and small sized enterprises also need it. Taking lesson from Switzerland's small size store merchants who successfully adopt right size of the CRM for their business, for domestic medium and small sized enterprises, the necessity to develop business through developing the CRM models which fit their situations and maintaining relationships with customers has been grown. Fifth, for adopting the CRM business processes, changing or converting the CRM system to the model which fits the company's situation is important rather than applying the advanced company's CRM system model. In other words, the CRM solution which can maximize their own strength by developing the CRM program that makes the most of features and characteristics of the company should be adopted.

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A Study on the Cause Analysis and Countermeasures of the Traditional Market for Fires in the TRIZ Method (TRIZ 기법에 의한 재래시장 화재의 원인분석과 대책에 관한 연구)

  • Seo, Yong-Goo;Min, Se-Hong
    • Fire Science and Engineering
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    • v.31 no.4
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    • pp.95-102
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    • 2017
  • The fires in the traditional markets often occur recently with the most of them expanded into great fires so that the damage is very serious. The status of traditional markets handling the distribution for ordinary people is greatly shrunk with the aggressive marketing of the local large companies and the foreign large distribution companies after the overall opening of the local distribution market. Most of the traditional markets have the history and tradition from decades to centuries and have grown steadily with the joys and sorrows of ordinary people and the development of the local economy. The fire developing to the large fire has the characteristics of the problem that the fire possibility is high since all products can be flammable due to the deterioration of facilities, the arbitrary modification of equipment, and the crowding of the goods for sale. Furthermore, most of the stores are petty with their small sizes so that the passage is narrow affecting the passage of pedestrians. Accordingly, the traditional markets are vulnerable to fire due to the initial unplanned structural problem so that the large scale fire damage occurs. The study is concerned with systematically classifying and analyzing the result by applying the TRIZ tool to the fire risk factors to extract the fundamental problem with the fire of the traditional market and make the active response. The study was done for preventing the fire on the basis of it and the expansion to the large fire in case of fire to prepare the specific measure to minimize the fire damage. On the basis of the fire expansion risk factor of the derived traditional market, the study presented the passive measures such as the improvement of the fire resisting capacity, the fire safety island, etc. and the active and institutional measures such as the obligation of the fire breaking news facilities, the application of the extra-high pressure pump system, the divided use of the electric line, etc.

Aesthetic Experience of Streetscape in Syarosu-gil as Urban Commercial Alleyway (도심 골목상권으로서 샤로수길 가로 경관의 미적 경험)

  • Lim, Hansol;Pae, Jeong-Hann
    • Journal of the Korean Institute of Landscape Architecture
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    • v.49 no.5
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    • pp.125-137
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    • 2021
  • How can we explain the phenomenon of small, old alleyways in the city becoming rising commercial places attracting people from an aesthetic perspective? This research discusses distinctive aesthetic experiences of urban commercial alleyways, which are located on inner roads and consist of small-scale stores and explore the specific aspects of Sharosu-gil, located in Gwanak-gu, Seoul. The aesthetic experience of urban commercial alleyways is generated by the contrast with the refined urban fabric along main roads in terms of space, the gap between the old and the new, and the antagonism between the known and the less known. The approach to Sharosu-gil consists of the high-rise buildings along the main road built in the 2000s, then encountering low-rise buildings on inside roads built from the late 1970s to the present. Therefore, it is judged that the site has sufficient conditions to generate the aesthetic experience as an urban commercial alleyway. As a result of analyzing the street improvement projects, first, the official announcement of the name 'Sharosu-gil' was interpreted as an escape from the place specificity and garnered the acquisition of the characteristics of an alternative. Secondly, the improvement project for old-established signboards was interpreted as harmony between the new and the old and the loss of temporality. Thirdly, in the pedestrian priority road project, the pavement was interpreted as a reinforcement of the identity as an alleyway and the visualization of the area. Since the reality of urban commercial alleyways depends on the user's visiting, it is necessary to interpret alleyways from the perspective of the senses and aesthetics, not just from social phenomena or capital logic perspective. The study will cast implications for relevant schemes and data-driven research.