• Information Systems Review
• /
• v.21 no.4
• /
• pp.175-195
• /
• 2019

This study conducted both big data and netnography analysis to analyze consumer needs and behaviors of online consumer community. Big data analysis is easy to identify correlations, but causality is difficult to identify. To overcome this limitation, we used netnography analysis together. The netnography methodology is excellent for context grasping. However, there is a limit in that it is time and costly to analyze a large amount of data accumulated for a long time. Therefore, in this study, we searched for patterns of overall data through big data analysis and discovered outliers that require netnography analysis, and then performed netnography analysis only before and after outliers. As a result of analysis, the cause of the phenomenon shown through big data analysis could be explained through netnography analysis. In addition, it was able to identify the internal structural changes of the community, which are not easily revealed by big data analysis. Therefore, this study was able to effectively explain much of online consumer behavior that was difficult to understand as well as contextual semantics from the unstructured data missed by big data. The big data-netnography integrated model proposed in this study can be used as a good tool to discover new consumer needs in the online environment.

• The Journal of Bigdata
• /
• v.4 no.2
• /
• pp.73-83
• /
• 2019

Since the emergence of the fourth industrial revolution, data analysis is being conducted in various fields. Distributed data processing has already become essential for the fast processing of large amounts of data. However, in the defense sector, simulation used cannot fully utilize the unstructured data which are prevailing at real environments. In this study, we propose a distributed data processing platform that can be applied to battalion level simulation models to provide visualized data for command decisions during training. 500,000 data points of strategic game were analyzed. Considering the winning factors in the data, variance processing was conducted to analyze the data for the top 10% teams. With the increase in the number of nodes, the model becomes scalable.

• Journal of Korean Society of Archives and Records Management
• /
• v.21 no.4
• /
• pp.1-18
• /
• 2021

Today, record management has become more important in management as records generated from administrative work and data production have increased significantly, and the development of information and communication technology, the working environment, and the size and various functions of the government have expanded. It is explained as an example in connection with the concept of public records with the characteristics of big data and big data characteristics. Social, Technological, Economical, Environmental and Political (STEEP) analysis was conducted to examine such areas according to the big data generation environment. The appropriateness and necessity of applying big data technology in the field of public record management were identified, and the top priority applicable framework for public record management work was schematized, and business implications were presented. First, a new organization, additional research, and attempts are needed to apply big data analysis technology to public record management procedures and standards and to record management experts. Second, it is necessary to train record management specialists with "big data analysis qualifications" related to integrated thinking so that unstructured and hidden patterns can be found in a large amount of data. Third, after self-learning by combining big data technology and artificial intelligence in the field of public records, the context should be analyzed, and the social phenomena and environment of public institutions should be analyzed and predicted.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
• /
• 2016.05a
• /
• pp.129-130
• /
• 2016

빅 데이터 분석은 기존 데이터베이스 관리 도구로부터 데이터를 수집, 저장, 관리, 분석할 수 있는 역량을 말한다. 대부분의 빅 데이터 분석 기술 방법들은 기존 통계학과 전산학에서 사용되던 데이터 마이닝, 기계 학습, 자연 언어 처리, 패턴 인식 등이 해당된다. 최근 스마트 기기의 발달과 정보통신기술의 발전은 트위터, 페이스북, 인스타그램 등의 소셜 네트워크상에서 유통되는 정보량이 폭발적 증가하고 있다. 이러한 변화는 데이터화가 가속화되고 있는 현대사회에서 데이터의 가치는 점점 높아질 것으로 예상되며, 데이터로부터 가치 있는 정보와 통찰력을 효과적으로 이끌어내는 기업이 경쟁력 확보를 위한 핵심가치가 되었다. 본 연구에서는 다음 커뮤니케이션의 빅 데이터 분석도구인 소셜 매트릭스를 활용하여 키워드 분석을 통해 스마트폰 플랫폼 키워드 의미를 분석하고자 한다.

• The Journal of Bigdata
• /
• v.2 no.1
• /
• pp.71-75
• /
• 2017

The topic of big data has gained attention from the industry and the academics, because of the revitalization of social network services. The purpose of this study is to analyze the application cases of big data according to the categories of U-City services. The result from this study is that inside and unstructured information is more applied than outside and structured information in order to generate big data.

• Journal of Korea Entertainment Industry Association
• /
• v.14 no.4
• /
• pp.145-153
• /
• 2020

In the rapidly changing era of the fourth industry, big data is being used in various fields. In recent years, the use of big data has been rapidly applied to overall cultural and artistic contents, and among them, the use of big data is essential as a film genre with a lot of capital. This research method is analyzed as the film , which won the Palme d'Or Prize of the 72nd Cannes Film Festival in 2019 and the works and directors' award at the Academy Awards. The analyzed value predicts the film's performance through opinion mining, which gives the value of the change and sensitivity of each data cycle, and extracts the utilization index and topic keywords of SNS such as Facebook and Twitter to reflect the audience's interest. Identify the factors. As such, if model performance and model development can be predicted through model analysis of film performance using big data, the efficiency of the film production process will be maximized while the risk of production cost and the risk of film failure will be minimized.

• The Journal of Bigdata
• /
• v.5 no.2
• /
• pp.171-186
• /
• 2020

The proportion of micro-enterprises and self-employed in Korea is excessively high compared to that of major developed countries, and frequent start-ups and business closures are repeated, causing enormous damage to the national economy. In order to solve this problem, various studies are underway for micro-enterprises, and the government provides commercial district information analysis services using big data for micro-enterprises. Among the commercial district information analysis services, the commercial district information analysis of our village store operated by the Seoul Metropolitan Government is continuously improving its service to provide the big data analysis service related to micro-enterprises. Since the service was built by integrating big data provided by various organizations, however, there are limitations in data reliability, data analysis, and service composition. In order to overcome these limitations, this paper proposes a location-based survey system that can be analyzed in conjunction with big data-based commercial district services. The proposed questionnaire survey system established the basis for expending the big data commercial district analysis service by linking the survey information and commercial district information.

• Advanced Industrial SCIence
• /
• v.2 no.1
• /
• pp.15-20
• /
• 2023

The purpose of this study is to analyze the changes and importance of welfare policies in Chungcheong Province using big data analysis technology in the era of the Fourth Industrial Revolution, and to propose stable welfare policies for all generations, including the socially underprivileged. Chungcheong-do policy-related big data is coded in Python, and stable government policies are proposed based on the results of visualization analysis. As a result of the study, the keywords of Chungcheong-do government policy were confirmed in the order of region, society, government and support, education, and women, and welfare policy should be strengthened with a focus on improving local health policy and social welfare. For future research direction, it will be necessary to compare overseas cases and make policy proposals on the stable impact of national welfare policies.

• The Journal of Bigdata
• /
• v.1 no.1
• /
• pp.53-60
• /
• 2016

Data of central government and local government was collected automatically from the public data portal. And we did the multidimensional analysis based on various perspective like file format and present condition of public data. To complete this work, we constructed Data Warehouse based on the other countries' evaluation index case. Finally, the result from service level evaluation by using multidimensional analysis was used to display each area, establishment, fields.

• The Journal of Korean Association of Computer Education
• /
• v.22 no.3
• /
• pp.135-146
• /
• 2019

Big data analysis is actively used for collecting and analyzing direct information on related topics in each field of society. Applying big data analysis technology in education field is increasingly interested in Korea, because applying this technology helps to identify the effectiveness of education methods and policies and applying them for policy formulation. In this paper, we propose our approach of utilizing big data analysis technology in education field. We focus on free semester program, one of the current core education policies, and we analyze the main points of interests and differences in the free semester through analysis and visualization of texts that are written on the operation reports prepared by each school. We compare regional differences in key characteristics and interests based on the free semester operation reports from middle schools particularly at Seoul and Gangwon-do regions. In conclusion, applying and utilizing big data analysis technology according to the needs and requirements of education field is a great significance.