• Proceedings of the Korea Contents Association Conference
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• 2018.05a
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• pp.167-168
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• 2018

The importance of business problem-solving creativity (BPSC) becomes crucial much more as competitive situations go on in the market. However, how to assess the BPSC remains an unsolved research issue yet in the literature. In this sense, this study proposes an exploratory analysis of the BPSC from the view of neuro-science experiments called fNIRS. The fNIRS represents a functional near-infrared spectroscopy, a new type of neuro-science research paradigm. This study proposes an exploratory level of how to conduct the fNIRS-based experiments to analyze the BPSC.

• Information Systems Review
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• v.22 no.3
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• pp.1-14
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• 2020

This study aims to contribute to the existing literature in creativity from the viewpoint of neuro-physiological analysis. Further, we looked at emotional influences on creativity within a business problem-solving context that implemented the use of a cognitive map in exploring creativity. For this purpose, we measured brain cortical activity as people solved a business strategy problem to explore the neural mechanisms of "insight problems" that are influenced by distinct emotions. Through an Electroencephalography (EEG) analysis of 34 qualified participants, we investigated the relationship between emotions and business problem-solving creativity (BPSC). Insightful results were derived such that participants primed in a negative condition evoked higher temporal alpha band activity compared to those primed in the positive condition. Meanwhile, there were no significant differences between two priming conditions on the other band activities. Therefore, this study sheds a very positive light on the scholarly value of conducting rigorous studies about the relationship between emotional states and BPSC status.

• 한국디지털정책학회:학술대회논문집
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• 2006.12a
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• pp.177-184
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• 2006

지적 창의경영은 지식의 공유와 생성으로 나눌 수 있는 데, 지식 생성 분야에서 창의성 연구에서 나온 창의적 문제해결 방법론이다. 이 글에서는 공학 분야에 주로 사용되는 TRIZ 이론을 비공학 분야와 비즈니스 분야, 지적 창조경영의 지식 생성 분야에서 응용사례와 활용 가능성을 기술하였다. TRIZ는 공학분야의 전세계 특허와 기술혁신 사례들을 분석하여 개발하였으나, 이 창의적 문제해결 이론은 러시아 공산주의 사회라는 특수한 상황에서 개발되어서 경영과 비즈니스를 다루고 연구하는 일에는 많은 어려움이 있었다. 그러나 러시아가 개방되면서 최근 TRIZ의 다양하고 강력한 기법들을 비공학 분야와 선진기업 경영이나 비즈니스에 접목시켜 연구되고 있다. TRIZ연구는 변화와 경쟁이 기본이라고 여겨지는 비지니스 활동에서 강력한 문제 해결능력과 아이디어를 가지도록 도와주고 있다. 이 글에서 비즈니스에서 성공과 실패라는 모순을 일으키는 문제를 고전적인 TRIZ의 모순 해소 매트릭스와 비슷한 비즈니스 매트릭스를 이용해서 해결되는 선진 기업의 창조적 경영 응용 사례를 살펴 보고 향후 활용 가능성을 연구하였다.

• Journal of Digital Convergence
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• v.18 no.10
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• pp.137-146
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• 2020

The purpose of this study is to confirm the moderating effect of the 'IRrelevance Processing'(IRP) on the relationship between decision maker's openness and business problem solving creativity (BPSC). In order to confirm the psychological mechanism of BPSC and openness, we developed the irrelevance processing. In particular, the creativity in this study is different from the general creativity studied in psychology. BPSC is a study with practical value applied in the management environment. The results showed that openness of the decision maker was correlated with the BPSC, and that the irrelevance processing was a psychological mechanism to moderating effects relationship between openness of decision makers and BPSC. This paper proved the correlation between the propensity of decision makers and BPSC, and contributed to the study of corporate creativity by identifying the psychological mechanisms.

• Journal of the Korea Society of Computer and Information
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• v.27 no.8
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• pp.1-7
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• 2022

With the development of artificial intelligence, efforts to incorporate neuroscience mining with AI have increased. Neuroscience mining, also known as NSM, expands on this concept by combining computational neuroscience and business analytics. Using fNIRS (functional near-infrared spectroscopy)-based experiment dataset, we have investigated the potential of NSM in the context of the BPSC (business problem-solving creativity) prediction. Although BPSC is regarded as an essential business differentiator and a difficult cognitive resource to imitate, measuring it is a challenging task. In the context of NSM, appropriate methods for assessing and predicting BPSC are still in their infancy. In this sense, we propose a novel NSM method that systematically combines CNN, BiLSTM, and attention network for the sake of enhancing the BPSC prediction performance significantly. We utilized a dataset containing over 150 thousand fNIRS-measured data points to evaluate the validity of our proposed NSM method. Empirical evidence demonstrates that the proposed NSM method reveals the most robust performance when compared to benchmarking methods.

• Journal of the Korea Institute of Building Construction
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• v.16 no.4
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• pp.367-379
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• 2016

Although the importance of creative thinking is rapidly increasing in the new century, the generation of creative ideas and its application in the construction industry have been considered relatively difficult. Thus there have been a few studies on the subject that how to apply creative thinking tools with empirical evidence in the construction industry. Value engineering(VE) has been widely applied in the design phase of construction projects due to the government regulation, Brainstorming has been the most prevalent idea generation techniques in the VE activities during the past several decades. Contrary to popular belief, the performance of brainstorming is not so good. It is known as the brainstorming myth. This paper proposes the business creativity codes(BCC) as an alternative idea generation tool in the design phase VE of construction projects. In order to examine the effectiveness of the BCC, 50 successful field cases awarded in the design VE competition of government agency are used. The result shows that the BCC can be used as an effective idea generation tool in the design phase VE construction projects.

• Journal of Digital Convergence
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• v.15 no.10
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• pp.429-436
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• 2017

A design thinking-based collaborative workshop in which various stakeholders in the milk processing industry circulation ecosystem participated shows a new problem innovation paradigm that encourages the spread of practical prototyping culture. in the expression of empathy and collective intelligence among members on facing issues, the conversion of collaboration and communication methods, the business handling of the organization based on the design work method as 'creativity mechanism'. In this workshop, which was promoted in three stages of 'approach to problems', 're-definition of problems', and 'experience-based future vision design', participants themselves redefine real problems in terms of the accuracy of feed orders between feed suppliers and livestock farmers, ordering of feeds on time, cost reduction of feed supply and present new alternatives and expanded business areas. The results suggested in this workshop suggest the usefulness of design thinking in business innovation in that they presented how to approach the problem and a creative thinking system to find its solution to direct and indirect stakeholders of the industry as well as the improvement of supply and demand rate of livestock feed and quality.

• Journal of Engineering Education Research
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• v.13 no.6
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• pp.180-187
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• 2010

Design and management of information and industrial engineering (DMIIE) is a project-oriented junior/senior class that integrates the methodologies of industrial and information engineering in order to solve real-world problems. It examines social issues, engineering approaches to solve the problems and business models that can generate sustainable value for society. This course help students use their engineering knowledge to assess and solve the problems faced by local community. By conducting real-world projects, students get an opportunity to refine their oral and written communication skills. In this paper, the experience of DMIIE course is presented. The effects of the community-based learning for a senior design course are discussed. The possibility of using this blended type of design course to meet the ABEEK outcomes is also stated.

• Information Systems Review
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• v.18 no.3
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• pp.137-153
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• 2016

Organizations depend on smart working environments, such as mobile networks. This development motivates companies to focus on information security. Information leakage negatively affects companies. To address this issue, management and information security researchers focus on compliance of employees with information security policies. Countermeasures in information security are known antecedents of intention to comply information security policies. Despite the importance of this topic, research on the antecedents of information security countermeasures is scarce. The present study proposes information security intelligence as an antecedent of information security countermeasures. Information security intelligence adapted the concept of safety intelligence provided by Kirwan (2008). Information security intelligence consists of problem solving skills, social skills, and information security knowledge related to information security. Results show that problem solving skills and information security knowledge have positive effects on the awareness of employees of information security countermeasures.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.14 no.3
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• pp.129-140
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• 2019

The purpose of our study is to confirm the usefulness of our new youth entrepreneurship program. In this study, I suggest design thinking as a new Youth entrepreneurship program which is consist of 9 dimensions: opportunity discovery, opportunity utilization, creativity capacity, career preparation behavior, entrepreneurship, entrepreneurial intention, self-preservation, social problem solving, and educational program objectives. To verify this new program, I conduct a pilot test in middle school and high school; the sample target is randomly selected one class in each school. My main finding is two. First, our new program successfully improves Youth entrepreneurship. Particularly, the improvement of opportunity utilization and entrepreneurial intention are prominent. As reasons, studies about food industry entrepreneurship is an unfamiliar subject for adolescent. Considering that entrepreneurial intention rapidly changes after the experience of entrepreneurial education, researchers need to focus on this variable. Second, I confirm the effects of gender, motivation, prior experience, interest oneself and other's recommendation about the entrepreneurship program. As a result, gender and prior experience do not have an important influence. On the other hand, voluntary interest and other's recommendation are influential. The most important factor is the influence of a teacher. Therefore, researchers need to examine the more specific mechanism of each dimension in the future.