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http://dx.doi.org/10.14400/JDC.2020.18.10.137

Moderating Effects of 'Irrelevance Processing' (IRP) on the Relationship between Decision-maker's Openness and Business Problem Solving Creativity  

Won, Jong Yoon (SKK Business School, Sungkyunkwan University)
Lee, Kun Chang (Global Business Administration/Department of Health Sciences & & Technology, SAIHST(Samsung Advanced Institute for Health Sciences & Technology) Sungkyunkwan University)
Publication Information
Journal of Digital Convergence / v.18, no.10, 2020 , pp. 137-146 More about this Journal
Abstract
The purpose of this study is to confirm the moderating effect of the 'IRrelevance Processing'(IRP) on the relationship between decision maker's openness and business problem solving creativity (BPSC). In order to confirm the psychological mechanism of BPSC and openness, we developed the irrelevance processing. In particular, the creativity in this study is different from the general creativity studied in psychology. BPSC is a study with practical value applied in the management environment. The results showed that openness of the decision maker was correlated with the BPSC, and that the irrelevance processing was a psychological mechanism to moderating effects relationship between openness of decision makers and BPSC. This paper proved the correlation between the propensity of decision makers and BPSC, and contributed to the study of corporate creativity by identifying the psychological mechanisms.
Keywords
IRrelevance Processing(IRP); Business Problem Solving Creativity; Management decision making; Neuroscience; Eye-Tracking;
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