• Proceedings of the Korean Society of Computer Information Conference
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• 2023.07a
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• pp.229-231
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• 2023

최근 대화형 AI와 생성형 AI의 폭발적인 성장과 현실화로 인해, 한 때 온세상을 떠들썩 하게 했던 메타버스와 블록체인 기술은 잊혀지고 있다. 하지만 메타버스는 필연적으로 Web 3.0 시대의 대표적인 플랫폼으로 흘러갈 것이며, 블록체인 기술은 디지털 경제 생태계의 핵심 기술임에 틀림이 없을 것이다. 언제가 될지는 모르지만 다시금 메타버스가 세상을 혁명적으로 변화 시키는 그 때를 염두에 두며, 메타버스 시스템에서 사용되는 블록체인 기술의 현황을 살펴보고 그리 멀지 않은 미래에서의 모습도 전망해 본다.

• The Journal of the Convergence on Culture Technology
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• v.9 no.1
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• pp.587-594
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• 2023

The purpose of this study is to examine the factors influencing the intention to use the Metaverse from various angles based on the Extended Technology Acceptance Model and Value-based Adoption Model. Specifically, we examined whether there is a difference in perception of the Metaverse and in factors affecting the intention to use the Metaverse between the Metaverse experienced and non-experienced. For this purpose, the variables were classified into the technical characteristics of the Metaverse (interactivity, content quality), perceived benefits (perceived usefulness, perceived enjoyment), and perceived sacrifices (perceived risk, perceived complexity) and a survey was conducted with university students. The findings of this study indicate that the perceived interactivity, usefulness, and enjoyment of the Metaverse had a major impact on the intention to use the Metaverse for those without Metaverse experience, whereas enjoyment of the Metaverse had the greatest impact on the intention to use the Metaverse for those with Metaverse experience. Based on the study results, we provided marketing strategy implications for continuous growth and development of the Metaverse industry.

• Journal of the Korea Computer Graphics Society
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• v.28 no.3
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• pp.31-43
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• 2022

Recently, metaverse is rapidly expanding its area as a platform that can be applied to various fields. In particular, the function that allows many users to interact in a three-dimensional space allows VR/AR-based educational content to be used as a more advanced concept. Due to the nature of engineering education, it is often based on three-dimensional objects. In the case of a three-dimensional object, it is difficult to explain through two-dimensional videos or documents, and it becomes more difficult to express when the process of changing the object is included. The three-dimensional space of the metaverse can improve this difficulty based on real-time rendering. Another characteristic of engineering education is that there are many invisible elements. Although it is involved in the movement of objects due to electromagnetic fields, magnetic fields, and forces, it is the main reason for increasing learning difficulty because it is invisible. These problems can also help learning because they can be visually represented in the metaverse space. In this paper, the results of the establishment of the metaverse platform for engineering education and the real-time lecture contents produced based on it are described, and the applied results and lecture evaluation are discussed. Lectures using a total of 9 metaverse contents were conducted, and 90% of the positive lecture evaluation results were obtained.

• The Journal of the Korea Contents Association
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• v.21 no.11
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• pp.87-99
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• 2021

As face-to-face social exchanges are limited by the pandemic, the influence of the metaverse, a virtual space crosses virtual and reality, is gradually expanding. Various metaverse platforms are currently taking advanced AI technology to provide users with a more diverse experience. However, as a result, if AI-human communion in the metaverse space is as active as the relationship between humans, this may lead to side effects that threaten humanity. This study emphasized the value of empathy as a way to minimize the side effects, and suggested that the concept and role of empathy need to be expanded. Accordingly, we conducted an empirical study to examine the difference between social relationship in the metaverse and in real life at the current level, and based on the results, we predicted the future social relationship in the environment where AI was applied to the metaverse. Combining the study, we proposed "Digital Human Empathy" for human dignity in the digital age.

• Proceedings of the Korean Society of Computer Information Conference
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• 2022.07a
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• pp.703-704
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• 2022

코로나 시대를 거쳐 뉴노멀로 향하는 이 시점에 메타버스 플랫폼을 활용한 다양한 조직의 운영이 기대된다. 조직에서의 리더는 구성원들을 이끌며 조직의 목표에 도달을 수 있도록 리더십을 발휘한다. 이런 리더십은 예전부터 다양한 형태로 발전되어 져서 전통적 리더십에서 변혁적 리더십, 카리스마 리더십, 슈퍼 리더십 등을 거쳐 최근에는 서번트 리더십이 각광을 받고 있다. 현실에서의 조직을 이끄는 리더십과 가상의 공간의 메타버스상에서의 리더십은 분명 많은 차이가 있을 것으로 예상된다. 본 논문에서는 리더의 서번트 리더십의 지각수준과, 서번트 리더십의 구성요소가 현실과 메타버스 플랫폼을 사용하는 조직을 대조하여 구성원의 직무태도 및 조직몰입의 영향에 대하여 질문을 던지고 새로운 리더십의 방향을 찾는 연구에 대한 기준을 제시한다.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2022.06a
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• pp.1-3
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• 2022

코로나 19 팬데믹으로 인한 4차 산업혁명이 앞당겨지고 초현실, 초실감, 초연결 사회 등의 키워드가 대두되고 언택트(Untact) 시대가 일상생활에 불가항력적으로 접목되면서 몰입감과 흥미성, 유희성을 목적으로 한 콘텐츠들이 다양하게 활성화되었다. 특히, 메타버스(Metaverse) 플랫폼이 빠르게 진화하면서 물리적 현실과 디지털 가상성을 융합한 다중 사용자에게 다양한 경험이 가능한 서비스가 주목받고 있다. 메타버스는 다중 사용자 플랫폼에서 원활한 커뮤니케이션과 대규모 멀티플레이가 가능한 온라인 비디오 게임, 오픈 게임 월드, AR 협업 공간과 호환되는 사회적, 몰입감이 있는 VR(Virtual Reality) 플랫폼 서비스 중 하나이다. 우리는 메타버스 플랫폼 개발 시 필요로 하는 요소기술 및 3D 데이터 획득을 통한 VR 콘텐츠를 설계하고 구현하고자 한다. 1) 콘텐츠 시나리오 및 사용자 인터랙션 설계; 2) 볼류메트릭 캡처를 활용한 실사 기반의 동적(Dynamic) 데이터 생성; 3) 컴퓨터 그래픽 기반 가상공간 설계 및 정적(Static)데이터 요소기술 개발; 4) 가상 현실 공간 데이터와 볼류메트릭 캡처의 실사 데이터 정합; 5) 공간 데이터 시각화 생성 및 모듈형 공간 이동 제어 기능 개발; 최종적으로 6) VR 환경에서의 콘텐츠 구현을 목표로 한다.

• Journal of Broadcast Engineering
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• v.27 no.5
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• pp.676-684
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• 2022

In this paper, we consider the potential of a metaverse space that can be expanded infinitely through the reinvention of the metaverse space. In particular, this study attempted to establish a new concept of metaverse space, and to present research models and strategies between technologies and humanities. To perform this, this study revealed problems that can be overlooked through characteristic analysis of the metaverse space and proposed ways to overcome them through in-depth interviews with experts. In this way, interdisciplinary research will contribute to the revitalization of the metaverse content industry in the mid to long term. Therefore, through this study, it is expected that reinterpreted metaverse space can reach a practical realization as a meaningful place of life and a creative space through Yi-Fu Tuan's concept.

• The Journal of the Korea Contents Association
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• v.22 no.5
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• pp.97-109
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• 2022

This study analyzed successful cases of using metaverse in a reality where interest in metaverse is increasing. The use of Metaverse is mainly used in companies to explore its industrial potential or government agencies strive for policy support, but the possibility of application in educational institutions has another meaning. We tried to find the success factors and future implications by analyzing actual cases of using metaverse at university entrance ceremonies. As a result of analyzing the case of S University in Asan, Chungcheongnam-do's metaverse entrance ceremony, it was determined that the university's first metaverse entrance ceremony could be counted as a very meaningful success story. Specifically, on the technical level, it stood out that the existing metaverse technology and the new technology for the event were properly harmonized. At the organizational level, it is meaningful that the internal organization's resources were efficiently utilized based on previous experiences. On the environmental level, the COVID19 environment and the MZ generation. It was analyzed that the social change of going to college contributed to the planning and success of the metaverse entrance ceremony. As a result, it is judged that the successful use of the resources possessed by a clear goal is the success factor of the metaverse entrance ceremony.

• Journal of Service Research and Studies
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• v.13 no.4
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• pp.173-190
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• 2023

In recent times, with the development of virtual convergence technologies, the market for the Metaverse, a digitally virtual space that combines virtuality and reality, is experiencing significant growth. These Metaverses are realizing new value in both reality and virtual spaces through the development of diverse services and content. However, existing research on the Metaverse mostly revolves around its conceptualization and categorization, with limited exploration of intentions to use the Metaverse. Consequently, this study examined the impact of Metaverse service characteristic factors on trust and intention to use within the Metaverse. The results of this study are as follows. First, among the service characteristic factors of the Metaverse, presence, interactivity, and playfulness were found to have a positive impact on Metaverse trust. On the other hand, informativeness was found not to have a significant influence on trust in the Metaverse. Second, Metaverse trust was found to have a positive impact on intention to use the Metaverse. Based on the research results above, this study aims to propose effective communication strategies for activating the Metaverse and developing services within the Metaverse platform.

• The Korean Journal of Archival Studies
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• no.74
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• pp.119-153
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• 2022

Metaverse combines the real and virtual worlds to create a world where all experiences and activities in the real world are possible even in the virtual world without time and space constraints. Currently, metaverse technology is expanding and converging into the realms of society, economy, and culture. In particular, the MZ generation, the main user base, is engaged in various cultural activities such as games, contents, culture, exhibitions, and performances in the metaverse world. Archives, one of the cultural institutions, should provide a new type of service by fusion of Archival information services with metaverse technology so that the MZ generation can know the value and meaning of archives. This will arouse the interest of the MZ generation, which will naturally increase the awareness of the archives, increase visits and use, and will serve as an opportunity to expand the user base. Therefore, in this study, the concept, type, and characteristics of each service were examined, and the representative metaverse platform for each service was selected and a platform utilization plan suitable for Archival information services such as exhibition, experience, and publicity was proposed. In addition, by using 'Spatial', a blockchain-based social metaverse platform, to directly produce exhibition contents, we want to check the considerations suggested, the production process, and the advantages of the metaverse exhibition.