• The Journal of the Korea Contents Association
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• v.21 no.12
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• pp.816-827
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• 2021

The purpose of this study is to understand the relationship between fear and anger emotions in the discourse produced by the media during the period of major emerging infectious diseases (SARS, Swine Flu, MERS, and COVID-19) that occurred since 2000 in Korea. The researcher collected editorial articles of the major daily newspaper after a significant epidemic of new infectious diseases and analyzed them using the Extended Parallel Processing Model (EPPM) and text mining techniques. In all epidemic times, fear appears stronger than anger, but the smaller the fear, the greater the risk control message is produced. In detail, fear emerges strongly in the discourse of the risk of infectious diseases or the economic crisis. Anger appears strong when the government's quarantine failures, groups where group infections occurred, and concealing information about infectious diseases. In this process, anger is strongly expressed against the factors that threaten the safety of society. Anger is also an emotion that can justify strong quarantine, but it can be the basis for discourse on minority hate. In this respect, anger is a two-sided emotion, so it must be handled carefully in the media.

• Journal of Korean Home Economics Education Association
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• v.19 no.4
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• pp.153-173
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• 2007

The purpose of this study is to investigate the middle school students' allowance managing behaviors and consumer education by the educational subject in order to explore a desirable direction of consumer education for allowance management. Questionnaire survey was conducted with 468 middle school students in Gyeongnam. The major findings are as follows: First, as for recognition of consumer education, the consumer education from home was the highest, and then the from school and mass media followed in that order. Second, the average score of the students' allowance managing behavior was low. The fulfillment ability was relatively high compared to planning and evaluative ability. Third, as for overall allowance managing behaviors, the more promoted a students' level of consumer education from school and mass media, the more cultivated his/her allowance managing behaviors. As for allowance managing behaviors in accordance with sub-factors, students' planning and fulfillment abilities were more cultivated, the more promoted his/her level of consumer education from school and mass media. Students' evaluative ability was more cultivated, the more promoted his/her level of consumer education from school and mass media. Fourth, there were differences in educational contents the students wanted in accordance with the educational subjects of consumer education. The consumer education can be more practical when it is connected with home, school, and mass media, development of an educational program with such connection is necessary.

• Journal of Korean Home Economics Education Association
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• v.22 no.4
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• pp.65-75
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• 2010

The purpose of this study was to examine the effect of sociodemographic factors, BMI, self-esteem, body image, and external factors including parents, peers, and mass media on dieting behavior. The data were collected from 360 high school students in Gyeongbuk region. The respondents who have performed diet in the past or present were classified into the diet group. The students of diet group and non-diet group were 238 and 122, respectively. Frequencies, Cronbach's $\alpha$, t tests, and logistic regression analysis were carried out by SPSS Windows V.17.0. The results of this study were as follows. The diet group had higher level of BMI and concerns about diet than non-diet group. In addition, the diet group showed the more positive attitude about diet, and lower level of self-esteem and body image than the non-diet group. The diet group was more influenced by parents, peers, and mass media on body type than the non-diet group. Finally, according to the result of logistic regression analysis, BMI, attitude about diet, body image, effect of peers on body type, and effect of mass media on body type were significant factors to determine dieting behavior. These results imply that mass media should inform adolescents of proper body image and knowledge about diet. In addition, education for regular exercise also needs for healthy diet.

• Journal of Elementary Mathematics Education in Korea
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• v.20 no.1
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• pp.149-162
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• 2016

The focus of the present study is to seek the ways of using popular culture for teaching mathematics. Thus, this study theoretically investigated concepts of popular culture and the meanings of using popular culture for mathematics teaching and learning. And the current study analyzed both the influence of popular culture of mathematics learning and how mathematics is represented through popular culture. Finally, this study suggested teaching models using popular culture and implications for further research in mathematics education about popular culture.

• Archives of design research
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• v.12 no.4
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• pp.79-88
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• 1999

A AD communication strategy is a inregrated strategy of business group for the purpose of attaining certain goals with a series of activities, which are systematically planned, investigated, fomulated,performed, and evaluated. The ad communication strategy should be established on the result of researching and analyzing the conditions of a company. And it can has to be commonly applied to every strategy to heighten the mutual effect. The purpose of the thesis is to suggest direction of an effective ad communication strategy and to recognize the importance of prantical example of ADcommunication strategy. The object of this thesis is the general aspect of strategy than specific aspect. The first chapter explains in general terms the purpose of this study and communication strategy. The second chapter explains the analysis of the market for seasoning products. A thorough investigation has performed to determin the entire market enviornment. The third chapter suggests the communlcayion strategy based on the market analysis of the seasioning product. Which can be applicable to any other products. The fourth chapter explains the results of this study and evaluates the K.J Sampoo ad communication strategy and given for the future.

• Proceedings of the Korea Contents Association Conference
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• 2019.05a
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• pp.255-256
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• 2019

가장 큰 예술 대중매체인 k-pop은 다양한 안무 퍼포먼스를 필두로 대중에게 새로운 경험과 색다른 소통을 하게 도와줄 책임이 있다. 현대무용과의 결합을 통해 k-pop은 예술적 형태의 'Art 퍼포먼스'라고 불리 우며, 무용은 k-pop의 대중적 성질을 가지고 거리의 장벽이 낮아졌다. 이것을 변화되는 안무 디자인의 새로운 '문화 트렌드', '대중화 코드'로 인식하여야한다.

• Journal of the Korean Society for information Management
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• v.38 no.3
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• pp.215-238
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• 2021

Hallyu pop-culture contents which has influenced the world has sufficient preservation value as a cultural asset. However, there is still a lack of awareness of long-term preservation of Hallyu pop-culture contents and digital archiving is not in full swing, too. We requires accurate understanding of the concept, characteristics, format, media, and relationship of contents for digital archiving of Hallyu pop-culture content. Thus, this study analyzed and organized the concept, characteristics, and preservation subject of Hallyu pop-culture contents, as basic study for digital archiving of Hallyu pop-culture contents. In addition, we investigated the current status of digital archives (systems/institutions) of Hallyu pop-culture contents and Hallyu pop-culture contents, and presented basic proposal based on the problem factors.

• Proceedings of the Korean Institute of Interior Design Conference
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• 2003.05a
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• pp.183-186
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• 2003

Light is important as to say that it completes space and form. Space that is made by light is not only functional but it can be seen as a place where space and people communicate to each other. Recently mass media is embossed as communication method. Light is the most instant and affluent factor among what consists of the image of space to express sensitivity. Especially the artificial lighting plays an important role in the presentation of space in the mass media with the progress of technology. Therefore this study's purposes are to search how the artificial light present the image of space in the mass media and to suggest alternative methods to present the image with artificial lighting.

• Journal of the Economic Geographical Society of Korea
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• v.12 no.1
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• pp.56-66
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• 2009

As the amount of information is rapidly growing, and the ubiquitous urban environments are emerging, the question which information type to provide and which communication media to support is a major challenge for commercial and public travel-information service providers. The current research reports the first findings of analyses of recent data, collected in metropolitan Seoul, about the acquisition of travel information and the communication media used. The study is based on the assumption that information acquisition and choice of communication medium is strongly context-driven. The study applies CHAID analysis to find homogeneous segments in information acquisition and use of communication media. Findings indicate that transport mode and activity are important determinant of information acquisition and choice of media. The type of travel information acquired co-varies strongly with transport mode and activity. In addition, we found evidence of time of day effects. Similarly, the choice of communication medium depends on the type of travel information searched for, transport mode and activity. The results suggest important implications of managerial and policy measures, in particular the dynamic, contextual market segmentation.

• The Magazine of the IEIE
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• v.31 no.5
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• pp.55-69
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• 2004

오늘날은 신속한 정보처리와 전달로 대량의 정보가 끊임없이 생산되고, 축적되고, 전파되는 고도정보화 사회이며, 고도정보화 사회에서 방송의 역할은 더욱 증대될 것으로 예상된다. 고도 정보화 사회는 필연적으로 새로운 방송매체의 출연을 요구하고 있으며, 이를 통하여 방송의 역할은 더욱 증대될 것이 분명하다. 왜냐하면 어떠한 매체도 방송매체가 가지고 있는 정보전달의 현장성, 동시성 및 대중성을 대신할 수 없기 때문이다. 따라서 방송매체는 그 중요성이 줄어들지 않을 것이며, 오히려 지적정보의 유통량이 비약적으로 늘어나고 있는 고도정보화 사회에서는 그 중요성이 더욱 증대될 것이다.(중략)