• Journal of Korean Society of Transportation
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• v.31 no.4
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• pp.76-84
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• 2013

The main objective of study was to determine the optimum level of bus service by bus route types for the effective improvement of bus route operating in semi-public transportation management. In pursuing the above, this study proposed to classify by bus route types based on publicity, profitability and potentiality. Using this methods of the classification, 113 bus routes in Busan were classified into bus routes of 8 types. And this study proposed desirable management of bus route operation according to 8 bus route types considering 9 bus operating characteristics such as bus route distance, operating number, state of passing through the CBD and so on. For proposing the desirable management, it was to do a statistical analysis of PCA(Principal Components Analysis) and to abbreviate 9 variables to 3. And it was drawn a conclusion effectively by making comparison between 8 bus rout types and 3 bus operating characteristics.

• Journal of Korean Society of Transportation
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• v.36 no.3
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• pp.184-194
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• 2018

Recently, the need to introduce bus lines on a welfare basis is increasing as public intervention in bus routes is accelerated through semi-public bus system. The main objective of this study is to establish the concept of PSO (public service obligation) bus line on a welfare basis and propose a classification method of PSO bus line under semi-public bus system. We introduced 3 indexes such as "equity" in terms of bus line distribution, "publicity" in terms of age distribution, and "profitability" in terms of bus operating revenues. On the basis of 3 indexes, we introduced the PSO bus line, which is fair and public, even if it is not profitable. Based on the concept established in this study, we divided 130 ordinary city bus lines in Busan Metropolitan City into 8 PSO bus lines. Also, considering the positive impact of public buses, which are less profitable, but improve the mobility of residents and secure public community, we suggested the need to introduce public buses in bus service shortage areas.

• Journal of Digital Convergence
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• v.8 no.4
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• pp.19-33
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• 2010

As one of the most traffic devices, bus has played a great role in Korea for the last years. However, a great many peoples in big cities have continually decreased with the increase of private car ownership. It causes lower quality of bus service and unstability of operation in many bus companies. In the several local government, the operation system of bus was changed to Bus Quasi-Public Operating System. The aim of this study is to assess the effects and to suggest improvement strategies of Bus QPOS. According to the results of the analysis, Bus QPOS has brought various positive effects, but it has occurred negative effects, especially a much increase of government subsidies to bus company. To resolve a negative effects, government should examine the whole condition of bus operations. This study suggests strategies to improve Bus QPOS, which is including transparency of management, fair assessment system, standard cost system for bus operations.

• The Journal of the Korea Contents Association
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• v.15 no.1
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• pp.95-104
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• 2015

Due to its intrinsic characteristic, exterior bus advertising is exposed to an unspecified number of the general public. Thus it influences on the urban publicness of the city, simply beyond leaving it as a personal marketing activity toward the industry's profit. Seoul city's campaign to improve exterior bus advertising has been to effective in removing advertisements of alcohols, tobaccos, and lascivious contents, however, there still are several advertisements that should be examined from the view point of publicness. For the case of UK, where exterior bus advertising is also actively utilizing owing to its high exposure and effectiveness, they are administrating it by setting up guidelines and regarding the importance of publicness. I also identified the meaning of publicness of exterior bus advertising from the aspects of 'publicness of territories', 'publicness of subjects', 'publicness of reasoning', and 'publicness of procedures'. Through this, I suggested that both commercial right of exterior bus advertising in the private sector and citizen's right of publicness can be harmoniously developed by properly controlling and administrating the exterior bus advertising. Furthermore, artistic approach to the exterior bus advertising from the viewpoint of city environment is expected to elevate the aesthetic possession and the level of design sense of citizens.

• Journal of the Korea Society of Computer and Information
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• v.25 no.8
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• pp.55-63
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• 2020

Recently, people have come to enjoy using movies and music applications, such as YouTube, Netflix, and Watcha Play, on their smart devices while riding public transportation. However, they sometimes miss their destination stations because of these activities. Therefore, in this paper, we propose a disembarking notification system for public city buses using smart devices and high frequencies generated via the buses' speakers. The high frequencies are generated by the public buses' station information broadcasters. Smart devices then analyze the high-frequency signals with their inner microphones, and the proposed application displays a disembarking notification to the user when the user's destination or stop-over station's signal is the same. To evaluate this system's performance, we tested 1,000 real-time disembarking notifications, and the test results showed 98.9% accuracy. Moreover, we compared these results to those using only OpenAPI, and our proposed system featured far better outcomes. Thus, this proposed notification system can prove a useful technology for many people who often use public city buses, as it can notify specific users of their destination stations. Furthermore, this system will become innovative technology for global public transportation by informing users of their desired stations using speakers.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.34 no.1
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• pp.251-259
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• 2014

Securing publicness and efficiencies are the two core goals for implementing quasi-public bus system. However, researches for evaluating the quasi-public bus system with respect to the two goals have been very limited. This study represents an attempt to evaluate the system performance in these two aspects. To achieve this, a framework for performance evaluation is developed. Utilizing the framework, the 5-year performances of the quasi-public bus system in Busan are evaluated. Acess, agency and public interests are employed as criteria for publicness evaluation. Financial aspects of operators, labor, vehicle utilization, productivity and operational costs are selected as indicators for efficiency evaluation. The results show that the publicness of bus services has been vastly improved, while the efficiency has been also improved in most areas except in cost and vehicle utilization aspects. The results of this study will be of use for planners and policy-makers developing strategies for system improvement. It is hoped that this study can be further refined by adding and adjusting indicators which this study may neglect or ignore.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.32 no.1D
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• pp.23-31
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• 2012

Busan Metropolitan City government has been implementing the local Bus Quasi-Public Operating policy since 2007. As a result of the policy, financial burden to cover financial deficit has become a big social issue. For successful settlement of the policy, the government should be able to gradually cut off the financial support for the deficit by continuously increasing the bus demand, which can be accomplished by providing more convenient bus services. The weather conditions that affect the public transportation demand include rain, fog and snow. They affect the mode choice for public transportation use, which in turn results in decrease in bus demand. In short, the adverse weather conditions result in significant profit loss of bus transportation, and consequently it financially burdens the City of Busan. In this research, the pattern of travelers' use of transportation modes given various weather conditions was analyzed. In addition, the reasons why people transfer from one to other transportation modes were analyzed by conducting a field survey, and policy implications on desirable public transportation facilities and transfer system were discussed.

• The Journal of the Korea institute of electronic communication sciences
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• v.10 no.11
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• pp.1285-1296
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• 2015

As examples of the region's transition to quasi-public goods a previous stage of full public goods also extremely limited in research. However, in this way can it compensate for this paper as a system to minimize moral hazard by electronic information and communication systems focused on safety in accordance with the methods and gave public goods introduction of grafting of electronic information systems played the Yeosu area to specific cases I went to the deployment.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.21 no.4
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• pp.115-124
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• 2022

Unlike the semi-public system of city buses, Seoul's townbus are operated on a private operating system, which is poor condition to the changes in the environment. Sales decreased due to a decrease in the number of passengers due to COVID-19 and a demand for conversion due to the advent of competitive transportation methods, and the financial support of Seoul Metropolitan Government is continuously increasing. In this study, to analyze the characteristics of townbus operated by a private operating system, the townbus sales and surplus companies were analyzed by what factors were affected. For the analysis data, townbus financial statements of Seoul in 2018 were used, and townbus sales and surplus companies were applied as dependent variables, and townbus operation system, satisfaction survey, humanities and social variables, and subway and public bicycle characteristics were applied as independent variables. As a result of the analysis, the sales is affected by operating hours per vehicle, in-vehicle safety, the number of households, the number of elderly people, and public bicycle variables, and surplus companies are affected by in-vehicle safety, reliability, and public bicycle variables. In particular, public bicycles, a competitive means of transportation, had an impact on industry sales, and the townbus business environment is expected to become more difficult as time goes by. The industry is seeking self-rescue measures, and Seoul is required to strengthen financial support so that townbus can operate stably.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.15 no.6
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• pp.24-35
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• 2016

This paper developed social equity indicators for evaluation of bus networks. This paper divided the social equity is into 4 categories such as horizontal equity, horizontal accessibility, vertical equity, and vertical accessibility and social equity was defined as integrated concept of these individual indicators. A simulation was performed by using the newly developed indicators to the toy network. On the basis of the simulation result, the social equity indicators are significant to the relative comparison for each zone. And, it was proved that optimal bus network alternative could be different depending on inclusion of the social equity indicators. Thus, it enabled to evaluate the bus network, as a public resource, considering not only the economic efficiency but also social equity. This paper suggested evaluation method for bus network considering social equity using indicators newly developed.