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http://dx.doi.org/10.12815/kits.2022.21.4.115

A Study on the Influencing Factors of the Sales and Surplus Companies of the Townbuses in Seoul  

Jang, Jae-min (Korea Institute for Urban Policy)
Shin, Sung-il (Dept. of Transportation System, Seoul Research Institute)
YI, Yong-ju (TOD-based Sustainable City Transportation Research Center, Ajou University)
Publication Information
The Journal of The Korea Institute of Intelligent Transport Systems / v.21, no.4, 2022 , pp. 115-124 More about this Journal
Abstract
Unlike the semi-public system of city buses, Seoul's townbus are operated on a private operating system, which is poor condition to the changes in the environment. Sales decreased due to a decrease in the number of passengers due to COVID-19 and a demand for conversion due to the advent of competitive transportation methods, and the financial support of Seoul Metropolitan Government is continuously increasing. In this study, to analyze the characteristics of townbus operated by a private operating system, the townbus sales and surplus companies were analyzed by what factors were affected. For the analysis data, townbus financial statements of Seoul in 2018 were used, and townbus sales and surplus companies were applied as dependent variables, and townbus operation system, satisfaction survey, humanities and social variables, and subway and public bicycle characteristics were applied as independent variables. As a result of the analysis, the sales is affected by operating hours per vehicle, in-vehicle safety, the number of households, the number of elderly people, and public bicycle variables, and surplus companies are affected by in-vehicle safety, reliability, and public bicycle variables. In particular, public bicycles, a competitive means of transportation, had an impact on industry sales, and the townbus business environment is expected to become more difficult as time goes by. The industry is seeking self-rescue measures, and Seoul is required to strengthen financial support so that townbus can operate stably.
Keywords
Townbus; Private Operating System; Financial Statement; Sales and Surplus Company; Multiple Regression and Binary Logistic Analysis;
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