• Title/Summary/Keyword: 공간연출 특성

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A Study on the Use of Cultural Programs Centered around Space Marketing - Focused on the Space production of art/gallery cafe - (공간마케팅의 관점에서 본 문화프로그램 활용의 특성에 관한 연구 - 아트/갤러리 카페 공간연출을 중심으로 -)

  • Park, Su-Kyoung;Moon, Jeong-Min
    • Korean Institute of Interior Design Journal
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    • v.20 no.2
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    • pp.94-101
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    • 2011
  • As the existing paradigm of consumption has changed, companies have been actively engaged in targeting culture-oriented emotion, creating added values through appealing to customers' emotion and improving the values of culture and art. Each company has created differentiated space and inner space to lead trends, and has provided space for various experiences as an innovative marketing area to attract customers and promote consumption. In this aspect, we should focus on space marketing which considers cultural background or emotion as a main target Therefore, this study selected a cultural program as a strategic means to identify space marketing in terms of experience. The study speculated marketing in terms of space experience and analysed space for cultural programs with differentiated experiences in order to use the results as basic data for identifying the marketing values of the cultural programs and their uses. The results of the study are presented as follows: when space experience is a factor of marketing and the cultural program is a tactic in terms of marketing, their specific relations are speculated through a certain module. The order of using the cultural program for space experience, features of space representation and tactics for experience were different and the strategies evoked very complicated and mixed experiences.

Analysing the narrative structure in the contents of Media facade (미디어 파사드 콘텐츠에 나타나는 서사 구조에 대한 연구 - 서울스퀘어의 정규 콘텐츠를 중심으로)

  • Lee, Youna;Jung, ChangYong;Kim, Hyunggi
    • Journal of Digital Contents Society
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    • v.14 no.3
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    • pp.367-379
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    • 2013
  • The Media facade is valuing more than utilizing to the display space and has potential as a new urban culture. The possible role of the contents, which can be a variety of expression can be seen that the more importance. Using narrative structure, which is a component of the story, discourse, temporality, spatiality, to analyze to the contents of media façade and this study suggests that new contents of narrative is an appropriate utilization at the new media environment.

A Study of the Characteristics of Skylights and Roof Structures in the Works of Mario Botta (마리오 보타 작품에 나타난 천창과 지붕구조의 특성 연구)

  • 김용립
    • Archives of design research
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    • v.16 no.4
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    • pp.243-254
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    • 2003
  • The aim of this study is to analyze the skylights and roof structures designed by Marie Botta from the viewpoint of the space, the form and the light source, and thus to find out their characteristics. For this purpose, his 13 major works were selected and analyzed according to the principle of design, which could explain the characteristics of skylight and roof structures sufficiently. Trough this study, the followings are realized. 1) The skylights are the main light source in the interiors of his buildings that are comparatively dark, being enclosed by thick materials such as bricks. The roof structures have been precisely designed to disperse the light effectively 2) The skylight and roof structures play the role of form-creating elements in his buildings. They create the unique images for the exteriors and endow form to the interiors. 3) The skylight also serves as a window to communicate with nature outside. Through the skylight, people in his buildings are able to perceive the flow of time and enjoy the scenery of the sky. 4) The light that showers through the skylight and adjusted by roof structures produces special atmosphere in his projects. In his interiors, people can experience a somewhat miraculous and sacred feeling with the light from above. 5) The skylight has meaning as a symbol. It symbolize the relationship between the earth and the sky. Also, in religious projects, a skylight provides a symbolic vision of Heaven for Christians. Comparing with recent works presented in our country, which emphasize simple interiors using artificial light, Botta's works suggest another form of design differentiated from the works of our designers in that Botta's works not only take advantage of natural light by using skylights and roof structures but also utilize them as form-creating elements.

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The Prediction of the Interior Luminous Effect using Computer Graphic Method (CG를 이용한 실내공간 조명연출효과의 예측- 건축화 조명을 중심으로 -)

  • 홍승대
    • Archives of design research
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    • v.14 no.1
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    • pp.135-144
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    • 2001
  • The purpose of this study is to investigate the relationships between apartment residents'satisfaction and preferences and their environments on purpose to provide useful data for developing new apartment environment based on resident's needs and wants. this research was executed through a questionnaire survey method. The major findings are as follows : (1) Preference of large space of apartment dwelling is still prevailing. The older people have the tendency to prefer orientation to vista. (2) Among environmental factors of livingroom, size is mostly ranked higher than vista and orientation. Result of higher ranking of vista than orientation can be explained with the change of life cycle and patterns based on social environmental change and development of environmental control systems. (3) The highest concern about interior design is targeted to livingroom, and quality of finish materials is preferred at the highest.

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A Study on Visual Mise-en-Scene of VR Animation (VR 애니메이션 의 시각적 미장센 연구)

  • Lee, Lang-Goo;Chung, Jean-Hun
    • Journal of Digital Convergence
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    • v.15 no.9
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    • pp.407-413
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    • 2017
  • Mis-en-Scene is a direction method of image aesthetics for constructing screen and space. Mis-en-Scene is important factor not only in plays and movies, but also in animations, and it is a strong method to induce audience to immerse in the works and to continue the immersion. This study examined animation's Mis-en-Scene based on theories of Mis-en-Scene in movies, how Mis-en-Scene is directed and expressed in virtual spaces, and what factors and characteristics induce audience to immerse in the works and continue the immersion through analysis on visual Mis-en-Scene factors of a specific case, VR animation . It was found that as visual Mis-en-Scene factors, character and props, background, unique quality and friendliness of character, natural movement and acting, symbolism and utilization, and variety and consistency of background induce and sustain immersion. It is thought that this study would helpful for related areas based on the findings which suggest that there is a need for differentiated measure and method to catch audience's eyes and sustain immersion utilizing characteristics of vidual Mis-en-Scene factors in VR animation in the future.

The Analysis for the Distinctive Directing of Speech Balloons in Webtoon (웹툰에 나타난 특징적 말칸 연출에 대한 분석)

  • Jeung, Kiu-Ha;Yoon, Ki-Heon
    • Cartoon and Animation Studies
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    • s.36
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    • pp.393-416
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    • 2014
  • Comics has three components: cuts, gap between cuts, speech balloons. Still, it is true that speech balloons are not commonly subject to the study for comics. A few preceding researches pinpoint exactly the morphological features and functions of speech balloons. In today when webtoon becomes generalized, these features and functions are continued as they are and are used in webtoon. We can catch that speech balloons are also affected since the environmental elements of web induce the change in the overall comics directing. There are two perspectives to sort out the features of speech balloons: first, the placement issue of speech balloons. The unlimited expansion of web space gives the environment for comicss to use the gap between cuts as wide as they can. It leads to turn out some of the ways to place the balloons, so we can sort them out general placement, exterior placement, the upper and lower placement, scroll-use type. Second, as the directing techniques for webtoon become digitalized by the morphological issue, speech balloon itself has been expanded its ways to express by various expression methods. Analyzing and classifying, recording the newly emerged conditions on the preceding study are worthy of trying and will become the cornerstone for the follow research.

A Study on the Lighting plan for the Tunnel of a Radioactive Waste Disposal Facility using Fluorescent Induction Lamps and the Design Feasibility Investigation using Simulation (방폐장터널의 무전극형광램프 조명설계 및 시뮬레이션을 통한 적합성 검토)

  • Back, Seong-Kyung
    • Journal of the Korean Institute of Illuminating and Electrical Installation Engineers
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    • v.24 no.5
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    • pp.8-15
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    • 2010
  • Besides its basic function of illuminating a space, lighting can greatly affect the efficiency of a space when an advanced technology and planning, together with the effects of various presentations, are applied to lighting. A lighting plan suitable for maximizing the efficiency of a space will only be made feasible by considering the location of a space and the characteristics of the lamps to be used. In particular, the lighting plan for a space with a special function requires prior investigation and analysis of that space. In this study, the feasibility of a lighting environment for the tunnel of a radioactive waste disposal facility is investigated via a prior lighting design and simulation, which take into account the spatial characteristics of the tunnel. For this study, the use of fluorescent induction lamp is suggested, and the standards of lighting plan and structure are followed depending on the location of each segment of the tunnel. Then, a simulation analysis is conducted to investigate the feasibility of the plan.

A Study on the Inherent Space Structure of MMA as Cultural Contents (문호콘텐츠로서 이종격투기의 내재적 공간구조에 관한 연구)

  • Hwang, Yong-Seup
    • The Journal of the Korea Contents Association
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    • v.6 no.12
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    • pp.287-295
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    • 2006
  • New Recently introduced to domestic market, MMA(Mixed Martial Arts) is growing very rapidly, thereby acquiring the property of sub-culture. With its proper function of providing dynamism and vitality, it also becomes the target of apprehension for its social dysfunction due to excessive violence. However, it is important to recognize MMA as a phenomenon and to understand the cultural flow inside MMA. It is required that the space where MMA is held should provide new experience in each contest. It is necessary to prepare very diverse productions for this purpose. While comprehension on this cultural and spatial phenomenon could mean one of starting point of space creation of space designer, it is necessary to study in the contextual aspect including historic and psychological approach. Thus, this study aims to understand one of the diverse meanings of modem space by investigating the space inherent in the phenomenon of MMA.

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A study on the communication expression of space for characteristics of digital art (디지털아트 특성에 의한 공간소통 표현방법에 관한 연구)

  • 옥창수;신홍경
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2003.05a
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    • pp.192-195
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    • 2003
  • Digital art brought about first in 19s6s by Laposky Ben and became a area of new art. Also, digital art gives new possibility to systematize concept and actions in whole art and to invent some media which can carry the sense experience with space. However, reason that has often cynical meaning is appearing in preconception which technology falls off humanity. Because of digital technology, space production can become dreary, so it is necessary to sensuous production that connects digital with space which contains meaning of interior space. The purpose of this study is to find out spare which can be communicated from viewpoint of interaction through spatial substitution and characteristics of various expression production which have been involved newly in digital art area.

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A Study on the Expressional Characteristics and Elements of Contents Using Hologram (홀로그램을 활용한 콘텐츠의 표현특성 및 요소에 관한 연구)

  • Lim, Jung-Hee;Chung, Jean-Hun
    • Journal of Digital Convergence
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    • v.15 no.4
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    • pp.405-411
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    • 2017
  • The purpose of this study is to identify the visual characteristics of image expression elements of contents based on hologram and to find ways to utilize hologram effectively. Therefore, I intend to analyze the characteristics and cases of hologram, and investigate efficient representation methods of hologram contents. As a research method, I considered the theoretical background of the hologram through the literature investigation and the precedent study related to the hologram technology, and derived the results from the case study analysis. The characteristics of expression of hologram contents are fusion of virtual and physical elements, interaction, visual extension of reality space. It becomes possible to produce scenes that were difficult to visualize, thereby enhancing the interest and immersion of the audience.