• Title/Summary/Keyword: 경쟁적 벤치마킹

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지방자치단체의 외국인투자 유치방안 - 경남의 경험과 동서협력 모색 -

  • Park, Wan-Su
    • Journal of Global Scholars of Marketing Science
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    • v.2
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    • pp.39-57
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    • 1998
  • IMF위기 이후 여러 가지로 어려움에 처해 있는 경제를 회복하기 위한 돌파구로서 외국기업과 자본의 유치의 중요성이 더해지고 있다. 특히 대규모 기업의 구조조정과 기업들의 투자마인드 위축으로 어려움을 겪고 있는 지방경제를 활성화하기 위한 수단으로서의 투자유치는 먼저, 외국자본의 직접투자를 통하여 단기간에 산업기반을 강화할 수 있고, 제조업의 해외이전에 따른 산업공동화를 방지할 수 있다. 또한 당면한 과제인 고실업을 해소하기 위해서도 필요하다. 정부는 '98, 9. 17. 외국인투자유치촉진법을 제정, 공포하고, 시행령을 마련하여, 국세와 지방세의 감면혜택은 물론 분양가와 조성원가와 차액보조금, 고용보조금, 직업훈련비등의 인센티브를 보완한다. 경상남도의 외국인투자유치전략으로는 경남의 입지적 경쟁우위를 확보할 수 있는 업종을 선정하여 중점유치활동을 전개하고 있다. 이를 위한 구체적 방안으로는 첫째, 투자유치과를 신설하고 전문직공무원을 채용하였고, 민간전문가를 기업으로부터 파견받아 기존 공무원이 담당하기 힘든 부분을 담담토록 하고 있고, 둘째, 진사지방산업단지를 외국인투자지역으로 지정하고 하였다. 셋째, 외국인투자기업에 대한 여러 가지 인센티브를 위하여 경상남도 기업 및 투자 유치조례(안)을 입안중이다. 넷째, 투자유치 타켓기업을 선정하여 집중유치활동을 전개하고 있으며, 다섯째, 경남도내에 이미 투자한 기업에 대한 사후관리를 철저히 하여 경영상의 애로사항 해결에 만전을 다 할 것이다. 지방자치제의 실시로 지방자치단체간의 경쟁이 가열되고 있으나 투자유치활동에 있어서 동서의 협력방안을 모색해 보았으며, 공동투자프로젝트 개발, 공동투자유치설명회 개최, 투자 유치기법의 상호 벤치마킹 등이 필요하다. 결론적으로 외국인 투자촉진법 등 법령의 정비와 외국인 투자유치의 중요성에 대한 인식이 확산되어 외국인 투자유치의 환경이 획기적으로 개선될 것으로 기대된다. 지방자치단체에서도 투자를 기다리던 관행에 탈피하여 입체적인 투자유치노력을 전개해야 할 것이다.

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Comparative Analysis of Management Efficiency of Pharmaceutical Industry before and after COVID-19: Focused on Listed Firms. (COVID-19 전·후 유가증권 의약업의 경영효율성 비교분석)

  • Kang, Da-Yeon;Lee, Ki-Se
    • Journal of Digital Convergence
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    • v.20 no.5
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    • pp.423-432
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    • 2022
  • Due to the development of treatments due to COVID-19, the Firm-value of the pharmaceutical industry has increased. However, the development of treatments has been delayed, and the development of overseas markets has become difficult due to COVID-19. Therefore, this study aims to present an efficient management plan for each firm by analyzing the management efficiency of these firms. As for the research method, DEA analysis was conducted for the pharmaceutical industry. Through this method, we propose values of input variables that inefficient companies can benchmark. As a result of the analysis, there was no significant difference in management efficiency before and after COVID-19, but it was confirmed that the management efficiency of certain Firm decreased. Through this study, it is possible to judge a Firm's survival competitiveness and management strategy, and furthermore, a plan to continuously grow and enhance competitiveness was suggested.

Efficiency Analysis for Certified Integrated Logistics Warehousing firms Using DEA (DEA를 이용한 종합물류인증기업의 효율성 분석 : 물류창고업종을 중심으로)

  • Kang, Da-Yeon;Lee, Ki-Se
    • Journal of Navigation and Port Research
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    • v.43 no.4
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    • pp.256-263
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    • 2019
  • The trade volume of Northeast Asian countries is increasing and with the advent of the 4th revolutionary era, minimizing the logistics costs of firm is becoming an important competitive factor. With respect to this, in 2006, the government introduced a certified Integrated logistics firm system to improve the competitiveness of local logistics firms and reduce the logistics costs of firms. They argued that the certified Integrated logistics firm system increased the reliability of logistics firms and increased the efficiency of the logistics industry. On the other side, they argue that the system puts a burden on firms and becomes a big business-oriented market consolidation. This study analyzed the efficiency of Warehousing firms using DEA model. The CCR, BBC efficiency and RTS (return to scale) of 15 Warehousing firms were evaluated. This study also suggested the Warehousing firms which can be benchmarked based on analyzed information.

A Study on the Management Efficiency Analysis of IT high-growth Corporation: Using DEA (고성장 IT기업에 대한 경영 효율성 분석: 자료포락분석(DEA) 기법을 중심으로)

  • Lee, Ki-Se;Kang, Da-Yeon
    • Journal of Digital Convergence
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    • v.17 no.7
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    • pp.27-34
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    • 2019
  • The IT industry has made rapid development and also had an economic impact on other industries Also, since the fourth industrial revolution has begun in recent years ago, so The convergence between IT and other industries is increasing. Therefore, the development of the IT industry will enhance the international competitiveness It will also have a major impact on the nation's economic growth. Therefore, IT firms should be more efficient in their production. so This paper analyzes the efficiency of High-growth IT firms using DEA model. We evaluate the CCR, BBC efficiency and RTS(return to scale) of 12 IT firms. As a result, there were 6 companies with BCC efficiency 1 and 4 companies with 1 CCR efficiency. The scale of profitability was analyzed by IRS as 7 companies and CRS as 5 companies. We also suggest the IT firms which can be benchmarked based on analyzed information. It is expected to provide investors and external stakeholders with very useful information on managerial management efficiency.

국내 대기업들의 IT 거버넌스 분석: 비교 사례 연구

  • Jo, Hang-Jeong;Song, Chan-Hu
    • 한국경영정보학회:학술대회논문집
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    • 2008.06a
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    • pp.816-826
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    • 2008
  • IT 거버넌스(Governance)는 IT 관련 의사결정에 있어서 기업 내부 주체들의 권한과 책임, 의사결정 조직체계와 프로세스, 의사소통 방법, 의사결정 실현 체계, 조정과 통제, 그리고 의사결정에 대한 사후 평가 등을 통틀어 일컫는 말이다. IT가 기업 경영의 필수 인프라로 인식되고, 기업의 경쟁력 제고의 핵심 역량으로 자리잡으면서 IT 거버넌스의 중요성은 점차커지고 있다. 본 연구에서는 국내 주요 대기업들의 IT 거버넌스를 분석하였다. 4개의 국내 대기업들에 대한 심층 인터뷰를 바탕으로, 이들 기업들이 어떤 조직 체계와 과정, 의사소통 체계, 그리고 성과 측정 방법 등을 가지고 IT 관련 의사결정을 하는지를 살펴보았다. 국내 대기업들은 IT 서비스를 전문적으로 제공하는 IT 서비스 계열사를 이용하여 IT 기능을 아웃소싱하고 있었으며, IT 관련 최종 의사결정은 IT 전문 조직이 아닌 비즈니스를 담당하고 있는 경영자들이 하는 것으로 나타났다. 국내 대기업들의 IT 서비스에 대한 계약과 성과 측정은 서비스 수준 협약을 통해 이루어지고 있었으며, 국제적으로 인정되고 있는 프로젝트 관리 방법론과 균형성과 기록표 등도 널리 사용하고 있었다. 이러한 연구는 국내 대기업 내의 IT 서비스 전문 기업들의 미래 역할 정립과 정부 기관이나 공기업들의 IT 거버넌스 체계 확립에 있어서 벤치마킹 근거로 활용될 수 있다. 또한 국내 대기업들의 IT 거버넌스 체계의 효율성 등을 측정하기 위한 기초 자료로 이용될 수 있다.

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Benchmarking analysis of product design and development programs of domestic and foreign universities (국내외 대학의 제품 설계 및 개발 교육과정 과정 벤치마킹)

  • Mun Jeong-Tae;Jeong Gi-Hyo;Han Yun-Taek;Yu Hui-Cheon;Jang Su-Yeong;Jeon Chi-Hyeok;Jeong Mu-Yeong
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2006.05a
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    • pp.203-207
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    • 2006
  • 기업의 시장개척과 경쟁 우위 확보에 있어 인간친화형 혁신 제품의 개발이 중요해지고 있다. 인간친화형 혁신 제품의 개발은 기술, 인간, 미학, 비즈니스와 경영, 윤리와 법에 대한 전공 지식 및 제품 개발 전 과정에 대한 통합적인 시각과 경험을 필요로 한다. 이를 위한 교육과정은 학제간 및 산학간 연계를 통해, 교과과정을 이수한 인력이 별도의 교육 없이 제품 개발 업무를 수행할 수 있도록 개발되어야 한다. 본 연구는 국내 대학의 산업공학, 기계공학, 산업디자인학과와 국외 MIT, Stanford, Carnegie Melon 대학의 제품 설계 및 개발 교육 프로그램을 대상으로 (1) 목표 및 대상 파악, (2) 교과과정 특성분석, (3) 운영 모델을 파악한다. 이를 바탕으로 국내외 현황에 대한 비교 분석 결과를 제시하고 대상과 목표, 이수방식 등에 따른 다양한 학제간/산학간/프로그램 운용 등에 필요한 모델을 정리하고 그 활용방안을 제안한다.

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A Study on Strategic Patent Identification Process: A Case of 'A' Corp (기업의 전략특허 발굴 프로세스 개선방안에 관한 연구: A사 사례를 중심으로)

  • Hyun, Sung-Ho;Hong, Da-Un;Kim, Dae-Ho;Lee, Joo-Heon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.5 no.2
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    • pp.115-135
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    • 2010
  • In the past, markets were taken over by the firms which could maintain their competitive advantage through economies of scale and associated reductions in costs and prices. However, it has been changed to a new time that companies can secure their competitiveness through continuos improvements and customer orientations. Patent holders can claim protection against any infringer of their patents. Thus, in the future, firms' competitiveness will be decided by patents and intellectual property rights. How can strategic patents can be obtained and secured? The purpose of this article is to provide a couple of suggestions that can help companies secure strategic patents and build their competitive advantages. Until now, Korean companies have been interested only in the quantity of patents, not the quality of patents. In addition, from the beginning, they could not build distinctive strategic positions to secure future valuable technologies. In this article, we provided a couple of suggestions for strategic patent identification processes. First, strategic patents should be identified and created based on the company's vision. Second, the company should create technology maps through investigating previous R&D activities and patented technology information before stating its own R&D activities.

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Improving Outcome of Mass Media (매스미디어 운영에 따른 성과제고에 관한 연구 -국내 신문산업을 중심으로-)

  • Hwang, Jong-Ho
    • The Journal of the Korea Contents Association
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    • v.13 no.1
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    • pp.366-375
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    • 2013
  • Recently, management of Newspaper developmet of the internet news, broadcasting and free newspapers escalated competition between newspaper companies and other media companies as well as competition among newapaper companies. This paper analyzes the efficiency of Korean Newapaper using DEA model. We evaluate the CCR-O, BCC-O efficiency, SE and RTS of 30 Newspaper. We also suggest the Newpaper which can be benchmarked based on analyzed information. The result shows that ten Nespaper whose values of CCR-O efficiency are 1, and Fourteen Nespaper whose values of BCC efficiency are 1. RTS indicates IRS of 1 firms, DRS of 16 firms and CRS of 13 firms. To variables on the effectiveness of newspaper publishing companies for the understanding and performance analysis.

A Structural Analysis of Developing Strategies for Activation in Gunsan Free Trade Zone (군산자유무역지대 활성화를 위한 개발방향 구조분석에 관한 연구)

  • Yeo, Ki-Tae
    • Journal of Navigation and Port Research
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    • v.27 no.5
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    • pp.569-576
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    • 2003
  • Although the Free Trade Zone(FTZ) are actually competing with various strategies, the definition and structural understanding of activation strategies are not known very much Therefore this study has launched from this fact, and has the objective of obtaining the structural model for activation strategies in Gunsan FTZ, and understanding the components of activation in these region The process began by abstracting the components that composed the success factors in FTZ through recent research, and grouping it by the most core components. Also, by using the FSM(Fuzzy Structural Modeling) method to understand the structure of the grouped components, and the structural model for activation of FTZ was able to obtain as the result. When analyzing the obtained structural model, expansion of tax reduction, flexibility of law systems and good business environment came out to be the most important component groups, and especially flexibility of law systems and good business environment were the most effective component that effected all the other components overall.

Big data analysis on NAVER Smart Store and Proposal for Sustainable Growth Plan for Small Business Online Shopping Mall (네이버 스마트스토어에 대한 빅데이터 분석 및 소상공인 온라인쇼핑몰 지속성장 방안 제안)

  • Hyeon-Moon Chang;Seon-Ju Kim;Chae-Woon Kim;Ji-Il Seo;Kyung-Ho Lee
    • The Journal of Bigdata
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    • v.7 no.2
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    • pp.153-172
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    • 2022
  • Online shopping has transformed and rapidly grown the entire market at the forefront of wholesale and retail services as an effective solution to issues such as digital transformation and social distancing policy (COVID-19 pandemic). Small business owners, who form the majority at the center of the online shopping industry, are constantly collecting policy changes and market trend information to overcome these problems and use them for marketing and other sales activities in order to overcome these problems and continue to grow. Objective and refined information that is more closely related to the business is also needed. Therefore, in this paper, through the collection and analysis of big data information, which is the core technology of digital transformation, key variables are set in product classification, sales trends, consumer preferences, and review information of online shopping malls, and a method of using them for competitor comparison analysis and business sustainability evaluation has been prepared and we would like to propose it as a service. If small and medium-sized businesses can benchmark competitors or excellent businesses based on big data and identify market trends and consumer tendencies, they will clearly recognize their level and position in business and voluntarily strive to secure higher competitiveness. In addition, if the sustainable growth of the online shopping mall operator can be confirmed as an indicator, more efficient policy establishment and risk management can be expected because it has an improved measurement method.