The Effect of SNS Information Attributes on Usability and Diffusion Intention -Moderating Effect of Market Mavenism. (SNS정보속성이 유용성지각과 확산의도에 미치는 영향 -마켓메이븐경향(Market Mavenism)의 조절효과-)
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- Management & Information Systems Review
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- v.36 no.1
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- pp.95-114
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- 2017