• 한국의류학회지
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• 제28권12호
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• pp.1617-1624
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• 2004

패션 점포의 비주얼(visual) 환경은 소비자를 점포로 이끌고, 최종적으로 구매를 유도하기 위해 매우 중요한 요소로 본 연구에서는 패션 점포를 방문하는 소비자들의 행동에 영향을 미치는 비주얼 환경 요소에 대하여 연구하였다. 먼저 소매 점포에서 점포의 비주얼 환경이 소비자들의 행동(점포에 머무르는 시간)에 미치는 영향을 조사하였고 다음 실제 점포의 비주얼 환경의 차원은 어떻게 구성되는지, 또 구성된 요소 별로 소비자특성에 따른 선호의 정도는 어떻게 다른지 살펴보았다. 그 결과 패션 점포의 비주얼 환경이 실제 소비자들의 패션 점포에서의 체류 시간에 영향을 줌을 확인하였다. 또 비주얼 환경의 요인으로써 디자인, 편리성, 상품 평가의 용이성, 분위기의 4가지 차원을 규명하였고, 소비자 특성에 따라 선호되는 요인이 특성 별로 다름을 확인하였다. 본 연구의 결과를 통해 소매 점포에서의 비주얼 환경의 중요성을 확인할 수 있고, 실제 점포의 비주얼 정책 수립과 점포 비주얼 환경의 개선에 도움을 줄 수 있을 것으로 생각된다.

• 국제교류와 융합교육
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• 제2권1호
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• pp.29-41
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• 2022

최근 시각디자인 전공은 많은 국가에서 생산적 가치를 창출하는 신흥 산업으로 부상하고 있으며 시각디자인 교사는 디자이너의 발전과 디자인 산업의 트렌드에도 영향을 미치는 핵심 요소가 되고 있다. 시각디자인 전공 교사들의 역할이 중요해졌다. 본 연구는 대학의 시각디자인 전공 교사를 연구대상으로 하며 그들의 직무를 수행할 때 갖춰야 할 역량의 구성 모델을 연구하고자 한다. 우선 문서 분류를 통해 지식 능력, 교학 능력, 실무능력, 관리능력, 직업윤리인 5가지 역량군을 기반으로 한다. 시각디자인 업계 전문가 10명과의 인터뷰와 2회의 델파이 방식 인터뷰를 통해 시각디자인 교사의 역량을 평가하기 위한 설문지를 개발하도록 한다.

• 복식문화연구
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• 제19권5호
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• pp.945-956
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• 2011

The purpose for this paper is to categorize and analyze the aesthetic characteristics of graphic factors in contemporary fashion design by media source. Focused on play-instinct visual expression in contemporary fashion design and adopted media source following the way of communication design. A variety of literatures and online sites for graphic factors in contemporary fashion was studied. The standard of media source is classified as graphic media-source: photography media-source, typography media-source, illustration media-source. With this standard, expressed ways are as followings. First, graphic media-source in play-instinct expressional fashion design is mostly borrowing existed character or using designer's brand logo. Second, photography media-source in play-instinct expressional fashion design is placed photograph of social issued people in front of shirt. Third, typography media-source in play-instinct expressional contemporary fashion design is mostly expressed social messages or designer's name in brand. Fourth, illustration media-source is the best way to express play-instinct visual expression. Based on these, aesthetic characteristics of graphic factor in contemporary fashion by media source are classified as three: social words, playfulness and information transference. Frequency ratio using media source per aesthetic characteristics is different and these are able to categorize expression way and image feature. In conclusion, expressional way of graphic factors in contemporary fashion design became diverse as social and cultural changing. Frequency of graphic factor use in contemporary fashion is increased than before. This paper suggested that fashion design is one of the way of communicating with people and should be analyzed graphic factors in contemporary fashion design.

• 한국실내디자인학회논문집
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• 제11호
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• pp.31-37
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• 1997

This study intens to provide available guideline of useful plants in interior and be used by designer. It focuses on evaluating the character of plants, the method of installation and the form of composition for suitable design of using plants. The study finds out that using plants in interior are necessary positively by 94% respondents. And results of factor analysis are that plants are needed for emothional stability(factor 1), visual charming(factor 2), and educational effection(factor 3). According to job, the group of students is visual charming (P=0.0037), the public servants and housewives is educational effection(p=0.0029). The most available space of plants as follows : Department(30.5%), Hotell(26.3%), House and Restuarant(12.7%). It has been identified that the public institution and commercial space are much indused plants. The most indused plants in house is ordered that the veranda, the living room, the entrance. This result is concerned about relation of natural light plants. The repondants reply that the favorite arrangement style is the corner form(63%), the center garden form(52.1%), the large planter(19.7%), the planter box(11.3%). They respond that they are more favorite light green color than dark, and mono color than mixture color. Finally, interior Designers should be understood the functional and aesthetic elements and the special interest about plants for developing desigv.

• 한국조경학회지
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• 제29권1호
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• pp.1-10
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• 2001

The purpose of this thesis is to classify landscape-type of golf course, and t provide a better understanding of landscape of existing golf courses, seek a developed method for landscape, and other useful knowledge. In order to classify landscape type of the golf course, and analyze the preference for the determinants, we have selected 4 golf courses in Yongin, Kyonggi Province. The analysis in this study shows that a variable, 'familiarity' is the most potent influence of visual preference, (Sig 0.01), and it can be divided into five classes of landscape-type in golf course. More specifically, we conducted the analysis of the image of views and visual preference to bring out major factors which could decide visual preference in golf courses. The results between visual preference and physical variable are as follows; 1. It implies that a factor for a image of the view in golf course is analyzed by 4 districts from factor 1 to factor 4. An ability explaining those factors in the whole of variable quantity is 51.742%, implying factors for the image of the scene in golf courses are appeared as familiarity, changeableness, spaciousness, and naturalness. Among those factors, since familiarity(C.V.; 26.783%) and changeableness(C.V.; 112.200%) took high rank, this represents the fact that familiarity or changeableness highly affects the forming of image. 2. Defending on degree of image ability in golf course, we could classify as five types such as Type I, Type II, Type II, Type IV, and Type V. 3. As a result of calculating type of factor score, Type I had the lowest ranking in naturalness, and rather lower than others such as organization and spaciousness. The II is a top-ranked one in familiarity and naturalness, while it has the lowest ranking in spaciousness. Type III has the highest ranking in organization and preference. Type IV is the lowest-ranked one in familiarity and preference. Type IV is the lowest-ranked one is familiarity and preference. Type V has the highest ranking in spaciousness, but the lowest ranking in organization. 4. As a result of preference, Type III, Type II, Type V, Type I, and Type IV come out in order. That water-seen place type charges the highest rank shows the importance of changeable materials. 5. These factors-familiarity, organization, spaciousness and naturalness- are the major materials of the scene of view in golf courses. The possibility of how to use those for designing and making enhanced golf courses should be reinvestigated through these factors. Especially, it is acknowledged that the duction of changeableness, which is not mentioned in the study of informational approach, is much stimulating for the designing use. A further research on this theme should be made in the future, not limiting to the golf courses in Yongin.

• 한국환경생태학회지
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• 제9권2호
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• pp.232-249
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• 1996

오대산 국립공원의 삼림경관, 삼림 시설물 경관, 집단시설지구 경관, 사찰경관을 대상으로 물리적 환경이 지닌 환경적 질을 계량적 접근방법으로 분석하여 합리적인 이용개발 및 보전관리에 필요한 기초자료를 제시하는 것을 목적으로 심리량 분석을 취해 S.D.Scale을 측정하고 인자분석 알고리즘을 통하여 물리적 환경의 공간 이미지 구조를 밝혔으묘, 시각적 선호도를 측정하여 결정인자를 추출하였으며 각 인자 상호간의 중요성을 규명하였다. 오대산 국립공원의 공간 이미지를 함축하는 변인은 종합평가적 차원, 공간적 차원, 자연성 차원 및 물리적 차원, 호감성 차원 등 5개 인자군으로 분석되었으며 종합평가적 차워, 공간적 차원 및 호감성 차원의 인자가 공간 이미지를 대표하는 인자군으로 나타났다. 시각적 선호도를 결정짓는 주요 설명변수는 계곡물의 깨끗함과 상쾌함, 지형지세의 특이성, 등산로 설치의 자연스러움 및 사찰건물 외관과 주변 인공식생과의 어울림 등이 시각적 선호도 결정의 주요변수로 작용하고 있었다.

• 한국조경학회지
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• 제35권1호
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• pp.28-35
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• 2007

The purpose of this study is to evaluate the visual preference factors for river scenery, which can vary according to changes in water levels, to estimate the optimal ratio of water surface/river width. Five locations on the Youngsan and Sumjin Rivers were selected as representative samples and field survey data such as channel geometry with water levels were prepared to develop the slide of river scenery, To estimate the level of satisfaction in river scenery, slides of 4 different water levels at each of the representative locations were developed through questionnaire. To analyse the correlation between the visual preference for river scenery and preference factors, a multi regression analysis method was adopted in this study. According to the results of the multi regression analysis, Factor B(Aesthetic factors) have the greatest affect on visual preferences and Factor A(A Feeling of Open space and Physical factors) affect significantly to visual preferences for river scenery. The results of analysis shows that the most preferred W/B ratio varies from 0.5 to 0.7 and this result indicates that many people prefer high levels river flow to maintain a natural and harmonious view of rivers. The results of this study will contribute to the field of river landscape design and river restoration projects in order to maximize the human being's satisfaction as a part of nature.

• 한국환경과학회지
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• 제15권4호
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• pp.305-310
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• 2006

The color and structure of urban constructions is a factor of urban landscape and shows their characteristics. Hence the modern buildings deal with their materials and external appearance as an important factor, making up the urban image. But it was nearby impossible to evaluate the value of visual landscape with objective measuring method. Most of all, it depends on the subjective estimation of a few talented or high educated experts with a sense of beauty. Such kinds of estimation can in some cases include arbitrary interpretations. In relation to this kind of problems, it is tried here in this study to analyse the human response of brain wave pattern (EEG) with use of SD method, while the tested persons watch the urban landscape scenery constructed in a visual reality. The tested persons were 20 adult male and female with no color blindness and intact cognitive function. Light source with color filter was used for color environment in a dark soundproof chamber. The signal of EEG is analysed digitally and grouped into the ${\alpha}$ and ${\beta}$ waves. The result showed that relative power of ${\alpha}$ wave ratio increased in the natural landscape scenery with blue and green color. From these results it was possible to evaluate the human response, which is affected by urban and natural color and structure stimulation and it might be useful as an indicator of visual cognition amenity toward the design of urban construction environment.

• 디자인학연구
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• 제15권1호
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• pp.135-142
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• 2002

본 연구에서는 웹사이트 인터페이스의 여러 디자인 문제 가운데 사용자의 감성적·심미적 만족을 주요 목표로 하는 스타일의 역할을 이해하고 다양한 시각 요소에 기초한 분석적 접근 방법을 제시하였다. 스타일은 정서, 문화적 동질감 및 메시지를 즉각적으로 드러나게 하는 맥락을 제공하며 재미와 몰입감을 주는 역할을 한다. 이는 웹사이트 인터페이스 디자인의 우선적 디자인 목표라 할 수 있는 인지적 측면의 디자인 원리에 따른 기능성과 동시에 각종 시각 요소들을 통해 구현해야 할 주요 디자인 특질이라고 할 수 있다. 웹사이트 인터페이스의 시각요소를 파악하기 위해 내용의 구조에 따른 구성 측면, 심볼 시스템에 관한 매체 측면 및 조형적 측면의 여러 다른 차원으로 구분하였다. 여기서 도출된 시각 요소들에 기초하여 스타일 형성의 요인들을 분석하였다. '소프트-하드(Soft-Hard)', '따뜻한-차가운(Warm-Cool)'을 각 축으로 하는 이미지맵의 반대편에 위치하는 몇 개의 사이트를 선정한 후, 구성적 측면의 요소들에 대한 조형적 특성과 아이디어를 전달하는 시각적 전달방식에 따른 정서적 효과를 파악하였다. 웹사이트 스타일에 대한 이 같은 분석적 접근 방법의 이해는 디자인 계획시 디자인 문제의 체계적 이해와 다양한 해결안 도출에 활용될 수 있으며, 화면디자인을 위한 구체적 가이드라인을 마련하기 위한 토대가 될 수 있다.

• 대한인간공학회지
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• 제27권4호
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• pp.1-8
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• 2008

Objective: This study is to analyze the factor affecting elderly's speed of mobile phone ability. Method: Sixty healthy senior citizens who live in Kim-hye participated in Cognition, Visual perception, Speed of mobile phone ability and the collected data was analyzed by an independent multiple regression analysis. Result: The findings can be summarized as follows; 1. Although men were faster than women while using mobile phone, there was little satisfical significance(p<0.05). 2. Although people in their sixties were faster than people in their seventies while using mobile phone, there was minial difference(p<0.05). 3. The primary factor which affect mobile phone using speed is figure ground, visual memory, visual processing and the most beneficial discovery in the entire project is figure ground(p<0.05). Conclusion: The result of study showed that in order to enhance figure ground, visual memory, visual processing in mobile phone using speed. These results will be consider useful for elderly's mobile phone ability.