• Title/Summary/Keyword: visual design

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The Visual Information Processing and the Characteristics of Behaviour of the Architectural design Process Using Visual Protocol Analysis (시각적 프로토콜 분석법을 이용한 건축디자인의 시각정보처리 과정 및 행위 특성 분석)

  • 김용일
    • Korean Institute of Interior Design Journal
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    • no.19
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    • pp.53-58
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    • 1999
  • The goal of this paper is to understand the visual information process and the characteristics of behaviour of the architectural design process using visual protocol analysis through the actual experiment by the architect. The visual protocol analysis is developed on the basis of the theories of the visual information processing model and visual mental image, which can explain visual representation in architectural design process. A protocol study is reported in which the experimental data by architect is analyzed through the protocol analysis method. The whole design process is divided into the stage of 9 tasks which are classified into 18 visual representatiov. The results about visual cognition in cognitive science are reviewed and summarized, and these findings will help understand the architectural design nature.

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A Study on the Relation of Visual Information Character and Design Alternatives (시각적 정보의 특성이 디자인대안에 미치는 영향에 관한 연구)

  • 오해춘
    • Archives of design research
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    • v.15 no.2
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    • pp.81-90
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    • 2002
  • Designer creates new design alternatives using acquisition of visual information in design process. Which is more effectiveness to acquire in directive visual information or in-directive visual information\ulcorner In this research we would like to find out that the relation of character in visual information and design alternatives. So to A subjects, we give them to see directive visual information to make visual mental imagery, to B subjects, we give them to see in-directive visual information to make it. In this experiment they must crate telephone design. C subjects must evaluate this design alternatives by questions composing scale in distinction and elegant. After a experimentation, It is true that we make hypothesis that distinct two subjects in distinction and elegant. Though elegant is opposite with hypothesis. So to make elegant design. it is import to concentrate cognitive ability. Accordingly it proves that in-directive visual information is effective for new type design stage in design process and directive visual information is effective for new style design stage in design process.

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Visual Interface Trend of Digital Media Expressed on Contemporary Interior Design (현대 실내디자인에 표현된 디지털미디어의 비주얼 인터페이스 경향에 관한 연구)

  • Eun, Ee-Sun;Chung, Mi-Ryum
    • Korean Institute of Interior Design Journal
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    • v.15 no.5 s.58
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    • pp.104-111
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    • 2006
  • Digital media changed not only our lifestyle and sense of value but also art and space design, and development of technology will accelerate the alteration. It provided limitless possibility and inspiration to art, architecture and design. In this 'image' era, media communicate with us mostly in visual method, which gets to he realized by visual interface. The purpose of this study is to analyze the tendency of visual interface of contemporary interior design cases in the standpoint of digital media characteristics and suggest directions for future space design. The characteristics of digital media and interface are defined, and how the concept unfolded in art, design is also discussed. In interior design, the concepts come out as various types of visual interface, showing the characteristics of composition of material and immaterial, interaction between visual information and space users and among users, realization of cyberspace and simultaneous coexistence of multiple space-time multi-layer.

An study on the Architectural Visual Identity of Apartment Plan (아파트 계획에 있어서 건축적 시각 아이덴티티에 관한 연구)

  • Lee, Dong-Ho;Lee, Seung-Jo;Lee, Kyoung-Hun;Kim, Yong-Seong
    • Proceeding of Spring/Autumn Annual Conference of KHA
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    • 2003.11a
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    • pp.277-282
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    • 2003
  • The purpose of this study is to investigate the architectural visual identity, and scheme of conceptional extent of architectural visual identity through literature research and sample analysis by design factors for apartment design. Korea National Housing Corporation's Mapo apartment put first caterer which is continued about 30 years to solve shortage of houses by beginning and the impact of IMF and the price decontrol on second half in the 1990s have changed the housing status to commercial goods. Construction companies have introduced brand concept to satisfy consumer's appetite in production of house goods including apartment under market situation. Importance of visual identity in apartment design occupies has risen in heftily. However most companies are in condition of stay on two-dimensional application that uses symbol, logotype, and character assistance. Several high position construction companies are trying architectural visual identity, but those are applied in partial element and those are not going forward to systematic classification and synthetic visual identity plan within peculiarity of apartment complex. This study is to grasp plan and design tendency to acquire identity of design element of construction field and goods through design examination. In conclusion visual identity in apartment design is architectural visual identity on all of 2 dimensions and 3 dimension for application. Architectural visual identity is a language of form that prescribe identity about external appearance in combination with brand image.

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A Study on the Characteristics of Design Utilizing a Visual Tactility -Focused on the Hair Design- (시각적 촉감을 활용한 디자인의 특성 연구 - 헤어 디자인을 중심으로 -)

  • Oh, Gang Su;Kim, Kyoungin
    • Journal of Fashion Business
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    • v.21 no.4
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    • pp.127-143
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    • 2017
  • In this study, we examine a variety of influences in the field of design and analysis about the value of visual tactile design. In hair design, through study on visual tactility, creative design inspiration in the field of hair design enables development of quality research. Research methods use Internet publications such as local and foreign data, analysis, and related research and book forms, such as network searches. library goes for consideration by a literature search. Contents of this study used review of the case and by visual tactility design, for this study, expressive characteristics by color, texture and form of hair design, from 2014-2017 trend shown in the last three years the expressions of visual tactility being used through the analysis of design by date of the case. Result of this study is, visual tactile design appearing in the areas of hair design, that are not of the rules that are active, abstract form, texture, described as a visual feel the promotion of effective, and light and high brightness is sweet tactile impression, high saturation was cold, dark color was hard and heavy, red system is warm and the blue system is cold sense. In general, design trend in hair for three years from 2014-2017, visual tactility in 2014 is a high saturation and unstructured also soft and bright colors. 2015 is on the overall shape, color, texture, hybrid design configuration is more. As of 2016, 2017 is curved and straight texture, appearance of the hybrid mix to maximize the visual tactility.

Visual design teacher competency evaluation model study (시각디자인 교사역량 평가 모델 연구)

  • SUN, PENG
    • Journal of the International Relations & Interdisciplinary Education
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    • v.2 no.1
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    • pp.29-41
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    • 2022
  • In recent years, visual design has become an emerging industry that creates production value in various countries, and visual design teachers have become a key factor affecting the development of designers and even the trend of the design industry. Therefore, the requirements for the ability of visual design teachers have become particularly important. This study takes the visual communication teachers in colleges and universities as the research object. Focus on the composition of competencies that teachers have when performing their duties. First of all, through document sorting, it is based on the five aspects of knowledge ability, teaching ability, practical ability, management ability and professional ethics. A Likert scale questionnaire was developed on the evaluation of visual design teachers' competencies by interviewing 10 visual design industry experts and conducting two Delphi method interviews. This research refers to the relevant literatures such as curriculum research and teaching objective research of design major, and discusses the evaluation standards of visual design teachers' abilities in colleges and universities. Expert interviews have sorted out 12 criteria and 36 sub-criteria about visual design teachers' abilities, and verified their rationality through expert return visits. The establishment of this evaluation standard provides a certain theoretical basis for visual design teachers' ability evaluation and self-cognition.

An Analysis of Materials Expressing Sense of Mass in Architecture Design (건축디자인의 시각적 질량감을 구성하는 재료의 표현성에 관한 연구)

  • 김정신;이영수
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 1999.04a
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    • pp.106-109
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    • 1999
  • This thesis is to measure visual mass sense in the language of visual expressing architecture designs. Also, this analyzes materials which effect visual design composition theory, forms, and those that act as important factors of architecture style history. Second chapter considers visual mass, then analyzes concepts of sense of visual mass and the way they are expressed in architecture. Third chapter investigates materials that are composition factors of architecture design and classifies materials that express sense of visual mass. Fourth chapter various projects are analyzed as examples. Also analyze and arrange materials which express sense of visual mass. This thesis studies materials expressing sense of visual mass and proposes possibility to approach theoretically the materials that participate in creativity of architecture design.

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A Study on the Visual Perception Characteristics the Sign Design in Mixed-Used Residential and Commercial Site (주상복합지역 간판디자인의 시지각적 특성에 관한 연구)

  • Lee, Hwa-Sook
    • Journal of the Korean housing association
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    • v.17 no.6
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    • pp.19-26
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    • 2006
  • Along with the development of creative building design ideas, how to effectively sign design concepts is also an important consideration on environmental design. The research goals established in order to solve these problems are to develop structures of sign design and analyze the cases of it. This paper explains structures of sign design in two ways: the compositional elements of signs and the relationships of visual perception. Among various relationships among sign design compositional elements this study uses relationships based on the Gestalt theory, the balance theory by Rudolf Arnheim, and the optical away theory by Gibson. The design principles investigated on the basis of the visual perception theories include the relationships between compositional elements and background space, visual weight balance, horizontal and vertical balances, grouping, and visual layout patterns

A study on the development of job competency standards majoring in visual design -Focused on S University in Jiangsu Province, China - (시각디자인을 전공한 직업능력표준 개발에 관한 연구 -중국 장쑤성 S 대학을 중심으로-)

  • Zeng, Ying;Kim, Young-Sam
    • Journal of Digital Convergence
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    • v.20 no.4
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    • pp.321-331
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    • 2022
  • In order for visual design graduates to meet corporate requirements, it is necessary to develop a complete ncs system in the field of visual design like developed countries. The purpose of this study is to analyze students' self-evaluation, corporate job needs, and school education methods, and to develop vocational competency standards in China's visual design by referring to the national vocational competency standards in Korean visual design. The research method is to analyze the education system of the Department of Visual Design at a university in Jiangsu Province, China, survey graduates of the Department of Visual Design, and develop national vocational standards in China by referring to job requirements of Chinese visual design companies. Analyzing this, the research results suggested a development plan for the national vocational competency standard in the field of visual design in China.