• 한국의상디자인학회지
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• 제16권4호
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• pp.15-25
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• 2014

The purpose of this study is to promote the artistic value and formative aesthetic of clothes in daily life through a proposal of inventive fashion design by utilizing Depaysement of Surrealism, which visualizes a more realistically and more specifically than fact in illogical and unfamiliar situation, Focused on details of Korean traditional costume silhouette. The method of this study, the literature and existing researches related to Depaysement were analyzed through theoretical review for establish the expressive techniques of Depaysement expressed in contemporary fashion. Conclusions from this study are as follows: first, the expressive techniques of Depaysement are derived that are 'change of scale', 'change of materials', 'combination of heterogeneous objects', 'arrangement of object in a strange space', 'overlapped object', 'paradoxical image', 'variable awareness of boundary.' Second, expressive techniques of Depaysement present a new methodology which can express an irrational thinking, which is not controled by reason such as unconsciousness, dream, and fantasy etc, in a way that is easier and more realistic rather than thinking centered on an art which is ruled by consciousness. Third, unique and free-form fashion design, which destroys a general idea, was could develop by using abundant materials and composing items borrowed various silhouette for expressive the techniques of Depaysement. Forth, Through this study, the concept of Korean fashion design, that was limited by the standard form when we approach Korean fashion design as identity of social culture, ideology of reflection and expression, object of commercial expression, was could think outside of the box.

• Asia Marketing Journal
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• 제11권2호
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• pp.1-20
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• 2009

Feng Shui practice is very popular in East Asia and has been rapidly adopted by the population of the West. As Feng Shui involves knowledge of object placement, it opens opportunities to market Feng Shui knowledge and products. This paper presents an analysis of a successful Feng Shui enterprise, World of Feng Shui (WOFS), that has been established by a well-known Feng Shui expert Lillian Too and her daughter Jennifer Too. The enterprise's marketing strategies and tactics are tied to the theoretical concept of social influence, widely researched in the consumer behavior literature. The three types of social influence (informational, utilitarian, and value-expressive) are examined in relation to WOFS' marketing strategies using secondary data material. The main results indicate that the strategies of WOFS enterprise address all three types of social influence. The articles generated on-and off-line can be mostly associated with the informational influence. The off- line activities such as events, courses/workshops, and TV shows are also informational in nature. The Q & A sections/postings can be considered as representative of the utilitarian influence. They give experts (e.g., Lillian Too) the opportunity to provide individuals with problem-specific recommendations. Mega-mall website provides the value-expressive influence as purchase and consumption of the Feng Shui products is most susceptible to this type of influence. In terms of implications, WOFS enterprise strategies are suitable not only for consumes but also for business executives in Asia and in the West as architects, designers, and homeowners across continents use Feng Shui practices for building placements and decoration of dwellings and workplaces. Feng Shui practice has some limitations such as conflicting opinions of experts and increased complexity when the dimension of time is taken into consideration. Still, Feng Shui as a practice is growing globally adjusting itself to regional and cultural challenges.

• 한국의류학회지
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• 제36권10호
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• pp.1100-1116
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• 2012

Due to the growth of the preschooler clothing industry, significant research has been conducted on the pursued benefits, purchase behavior, and purchase intension related to preschooler clothing; however, reports on the consumption value of preschooler clothing remain limited. This study provides a consumption value for preschooler clothing through qualitative research. A total of 15 mothers of preschoolers aged 1-6 years old were interviewed on the consumption value of preschooler clothing. The subsequent consumption value of preschooler clothing consisted of 9 major factors (vicarious satisfaction value, social display/image value, safety value, convenient value, economic value, distinguishable value, expressive-aesthetic value, fashionable value and conditional value). In addition, the vicarious satisfaction value, social display/image value, safety value, and convenient value were new-expressed values that differed from previous reports on the consumption value of adult clothing.

• 패션비즈니스
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• 제20권5호
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• pp.87-101
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• 2016

In this study, a variety of influence in the field of design and analysis about the value of a Grunge Design and the creative design inspirations in the field of hair design to help the development of the quality of research. The research methods use the Internet publications such as local and foreign information, analysis and related research and book form, such as the network search, library goes for consideration by a literature search. The contents of this study used review of the case and by Grunge design, expressive characteristics by color, texture and form of Grunge hair design, from 2014 to 2016 trend collections in the last three years through the analysis of design by date of the case. The result of this study is, Grunge design appearing in the areas of hair design, that are grunge anti fashion like the beauty of the disorder, the disharmony, the incomplete, the kitsch, the poverty. Although Grunge means dirt, filth, rubbish as a slang but it is valuable which was raised from the anti fashion to high fashion and alternative of main stream fashion and the hair design in modern fashion also brought. In this study, we can understand the grunge hair design in modern fashion was started from lower place as alternative and forecast the potentialities, the formativeness of the grunge design and value of the beauty and grunge anti fashion the identity and the spirit appearing steadily a modern fashion influence are reflected in our next fashion and design characteristics.

• 한국지역사회생활과학회지
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• 제22권1호
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• pp.103-113
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• 2011

The purpose of the study was to examine formative features of embroidered norigae in form, color, pattern and expressive technique through positive analysis of relics and various of collections of work and to consider expressive features of embroidered norigae. The results of the study were as follows. First, embroidered norigae has handcrafted decoration. it was made by being sewed for women longing for their family's happiness. Embroidered norigae is a dress worn by women that is hung on a coat string or the waist part of a skirt. Second, it is eco-environmental. Embroidered norigae applied things seen in nature such as flowers, butterflies and bees to its pattern. Third, it has practicality. Embroidered norigae has high practical value besides a decorative function. Needle case norigae and incense case norigae provide functions in accordance with women's wisdom and skill as well as practicality. Fourth, it is praying for good luck. Women embroidered patterns symbolizing their desires in life such as their family's happiness, wealth, many sons and a long life. Fifth, it has balance and harmony. The knot of embroidered norigae has a perfect symmetry in the front/back part and in the right/left part. And the main body and tassel are symetrical in the right/left part, which gives stability and comfortableness. Embroidered norigae is classified into knot, main body and decorative part in its form. The three kinds express their unique beauty by being harmonized together. Finally, it has a property of melody. Movement of the tassel has a property of melody shaken by the wind and movement of its wearer.

• 복식
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• 제63권2호
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• pp.55-67
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• 2013

The root of cultural and artistic diversity of modern society goes hand in hand with the appearance of new art concepts that started during the social and cultural turmoil. These concepts crossed the boundaries of traditional and universal aesthetic concepts and value criteria. Since there is a close relationship between the fashion industry and the cultural flow of its times, the purpose of this study is to investigate the influences and applications of conceptual art, which became one of the big frameworks of contemporary art on fashion. The study thus sets out to develop and analyze the collections of Hussein Chalayan and Martin Margiela, who were fashion designers that pursued conceptual and ideal values, from the perspective of conceptual art. The goal was to examine the conceptual thoughts they sought after, and to understand their expressive determinations that they pursued conceptually as well as the superficial formativeness of their works. The characteristics according to the expressive methods and conceptual intentions of conceptual art that specified concepts and ideas were as follows: readymade symbolized objects, expanded intervention, data form from process of changing and implementation, and language as visual metaphors. Then those characteristics of conceptual art were used in this study to analyze the collections of Chalayan and Margiela. As a result, both designers applied and mixed many characteristics of the expressive methods of conceptual art. In modern society, art and fashion share a cultural identity and it can be said that it is an accurate reflection of the time. They are not separate genres. Just like the unique flow of modern society that creates new concepts through mixture and infusion of different disciplines, fashion is included in the domain of art. In addition, understanding and studying other disciplines can make a huge contribution to the growth and development of fashion.

• 한국의류산업학회지
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• 제5권3호
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• pp.227-234
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• 2003

The purpose of this study is to investigate how the Post-modernism social cultural pattern has been reflected in collar of costume. In the classes social, collar in costume is the expressive medium of ideology and status symbol such as Passium of ancian Ezypt and Byzantin collar which is examined religion belif. The conspicuous function of collar can be examed as the ruff collar, which is the expressive medium of self-confidence, but the whisk collar and the flat collar means decline the authorized conspicous function. In the cultural pattern of Post-modernism, collar in costume presents the coexistence of double-sides value such as androgyny, dividinism and eclecticism. For example, the tailored collar or shirt collar in women's suit with delicate materials express the self-confidence, energy and intelligence, and the round collar or the draped collar in men's suit with rough material express the sensibility and liberty. In the deconstructivity through breaking the basis form of the collar, callar can be transformed in to sleeve, cape or hat on occasion. In conclusion, the function of collar changes by the cultural pattern and expresses the spirit.

• 말소리와 음성과학
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• 제9권3호
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• pp.41-47
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• 2017

The purpose of this study is to examine how speakers use VOT and f0 to distinguish tense, lax, and aspirated stops in isolated sentence reading and paragraph readings. To do so, a total of 20 males between the ages of 20-25 years old were asked to read (1) isolated sentences, (2) information-oriented text and (3) emotional expressive texts in which the stop pronunciation's VOT value and f0 were measured thereafter. The main results are as follows. In the isolate sentence reading, lax stops, and aspirated stops were distinguished by both VOT and f0, but for the Korean men that read reading texts, VOT is not a cue to distinguish between lax and aspirated stops. In general, the VOT differences between lax stops and aspirated stops were smaller for information-oriented texts and emotional expressive texts than that of the isolate sentence reading. In the paragraph reading that induces a natural utterance, the f0 dependence is greater for the distinction between lax and aspirated stops.

• 한국실내디자인학회논문집
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• 제15권2호
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• pp.166-173
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• 2006

Architectural color has been preserved the multiple characteristics reflected the change of social value criteria and technical development. Especially, the change of technical paradigm has led to variation from simple and fixed color system, as through the considerable change of architect's subject thinking, favored and symbolic system. Now, architectural color has also been revealed as the timely, moving, behavioral and existent color by anthropolatric thinking system. Therefore, it could be transformed expressive system reflected from abstract-pictorial characteristics, from the fixed to non-determining system, constructive to non-constructive system, context to expressive system, reasonal to emotional system, respectively. So, the range of architectural color has been extended as a element in reinforced the planned concept of the architect beyond the past decorated and symbolic color scope. As thereinafter, future's architectural color could be expected to concrete to the public-friendly relation system, developed widely to the system for reinforcing the concept not introduction of meaningless, fragmental and instinct color through the relational adaptation with design concept.

• 한국지능시스템학회:학술대회논문집
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• 한국퍼지및지능시스템학회 2002년도 춘계학술대회 및 임시총회
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• pp.145-148
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• 2002

Type-1 fuzzy value is used to show the uncertainty in a given value. But there exist many situations that it needs to be extended to type-2 fuzzy value because it is difficult to determine the crisp membership function itself. Intrinsically type-2 fuzzy values are more expressive and powerful than type-1 fuzzy values, but, at the same time, more difficult to be compared or ranked . In this paper, a ranking method for type-2 fuzzy values is proposed. It is based on the satisfaction function which shows the possibility that one type-2 fuzzy value is greater than the other type-2 fuzzy value Some properties of the proposed method are also analyzed .