• Title/Summary/Keyword: usefulness testing

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A Study on Factors Affecting Consumer's Word-of-Mouth Intention of O2O service: Focused on Chinese Smart Order Service (O2O 서비스 구전의도에 영향을 미치는 요인에 대한 연구: 중국 스마트 오더 서비스를 중심으로)

  • Yu, Jun;You, Jae Hyun
    • The Journal of Information Systems
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    • v.32 no.2
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    • pp.1-24
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    • 2023
  • Purpose The aim of this study is to investigate how system quality, privacy concerns, and usefulness impact user satisfaction and word-of-mouth intention towards smart order services among Chinese consumers. The study also seeks to provide both theoretical and practical implications based on the findings. Design/methodology/approach This study conducted an empirical study on Chinese consumers through an online survey on 274 users of smart order service in China. To analyze the data, frequency analysis, reliability analysis, and confirmatory factor analysis were performed using SPSS 26.0 and AMOS 26.0 statistical programs, and structural equation model was used for hypothesis testing. Findings The study results are as follows. First, system quality was found to have a positive effect on usefulness and user satisfaction. Second, privacy concerns were found to have a positive effect on user satisfaction, but not on usefulness. Third, user satisfaction was found to have a positive effect on consumers' word-of-mouth intention of the smart order service. Finally, mediating effects were found between system quality and user satisfaction through usefulness, as well as between system quality, perceived privacy concern, and usefulness through user satisfaction.

Bayesian Multiple Comparisons for K-Exponential Populations with Type-II Censored Data by Fractional Bayes Factors

  • Mun, Gyeong-Ae;Kim, Dal-Ho
    • Journal of the Korean Data and Information Science Society
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    • v.13 no.1
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    • pp.67-77
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    • 2002
  • We propose the Bayesian testing for the equality of K-exponential populations means with Type-II censored data. Specially we use the fractional Bayesian factors suggested by O'Hagan (1995) based on the noninformative priors for the parameters. And, we investigate the usefulness of the proposed Bayesian testing procedures via both real data analysis and simulations and compare the classical likelihood ratio(LR) test with the proposed Bayesian test.

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CASB-DELETION DIAGNOSTICS FOR TESTING A LINEAR HYPOTHESIS ABOUT REGRESSION COEFFICIENTS

  • Kim, Myung-Geun
    • Journal of applied mathematics & informatics
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    • v.10 no.1_2
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    • pp.111-118
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    • 2002
  • We study the influence of observations on testing a linear hypothesis using single and multiple case-deletions. The change in the F-test statistic due to case-deletions is shown to be completely determined by two externally Studentized residuals. These residuals we used for investigating the outlyingness when there are linear constraints or not. An illustrative example is given. It shows the usefulness of case-deletions.

The Study on Purchase Intention of the Mobile Environment (모바일 환경에서 구매의도에 영향을 미치는 요인)

  • Lim, Gyu-Hong;Lee, Jong-Ho
    • The Journal of Information Systems
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    • v.15 no.4
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    • pp.189-209
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    • 2006
  • The progress of mobile internet technologies has changed user access to information. The mobile internet allows to obtain contents and services from wireless networks via mobile devices. The purpose of this study is th find out important factors that influence on the customer purchase intention by mobile internet environment. Base on TAM(Technology Acceptance Model) and the latest literature, a comprehensive set of constructs and hypotheses were compiled with a methodology for testing them. We suggested five factors that effect purchase intention in mobile internet environment: Enjoyment Ease of use, Usefulness, Mobility, Trust To validate the research model, we collected data from cellular phone user using an online survey. The results of this study are as follows. First enjoyment ease of un, usefulness, and mobility had positive effects on trust. Second, Usefulness, ease of use, and trust had positive effects on purchase intention to use mobile internet. Third, enjoyment and mobility did not have positive effects on purchase intention to use mobile internet. Based on these results, we suggest marketing strategies.

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An Efficient Collapsing Algorithm for Current-based Testing Models in CMOS VLSI (CMOS VLSI를 위한 전류 테스팅 기반 고장모델의 효율적인 중첩 알고리즘)

  • Kim Dae lk;Bae Sung Hwan
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.29 no.10A
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    • pp.1205-1214
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    • 2004
  • For tile physical defects occurring in CMOS circuits which are not handled well by voltage-based testing, current testing is remarkable testing technique. Fault models based on defects must accurately describe the behaviour of the circuit containing the defect. In this paper, An efficient collapsing algorithm for fault models often used in current testing is proposed. Experimental results for ISCAS benchmark circuits show the effectiveness of the proposed method in reducing the number of faults that have to be considered by fault collapsing and its usefulness in various current based testing models.

The clinical usefulness of non-invasive prenatal testing in pregnancies with abnormal ultrasound findings

  • Boo, Hyeyeon;Kim, So Yun;Seoung, Eui Sun;Kim, Min Hyung;Kim, Moon Young;Ryu, Hyun Mee;Han, You Jung;Chung, Jin Hoon
    • Journal of Genetic Medicine
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    • v.15 no.2
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    • pp.79-86
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    • 2018
  • Purpose: This study aimed to evaluate the clinical usefulness of non-invasive prenatal testing (NIPT) as an alternative testing of invasive diagnostic testing in pregnancies with ultrasound abnormalities. Materials and Methods: This was a retrospective study of pregnant women with abnormal ultrasound findings before 24 weeks of gestation between April 2016 and March 2017. Abnormal ultrasound findings included isolated increased nuchal translucency, structural anomalies, and soft markers. The NIPT or diagnostic test was conducted and NIPT detected trisomy 21 (T21), T18, T13 and sex chromosomal abnormalities. We analyzed the false positive and residual risks of NIPT based on the ultrasound findings. Results: During the study period, 824 pregnant women had abnormal ultrasound findings. Among the study population, 139 patients (16.9%) underwent NIPT. When NIPT was solely performed in the patients with abnormal ultrasound findings, overall false positive risk was 2.2% and this study found residual risks of NIPT. However, the discordant results of NIPT differed according to the type of abnormal ultrasound findings. Discordant results were significant in the group with structural anomalies with 4.4% false positive rate. However, no discordant results were found in the group with single soft markers. Conclusion: This study found different efficacy of NIPT according to the ultrasound findings. The results emphasize the importance of individualized counseling for prenatal screening or diagnostic test based on the type of abnormal ultrasound.

Investigating the Recommendation Intention of Customers on the Mobile App and KIOSK: Focused on the Mediating Effect of Untact Service Image (모바일 앱 및 키오스크 사용자의 추천의도에 관한 연구 ; 비대면서비스 이미지의 매개효과를 중심으로)

  • Park Jongsoon;Kim Chang-Sik
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.19 no.2
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    • pp.177-186
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    • 2023
  • This study investigates customers' perceptions of untack services in the hospitality and foodservice industries based on the Technology Acceptance Model (TAM). The study first identifies Perceived Ease of Use, Perceived Usefulness, and Image as antecedents of customers' Behavioral Intention and Recommendation Intention. Second, the structural relationships among them are established and tested. The study adopts a self-administered survey method, uses SmartPLS 4.0, and applies a two-stage approach. After testing the reliability and validity of customers' 429 data on hospitality and foodservice, hypotheses were tested. The results showed that Perceived Ease of Use significantly affects Perceived Usefulness and Image. Perceived Usefulness significantly also affects Image and Behavioral Intention. The Image of untact services also significantly affects Behavioral Intention and Recommendation Intention. And Behavioral Intention significantly affects Recommendation Intention. Finally, the mediation effects are also all significant. The study's findings suggest that researchers and practitioners should consider the management of Image and Recommendation Intention in the untact service environment.

UGC as a New Digital Promotion in the Metaverse Context

  • Huimin XU
    • The Journal of Industrial Distribution & Business
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    • v.14 no.10
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    • pp.11-22
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    • 2023
  • Purpose: This study aims to investigate how brand-related user-generated content (UGC) influences consumers' brand attitude and behavioral intention in the context of the Metaverse, and the mediating role of virtual brand experience, perceived information usefulness, perceived interactivity, and attitude toward advertising. Research design, data and methodology: The study was conducted using a survey with 239 questionnaires from frequent social media users in China and hypothesis testing through AMOS 26.0 structural equation modeling. Results: The findings suggest that (1) brand-related UGC positively influences brand attitude and behavioral intention through virtual brand experience, perceived information usefulness, perceived interactivity, and attitude toward advertising. (2) The study identified the fully-mediated effects of virtual brand experience, perceived information usefulness, perceived interactivity, and attitude toward advertising in the impact of brand-related UGC on brand attitude and behavioral intention. (3) The mediating pathway with the most significant impact on behavioral intention was the virtual brand experience and attitude toward the advertising, followed by the effect of the virtual brand experience, perceived information usefulness, and perceived interactivity on brand attitude. Conclusions: This study presents UGC as a new type of digital promotion that can positively impact the effectiveness of brand advertising in the Metaverse.

Detection of Inclusions in Concrete Slab by Impact-Resonance Method (충격공진법을 이용한 콘크리트 슬래브 내의 개재물 검출)

  • Kim, Hak-Hyun;Yim, Hyun-June;Lee, Kwang-Myong;Cho, Nam-Jun
    • Journal of the Korean Society for Nondestructive Testing
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    • v.20 no.3
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    • pp.221-230
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    • 2000
  • The usefulness and limitations of the impact-resonance method, which is a nondestructive evaluation (NDE) method for concrete, are studied by both experimental and theoretical methods. For the experimental study, several concrete slab specimens with various inclusions embedded were fabricated, and tested by the impact-resonance method. Some of the inclusions have been detected and accurately located, but some have not. The reasons for the failure in the latter cases have been investigated theoretically by using finite element analyses, from which the primary factors determining the success of the method have also been identified. This study will serve to enhance the understanding of the underlying physics and to improve the usefulness of the impact-resonance method as applied to concrete NDE.

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Current Uses and Research Activity Regarding Non-testing Methods Including (Q)SARs in Various Chemical Regulatory Programs (국외 화학물질 관리 제도 내에서의 (Q)SARs 및 비-시험 방법 사용과 관련 연구 현황)

  • Ha, Mi-Hee;Kim, Sang-Hun
    • Environmental Analysis Health and Toxicology
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    • v.24 no.3
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    • pp.261-270
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    • 2009
  • To make measurable regulatory decisions of chemicals, it is necessary to consider their effect on the human health and ecosystem. In principle, this is based on relevant toxicity studies conducted by accepted guidelines. However, current regulatory programs in various countries confront challenges related to risk assessment of large numbers of chemicals within the restricted resources and time. Therefore there is a need for more efficient approach to limit the number of tests to be conducted. This promotes the development of powerful nontesting methods (e.g. (Q)SARs) and permits to use the predicted data for regulatory purpose. In this article, current status of non-testing methods in various chemical regulatory programs was reviewed in terms of their application and research activity on them. Finally, their usefulness associated with development of domestic regulatory program was suggested.