• 제목/요약/키워드: unconcern

검색결과 32건 처리시간 0.019초

개인정보 유출 사고 후 웹 사이트 가입 지속 및 프라이버시 무관심에 영향을 미치는 요인에 관한 연구 (Understanding the Factors that influence Website Retention and Privacy Unconcern After the Disclosure of Privacy Information)

  • 임명성
    • 디지털융복합연구
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    • 제11권1호
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    • pp.107-119
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    • 2013
  • 본 연구는 왜 인터넷 사용자가 자신의 프라이버시 정보에 무관심한지를 설명하기 위해 수행되었다. 분석결과 프라이버시 무관심에 영향을 미치는 요인은 인지된 프라이버시 위험과 웹사이트 유용성으로 나타났다. 즉 개인정보 유출 경험이 있는 사람의 경우 그리고 해당 웹사이트가 유용하다고 느끼게 되는 경우 프라이버시 정보에 대해 무관심하다는 것을 알 수 있다. 따라서 개인정보에 대한 관심을 높이기 위해서 프라이버시 침해 경험자들을 대상으로 자신의 개인정보 프라이버시에 대한 중요성을 인식하도록 유도하는 방안을 수립하는 것이 중요하다.

여성의 화장품 소비가치에 따른 화장품 브랜드의 SNS 특성 선호도 (Preference of Women Cosmetics Consumption Value on SNS Features of Cosmetics Brands)

  • 김초롱;곽태기
    • 한국의상디자인학회지
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    • 제18권3호
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    • pp.99-111
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    • 2016
  • In order to use cosmetics brands SNS effectively and establish strategy, the purpose of this study is to provide consumer date. According to cosmetics consumption value groups, this study examined each cosmetics consumption value group's level of concern of three cosmetics brands SNS features, informativity, enjoyment and interactivity. For the data, questionnaire was collected by 198 women, and the data were measured by ANOVA, factor analysis, cluster analysis and Ducan test. According to cluster analysis cosmetics consumption value groups were divided into four groups, unconcern group, hedonic value pursuit group, function of brand value pursuit group, high concern group. The results of the study are as follows: First, high concern group thought highly of all cosmetics brands SNS features, including informativity, enjoyment and interactivity. In addition all consumer groups were concerned informativity rather then enjoyment and interactivity. Second, comparing with high concern group, other groups which include unconcern group, hedonic value pursuit group and function of brand value pursuit group were not concerned about cosmetics brands SNS features' enjoyment and interactivity. Except informativity, hedonic value pursuit group and unconcern group were more concerned interactivity than enjoyment. While, high concern group and function of brand value pursuit group were more concerned enjoyment than interactivity.

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프라이버시 무관심에 영향을 미치는 요인에 관한 연구 (An Understanding the Factors That Influence on Unconcern about Privacy Information)

  • 정태석;임명성
    • 디지털융복합연구
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    • 제10권6호
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    • pp.49-59
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    • 2012
  • 본 연구는 왜 인터넷 사용자들이 자신의 개인정보 프라이버시에 무관심한지를 설명하는 것을 목적으로 한다. 이를 위해 Nate.com을 관련 사례로 선정하였다. Nate.com은 최근에 외부 침입에 의한 개인정보 유출사고를 경험하였다. 이 때 Nate.com은 이러한 사실을 사용자들에게 알렸으나 대부분의 사용자들은 Nate.com을 탈퇴하지 않고 여전히 이용하고 있다. 이를 무관심 관점에서 설명하기 위해 질적 그리고 양적 기법을 수행하였다. 우선, 연구설계를 위해 240명의 Nate.com 사용자를 인터뷰하였다. 인터뷰를 통해 나온 결과를 기반으로 연구모형을 수립하고 설문을 구성하였으며, 이를 배포하여 데이터를 수집하였다. 가설 검증은 구조방정식 모형을 통해 수행되었다.

스포츠웨어 매장 내 고객 경험의 중요성 인식에 미치는 소비자의 쇼핑 가치 영향에 관한 연구 (Effect of Consumer Shopping Value on Recognition of the Importance of Customer Experience in Sportswear Stores)

  • 유화숙
    • Human Ecology Research
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    • 제60권4호
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    • pp.521-533
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    • 2022
  • Using Bernd H. Schmitt's experiential modules, this study investigated the effect of shopping value on recognizing the importance of customer experience. A survey was conducted with 400 adults aged in their 20s to 50s. To analyze the data, factor analysis, a reliability test, cluster analysis, and ANOVA were conducted. The results were as follows. First, the shopping values exhibited by sportswear consumers were a utilitarian shopping value and a hedonic shopping value. Through these, consumers were classified into four groups: a shopping value-oriented group, a utilitarian shopping value group, a shopping value-unconcern group, and a hedonic shopping value group. Second, the customer experience consisted of five factors: sensory experience, emotional experience, cognitive experience, behavioral experience, and relational experience. Third, a significant difference was observed in customers' perceived experiences according to shopping value type. In the shopping value-oriented group, all customer experiences were generally considered important, followed by the hedonic shopping value group and the shopping value-unconcern group, with the utilitarian shopping value group least likely to perceive customer experiences as important. In addition, cognitive and emotional experiences were rated highest among the five experiences, indicating that these were the most important store experiences among the various customer experience components.

남자 대학생의 의복추구혜택에 따른 니트웨어 선호이미지와 구매행동 연구 (A Study on Knitwear Image Preference and Purchasing Behaviors by Benefit Sought in Clothing of Male University Students)

  • 이미숙;서서영
    • 한국의상디자인학회지
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    • 제13권4호
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    • pp.51-67
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    • 2011
  • The purposes of this study were to segment male university students on the basis of benefit sought in clothing, and to investigate knitwear image preference and purchasing behaviors of each segmented market. The research method was a survey and subjects were 249 male university students in Daejeon and Chungnam province. The questionnaire consisted of measurement items for benefit sought in clothing, knitwear image preference, knitwear purchasing behaviors, and subject's demographic attributions. The data were analyzed by Cronbach's ${\alpha}$, factor analysis, cluster analysis, ${\chi}^2$ test, ANOVA and Scheffe test. The results were as follows. First, male university students were segmented into 6 consumer types (practicality pursuit, individuality pursuit, comport pursuit, brand pursuit, social status pursuit, and unconcern type) by benefit sought in clothing. Second, male university students generally preferred dandy image and causal image, however, brand pursuit type more preferred trendy image, and practicality pursuit type more preferred active image than other consumer types. Third, the segmented markets showed many differences on knitwear purchasing behaviors. On clothing selection criteria, practicality pursuit type considered resonable price as important, whereas brand pursuit type considered brand reputation. On fashion information source, individuality pursuit type considered store display and other people's clothing, while unconcern type considered advice from friend and family. On main purchasing place, individuality pursuit type more used speciality store with no brand, whereas brand pursuit type more used department store and brand store than other consumer types. The results of this study supported that benefit sought in clothing can be useful as an effective variable for market segmentation.

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폐열을 이용한 열공급 실증 연구 (An Application Study on the Actual Site for Using Waste Heat)

  • 이덕기;박수억;이승진
    • 에너지공학
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    • 제10권4호
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    • pp.327-334
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    • 2001
  • 산업단지와 같은 공장이 많이 밀집되어 있는 곳에서 열은 많이 버려지고 있다. 본 연구는 폐열을 신속하게 이용하기 위하여 폐열을 발굴하여 실재 사업 실행에 이르기 전까지의 내용을 단계적으로 나타내었으며 사업에 직접 적용할 수 있는 폐열 이용방안을 제시하였다. 특히, 열공급처와 수요처의 열공급 및 수요조사를 통하여 상호간의 열 이용을 분석하였으며 열공급 수송의 기본설계를 하였고 열 수요처에 공급하는 열에 대하여 경제성 및 타당성을 검토하였다. 이에 따른 실증분석에 수요처 열사용 투자회수기간은 1,909년으로 비교적 짧은 것으로 나타났다.

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여성소비자의 라이프스타일에 따른 의복구매 행동과 선호감성에 관한 연구 (Clothing-Purchasing Behavior and Preferred Sensation according to Fashion Lifestyle of Female Consumers)

  • 한경미;나영주
    • 한국의류학회지
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    • 제27권9_10호
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    • pp.1026-1035
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    • 2003
  • The purposes of this study were to analyze the new lifestyle of female consumer of age in the range of 19∼35 and to investigate their clothing-purchasing behavior and preferred sensation by lifestyle group. The questionnaire survey was carried out on 402 subjects with 31 lifestyle questions, 32 questions of clothing purchasing behavior and 18 questions of preferred sensation. Through factor, cluster analysis and anova using SPSS, we found that the female consumers were composed of 6 lifestyle groups; Traditional Appearance Pursuit(19.4%), Personal Life Pursuit(15.7%), Outer Beauty Pursuit(15.9%), Active Practical Pursuit(11.4%), Digital Leisure Pursuit(13.4%) and Unconcern(21.6%). The location of 6 lifestyle group were visualized in 2-D as the horizontal axis of 'Internal↔Appearance' and the vertical axis of 'Personal↔Collective'. Six groups by lifestyle showed different clothing-purchasing behavior and preferred sensations, and had different socio statistical parameters, such as age, income, job and education.

명예산업안전감독관 제도의 운영현황 및 개선방향 (The Improvement Direction of the Honorary Industrial Safety Supervisor System)

  • 이동형;김병규
    • 대한안전경영과학회지
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    • 제4권1호
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    • pp.11-25
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    • 2002
  • Though the Honorary Industrial Safety Supervisor System was activated from 1995, the system did not show the better effectiveness due to the unconcern of top management and the insufficient support of government etc. The purpose of this study is to analyze the problems of the system and to present the improvement direction of that system. The research result points out that we have to consider the following countermeasures; First, the government should make up the support system by a law dealing with proper compensation and professional education for the supervisor, and tax reduction for companies. Second, the companies should make an effort firming up the safety consciousness of top management, and strengthening the employees' concern about safety through continuous safety education and campaign by a labor union, and promoting the supervisor's pride through recognition from top management and other employees.

웰빙 소비자의 지속가능성의식에 관한 탐색적 연구 (An Exploration of Well-being-oriented Consumers' Consciousness toward Sustainability : A Qualitative Research)

  • 김영훈
    • 한국식생활문화학회지
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    • 제22권5호
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    • pp.521-527
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    • 2007
  • Using a qualitative method, this paper described briefly the well-being-oriented consumers consciousness toward sustainability concept. The paper identified the major obstacles facing well-being society as evidenced by consumers own experiences for consuming products which are meet the necessity for environmental preservation. Over seventy percent of respondents who had a experience consuming the sustainable products said that they consumed it for themselves and their family's health of all things. Beside their interests about health, they made mention of the safety of sustainable products, high quality of sustainable products, to preserve our environment, confidence in sustainable products, encouragement from others, and curiosity for sustainable products. The respondents who did not consume the sustainable products argued that high price of sustainable products, genuineness of sustainable products, lack of information about sustainable products, unconcern about sustainable products, and difficulty to access to sustainable products were not allowed them from consuming the sustainable products.

경호학의 학문적 위상정립을 위한 고찰 (Study for academic establishment of phase of Department of Security Service)

  • 김상진
    • 융합보안논문지
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    • 제13권5호
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    • pp.197-205
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    • 2013
  • 사회안전과 질서유지를 위하여 Security를 연구하는 학문이다. 비록 산업계에 비하여 18년이라는 짧은 기간이지만, 다방면의 학자들이 이 분야에 관심으로 가지고 많은 노력을 해왔다. 그러나 지금의 경호학은 몇 가지 문제점들을 안고 있어서 학문으로써의 가치를 인정받기 어려운 실정이다. 이를 위해서 몇 가지 선결과제가 해결이 되어야 한다. 첫째, 학문적인 개념과 범위 설정에 대한 산학간의 합의점 마련. 둘째, 모호한 학문의 정체성을 확립하기 위한 학적체계의 정립. 셋째, 교육체계의 정비부족을 극복하기 위한 교육체계 정립 방안의 마련. 넷째, 산업계와 상이한 연구방향에 대한 비가시성을 극복하기 위한 방안 등을 들 수 있다. 따라서 이 연구는 경호학이 학문으로써의 정체성과 가치를 높이기 위하여 네 가지 선결과제를 중심으로 그에 따른 대안을 제시하도록 하는데 목적을 두었다.