• Title/Summary/Keyword: tour information

Search Result 302, Processing Time 0.033 seconds

A Study on the Survey System for Customer Satisfaction Feedback in the Service Industry (서비스산업의 고객 만족도 피드백을 위한 설문 시스템에 관한 연구)

  • Kang, Min-Shik;Song, Eun-Jee;Kong, Hyo-Soon
    • Journal of the Korea Institute of Information and Communication Engineering
    • /
    • v.19 no.10
    • /
    • pp.2389-2395
    • /
    • 2015
  • An accurate feedback about customer satisfaction is a very important factor to efficiently manage achievements in the service industry. However, Korea is lack of quantitative and standardized system of customer satisfaction measurement. This paper suggests standardized survey system with more in-depth and various methods of questionnaire survey as well as analysis which is able to efficiently evaluate customer satisfaction. This system is that investigates customer satisfaction of process based services, which uses various methods including simply designed questionnaires, customer satisfaction survey via mobile, and an investigation on follow-up satisfaction rate. In addition, we adopted scoring system to digitize a degree of satisfaction rate, so the suggested system provides an opportunity to improve specific objects those need to be improved by clearly evaluating a degree of satisfaction rate and applying various analysis techniques, such as IPA (Importance Performance Analysis), process analysis, and expectation analysis etc. This study substantiates suggested system through applying it to travel agency which is a representative enterprise of tour service.

Participation Types of Private Security Guards in Leisure Activities and the Effect of Leisure Constraint on Life Quality (민간경호원의 여가활동 참여유형 및 여가제약이 삶의 질에 미치는 영향)

  • Park, Joon-Ho;Choi, Pan-Am;Jo, Sung-Gu
    • Journal of the Society of Disaster Information
    • /
    • v.7 no.2
    • /
    • pp.161-171
    • /
    • 2011
  • This research puts the purpose in elucidating the effect of participation types of leisure activity and leisure restraints on life quality. To achieve research purpose, questionnaire survey was conducted on 200 subjects who are engaged in private guard companies with ages over 20. Using the collected data, frequency analysis was conducted in order to identify demographic characteristics with SPSS/WIN 17.0V program. In addition, multiple regression analysis was conducted for solving research questions. As a result, sports related participation type had a positive effect on time constraint factor. Meanwhile, hobby related participation type had a positive effect on time and cost constraint, participation type of watching has a positive effect on individual and social constraint. Tour and play related participation type had a positive effect on individual constraint factor. Meanwhile participation type of sociality had a positive effect on individual constraint and hobby factor, but had a negative effect on familial and social constraint. Sports related participation type had a positive effect on social relationship factor. Participation type of watching and play related participation type had a negative effect on family relationship. Finally, time constraint factor had a positive effect on family relationship, and cost constraint factor had a positive effect on entire quality of life. Individual and family constraint factors had a negative effect on leisure relationship factor. Also, social constraint factor had a positive effect on family relationship, but had a negative effect on leisure relationship.

A Design and Implementation of Ubiquitous Museum(U-Seum) Using Location Based Service and Augmented Reality (위치기반 서비스 및 증강현실을 이용한 유비쿼터스 박물관(U-Seum)의 설계 및 구현)

  • Lee, Sun-Ho;Lee, Woo-Ski;Kim, Nam-Gi;Chun, Jun-Chul
    • Journal of Internet Computing and Services
    • /
    • v.13 no.4
    • /
    • pp.63-71
    • /
    • 2012
  • This paper presents a design and implementation of U-Seum(Ubiquitous Museum) system based on the LBS(Location Based Service) and mobile augmented reality technique. The mobile services under the smart space of the ubiquitous environments have been expanded in the various fields. In this study, we introduce U-Seum which supports tourists in the museum. U-Seum is developed by use of the position tracking technique based on Wi-Fi and mobile augmented reality. The GPS which is widely used in the position tracking has a difficulty to be utilized in the inside of the building because it requires the Line-of-Sight between a sender and a receiver. Therefore, in this paper, we develop a realtime tour-supported service through experience and evaluate the performance of the system in the world famous UNESCO's Hwa-Seong Museum by measuring the distance from the Wi-Fi signal which is suitable to track the position interior of the museum. U-Seum provides various push services such as mobile augmented reality service for explanation of the artifacts of the museum, game services and the statistics information of the tourist when the tourist approach a specific AP. U-Seum is developed in the Haw-Seong Museum by the support of the Swon Haw-Seong Cultural Foundation. With a field test, we prove that the excellence and expandability of the system.

The Characteristics of Elderly Consumer Behaviors in the Consumption of Aging friendly products (고령친화 용품의 소비와 관련된 노인 소비자 행태 특성 -대구시를 중심으로-)

  • Kim, Young-geun
    • 한국노년학
    • /
    • v.29 no.1
    • /
    • pp.21-35
    • /
    • 2009
  • The aim of this study is to make clear the characteristics of elderly comsumer behaviors and to provide information for the organ and company preparing aging friendly industry. This information is actual data which analyzed elderly consumer behaviors according to sociology of Population criterion. The first survey was conducted to 600 elderly about the degree of products preference, the criterion of products selection, actual purchaser, the preferring medium. To compare elderly consumer behaviors to young consumer behaviors, the second survey was conducted to 400 elderly and young persons. The results are in following. First, the crucial factors of elderly consumers making select products is the function of products. Second, when planning marketing for elderly consumers, company needs to investigate factors affecting elderly consumers behaviors, for instance the educational level, a monthly income level, age, sex, and so on. Third, elderly consumers were the most interested in health products. Specially, male elderly consumers in leisure sports and tour products. Fourth, elderly consumers is active for economic respect and independent for social respect.

A Study of Korean Tourists' Characteristics to New Zealand through the Internet (인터넷을 통한 뉴질랜드 방문 한국인의 특성 변화에 관한 연구)

  • Choe, Jae-Woo
    • Journal of the Korean association of regional geographers
    • /
    • v.9 no.2
    • /
    • pp.180-191
    • /
    • 2003
  • This study researched the changing characteristics of Korean visitors to New Zealand after the IMF Crisis(the 1997 Korean financial collapse), through data from New Zealand Tourism Board and an internet-based survey. Since the Korean financial collapse, the Korean visitor to New Zealand has changed from an older to a younger generation. The reason for this change in age is considered clue to visiting as a family group, visiting to study English and the popularity of touring among the young adult generation. Thus the numbers of older generation travelers has decreased steeply, while an increase in younger visitors has occurred and they stay for longer and come during the school vacation period. The preferred or most popular itinerary is influenced by New Zealand's travel infrastructure, the younger travelers seeking adventure tourism, where this is located and package tours fixed itineraries. The main tour activities at attractions is visiting the tourist information centre, museums and internet cafes. These activities were popular with the younger generation and, along with New Zealand's unique scenic resources and famous activities, attracted visitors to the main tourist destinations. The average satisfaction levels of the respondents, according to the survey was 3.52 out of 5.00 criterion, this resulted from analysis of 14items and their satisfaction levels. New Zealand and Korean tourism policy makers, including travel agents and tourism development authorities, need to devise efficient tourism policy to accommodate these changing characteristics of Korean tourists, as highlighted through the results of this study.

  • PDF

Analysis of Spatial Cognition of Visitors to Natural Environment-based Tourism.Resort Facilities - A Case Study of NAMI Island - (자연환경 기반형 관광.휴양목적지 시설물에 대한 방문객 공간인지도 분석 - 남이섬 관광지 사례를 중심으로 -)

  • Choi, Young-Seok
    • Korean Journal of Environment and Ecology
    • /
    • v.27 no.3
    • /
    • pp.396-404
    • /
    • 2013
  • The purpose of this study is to propose the method to improve management aspect and facilities plan to enhance spatial cognition of visitors through visitors' analysis of spatial cognition regarding tourism destination facilities. The research model was established by factors affecting spatial cognition such as facilities characteristics and visitor characteristics as well as spatial cognition of visitors' facilities to achieve objectives of research, and actual proof analysis was made to visitors to Nami Island tourism destination based of this. As a result of analysis, it was proved that visitor characteristics including their gender and age, and tour map use as well as facilities characteristics of facilities type, location, etc showed a statistically significant difference in visitors' spatial cognition. In addition, it is deemed as a result of analysis that Nami Island requires re-organization of symbolic features and attractiveness of food and beverage facility, while needing additional installment and rearrangement of information facilities and related facilities. The result of this research suggests that close analysis and application of factors affect spatial cognition such as facilities and visitors' characteristics to plan and manage the tourism destination facilities effectively. Moreover, visitors' spatial cognition is related to spatial characteristics of tourism destination, therefore it is analyzed that the uniqueness of facilities played an important role in improving female's spatial cognition. In particular, the result of this study is meaningful in that in light of plan and management for tourism destination facilities, the function to provide tourism destination plays a major role in improving visitors' spatial cognition regardless of complexity of spatial structure of tourism destination.

Analysis on Attraction Power and Holding Power of Exhibition Areas at Science Museum - Focused on Analysis on Exhibition Method of Exhibition Spaces at Gwacheon National Science Museum - (과학계 박물관 전시공간의 흡입력과 지속력 분석 - 국립과천과학관 전시영역의 연출매체 분석을 중심으로 -)

  • Lim, Che-Zinn;Choo, Sung-Won;Park, Moo-Ho
    • Korean Institute of Interior Design Journal
    • /
    • v.20 no.1
    • /
    • pp.165-172
    • /
    • 2011
  • Visitors' behaviors within an exhibition space are a substantial means to grant spatial arrangement and validity of exhibits. Therefore, the study analyzed visitors' behaviors in the viewpoint of attraction power and holding power of exhibits on the basis of exhibition layout of real science museums. Through the analysis, the study grasped efficiency of analysis index and exhibition environment elements which might have an effect on planning the exhibition space of a large-scale museum and producing detailed ranges of exhibition. The main indicators used are: 1. Attraction power: it indicates the relative incidence of people who have stopped in front of an object/exhibit during the exhibition tour. It is calculated by dividing the number of people who stop by the total number of people who have visited the museum or gallery. 2. Holding power: it measures the average time spent in front of an information/communication element. It is calculated by dividing the average time of stay by the time "necessary" to read an element. As a result, It was expected that attraction power and holding power of exhibit would be increased when moving line of seeing was inductive. However, when the traffic movements of seeing was inductive, repetitive seeing of exhibit was almost never realized and visitors had a strong tendency which viewed on their way of moving without viewing on their way of stopping. On the other hand, it may mean that density of exhibit is low or size of exhibition space is small that most of exhibits within exhibition space have high attraction power and holding power. As Gwacheon National Science Museum, when a museum is composed of many large-scale exhibit halls, it should be formed by separating the main moving line of seeing from the optional moving line of seeing through visitors' natural choice of exhibit and proper inducement of moving line of seeing. In such structure, exhibition environment of the main moving line has an effect on attraction of exhibit and the use of optional moving line acts as a factor to increase attraction. In addition, it is thought that attribute of exhibit and proper arrangement of rest space within exhibition space will increase holding power of exhibit.

Effect of PDA Guide Service on Users' Involvement, Satisfaction, and Reuse Intention -Focused on PDA Guide Service in Gyeongbokgung- (PDA를 활용한 안내서비스가 이용객의 몰입, 만족 및 재이용의도에 미치는 영향 -경복궁의 PDA안내서비스를 중심으로-)

  • Kim, Ju-Yeon;Lee, Min-Jae;Ahn, Kyung-Mo
    • The Journal of the Korea Contents Association
    • /
    • v.12 no.3
    • /
    • pp.373-381
    • /
    • 2012
  • Due to IT(information technology) development, various ITs have been applied to tourism. Since June 2010, PDA guide service was launched in Kyungbok palace. This study tried to find how effectively the service is operated by comparing flow, satisfaction and reuse intention of PDA users with those of who have received guide service by professional interpreter. The result indicates that those who have received professional interpretation showed to be more involved, satisfied and have more intention to reuse. The paper explored the composing factors of PDA guide service, which are 'interpretation', 'design', 'ease of use', and 'stability of operation'. Among these factors, interpretation was analyzed to be only factor what affects users' involvement and also most influential attribute explaining users' satisfaction and reuse intention. 'Interpretation', 'stability' and 'ease of use' are shown to have impact on satisfaction, while 'interpretation' and 'stability' have significant effect on users' reuse intention of PDA guide service. The operational implications from these results are suggested.

Improved Simple Boundary Following Algorithm (개선된 간단한 경계선 추적자 알고리즘)

  • Cheong, Cheol-Ho;Han, Tack-Don
    • Journal of KIISE:Software and Applications
    • /
    • v.33 no.4
    • /
    • pp.427-439
    • /
    • 2006
  • The SBF (Simple Boundary Follower) is a boundary-following algorithm, and is used mainly for image recognition and presentation. The SBF is very popular because of its simplicity and efficiency in tracing the boundary of an object from an acquired binary image; however, it does have two drawbacks. First, the SBF cannot consistently process inner or inner-outer corners according to the follower's position and direction. Second, the SBF requires movement operations for the non-boundary pixels that are connected to boundary pixels. The MSBF (Modified Simple Boundary Follower) has a diagonal detour step for preventing inner-outer corner inconsistency, but is still inconsistent with inner-corners and still requires extra movement operations on non-boundary pixels. In this paper, we propose the ISBF (Improved Simple Boundary Follower), which solves the inconsistencies and reduces the extra operations. In addition, we have classified the tour maps by paths from a current boundary pixel to the next boundary pixel and have analyzed SBF, MSBF, and ISBF. We have determined that the ISBF has no inconsistency issues and reduces the overall number of operations.

Visitor Circulation in Leisure Spaces using Space Syntax - Focusing on Ouam Traditional Folk Village - (공간구문론을 활용한 전통마을 여가공간의 보행동선 분석 - 외암민속마을을 사례로 -)

  • Song, Na-Guen;Yeo, Jeong-Tae;Ko, Dong-Wan
    • Journal of the Korean Institute of Landscape Architecture
    • /
    • v.37 no.1
    • /
    • pp.1-8
    • /
    • 2009
  • User movement is an important factor in determining the amount of the acquired knowledge and information about space contexts. A reasonable circulation plan affects the spatial usage, space revitalization, and activity satisfaction, and is ultimately a means to increase spatial usefulness. On the other hand, a disorderly circulation system causes negative experiences due to difficulties in wayfinding. This research identified the importance of a pedestrian circulation system analyzing the correlation between the spatial configuration index and pedestrian movement, and visitors' movement in the leisure space by using Space Syntax. The research area, Ouam-ri, where numerous guests visit this designated folk village, is a typical case in which a settlement space is used as a leisure space. There was a great deal of risk that visitors would get lost while wandering through the space. Also, it is difficult to induce visitors to tour economically even though the pedestrian circulation configuration of Ouam-ri forms the natural moving line because of its typical tree structure. Additionally adjusting and to supplementing the pedestrian system is required in order for the traditional village, a settlement space, to be used as a leisure space.