• Journal of Technology Innovation
• /
• v.6 no.1
• /
• pp.99-127
• /
• 1998

The purposes of this study are first, to plan communication strategies for promoting the 1st National Science Festival and other events of the April 1997's Science Month in Koreas; second, to monitor communication activities done for those events; third, to evaluate effects of communication activities. Both the Ministry of Science and Technology and the Korea Science Foundation were arranged to execute our planned communication strategies. Basically we utilized the three sequences of human behavioral condition : Exposure, attention, and cognition. For planning, we suggested concrete communication strategies for each sequence, for example, first, those for bringing exposure to every event, second, those for bringing attention to the event, and third, those for bringing cognition of the event. Those communication strategies were suggested to use specifics of newspapers, television programs, radio programs, commercial and corporate magazines, electric visual sign advertisements on the street, and computer communication. For monitoring and evaluation, we used the same three sequences as the criteria. For example, we monitored and evaluated how much exposure, attention or cognition an event got or which specific medium contributed to exposure to, cognition of an event. For monitoring, graduate students were dispatched to examine each event through watching and interviewing. For evaluation, about 950 of event participants and non-participants were surveyed by means of face-to-face interview. Overall, we found that newspaper articles and television programs contributed a lot to people's exposure to events of the April 1997's Science Month. Especially, newspaper played a major role of heightening exposure. However, most events and/or their science and technology content failed to get salient attention and its following active cognition. The 1st National Science Festival attracted much exposure, but had some problems of disorder and commercialism. This sharp increase of exposure and some attention were believed to have reinforced people's, especially event participants' positive opinion of science and technology which is part of scientific culture.

• The Journal of the Korea Contents Association
• /
• v.9 no.8
• /
• pp.237-247
• /
• 2009

This study seizes the commercial environment on a few impact by the physical planning of the object of Gwangju Metropolitan City's Choong-jang ro specialized streets preparation. Nameley, for seizes the impact of commercial activity by the walking environment improvement proposition, analysis the avenue's physical variation after the walking environment improvement proposition and seizes the sales figure, visitors' variation and the psychological effects through the shopping store's hosts's and shopping store's visitors's survey of the business conducted areas. Through this situation, the purpose of the this study is proposing the political suggestions that elicit the alternative of making the commercial environment fitted the avenue's attributes through the walking environment improvement proposition.

• Journal of the Korean Institute of Landscape Architecture
• /
• v.30 no.2
• /
• pp.12-22
• /
• 2002

This study examines the visitors'evaluations of tourism resources in Insa-dong, which the Seoul metropolitan government has improved recently. This study adopted the method of Importance-Performance Analysis by collecting data through questionnaires. A random sampling of visitors to Insa-dong was conducted in June and July,2001. The survey included questions on the physical and psychological components of Insa-dong's tourism resources. In the case of physical components, eight factors(ancient arts shop, art gallery, atelier, calligraphy shop, pottery arts, traditional tea house, antique shop, traditional clothes) out of thirteen were categorized as 'keeping up the good work'. None of the Physical components was shown as 'low priority'or'possible overkill'. In particular, four factors(restaurant, heritage, Korean-style house and alley, traditional cultural festival) need to be impoved most urgently in terms of visitors'satisfaction. Survey results realize them as high priority in importance but low in performance, thereby designated as, 'concentrate here'. An image of the 'street' showed to be high in importance and identical in performance, so can be categorized between'keeping up the good work'and 'concentrate here'. The results show that unusual outdoor spaces and the festivals of Insa-dong have a significant meaning to the visitors. In the case of psychological components, three factors(general atmosphere experience of unusual atmosphere, appropriateness of stroll time) out of seventeen were categorized as 'keeping up the good work'. Ore factor (shopping) was designated as 'low priority'and not found to be 'possible overkill'. Thirteen factors (various events, possibility of various activity, various flood, richness of play, new experience, education cultural inheritance, parking facilities, resting places, green spaces, meeting places, guide map and information, cleanliness of facilities/convenience) need to be improved mast urgently in terms of visitors' fulfillment. They are perceived as areas of 'concentrate here'. This confirms that attractive events are essential for the recent visitor satisfaction. Furthermore, visitors are not satisfied with its amenity and acccss in Insa-dong despite the improvements. In conclusion, positive impressions, both physical and psychological, should be maintained while factors mentioned to be lacking should be prioritized in order of necessity to improve the image of Insa-dong and solutions need to be found and implemented. The results of this study would be helpful in the planning and management of nsa-dong considering the visitors'requirements.

• Journal of the Korean Institute of Rural Architecture
• /
• v.13 no.2
• /
• pp.55-62
• /
• 2011

This study examined the changes in land use and the distribution characteristics of locational facilities in the downtown space of a small town and the following results were obtained. The population of the subject small town was 9,476 as of 2010 which accounts for 15.8%. of Yeongam-gun. Regarding to a period, the population has been continuously decreased by 20.4% on average. Regarding to age group, while young people of 30 and under have been decreased, old people of 60 and over have been increased, suggesting a rapid increase in old population. Regarding to the area by land classification in the subject small town, while land has been increased by 6.9% on average, forests and fields have been decreased. Regarding urban planning area, residential and commercial areas have been increased by 3.1% and 5.8% on average respectively. It suggests that a rural area(arable land) tends to be gradually decreased, whereas a urban area tends to be steadily increased. Regarding the number of layers of buildings in the subject downtown streets, while one and two stories accounted for most parts in 1977, one story has been decreased but two and three stories have been increased since 1987. Regarding the use of buildings, living convenient facilities such as sale/retail trade and service/restaurant showed high location. In particular, one story which influences street vitality showed high location in sale/retail trade and service/restaurant, but many empty stores were also shown.

• Journal of the Korea Convergence Society
• /
• v.9 no.10
• /
• pp.37-44
• /
• 2018

In this thesis, the traffic signal system is generally applied to the intersection of urban side streets, where blind spots and cramped areas are high risk of accidents, contributing to the prevention of accidents and smooth traffic communication. Therefore, the purpose of the system is to prevent accidents and facilitate traffic communication by providing a light traffic signal at street intersections in busy cities. Also, this study is a universal application of traffic angle to vehicles without the need for a separate terminal installation, and the provision of traffic signals in cities In addition, it is thought that the narrow loss of life on the road can serve as a catalyst to help optimize its function as a signal system that can minimize damage.

• Journal of the Korean Institute of Landscape Architecture
• /
• v.32 no.5
• /
• pp.119-128
• /
• 2004

In 2004, the Incheon Urban Development Corporation held a design competition for the Song-Do apartment complex development. Several projects that won the prize in the recent design competitions were reviewed to look around the current design tendency, and current conditions of the site were surveyed. The authors tried to combine digital and environment-friendly factors, considering the site condition. Because the site is on reclaimed land and is located at the center of the information-technology industrial area, these two factors inform the main concept of this project. The site was divided into two different zones : the Ocean Zone and the Digital Zone. The 'community spaces'(community street, community plaza and so on) were designed for the various activities of the residents. The Patios, 'private' community spaces, included many facilities for play, appreciation, rest, exercise, refreshment and gathering. To avoid common landscape styles in the patios, simple and minimal forms were designed. The environmental sculptures were carefully planned, allocated and shaped with digital technology, based on the 'Present and Future of Song-Do'. The authors also tried to introduce environment-friendly factors, such as the green roof system, wall planting, and the water recycling system. This project is following the M.A. (Master Architect) process, and is still being modified to make the hi-tech and environment-friendly apartment complex.

• Korean Institute of Interior Design Journal
• /
• v.22 no.1
• /
• pp.247-255
• /
• 2013

In this study, the colors and characteristics of Gwangbok-ro of Busan were analyzed in the standpoint of local images based on the examination of the facade designs of stores along the road of Gwangbok-ro, Busan a main street with massive population flow. To that end, the facades of stores, correlation with the city, color and locality were examined, and after the status of facade designs in Gwangbok-ro were identified through case survey by it, color images were analyzed. For color analysis, Munsell color system was used as basic tool. As a result of examining the colors in Gwangbok-ro area, the following status could be analyzed on 3 attributes of hue, brightness and chroma: First, analysis results of hue indicated that dominant color that covers 70% or more of the area represented mid brightness and low chroma in GY(36.1%) series, subsidiary color which covers 25% or more of the area mid brightness and low chroma in YR(26.5%) series, and accent color that covers less than 5% of the area high brightness and low chroma of GY(40%) series. Second, in brightness analysis, dominant color mostly represented mid brightness, subsidiary color mid brightness and accent color high brightness respectively. In particular accent color showed more intensive crowding phenomenon in high brightness. Third, as for chroma, dominant color, subsidiary color and accent color all are gathered in low chroma, however in small number of accent colors, peculiar high chroma appeared notable. In conclusion, the colors of Gwangbok-ro area analyzed based on the facade design of the stores along the road in this study were superficial colors that reflect the life of people in the area, artificial colors by improvement of the local environment. This study is meaningful in that the image of Gwangbok-ro was found through building colors in one part of the city Busan. It is judged that the study results would become useful as reference document in planning out environment colors later on.

• International Journal of Highway Engineering
• /
• v.19 no.2
• /
• pp.153-165
• /
• 2017

PURPOSES : With the increasing number of older drivers in an aging society, there is a growing need for research and planning on traffic safety for the older drivers using an improved road geometry design. This study also proposed a modified urban road interchange design, which aims to keep the older drivers away from accident-prone and high-traffic areas of the city. METHODS : In this study, we examined accident data records of older drivers to identify accident-prone zones and intersections; we studied the road geometry at these zones and analyzed if it was an underlying cause for higher number of accidents. Based on the research and subsequent analysis, we suggested plans for improvement of road geometry design at these intersections. RESULTS :By studying historic data and analyzing factors that affect the likelihood of accidents of vehicles driven by older drivers and after studying suitable traffic accident prediction models, we identified the major variables that need to be modified at accident-prone intersections, such as the width of a left turn lane at an intersection and the radius of the right turn lane at a street corner. The results have a significance probability of less than 0.001 and a 95% confidence level. To improve safety at the identified intersection, this study suggests the installation of a left-turn-lane-shaped Positive Offset and a right-turn-lane-shaped Slip Lane concept and an adjustment of intervals between intersections.

• The Journal of the Korea Contents Association
• /
• v.13 no.10
• /
• pp.140-150
• /
• 2013

The Greek sculptor, Pygmalion, created a sculpture which was perfect in shape and fell in love with it. He prayed the goddess of love, Venus to transform it into a real woman. She answered his asking, and he finally got married to her. In Bernard Shaw's movie, , the linguist, Dr. Higgins, brought a street girl, Eliza Doolittle to his home and educated her standard London dialect and upper-class manners. Unlike the Greek sculptor, Higgins changed not only her appearance but also her inner identity, then she became 'a new woman' of the age. Abby in seems to live a successful life of thorough planning and pursuing knowledge, but there is no place for her to express natural instinct and human emotion. On the other hand, Mike is a totally different type of a person from her. Like a Greek sculptor, he changes her into a woman who can truly understand other people from her heart and listen to what her inner-self says to her. The Greek myth metaphorically suggests the way to build true relationships between people of all times.

• Journal of Korean Society for Geospatial Information Science
• /
• v.17 no.3
• /
• pp.41-48
• /
• 2009

This study investigated the characteristics of spatial expansion/centralization and the spatial structural change of urban. The data used in analysis were urban population, employment, building floor area, and land price. The analysis was performed for the data of 1995, 2000, and 2005 during 10 years after 1995. The method of research was as follows; The movement of mean center and standard distance/standard deviation ellipse was estimated to investigate the urban growth change. The result of Moran's I analysis showed a clustered pattern, not a dispersed pattern, however; the effect was not significant. The town area requires the well-ordered urban planning such as land use. The contours map demonstrates that a monopole structure was generally transformed into a multicentralization structure. The development of mutural connection axis among central street roads was fragile.