• Journal of Information Technology Applications and Management
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• v.17 no.2
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• pp.155-173
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• 2010

Although online education service markets are growing fast, previous studies have been limited to the studies on media types or system qualities of online education. In order to provide timely implications for online education service providers to maintain and increase the number of users, other factors such as interactivity and community perspectives should be considered. In this study, social capital and service quality were adopted as antecedents of learning motivation. Also, service quality dimensions, as well as learning motivation, were chosen to examine its impact on intention to repurchase of online education services. Research findings show that structural and cognitive dimensions of social capital are proved as antecedents of relational capital; structural and relational social capital positively influence on learning motivation; tangibility positively makes impact on learning motivation; and intention to repurchase is positively influenced by responsiveness and learning motivation. Practical implications based on the research findings are presented.

• Journal of the Korean Society for Library and Information Science
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• v.48 no.4
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• pp.267-295
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• 2014

The purpose of this study is to analyze empirically relationships between learners' psychological factors, knowledge sourcing behavior and knowledge utilization outcomes and to analyze the mediation effect of social learning and relationships among learners. Another purpose is to understand learners' attitude on social learning and knowledge sourcing behavior. The main results of this study are as follows: First, regression results on relationships among learners' psychological factors, knowledge sourcing behavior, knowledge utilization outcomes show that learners' self-efficacy has a positive effect on social learning activity participation, and goal orientation has a positive influence on group knowledge sourcing and social learning activity participation. Users' experiences of social media has a positive effect on group knowledge sourcing, social learning activity participation and social learning interaction. From a knowledge utilization perspective, published knowledge sourcing positively affects knowledge reuse, knowledge application and knowledge innovation. Dyadic knowledge sourcing has positive influence on knowledge reuse. Group knowledge sourcing affects positively knowledge application and knowledge innovation. Second, social learning activity participation factor has full mediation effect on relationship between learners' goal orientation and group knowledge sourcing, and the relationship between users' experiences of social media and group knowledge sourcing. A relationship among members factor has full mediation effect on the relationship between published knowledge sourcing and knowledge reuse, and relationship between published knowledge sourcing and knowledge innovation. Third, the results of in-depth interview show that learners trust and easily collect knowledge from social network services in general. Also, they get a variety of idea for solving information problem from interaction among members in social learning community.

• Korean Institute of Interior Design Journal
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• v.22 no.4
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• pp.62-69
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• 2013

The purpose of this study is to research the viewpoint of space practice method through the discussion about social space. The study researched how social practice strategy is unfolded through the understanding about daily life, space manufacture and interaction. As a social practice, space design should adopt the interaction approach method on the basis of social relationship latent in the base of space. As a result of study, the viewpoint of space practice can be summarized into 3 viewpoints as below. First, it is the viewpoint of recognition through the experience meeting daily life. Rural space is the one of experience where daily life and social relationship interact each other. As a delicate sensible experience, it is the recognition of special space detected in the space where daily life occurs. Second, it is the viewpoint of form creation as a media product of society and space. Space is a whole creature of the relationship that has been formed socially as a historical process. Depending on the goal of community, new form is created by sharing the characteristic of space and having sense of kinship. Third, it is the viewpoint of tuning as a practice for subject participation. Rural space is the daily space to practice structured society subjectively through interaction. In the place of subjective life, there should a space practice with the tuning and cooperation method between subject and society. The main vein of space practice, which is analyzed with the discussion about social space, shows that out lives are maintained by space practice and directly connected to social relationship and structure. After all, the space, which is searched for through space design, has a clear subjectivity, ensures abundant subject life and is led to realization of community value.

• Journal of English Language & Literature
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• v.55 no.2
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• pp.259-292
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• 2009

When AIDS evolved into a narrative, there were lots of mythologies on AIDS. Among them, the one that AIDS is a gay plague was accepted without any special rejection. Now AIDS is no longer a gay-related disease. At the beginning of the epidemic, however, AIDS was said to be a gay plague and gays were blamed for their life styles. Although AIDS was new, it had been in the mind of people. That is, the truths about AIDS were distorted and misunderstood. The social aspects of AIDS were based not on real scientific facts but on the prejudice and the practices which heterosexual society had invented for homosexuals. Here the AIDS crisis is said to be politicized. The socio-political responses to AIDS were effected by the dominance of Reaganism. So this paper investigates the effects of AIDS on the gay community and the reactions of the Reagan administration through analyzing ten American AIDS plays. Four issues are discussed to develop the paper's main idea: the meaning of AIDS, the past to be remembered, the new family system, and the indifference of President Reagan and the silence of media. AIDS means death; the relation between homosexuality and AIDS cannot be separated. Under these social circumstances AIDS becomes a symbol for moral corruption and the person with AIDS is thought to be punished. But a gay person can overcome the fear of death through regaining promiscuous sex and confirming his identity as a gay. Also to survive in the heterosexual society a gay has to make a new family system. Finally the indifference of the Reagan administration and the virtual silence of the media make the crisis more serious. In the conclusion homosexuals are compared to the Jewish people and the responsibility of gay community is also discussed. The important thing is that facing the AIDS crisis, the gay community has spiritually grown up.

• Journal of Families and Better Life
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• v.23 no.5 s.77
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• pp.171-180
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• 2005

The purposes of this study were to examine how the nested social systems affect the identity development of the local university students, and to explore how they integrate externally imposed identities and internally defined ideas of ego. From the protocol writings and personal face-to-face interviews with 87 local university students, the present study found that the participants tended to identify themselves as a university student rather than a 'local' university student. They were aware of the social prejudices against local university students. Some participants resisted the stereotypes imposed by the media, which they perceived as overly simplistic and biased labeling, while others accepted those with feelings of frustration, inferiority, and sadness. However, they kept making efforts to overcome social prejudices by means of their affection for the local community. The study highlighted that individual identities were constructed in the systems which the individuals belonged to.

• 한국디지털정책학회:학술대회논문집
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• 2006.06a
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• pp.139-147
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• 2006

최근 1인 가상커뮤니티가 성숙화 단계에 들어서면서, 이에 대한 많은 연구들이 이루어지고 있다. 특히, 사이버 커뮤니티는 일반 사용자에게 고립감을 벗어나 사회적 관계(social network)를 맺을 수 있는 기능을 포괄적으로 확장시키고, 이용자들에게는 공동의 관심사와 관계 형성의 공간을 제공한다는 점에서 기존 오프라인 커뮤니티와 같은 역할을 한다고 할 수 있다. 더욱이 '카페' 나 '클럽' 중심의 키뮤니티에서 개인형 커뮤니티 추세로 급변하고 있는 최근에는 블로그 사용자가 급증함에 따라 다양한 초점에서 많은 연구가 필요하다. 이에 본 연구에서는 최근 새로운 미디어로 각광받고 있는 개인형 커뮤니티인 블로그 사용자를 새로운 정보기술의 사용자로 파악하여 기술수용모형(TAM)을 기본모형으로 하여 선행연구로부터 도출된 개인특성 변수들에 대하여 실증분석 한다. 본 연구의 학문적 시사점은 기술수용모델이 블로그 사용 환경에서도 적용 가능한지를 검증한 것이고, 기술수용모델 이외의 요소인 주관적 규범, 인지된 즐거움 그리고 자기 유능감이 블로그 서비스 사용에 미치는 영향력을 알아본 점에서 의의가 있다.

• Journal of the Korean Society for Library and Information Science
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• v.16
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• pp.243-279
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• 1989

Public library effectiveness is determined by a complexity of the internal and external environments of the library. The purpose of this article is to investigate community environments and library resources as determinants of the output measures of the 15 municipal libraries in Seoul and to cope with changes in the environments for the improvement of their performance. This study is based on the hypotheses that the library's output would be proportioned to the size of budget and library collection, and to the relationships between the characteristics of the library and of the community in which the library develops. The variables identified in this .study are population density, family size, institutions (social, cultural, financial and educational), presence of the mass media, size of service area, and economic level of the community. The output measures employed for analysis are: number of professional staff, expenditures, number of books in the collection, number of books added annually, total circulation, number of library visits, circullation per capita, library visits per capita, .and registration as a percentage of population. The recommendation made in this study is the innovation of the 15 libraries in organization.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.24 no.2
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• pp.231-246
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• 2013

This paper attempts to explore the use of social metadata in academic libraries. A total of 173 academic libraries were examined and analyzed. Various social metadata were reviewed, involved with users' participation and contribution. Error-reports, tagging, recommendations, ratings, reviews, comments, sharing, and community were identified that support selection, sharing and collaboration through social engagement. Suggestions drawn from the findings are offered to utilize social metadata in order to enhance users' contribution and interaction. It is hoped that this exploratory study will provide insight into the use of social metadata in academic libraries.

• International Journal of Internet, Broadcasting and Communication
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• v.12 no.4
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• pp.42-47
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• 2020

YouTube, the online video streaming platform, has become popular and influential around the globe. Due to the development of science and technology, people without expertise in filming can now easily produce their videos with unique content. Many people are more eager to become a popular YouTube creator because they can earn money by placing commercials or Products in Placement (PPL) in their video clips. However, it is yet unknown what genres of YouTube videos are popular. YouTube creators have their channels where they upload videos of a certain type of genre. This study investigates video genres of the top 250 YouTube channels in English-speaking countries (United States, Canada, United Kingdom, and Australia) using Social Blade, which is a research website. The ranking is set based on the number of times people watched a video ("Video Views"). We handsomely analyze popular genres of the channels and also the YouTube ecosystem, and it will be meaningful for today's new media era.

• International Journal of Internet, Broadcasting and Communication
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• v.15 no.2
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• pp.268-272
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• 2023

With the development of SNS, companies and individuals are actively marketing through social media to develop their own products. It is also important to post posts promoting on simple SNS or to show a lot of exposure using algorithms, but customers upload reviews or proof shots of the product on their own, naturally increasing the exposure of the product and increasing the purchasing power of potential customers. As the number of products that users want to purchase through SNS is increasing, they want to access and purchase not only tangible products such as goods and food, but also intangible services through SNS. In this paper, we would like to study exhibitions that have both tangible and intangible characteristics. SNS accounts that mainly introduce these products by searching for reviews have been created while spending leisure time such as exhibitions and fairs, reducing the hassle of searching for personal interests on search engines, and providing prices and reviews from the exhibition's schedule, lowering entry barriers and increasing purchasing power. Using this point, many exhibitions not only display works, but also open various experience centers, and create a photo zone or a unique exhibition hall atmosphere to attract many customers. In this study, we study the impact of SNS on the leisure culture of exhibition. The marketing direction in the situation where SNS marketing is becoming the mainstream is presented, and the change in the form of exhibition is described and presented as an academic approach.