• Industry Promotion Research
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• v.3 no.2
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• pp.9-20
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• 2018

The purpose of this study is to examine the influence of orgaizational capability(Organizational management capability, marketing capability, relationship formation capability, governance capability) of management perceived by the members of the social enterprise on performance of organization(both economic and social). For such goal, empirical analysis of research hypothesis 1 (organizational competence and economic performance) and research hypothesis 2 (organizational competence and social performance) was conducted using the statistical program of IBM SPSS 24.0 for the final 195 candidates who work in social enterprise. Both hypothesis 1 and 2 were adopted, as the result of the hypothesis 1 and 2, H1-1 H2-1 (organizational management competence and economic performance and social performance), H1-2 H2-2 (marketing competence and economic performance social performance), H1-3 H2-3 (relationship formation competence, economic performance, and social performance), and H1-4 H2-4 (governance capability and economic performance and social performance) all have a significant effect on economic and social performance. Therefore, the importance of organizational capability of management, executive body of social enterprises, was emphasized for the success and strive of social enterprise and sustainable management. Therefore, it is necessary to establish an education and training system to strategically develop and strengthen the organizational capability of the management, and provide a systematic and long-termed education system and training.

• The Journal of the Korea Contents Association
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• v.13 no.6
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• pp.227-235
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• 2013

This study aimed to establishing a support policy for enhancing corporate's competitiveness by analysing the resources linkage status of social enterprise. 67 Social enterprises In Chung-nam area were surveyed. The results are as follows. Social enterprise didn't link with community agencies in area of the capital, product and services outlets, technology development, human resources, infrastructure and education. And social enterprises is linking external resources with public agencies actively in the area of management, PR and marketing. But most social enterprises are operating without the linkage of community organizations. In the future, social enterprises need the network of public, corporate, and private organizations in the community by strengthening the role of the intermediate support organizations.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.15 no.5
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• pp.2703-2712
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• 2014

The purpose of this study is examine the factors influencing performance of long-term orientation and Corporate Social Responsibility(CSR) activities. This model tests various theoretical research hypotheses relating to social enterprise, CSR activities and long-term orientation. The proposed model is analyzed to target 115 social entrepreneurs with Smart Partial Least Square(PLS) 2.0. The result of hypothesis testing are as follows. First, long-term orientation positively influence community responsibility, environmental responsibility, and product(service) responsibility. Second, community responsibility positively influence financial and non-financial performance. Third, environmental responsibility positively influence non-financial performance, but does not significantly influence financial performance. Finally, product(service) responsibility does not significantly influence financial and non-financial performance. The results of this study will provide various implications to improve performance, long-term orientation, and CSR activities in social enterprise.

• The Journal of the Korea Contents Association
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• v.10 no.8
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• pp.398-406
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• 2010

The purpose of this study is to see how much the event attitude of football contest sponsoring company has effects on both the company image for best enterprise and the company image for social contribution and to establish the correlation of these both images with the intent of purchase. For this study, we finally selected 319 persons who participated in Budweiser 6v6 Cup Soccer Contest in 2008 as subject of study. Confirmatory factor analysis, correlation analysis, structural equation model using SPSS 12.0 and AMOS 5.0. The main result of study is as follows : First, the event attitude has a positive effect on the company image for best enterprise. Second, the event attitude has a positive effect on the company image for social contribution. Third, the company image for best enterprise has a positive effect on the intent of purchase. Fourth, the company image for social contribution does not have any effect on the intent of purchase.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.15 no.3
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• pp.1436-1441
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• 2014

Social enterprise has been increasingly recognized for as important economic and social contribution to modern society. Recently, many efforts and academic researches related to social enterprise are now emerging from practitioners and academics. This work focused on the key elements affecting the performance of social enterprises such as specifically social entrepreneurship, relationship-oriented organizational culture and government support policy. In this empirical model, two performance variables such as economic and social performance represent the dependent variables. And the size and age of the social enterprises are the controlled variables. By analyzing survey data of 107 social enterprises interesting and meaningful results are obtained. Social entrepreneurship influenced economic and social performance of social enterprises. And relationship-oriented organizational culture influenced economic and social performance of social enterprises. On the other hand, government support policy influenced economic performance of social enterprises, but did not influence its social performance. The developed empirical model of social entrepreneurship in this study showed that community-oriented organizational culture and government policy are important factors for the efficient and successful management of social enterprises in Korea.

• Journal of Digital Convergence
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• v.19 no.12
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• pp.1-9
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• 2021

The purpose of this study is to present the necessary success strategies for the social economy ecosystem and social enterprise stakeholders by empirically examining the structural relationship of factors that affect the sustainable dual performance of social enterprises. Through previous studies, hypotheses and research models were established for the performance factors of social enterprises, and hypothesis testing was performed using PLS-Structural Equation Modeling on 92 sample data collected from the survey. As a result of the analysis, it was found that the social mission, customer orientation, and social network set as performance factors all had a significant positive (+) effect on social performance. In addition, social performance had a significant (+) effect on economic performance by mediating customer orientation and social network excluding social mission, and it was found that the business model strengthened this relationship. In addition to the theoretical significance of demonstrating the structural influence of social enterprise performance factors through this study, practical implications can be found in that it suggests factors that social entrepreneurs should focus on for growth and performance creation.

• The Journal of Industrial Distribution & Business
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• v.14 no.1
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• pp.39-47
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• 2023

Purpose: This research aims at determining institutional commitment impact and how it influences job satisfaction. It aims at bridging the gap in research on the study topic. Its major focus is on work content and institutional commitment as the main variables and how they impact companies and employees. Research design, data and methodology: The current research has chosen the literature content approach and it is a reporting guideline for methodical assessments. It offers a consistent approach for conducting and reporting these types of studies, which can help to improve the quality and transparency. Results: The finding of the current research has showed that workers in social companies need jobs with higher values and responsibilities, company policy, among other factors. Workers' organization commitment towards social enterprise for improving workers' job satisfaction factors will include affective commitment, continuous commitment, normative commitment, and the commitment profile of the organization. Conclusions: This research finally insists that the findings of the current research would aid in enhancing employee knowledge and understanding of work satisfaction, as well as the essence of institutional commitment. Most employees lack adequate knowledge of the implications of job satisfaction not forgetting their personal needs as indicated in the individual need model.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.11 no.4
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• pp.117-126
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• 2016

Social enterprises have been concerned with the social problems and their market survival, simultaneously. They show diverse types of organizational identities in order to pursue such hybrid goals. This study examines how the social enterprises shape their identities. In particular, it focuses on regional and industry environments that influence the types of the organizational identities of the social enterprises. This study categorizes 219 social enterprises, founded in the environmental sector, into social oriented single identity, business oriented single identity, and mixed identity enterprises using the 2014 and 2015 Social Enterprise Directory published by Korea Social Enterprise Promotion Agency. Findings are as follows: First, there are more social enterprises with a single identity in the metropolitan environment, compared to ones in the non-metropolitan environment, and social enterprises with a mixed identity are more likely to be established in the non-metropolitan environment than ones in the metropolitan environment. Second, there are more social enterprises with a social oriented single identity in the emerging industry environment than ones in the mature industry environment. Also, more social enterprises with a business oriented single identity are formed in the mature industry environment than ones in the emerging industry environment.

• Journal of Digital Convergence
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• v.18 no.11
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• pp.149-157
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• 2020

The purpose of this study is to analyse on the effect of social enterprises governmental subsidies for social and economic performance. For this analysis, the sample is listed to the disclosure data from Korean Social Enterprise Promotion Agency from 2016 to 2018. First, the governmental subsidies of Social Enterprises are negatively related to the social performance and economic performance. The personnel expenses and social insurance expense in governmental subsidies components are positively significant related to the social performance of social enterprises. The professional manpower expenses and business development expenses are positively significant related to the economic performance of social enterprises. This can be interpreted as contributing to the creation of results according to the purpose of social enterprises for each item of government subsidies, and through this, it is judged that it is necessary to establish specific and customized support policies in order to increase the effectiveness of the government subsidies and increase the satisfaction of social enterprises.

• Journal of Korea Society of Digital Industry and Information Management
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• v.9 no.1
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• pp.177-188
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• 2013

As the number of smart phone users increases, many organizations begin to adopt social media rapidly to diversify communication channels with customers. Specifically, micro-blog, which supports instant and two-way communications between users and between organizations and users, has been adopted by many organizations as an efficient way not only to identify new customers but also to retain existing customers. The purpose of this study is to investigate the usage motivation and satisfaction of enterprise twitter based on use and gratifications perspectives comparing with Korea and China. Based on prior studies on use and gratifications of internet-related media, information seeking, pleasure/entertainment, relationship, communication, and incentives were identified as usage motivations of enterprise Micro-blog. This study contributes to provide the base of activation strategies and practical implications for micro-blog as a marketing tool.