• Communications for Statistical Applications and Methods
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• v.18 no.2
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• pp.213-217
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• 2011

For the social network of n nodes, one might be interested in finding k nodes to disseminate the information as quickly as possible or to identify key nodes of high "local centrality". I propose two algorithms for determining k "local centers" of the network and work on a real case.

• Knowledge Management Research
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• v.11 no.2
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• pp.17-35
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• 2010

As the internet has been used widely, many online communities have been appeared. Initially, many users used online communities for communication and information sharing. Recently, users start using online communities for building, maintaining, and extending social networks which they did in offline environments previously. The importance of online community is considered by many scholars and also companies to use it strategically. Therefore many studies have focused on exploring characteristics of online communities. Most of them have emphasized the importance of online community. Few study focuses on dynamics within online community. By using social network analysis (SNA), this study tries to explore dynamics of online community. Specially, By measuring the centrality of online community and tracing its changes, this study investigates how the relationships among participants in online communities have been changed over the time. Findings of this study indicate that, as participants has joined in an online community over the time, an opinion leader is appeared, and her/his power is changed.

• Journal of the Korea Safety Management & Science
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• v.15 no.2
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• pp.161-166
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• 2013

The purpose of this research is to analyse the research subject in journal of Korean safety management and sciences. Total 1850 key words in 560 papers were analysed by the Pajek system which is one of well known social network analysis tool. Key words trend from 2008 to 2012 was examined. Then the relationship among each key words was visualized. There were five key words group which strongly connected among key words. The degree centrality, between centrality, proximity prestige on each key words were calculated to verify influence degree to other key words.

• International Journal of Advanced Culture Technology
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• v.11 no.4
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• pp.279-285
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• 2023

This study provides academic implications by considering trends of domestic research regarding therapy for Mental disorder schizophrenia and psychosocial. For the analysis of this study, text mining with the use of R program and social network analysis method have been used and 65 papers have been collected The result of this study is as follows. First, collected data were visualized through analysis of keywords by using word cloud method. Second, keywords such as intervention, schizophrenia, research, patients, program, effect, society, mind, ability, function were recorded with highest frequency resulted from keyword frequency analysis. Third, LDA (latent Dirichlet allocation) topic modeling result showed that classified into 3 keywords: patient, subjects, intervention of psychosocial, efficacy of interventions. Fourth, the social network analysis results derived connectivity, closeness centrality, betweennes centrality. In conclusion, this study presents significant results as it provided basic rehabilitation data for schizophrenia and psychosocial therapy through new research methods by analyzing with big data method by proposing the results through visualization from seeking research trends of schizophrenia and psychosocial therapy through text mining and social network analysis.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.9
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• pp.5998-6008
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• 2015

The value of social network and entrepreneurial orientation has widely been acknowledged as a critical resource of business success. However, the previous studies did not specify each role and conceptually have examined them as separate antecedents of firm performance. This study develops propositions concerning network capabilities and investigates the moderating effects of network structures (degree centrality, closeness centrality, and betweenness centrality) on the relationship between entrepreneurial orientation and firm performance. This research conducted with a sample of 115 small consulting companies in Korea. The findings indicate that closeness centrality moderates the relationship between proactiveness and performance. Also, the combination of betweenness centrality and proactiveness exerts a positive impact on performance. Accordingly, degree centrality enhances the influence of innovativeness on performance. In particular, betweenness centrality exacerbates the influence of risk-taking on performance against our expectation. Overall, these findings conclude the synergistic effects of network capability and entrepreneurial orientation on firm performance. Finally, practical implications and academic propositions are presented regarding the way firms could most effectively utilize entrepreneurial orientation and network capability to maximize firm performance.

• The Journal of Korean Association of Computer Education
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• v.6 no.2
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• pp.81-93
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• 2003

The purpose of the study was to explore the potential of the Social Network Analysis as an analytical tool for scientific investigation of learner-learner, or learner-tutor interaction within an e-Learning environment. Theoretical and methodological implication of the Social Network Analysis had been discussed. Following theoretical analysis, an exploratory empirical study was conducted to test statistical correlation between traditional performance measures such as achievement and team contribution index, and the centrality measure, one of the many quantitative measures the Social Network Analysis provides. Results indicate the centrality measure was correlated with the higher order learning performance and peer-evaluated contribution indices. An interpretation of the results and their implication to instructional design theory and practices were provided along with some suggestions for future research.

• Journal of Intelligence and Information Systems
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• v.16 no.2
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• pp.109-128
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• 2010

The purpose of our research is to figure out the 'non-financial value' of consumers applying networks amongst consumer groups, the data-based marketing strategy to the analysis and delve into the ways for enhancing effectives in marketing activities by adapting the value to the marketing. To verify the authenticity of the points, we did the empirical test on the consumer group using 'the Essence Cosmetics Products' of high involvement that is deeply affected by consumer perceptions and the word-of-mouth activities. 1) The empirical analysis reveals the following features. First, the segmented market for 'Essence Consumer' is composed of several independent networks, each network shows to have the consumers that is high degree centrality and closeness centrality. Second, the result proves the authenticity of the non-financial value for boosting corporate profits by the high degree centrality and closeness centrality consumer's word-of-mouth activities. Lastly, we verify that there lies a difference in the network structure of 'Essence Cosmetics Market'per each product origin(domestic, foreign) and demographic characteristics. It does, therefore, indicate the need to consider the features applying mutually complementary for the network targeting.

• Journal of Information Technology Services
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• v.18 no.4
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• pp.83-95
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• 2019

It is becoming more and more difficult to cope with new knowledge and technology required by society by the efforts of one person or organization according to the development of science and technology. As a method to overcome this, collaborative research is becoming important. This tendency is increasing in the government R&D projects as well, and the 'A' test research institute, which is the subject of this paper, is also increasing a collaborative research. The purpose of this study is to analyze the network characteristics among the participating researchers in the government R&D project conducted by the institution A, and to ascertain how the network characters of the researchers actually affect the financial performance of the team. The results of the analysis show that 'closeness centrality' and 'degree of centrality' contribute positively to the financial performance of the team. On the other hand, 'betweenness centrality' and 'eigenvector centrality' have a negative effect on the financial performance of the team because they are not directly related to financial performance.

• The Journal of the Korea Contents Association
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• v.20 no.9
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• pp.29-42
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• 2020

The purpose of this study is to present a qualitative research method for extracting and analyzing the comments written by YouTube video users. To do this, we used YouTube users' feedback to measure the hedonic, social, and utilitarian gratification of use and gratification theory(UGT) through by using analysis and topic modeling. The result of the measurement found that the first reason why users watch the trot singer, Cho Myung-sub's video in the KBS Korean broadcasting channel is to achieve hedonic gratification with high frequency. In word-document network analysis, the degree of centrality was high in words, such as 'cheering', 'thank you', 'fighting', and 'best'. Betweenness centrality is similar to the degree of centrality. Eigenvector centrality also shows that words such as 'love', 'heart', and 'thank you' are the most influential words of users' opinions. The results of the centrality analysis present that the majority of video users show their 'love', 'heart' and 'thank you' for the video. it indicates that the high words in centrality analysis is consistent with the high frequency words of hedonic and social gratification dimension of the UGT. The study has research methodological implication that shed light on the motivations for watching YouTube videos with UGT using text mining techniques that automate qualitative analysis, rather than following a survey-based structural equation model.

• Journal of Digital Convergence
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• v.18 no.5
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• pp.179-186
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• 2020

The purposes of this paper were: 1) to identify the structural changes of the northeast Asia airport network caused by the pandemic of COVID-19 using social network analysis (SNA) and 2) to suggest proposals for improving airport competitiveness. In this respect, the entire international air routes in northeast Asia airport collected data of 4-10 March 2019 and 9-15 March 2020 through schedules analyzer database of OAG. We found that both the density and centrality have decreased since the spread of COVID-19. The government and airport authorities need active support such as a reduction of various fees and a moratorium on transportation rights to overcome the crisis in the air transport industry. When the COVID-19 situation calms down in the future, we hope that further research will be conducted to identify the structural changes in the SNA aspects through the vast data establishment in countries such as the EU and America.