• Title/Summary/Keyword: social activities.

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Factors Associated with the Health Promotion Activities of the Korean Elderly (노인의 건강증진행위 실천과 관련요인)

  • Lee, Jung-Chan;Park, Jae-San;Kim, Gwi-Hyun
    • Korean Journal of Health Education and Promotion
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    • v.27 no.2
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    • pp.121-139
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    • 2010
  • Objectives: The purpose of this study was to identify the health promotion activities of the elderly Korean aged 65 or older and to examine the related factors associated with the health promotion activities. Methods: Data were obtained from 2008 Social Statistics Survey of Korea National Statistical Office of 6,207 people aged 65 or older. We measured the socio-demographic characteristics, physical health status, social health status, and health promotion activities. Statistical analyses were employed through the $X^2$-test and Odds ratio using Logit Model. Results: In our study, health promotion activity practice rates were varied among the socio-demographic characteristics, physical and social health status. Our findings also support that better socio-demographic and physical health status explain the higher practice rates of health promotion activities. In addition, the higher social health status was associated with better practice rates of health promotion activities. Conclusion: We found that the health promotion activities of the elderly could be encouraged by better socio-demographic status and physical and social health status. To better accomplish the health promotion for the elderly in our community, policy-makers should need careful political deliberation for executing health promotion services considering the distinctions of programme and target groups.

Customers' Awareness about Corporate Social Responsibility Activities of Hospital (병원의 사회적 책임활동에 대한 의료소비자의 인식)

  • Lee, Hyun Sook;Jin, Ki Nam;Kim, Jinjoo
    • Korea Journal of Hospital Management
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    • v.17 no.4
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    • pp.116-132
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    • 2012
  • The purpose of this study is to discover the influence of customer's awareness toward corporate social responsibility(CSR) activities to service quality perception of the hospital. The survey was conducted on 211 patients at the general hospital in Seoul from April 2 to 30 in 2012. For the statistical analysis of data, ttest, ANOVA, and hierarchical multiple regression analysis were implemented. The results of the study were as follows. First, The personal tendency toward CSR was different by social groups. The elderly showed more tendency toward CSR. Second, there was a statistical significant relationship between the personal tendency toward CSR and the number of perceived CSR activities. Third, the effects of CSR activities were different from the perception of service quality. The awareness of volunteering social activities turned out to be negative factor of service quality perception.

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A Study on the Creation of Social Capital Through the Use of Public Libraries (공공도서관 이용을 통한 사회자본 형성에 관한 연구)

  • Lee, Seungmin
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.27 no.2
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    • pp.29-50
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    • 2016
  • This study conducted a survey research in order to prove the influence of public libraries on the creation of social capital. The analysis showed that the use of public libraries is generally focusing on information activities on a personal level and it is not extended to establish social relationships or form social trust between people on social level. If the personal information activities in public libraries are expanded to share information and opinions with other people, however, it can establish social relationships across people mediated by public libraries. It also has the possibilities to induce library users to participate reciprocal activities on social level. As a result, the information activities in public libraries on personal level can be extended to social levels mediated by public libraries, which can affect the creation of social capital. Based on these results, public libraries need to consider the social responsibilities on creating social capital as well as supporting information activities of members of society.

CEO Humble Leadership and Corporate Social Responsibility: The Moderating Effect of Firm Slack

  • HONG, Sung Min
    • The Journal of Economics, Marketing and Management
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    • v.8 no.2
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    • pp.27-38
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    • 2020
  • Purpose: Strategic management scholars have investigated the effects of corporate social responsibility (CSR) on firm financial performance, identifying various impacts of CSR activities showing conflicting results. Meanwhile, relatively less attention has been paid to the antecedents of CSR activities. According to upper echelons theory, organizational outcomes are predicted by characteristics of CEOs and top management team members. Corporate social responsibility is a type of organizational outcome influenced by such top leader characteristics and choices. Recognizing the importance of exploring new antecedents of CSR activities, I examine whether CEO humility affects CSR outcomes. Research design, data and methodology: The KEJI index was set as a dependent variable to measure CSR activities. Among the 200 sample companies registered in the KEJI database in 2014, 85 companies were finally selected and analyzed to measure CEO humility, as independent variable. I also examine the moderating effects of firm slack on the relationship between CEO humility and CSR activities. Results: There is a positive relationship between CEO humility and corporate social responsibility activities and this relationship is negatively moderated by firm slack. Conclusions: This paper contributes to understanding positive impacts of having humble CEOs on corporate social responsibility outcomes and recognizes the role of firm slack.

The Relationship Between Social Media Marketing Activities and Brand Attachment: An Empirical Study from Pakistan

  • KHAN, Mrestyal;RUBAB, Sana;AWAN, Tahir Mumtaz;KHAN, Maaz;MALIK, Nida;DANIYAL, Muhammad;ASHRAF, Muhammad Zaryab;KAKAR, Abdul Samad
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.6
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    • pp.219-230
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    • 2022
  • The goal of this research is to look into the relationship between social media marketing activities and brand attachment in the online marketing business, based on the indirect effect of perceived value and self-brand connections. For this reason, the study has used self-administered questionnaires to collect the data from 425 males from the major cities of Pakistan including Islamabad, Karachi, Lahore, and Sialkot. Furthermore, based on the PLS-SEM technique the empirical findings show that social media marketing activities positively affect perceived value, self-brand connections, and brand attachment. Perceived value has a significant positive impact on brand attachment and mediates the influence of social media marketing activities on brand attachment. In addition to this, self-brand connections have a positive effect on brand attachment, and self-brand connections mediate the relationship between them. Thus, firms employing social media marketing activities successfully in their branding build upon a positive perception of the brand in the customer's mind resulting in customer attachment with the brand. This study can assist the e-commerce managers and brand managers in building strong customer attachment via perceived value and self-brand connections.

The Effects of Cooking Activities Related to Seasonal Customs on the Language Expression Ability and Pro-Social Behaviors of Young Children (세시풍속과 연계한 요리 활동이 유아의 언어표현력과 친사회적 행동에 미치는 영향)

  • Eun-Jung Ahn;Seung-Hee Kim
    • Korean Journal of Childcare and Education
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    • v.19 no.4
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    • pp.53-72
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    • 2023
  • Objective: This study examined the effects of cooking activities related to seasonal customs on the language expression ability and pro-social behaviors of young children. Methods: Participants consisted of thirty-four 5-year-old children who were attending S preschool in Jeollanamdo. Seventeen children belonged to the experimental group and seventeen children to the comparative group. The experimental group participated in cooking activities related to seasonal customs, and the comparative group in cooking activities according to life themes of Nuri curriculum. Results: The results of this study revealed a significant improvement in the language expression ability and pro-social behaviors of young children in the experimental group. That is to say, the scores of the language expression ability and pro-social behaviors of the experimental group were significantly higher than those of the comparative group. Conclusion/Implications: This study carries significant implications for the early childhood field as it provides valuable insight into teaching-learning activities that effectively enhance the language expression ability and pro-social behaviors of young children.

Effects of Social Responsibility Activities of Franchise Chain Hotels on Customer Value and SNS Citizenship Behavior

  • Kim, Joon-Ho;Seok, Bong-Ihn;Lee, Ki-Tai;Yu, Jong-Pil
    • The Korean Journal of Franchise Management
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    • v.8 no.2
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    • pp.5-16
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    • 2017
  • Purpose - This study empirically analyzes the effects of social responsibility activities (legal, charitable, environmental, ethical) of franchised chain hotels on customer value and SNS citizenship behavior. Furthermore, this study examines mediating role of customer value on SNS citizenship behavior. Design, data, and methodology - A survey was conducted on customers residing in Korea who had visited the franchised chain hotels in Seoul, Gyeonggi, and other regions, over a period of three months (from October 1, 2016 to December 31, 2016). There were a total of 426 valid samples, and the hypotheses were tested through hierarchical analysis. Results - First, among the social responsibility activities of franchised chain hotels, all four factors of legal, charitable, environmental, and ethical responsibilities had a statistically significant positive effect on customer value. Second, among the social responsibility activities of franchised chain hotels, all four factors had a statistically significant positive effect on SNS citizenship behavior. Third, customer value had a statistically significant positive effect on SNS citizenship behavior. Conclusions - Since social responsibility activities are utilized as a means of direct marketing, for creating and selling images of products and services of franchised chain hotels, it is necessary to become a fixed form of corporate culture.

Causal Analysis of Education Function Space Parameters of University Dormitory (대학기숙사 교육기능공간의 매개변수를 통한 인과분석)

  • Park, Hang-Ja;Park, Sung-Jin;No, Young-Ran
    • Journal of the Korean housing association
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    • v.21 no.4
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    • pp.23-31
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    • 2010
  • This study aims to examine the educational function space of university dormitories at local universities with corridor centered structure in Honam area regions based on direct and indirect parameters on the whole satisfaction of users in residential environment factors and personal characteristics. First, according to relations among parameters, educational and cultural activities of four major activities within the dormitory had indirect influences on social activities, eating and sleeping activities had no direct influence on other activities. And social activity had direct influence on the general satisfaction as an important parameter and educational and cultural activities had indirect influence on the whole satisfaction through social activities. Detailed results show that, in the first educational activities directly affecting the lighting and air conditioning facilities (0.22), safety (0.326), Territoriality (0.327), the space density (-0.167), directions (-0.166) and yeohyang having personal characteristics and the safety of the second cultural activities (0.183), Territoriality (0.361), Aesthetics (-0.13) and the personal characteristics Sex (-0.179), the direct effect, third, and erosion has a direct impact on activity The flexibility of the space factor (-0.128) and Territoriality (0.38) and the personal characteristics grade (0.172), respectively. Fourth in social activities directly affecting the pathfinding (-0.104), and parameter, education (0.388) and cultural activities (0.445), and some of the factors affecting the indirect lighting and air conditioning facilities, safety, and Territoriality, the space density, directions, grade, they could influence through educational activities to be analyzed. That is, territoriality in educational function space is the important factor that users react very sensitively in educational, eating and sleeping activities and educational function space must secure area and division considering personal and public use as the space accommodating activity which is lacking in unit residential space. Accordingly, the safety of educational function space in university dormitory is considered as the fundamental safety matter on the fire prevention, hygiene and cleanness for users in the satisfaction of educational and cultural activities.

The Influencing Factors on the Ego Integrity of Elderly Living Alone (독거노인의 자아통합감에 미치는 영향요인)

  • Jeong, Hyun Jeong;Yoon, Sook Hee
    • The Journal of Korean Academic Society of Nursing Education
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    • v.21 no.4
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    • pp.499-508
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    • 2015
  • Purpose: This study was conducted in order to determine the extent of ego integrity and to confirm the association between the sense of ego integrity and integrated loneliness, social support, and social activities. Methods: For this study, 146 elderly people participated. The data was analyzed with SPSS/WIN 21.0, using descriptive statistics, t-test, ANOVA, correlation analysis, and hierarchical regression analysis. Results: In regards to differences between ego integrity according to general characteristics of subjects, there was a statistically significant difference in education (F=4.13, p=.007). In elderly living alone, ego integrity was significantly positive correlated with social support and social activities, but negative correlated with loneliness. These variables explained 43.2% of the sense of ego integrity. Conclusion: The study suggested that nursing programs and social activity programs designed to aid the elderly living alone must focus on reducing loneliness, as well as increasing social support and social activities, while taking education into consideration. Also, these programs should strive to build social support systems.

A Cooperation System Supporting Web-based Asynchronous/Synchronous Social Activities (웹 기반 비동기/동기 사회활동을 지원하는 협력 시스템)

  • Choi, Jong Myung;Lee, Sang Don;Jung, Seok Won
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.5 no.2
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    • pp.39-49
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    • 2009
  • In this paper, we classify web-based social network into two types: open and community, and model user behavior in social activities. After that, we also propose the combination of instant messaging and web system as the method of support asynchronous/synchronous social activities. Furthermore, we introduce ImCoWeb prototype system that supports both asynchronous social activities (ex. social bookmark, comment, rate, and data share) and synchronous ones (ex. real-time communication, file transfer, co-browsing, and co-work). Because it is built on the existing instant messaging, it reduces costs by reusing the facilities such as session management, user management, and security of instant messaging.